And yet, we are the safest and healthiest humans in history. Irrational fear seems to be taking over, often with tragic results. For example, in the months after 9/11, when people decided to drive instead of fly—believing they were avoiding risk—road deaths rose by more than 1,500. In this fascinating, lucid, and thoroughly entertaining examination of how humans process risk, journalist Dan Gardner had the exclusive cooperation of Paul Slovic, the world renowned risk-science pioneer, as he reveals how our hunter gatherer brains struggle to make sense of a world utterly unlike the one that made them. Filled with illuminating real world examples, interviews with experts, and fast-paced, lean storytelling, The Science of Fear shows why it is truer than ever that the worst thing we have to fear is fear itself.

    Sterling explains what your gut feelings are actually capable of telling you about your inner instinctive needs, how to listen to the voice of your gut, and how to use both of your brains—head and gut—to work together for your optimal health and well-being. Although numerous books and articles have recently talked about the gut instincts as valuable in giving us useful hunches in the decision-making process, "What’s Behind Your Belly Button?" goes much further and explains how gut feelings not only have a psychological intelligence of their own, but are also understandably rational in their functioning. The authors explore how gut feelings are like a gas gauge in our guts indicating through an emotional feeling of emptiness or fullness how well the two instinctive human needs for acceptance (attention from others) and of control of one’s own responses (freedom) in our lives are being met and how our behavior attempts to keep these two instinctive needs in balance at all times. They explore how these two instinctive needs motivate nearly all our behaviors all through our lives and that the feeling memory of how well these needs are met from moment-to-moment may be accessed through somatic awareness of our gut feelings of empty and full by using the Somatic Reflection Process the authors have developed. Since Dr. Michael Gershon, M.D., published in 1999 his revolutionary medical findings that demonstrated that the gut has an intelligence of its own and called it the “Second Brain”, people have been examining their guts with growing interest in trying to understand their gut feelings. Love and Sterling answer the questions many people have about the psychology of the second brain and the ENS in a new theory of Gut Psychology, and explore how to use both your head and gut brains to work together for a healthy life. It is written in a narrative style that allows for the reader to understand the experience within themselves of having two brains and it makes thinking of the human being with these two brains become truly understandable for the first time. While the authors make this material easy to understand, the psychological explanations of gut intelligence and instincts in this book are comprehensive, well-researched, and based upon clinical studies with hundreds people by the two authors. Utilizing the research of Dr. Gershon, the work of Dr. Lise Eliot who charts the development of children from conception through the first five years of life, recent research of their own in the Psychology Department at Sonoma State University, and their vast clinical experience in career counseling and psychometry, the two authors of "What’s Behind Your Belly Button?" have presented an interpretation of recent medical research into a new revolutionary understanding of gut instincts and a more accurate behavioral understanding of the Self and human nature than has previously been available. This book is recommended for anyone looking for a hopeful view of humankind and a method for getting in touch with gut instincts to reduce stress, cope with fear and anxiety, deal with health issues and make efforts to stay healthy, and to increase optimal problem-solving and life-decision making abilities. It is a book that would be useful for general audience readers as a self-help book, as well as for scholars of psychology, education, neurology, medicine, and business organizational leadership interested in the well-being of healthy decision-making and the human condition. "What’s Behind Your Belly Button?" is now available for purchase on Amazon.com in both the USA and the UK.

    Caffeine, it turns out, has changed the course of human history - won and lost wars, changed politics, dominated economies. What's more, the author shows that the Industrial Revolution would have been impossible without it. The science of how the drug has evolved to addict us is no less fascinating.

    Shattering the myth of muses, higher powers, even creative “types,” Jonah Lehrer demonstrates that creativity is not a single gift possessed by the lucky few. It’s a variety of distinct thought processes that we can all learn to use more effectively.Lehrer reveals the importance of embracing the rut, thinking like a child, daydreaming productively, and adopting an outsider’s perspective (travel helps). He unveils the optimal mix of old and new partners in any creative collaboration, and explains why criticism is essential to the process. Then he zooms out to show how we can make our neighborhoods more vibrant, our companies more productive, and our schools more effective.You’ll learn about Bob Dylan’s writing habits and the drug addictions of poets. You’ll meet a Manhattan bartender who thinks like a chemist, and an autistic surfer who invented an entirely new surfing move. You’ll see why Elizabethan England experienced a creative explosion, and how Pixar’s office space is designed to spark the next big leap in animation.Collapsing the layers separating the neuron from the finished symphony, Imagine reveals the deep inventiveness of the human mind, and its essential role in our increasingly complex world. http://www.jonahlehrer.com/

    Simply put, beliefs come first and explanations for beliefs follow. The brain, Shermer argues, is a belief engine. From sensory data flowing in through the senses, the brain naturally begins to look for and find patterns, and then infuses those patterns with meaning. Our brains connect the dots of our world into meaningful patterns that explain why things happen, and these patterns become beliefs. Once beliefs are formed the brain begins to look for and find confirmatory evidence in support of those beliefs, which accelerates the process of reinforcing them, and round and round the process goes in a positive-feedback loop of belief confirmation. Shermer outlines the numerous cognitive tools our brains engage to reinforce our beliefs as truths.Interlaced with his theory of belief, Shermer provides countless real-world examples of how this process operates, from politics, economics, and religion to conspiracy theories, the supernatural, and the paranormal. Ultimately, he demonstrates why science is the best tool ever devised to determine whether or not a belief matches reality.

    In a quick, easy read, you can take the main principles from White Fragility: Why It’s So Hard for White People to Talk About Racism! The phrase “white fragility” has grown into a term that many people have accepted and referenced when talking about the defensiveness and discomfort a white person feels when talking about race. The term, originally coined in a 2011 article by Robin DiAngelo, is now used in various articles, books, TV shows, and more. Although it’s commonly heard, not many people truly understand what it means. That’s why Robin DiAngelo wrote the book entitled White Fragility: Why it’s So Hard for White People to Talk About Racism. DiAngelo is an author, former professor, and lecturer with a PhD in Multicultural Education from the University of Washington in Seattle. For more than 20 years, she’s focused on racial justice and whiteness studies. Her book on white fragility is a culmination of everything she’s learned from her personal experiences, her studies, and her interactions with white people and people of color. Her book aims to create a dialogue about race despite the white fragility that Americans feel when confronted with that topic. The book, published in 2018, has gained strong reviews because it explores race in-depth and attempts to break down those walls that white people have built in order to protect themselves from acknowledging their race and the benefits it gives them in life. The book debuted on the New York Times Bestseller List. DiAngelo is the two-time winner of the Student’s Choice Award for Educator of the Year at the University of Washington’s School of Social Work. Aside from her White Fragility book, DiAngelo has numerous other publications and books under her belt. White Fragility: Why It's So Hard for White People to Talk About Racism is the #1 bestseller in the discrimination & racism category on Amazon. That’s because it’s a useful tool that can be used in classrooms, discussions, lectures, and more. For those not in an academic setting, it’s also simply just a book that people from all different cultures can learn from, as it aims to teach us all how we got to this point in society, why we have the racial biases we do, and how we can overcome white fragility in order to have meaningful relationships with people of color.

     If you (1) walk into a room and feel invisible, or (2) want to ensure you make a powerful personal impact – NEWSFLASH: you need better advice than “fake it ‘til you make it” or “just be yourself.” Confidently approach and excel in any social setting. Magnetic Charisma is a book that just might fundamentally change how you interact with others. Never before have you looked behind the curtain of so-called charismatic people and the subtle ways they act and think differently. You get the “how to” along with the “why” and a multitude of illustrative examples. We are always told that our interpersonal skills are the key to what we want in life, and it’s true. Let the actionable tips, questions, approaches, and replicable techniques in this book be your guide to growing your sense of personal magnetism and charm. Advice from an internationally-known, professional charisma coach. Patrick King is an internationally bestselling author and teaches charisma and social skills for a living. He’s also a late bloomer and former social recluse – he made the transformation, knows exactly what it takes, and can relate to you every step of the way – advice from someone who simply gets it. He has been featured in: GQ Magazine, Tedx, Forbes, Men’s Fitness, and the Huffington Post. The highly focused advice will teach you what matters in an interaction, from beginning to end, subtle to obvious, small to big. • How to wield your attention and focus for maximum impact. • How choosing and being a role model help your charisma quotient. • The subconscious body language signals that matter. • How to exude true empathy and warmth. Solve: small talk, interviews, networking events, and strangers. • How to demonstrate your value, confidence, and powerful presence. • How to tailor your communication and speak to individuals. • How to listen and validate effectively. • The top charisma mistakes people unknowingly commit. Charisma can be the difference between: a promotion and being terminated; a significant other and a mere friend; a smile and a dismissive frown. Charisma is the one skill that opens all the doors you want in life, and the benefits are endless. It is the lubricant, step ladder, and crowbar that will give you access to anywhere in the world. Your life will visibly improve in all respects - the benefits are countless and will show anywhere people are involved. • You will feel the power to literally shape the world around you. • You will build connections quickly. Start developing your IT factor by clicking the BUY NOW button at the top of this page.

    It makes us aware of the world around us and our own self. How all this emerges from a kilogram of brain cells is one of the greatest unanswered questions. In Your Conscious Mind leading brain scientists and New Scientist take you on a journey through the mind to discover what consciousness really is, and what we can learn when it goes awry. Find out if we will ever build conscious machines, what animal consciousness can tell us about being human and explore the enigma of free will. ABOUT THE SERIESNew Scientist Instant Expert books are definitive and accessible entry points to the most important subjects in science; subjects that challenge, attract debate, invite controversy and engage the most enquiring minds. Designed for curious readers who want to know how things work and why, the Instant Expert series explores the topics that really matter and their impact on individuals, society, and the planet, translating the scientific complexities around us into language that's open to everyone, and putting new ideas and discoveries into perspective and context.

    What do you want to learn? Discover the Power of Real Data Mario Triola remains the market-leading statistics author by engaging readers of each edition with an abundance of real data in the examples, applications, and exercises. Statistics is all around us, and Triola helps readers understand how this course will impact their lives beyond the classroom–as consumers, citizens, and professionals. Essentials of Statistics, Fourth Edition is a more economical and streamlined introductory statistics text. Drawn from Triola’s Elementary Statistics, Eleventh Edition, this text provides the same student-friendly approach with material presented in a real-world context. The Fourth Edition contains more than 1,700 exercises (18% more than the previous edition); 89% are new and 81% use real data. The book also contains hundreds of examples; 86% are new and 92% use real data. By analyzing real data, readers are able to connect abstract concepts to the world at large, teaching them to think statistically and apply their conceptual understanding using the same methods that professional statisticians employ. Datasets and other resources (where applicable) for this book are available here.

    We all know it.American life expectancy is declining for a third straight year. Birth rates are dropping. Nearly half of us think the other political party isn’t just wrong; they’re evil. We’re the richest country in history, but we’ve never been more pessimistic. What’s causing the despair?In Them, bestselling author and U.S. Senator Ben Sasse argues that, contrary to conventional wisdom, our crisis isn’t really about politics. It’s that we’re so lonely we can’t see straight—and it bubbles out as anger. Local communities are collapsing. Across the nation, little leagues are disappearing, Rotary clubs are dwindling, and in all likelihood, we don’t know the neighbor two doors down. Work isn’t what we’d hoped: less certainty, few lifelong coworkers, shallow purpose. Stable families and enduring friendships—life’s fundamental pillars—are in statistical freefall. As traditional tribes of place evaporate, we rally against common enemies so we can feel part of on a team. No institutions command widespread public trust, enabling foreign intelligence agencies to use technology to pick the scabs on our toxic divisions. We’re in danger of half of us believing different facts than the other half, and the digital revolution throws gas on the fire. There’s a path forward—but reversing our decline requires something radical: a rediscovery of real places and real human-to-human relationships. Even as technology nudges us to become rootless, Sasse shows how only a recovery of rootedness can heal our lonely souls.America wants you to be happy, but more urgently, America needs you to love your neighbor. Fixing what’s wrong with the country depends on you rebuilding right where you’re planted.

    

    Indeed, the brain's power is being confirmed every day in new studies and research. But there is a brain we don't generally hear about, a brain we might not want to hear about…the "prima donna within."Exposing the mind's deceptions and exploring how the mind defends and glorifies the ego, Dr. Cordelia Fine illustrates the brain's tendency to self-delusion. Whether it be hindsight bias, wishful thinking, unrealistic optimism, or moral excuse-making, each of us has a slew of inborn mind-bugs and ordinary prejudices that prevent us from seeing the truth about the world and ourselves. With fascinating studies to support her arguments, Dr. Fine takes us on an insightful, rip-roaringly funny tour through the brain you never knew you had.

    In this work, eminent pollster John Zogby uses literally thousands of polls conducted over the past five decades to reveal a new and developing American character, one that will influence everything from the politicians they vote for to the goods and services they buy to the way they conduct our daily lives.

    Published in 1963, it gave a pitch-perfect description of “the problem that has no name”: the insidious beliefs and institutions that undermined women’s confidence in their intellectual capabilities and kept them in the home. Writing in a time when the average woman first married in her teens and 60 percent of women students dropped out of college to marry, Betty Friedan captured the frustrations and thwarted ambitions of a generation and showed women how they could reclaim their lives. Part social chronicle, part manifesto, The Feminine Mystique is filled with fascinating anecdotes and interviews as well as insights that continue to inspire. This 50th–anniversary edition features an afterword by best-selling author Anna Quindlen as well as a new introduction by Gail Collins.

    Wiseman showed how girls of every background are profoundly influenced by their interactions with one another. Now, Wiseman has revised and updated her groundbreaking book for a new generation of girls and explores:•How girls’ experiences before adolescence impact their teen years, future relationships, and overall success•The different roles girls play in and outside of cliques as Queen Bees, Targets, and Bystanders, and how this defines how they and others are treated•Girls’ power plays–from fake apologies to fights over IM and text messages •Where boys fit into the equation of girl conflicts and how you can help your daughter better hold her own with the opposite sex•Checking your baggage–recognizing how your experiences impact the way you parent, and how to be sanely involved in your daughter’s difficult, yet common social conflictsPacked with insights about technology’s impact on Girl World and enlivened with the experiences of girls, boys, and parents, the book that inspired the hit movie Mean Girls offers concrete strategies to help you empower your daughter to be socially competent and treat herself with dignity.