No really, it is. Let me explain.It turns out that drooling dogs and ringing bells are far more important than a logo (thank you Pavlov).Sure, successful businesses have logos--easily recognizable logos. Playboy, McDonald's, Coke. But there's far more to their success than bunny ears, golden arches or a certain shade of red. Stripped of all the marketing lingo, branding is pretty simple: Your brand is all the associations that come to mind when your potential customers see or hear your name.Whether your focus is on personal branding or on branding your company culture--you've got to have more than a fancy logo and edgy color scheme to create brand stickability (you know, a brand your customers can't get out of their heads).Well, there’s a process to capturing attention and getting your foot in the door of your customers’ minds. Here's a taste of some of the personal branding advice you'll find in this book:You must become the first solution your customer thinks of when they have a problem you can solve. How?The first step is to figure out what your audience cares about. What keeps them up at night? What problems can you help them solve? From there, you need to apply these three steps:1) Frequency2) Repetition3) AnchoringIn this e-book, we’ll show you how to figure out what your customers really want. Then we will show you how to apply these three steps to help you become the trusted resource that comes to mind first when your customer’s itch needs to be scratched.Is real and authentic branding going to happen overnight? Probably not. But ask yourself this: Do you want short-term results that lose effectiveness? Or are you willing to invest a bit more time and effort to create long-term results that get better and better?If you're looking for a branding book that promises a quick fix, this isn't the book for you. But if you want to create a brand that sticks like superglue--read this book!Go ahead and let the wimps and whiners have the get-rich quick schemes that fizzle and fall flat like a wet firework. You want to ignite a branding bonfire.

    At thirty years old, Gabriel Wyner speaks six languages fluently.  He didn’t learn them in school -- who does? -- rather, he learned them in the past few years, working on his own and practicing on the subway, using simple techniques and free online resources. In Fluent Forever Wyner reveals what he’s discovered.   The greatest challenge to learning a foreign language is the challenge of memory; there are just too many words and too many rules. For every new word we learn, we seem to forget two old ones, and as a result, fluency can seem out of reach. Fluent Forever tackles this challenge head-on. With empathy for the language-challenged and abundant humor, Wyner deconstructs the learning process, revealing how to build a foreign language in your mind from the ground up.  Starting with pronunciation, you’ll learn how to rewire your ears and turn foreign sounds into familiar sounds. You'll retrain your tongue to produce those sounds accurately, using tricks from opera singers and actors. Next, you'll begin to tackle words, and connect sounds and spellings to imagery, rather than translations, which will enable you to think in a foreign language.  And with the help of sophisticated spaced-repetition techniques, you'll be able to memorize hundreds of words a month in minutes every day. Soon, you'll gain the ability to learn grammar and more difficult abstract words--without the tedious drills and exercises of language classes and grammar books.  This is brain hacking at its most exciting, taking what we know about neuroscience and linguistics and using it to create the most efficient and enjoyable way to learn a foreign language in the spare minutes of your day.

    You should already be familiar with the basic stitches: slip stitch, single crochet, half double crochet, double crochet, treble crochet, and double treble crochet. For additional help, the ebook also contains a link to my website with free how-to-crochet videos.In this ebook, you will learn the following stitches:1. Wheels2. Arched Windows3. Bow Ties4. Textured Clusters5. Slanted Shell Stitch6. Floating Rectangles Insertion7. Long Double Crochet8. Basketweave Stitch9. Wavy Stitch in 2 Colors10. Loop de Loops11. Fan & V Stitch12. Checkerboard13. Staggered Crosses14. Granny Inspired Rows15. Spiked Drop Down Stitch16. Fur Stitch17. Seed Stitch in 3 Colors18. Polka Dots19. Crumpled Stitch20. Chevron Variation

    Jacqueline demystifies the latest research, giving you up-to-the-minute guidance to get the most from your 5:2 Diet. 800 calorie ‘diet’ days Overnight fasting New junk food rules Over 100 new and revised recipes 800 Calorie Meal Plans This essential and easy-to-follow guide is choc-full of advice and help to get you started with The New 5:2 Diet. Bestselling diet author Jacqueline Whitehart makes the 5:2 Diet easier than ever before.

    And he decides to act.

    Fast Tract Digestion Heartburn is the first book to define and address the real cause of acid reflux. Acid reflux occurs as a result of digestive malabsorption of five difficult-to-digest carbohydrates. It leads to the overgrowth of gas-producing bacteria in the small intestine and the gas pressure drives acid reflux. Dropping a Mentos into a bottle of Coke is the perfect illustration of this phenomenon. Unfortunately, PPI drugs do not address the real cause, but also cause serious side effects including vitamin and mineral malabsorption, bone fractures, pneumonia, low blood magnesium levels, bacterial overgrowth, C diff infection and pneumonia as explained in the book.Fast Tract Digestion Heartburn offers science-based food choices and recipes (Fast Tract Diet) to limit the five difficult-to-digest carbohydrates, so that you can feel relief within a few days Also, it enables you to self-manage all of the symptoms of acid reflux going forward. The Fast Tract Diet is based on a scientific formula called Fermentation Potential (FP). FP is the key measure regardless of the carbohydrate count. Limiting foods with high FP will help control the overgrowth of bacteria in the small intestine and, as a result, acid reflux. The Fast Tract Diet was clinically tested on reflux sufferers in the Boston area. The results were overwhelming and proved the effectiveness of the diet as an alternative to proton pump inhibitor drugs.

    Twelve Step Sponsorship delivers both the theory and practice--how to do it and why--in a clear, step-by-step presentation. Written by the author of Getting Started in AA, a widely acclaimed guide for the newcomer to the program of AA, Twelve Step Sponsorship is the first truly comprehensive look at sponsorship, a role recovering people benefit from both as sponsees and ultimately as sponsors. Twelve Step Sponsorship includes informative sections that deal with: finding a sponsor and being a sponsor. Twelve Step Sponsorship offers a welcome reinforcement to the tradition of "passing it on" from one generation of sponsors to the next.

    Lewis is a full-time "language hacker," someone who devotes all of his time to finding better, faster, and more efficient ways to learn languages. Fluent in 3 Months: How Anyone at Any Age Can Learn to Speak Any Language from Anywhere in the World is a new blueprint for fast language learning. Lewis argues that you don't need a great memory or "the language gene" to learn a language quickly, and debunks a number of long-held beliefs, such as adults not being as good of language learners as children.

    Learn what the different types of classes are like, how to thrive in your clinical rotations, master test-taking strategies and discover the author's own unique system for approaching patient care. With The Nursing School Thrive Guide, you'll start the semester ahead of the curve, with the tools you need to hit the ground running when classes start. Follow the system outlined in this book, and you'll be an organized, confident nursing student...guaranteed. Maureen Osuna is a critical care nurse with a passion (more like obsession) for mentoring nursing students and is owner of the website www.straightanursingstudent.com.

    If she’s not careful, Maggie’s old junk may wreck her new life. "Hutchins’ Maggie is an irresistible train wreck—you can’t help but turn the page to see what trouble she’ll get herself into next." Robert Dugoni, #1 Amazon Best-selling Author of My Sister's Grave Live Wire (Maggie #1): Washed-up alt-country-rocker-turned-junker Maggie Killian is pulled to Wyoming by an irresistible force . . . former bull rider Hank Sibley, the man who broke her heart fifteen years before. When she unexpectedly meets his Sunday school-teaching girlfriend at a saloon, Maggie seeks liquor-fueled oblivion between the sheets of a younger man’s bed. But after her beloved vintage truck breaks down and leaves her stranded in the Cowboy State, she learns her hook-up died minutes after leaving their rendezvous. Suddenly surrounded by men with questionable motives, Maggie searches for the murderer while fighting the electricity between herself and her old beau and her new penchant for local whiskey.Sick Puppy (Maggie #2): Junker and former alt-country-rocker Maggie Killian tucks tail back to Texas with Louise, the mutt her bull-riding ex foisted on her in Wyoming after he gave another woman his heart. Maggie runs straight to Gary Fuller—her long time best friend-with-benefits and the biggest Texas country music star since George Strait—but arrives too late to save him from dying in a fire. She just wants to lick her wounds in her own bed with nothing save a bottle for comfort, but Maggie’s short term renter refuses to budge from her home. Soon her small town sanctuary is overrun with Nashville bigwigs, Gary’s trailer park family, and grief-crazed fans feeding the fires of media speculation about the bodies in her wake.Dead Pile (Maggie #3): After Maggie Killian’s junker business goes into the shitter in Texas, the former alt-country-rocker packs up her vintage truck and rescue mutt for Wyoming and a sexy reunion with her ex, Hank Sibley. When she discovers Hank’s foreman unceremoniously dumped on the ranch’s dead pile—the repository for deceased livestock—deputies look no further than the ranch for suspects, especially the young Amish hand, Andy, who received a battlefield promotion of sorts. Because the two have bonded over his guitar lessons, Maggie worries about Andy, even as she is struggling to resolve her suddenly resurrecting musical past, the demolished business in her present, and the complexity of a future with a lover who has suffered from traumatic brain injury since his bull riding days, his disapproving sister, and his Alzheimer’s-stricken mother. ˃˃˃ See why Pamela wins contests and makes best seller lists. USA Today Best Seller #1 Amazon Best Seller Top 50 Amazon Romantic Suspense and Mystery Author Silver Falchion for Best Adult Mystery USA Best Book Awards Cross-Genre Fiction Amazon Breakthrough Novel Award, Romance, Quarter-finalist ˃˃˃ Once Upon A Romance calls Hutchins an "up-and-coming powerhouse writer." If you like Sandra Brown or Janet Evanovich, you're going to love Pamela Fagan Hutchins. A former attorney and native Texan, Pamela splits her time between Nowheresville, Texas and the frozen north of Snowheresville, Wyoming. ˃˃˃ The Maggie reviews are in, and they're good. Very, very good.

    In her original, laugh-out-loud account, Thebe reveals the unique methods that have worked for her and her many clients. She also cuts through the thicket of information (and misinformation) about menopause to demystify hormone replacement therapy, hormone-related stress, weight gain, poor energy, lack of sleep, and more.Menopause isn’t fun, sexy, or cool, and a woman might spend one-third of her life in it—but that doesn’t mean we should suffer in silence. Let the outspoken, honest, and hilarious Amanda Thebe be your guide to surviving—and thriving—during menopocalypse. (Greystone Books)

    She did the same thing the next day, and the next. It became a daily habit that has culminated in her walking over 25,000 miles – the equivalent of the earth's circumference.In Do Walk, Libby shares the transformative nature of this simple yet powerful practice. She reveals how walking each day provides the time and space to reconnect with the world around us; process thoughts; improve our physical wellbeing; and unlock creativity. It is the ultimate navigational tool that helps us to see who we are – beyond titles and labels, and where we want to go.With stunning photography, this inspiring and reflective guide is an invitation to step outside, and see where the path takes us.

    But everyone has the power to change theirs. Want to achieve your goals, be more content with yourself, and live your best life? Don't let negative thinking hold you back. Changing how you talk to yourself in your thoughts — with self love, positive thinking and constructive feedback — is the most effective way to change your approach to your exercise routine, diet, relationships, work and life. Read this book to learn how to harness your negative thinking, train your brain for constructive and positive thinking, and make your negative thoughts and positive thoughts work toward your goals. *New 2nd Edition! Updated & Expanded* This book contains new content — Self Talk in the Age of Social Media — and has been edited and streamlined for an error-free reading experience. After reading this book you will know how to: Apply better mental strategies and tricks to daily life through changing negative thinking into positive thinking Use simple exercises to expand your thinking Declutter your mind of unproductive thoughts Finally achieve the things you couldn’t motivate yourself to do before as you learn to train your brain Approach your relationships to others and yourself with better understanding with self love Stop racing thoughts Stop worrying or worry less Gain distance and necessary perspective from your thoughts Buy “Self Talk” today and learn how to train your brain to be your biggest ally. *Note: You don’t need a Kindle to read this book. Buy this book now and read straight in your browser with the Kindle Cloud Reader.

    You’ve deloaded, done your recovery session, even taken a hot bath. Oh how nice a massage would be right now. The problem is not all of us have the time or the money to invest in some good soft tissue work. Want a cheap yet extremely effective way to get rid of your aches and pains? This easy to understand guide will help you address all of those problems and more. Best of all, you don't even need to leave your house or buy any expensive tool. Just grab a tennis ball and get started.Being able to treat your own pain is a very valuable tool. It can save you a lot of money and mean less trips to the physiotherapist as well as ensuring that you are keeping your body in good condition. Trigger points and tight muscles are a common cause of muscle and joint pain. They can refer pain to other areas as well as causing problems at the site itself. Although they don't count for all the pain you might be suffering from, releasing them can certainly help get rid of a lot of the pain, if not clear up your problem entirely. Have you ever been to the doctor and he or she told you that theres nothing wrong, even after extensive scans? You might simply need some work on your muscles. Keeping the muscle tissue quality high will help reduce the amount of injuries you suffer from, improve your posture as well as help a lot of muscle and joint pain.In this book you can learn how to effectively get rid of shoulder pain, neck pain, upper and lower back pain, hip and glute pain and stiffness, leg and knee pain, calf pain, ankle stiffness, Achilles problems and much more.Actual excerpt from the book of how I discovered this great technique."When I was playing in Germany, I had really bad shoulder pain. The kind that ran down to my fingers and made me unable to put my arms over my head. One night trying to get relief I grabbed my old Motorola and started laying on it, with it digging in under my shoulder. Slowly and excruciatingly I released the rotator cuff muscles and gave myself a pain free range of motion that I had only dreamed of before. Needless to say, I thought I was a genius and upgraded to a tennis ball pretty quickly."

    The aim of the series is to give readers accessible and informative introductions to some of the most popular, most acclaimed and most influential novels of recent years - from ‘The Remains of the Day' to ‘White Teeth'. A team of contemporary fiction scholars from both sides of the Atlantic has been assembled to provide a thorough and readable analysis of each of the novels in question.