The Meme Machine


Susan Blackmore - 1999
    The meme is also one of the most important--and controversial--concepts to emerge since 'The Origin of the Species' appeared nearly 150 years ago.In 'The Meme Machine' Susan Blackmore boldly asserts: "Just as the design of our bodies can be understood only in terms of natural selection, so the design of our minds can be understood only in terms of memetic selection." Indeed, Blackmore shows that once our distant ancestors acquired the crucial ability to imitate, a second kind of natural selection began, a survival of the fittest amongst competing ideas and behaviors. Ideas and behaviors that proved most adaptive - making tools, for example, or using language--survived and flourished, replicating themselves in as many minds as possible. These memes then passed themselves on from generation to generation by helping to ensure that the genes of those who acquired them also survived and reproduced. Applying this theory to many aspects of human life, Blackmore offers brilliant explanations for why we live in cities, why we talk so much, why we can't stop thinking, why we behave altruistically, how we choose our mates, and much more.With controversial implications for our religious beliefs, our free will, our very sense of "self," 'The Meme Machine' offers a provocative theory everyone will soon be talking about.

Fiber: The Coming Tech Revolution—and Why America Might Miss It


Susan P. Crawford - 2019
    The massive amounts of data we’ll be able to stream through fiber-optic connections will enable a degree of virtual presence that will radically transform health care, education, urban administration and services, agriculture, retail sales, and offices. Yet all of those transformations will pale in comparison to the innovations that we can’t even imagine today.   In a fascinating account combining legal expertise with compelling on-the-ground reporting, Susan Crawford reveals how the giant corporations that control cable and internet access in the United States use their tremendous lobbying power to tilt the playing field against competition, holding back the infrastructure improvements necessary for the country to move forward. And she shows how a few cities and towns are fighting monopoly power to bring the next technological revolution to their communities.

Quantum Computing Since Democritus


Scott Aaronson - 2013
    Full of insights, arguments and philosophical perspectives, the book covers an amazing array of topics. Beginning in antiquity with Democritus, it progresses through logic and set theory, computability and complexity theory, quantum computing, cryptography, the information content of quantum states and the interpretation of quantum mechanics. There are also extended discussions about time travel, Newcomb's Paradox, the anthropic principle and the views of Roger Penrose. Aaronson's informal style makes this fascinating book accessible to readers with scientific backgrounds, as well as students and researchers working in physics, computer science, mathematics and philosophy.

Bitcoin for the Befuddled


Conrad Barski - 2014
    Already used by people and companies around the world, many forecast that Bitcoin could radically transform the global economy. The value of a bitcoin has soared from less than a dollar in 2011 to well over $1000 in 2013, with many spikes and crashes along the way. The rise in value has brought Bitcoin into the public eye, but the cryptocurrency still confuses many people. Bitcoin for the Befuddled covers everything you need to know about Bitcoin—what it is, how it works, and how to acquire, store, and use bitcoins safely and securely. You'll also learn about Bitcoin's history, its complex cryptography, and its potential impact on trade and commerce. The book includes a humorous, full-color comic explaining Bitcoin concepts, plus a glossary of terms for easy reference.

Linked: How Everything Is Connected to Everything Else and What It Means for Business, Science, and Everyday Life


Albert-László Barabási - 2002
    Albert-László Barabási, the nation’s foremost expert in the new science of networks and author of Bursts, takes us on an intellectual adventure to prove that social networks, corporations, and living organisms are more similar than previously thought. Grasping a full understanding of network science will someday allow us to design blue-chip businesses, stop the outbreak of deadly diseases, and influence the exchange of ideas and information. Just as James Gleick and the Erdos–Rényi model brought the discovery of chaos theory to the general public, Linked tells the story of the true science of the future and of experiments in statistical mechanics on the internet, all vital parts of what would eventually be called the Barabási–Albert model.

Numbersense: How to Use Big Data to Your Advantage


Kaiser Fung - 2013
    Virtually every choice we make hinges on how someone generates data . . . and how someone else interprets it--whether we realize it or not.Where do you send your child for the best education? Big Data. Which airline should you choose to ensure a timely arrival? Big Data. Who will you vote for in the next election? Big Data.The problem is, the more data we have, the more difficult it is to interpret it. From world leaders to average citizens, everyone is prone to making critical decisions based on poor data interpretations.In Numbersense, expert statistician Kaiser Fung explains when you should accept the conclusions of the Big Data experts--and when you should say, Wait . . . what? He delves deeply into a wide range of topics, offering the answers to important questions, such as:How does the college ranking system really work?Can an obesity measure solve America's biggest healthcare crisis?Should you trust current unemployment data issued by the government?How do you improve your fantasy sports team?Should you worry about businesses that track your data?Don't take for granted statements made in the media, by our leaders, or even by your best friend. We're on information overload today, and there's a lot of bad information out there.Numbersense gives you the insight into how Big Data interpretation works--and how it too often doesn't work. You won't come away with the skills of a professional statistician. But you will have a keen understanding of the data traps even the best statisticians can fall into, and you'll trust the mental alarm that goes off in your head when something just doesn't seem to add up.Praise for NumbersenseNumbersense correctly puts the emphasis not on the size of big data, but on the analysis of it. Lots of fun stories, plenty of lessons learned--in short, a great way to acquire your own sense of numbers!Thomas H. Davenport, coauthor of Competing on Analytics and President's Distinguished Professor of IT and Management, Babson CollegeKaiser's accessible business book will blow your mind like no other. You'll be smarter, and you won't even realize it. Buy. It. Now.Avinash Kaushik, Digital Marketing Evangelist, Google, and author, Web Analytics 2.0Each story in Numbersense goes deep into what you have to think about before you trust the numbers. Kaiser Fung ably demonstrates that it takes skill and resourcefulness to make the numbers confess their meaning.John Sall, Executive Vice President, SAS InstituteKaiser Fung breaks the bad news--a ton more data is no panacea--but then has got your back, revealing the pitfalls of analysis with stimulating stories from the front lines of business, politics, health care, government, and education. The remedy isn't an advanced degree, nor is it common sense. You need Numbersense.Eric Siegel, founder, Predictive Analytics World, and author, Predictive AnalyticsI laughed my way through this superb-useful-fun book and learned and relearned a lot. Highly recommended! Tom Peters, author of In Search of Excellence

A Shortcut Through Time: The Path to the Quantum Computer


George Johnson - 2003
    Such a device would operate under a different set of physical laws: The laws of quantum mechanics. Johnson gently leads the curious outsider through the surprisingly simple ideas needed to understand this dream, discussing the current state of the revolution, and ultimately assessing the awesome power these machines could have to change our world.

Working at the Ubuntu Command-Line Prompt


Keir Thomas - 2011
    His books have been read by over 1,000,000 people and are #1 best-sellers. His book Beginning Ubuntu Linux recently entered its sixth edition, and picked-up a Linux Journal award along the way. Thomas is also the author of Ubuntu Kung Fu. * * * * * * * * * * * * * * * * * Get to grips with the Ubuntu command-line with this #1 best-selling and concise guide. "Best buck I've spent yet" — Amazon review.* Readable, accessible and easy to understand;* Learn essential Ubuntu vocational skills, or read just for fun;* Covers Ubuntu commands, syntax, the filesystem, plus advanced techniques;* For ANY version of Linux based on Debian, such as Linux Mint--not just Ubuntu!;* Includes BONUS introduction to Ubuntu chapter, plus a glossary appendix and a guide to reading Linux/Unix documentation.

Adobe Photoshop CS5 for Photographers: A professional image editor's guide to the creative use of Photoshop for the Macintosh and PC


Martin Evening - 2010
    In this acclaimed reference work, Martin covers everything from the core aspects of working in Photoshop to advanced techniques for professional results. Subjects covered include organizing a digital workflow, improving creativity, output, automating Photoshop, and using Camera RAW. The style of the book is extremely clear, with real examples, diagrams, illustrations, and step-by-step explanations supporting the text throughout. This is, quite simply, the essential reference for photographers of all levels using Photoshop. All DVD content is now available online at http://booksite.focalpress.com/compan... for kindle and eBook readers. * Learn Photoshop the Martin Evening way! Everything you need to know for superb photographic results using Photoshop CS5 * Accompanying DVD includes the images used in the book, as well as QuickTime movie tutorials that show you how to get results fast * Packed with diagrams, step-by-steps, and over 750 color images

Ada, the Enchantress of Numbers: A Selection from the Letters of Lord Byron's Daughter and Her Description of the First Computer


Ada Lovelace - 1992
    She was Lord Byron's daughter and acted as interpretress for Charles Babbage, the computer pioneer. She was one of the first people to write programmes of instruction for Babbage's analytical engines.

Engines of Creation: The Coming Era of Nanotechnology


K. Eric Drexler - 1986
    This brilliant work heralds the new age of nanotechnology, which will give us thorough and inexpensive control of the structure of matter.  Drexler examines the enormous implications of these developments for medicine, the economy, and the environment, and makes astounding yet well-founded projections for the future.

Artificial Intelligence


Elaine Rich - 1983
    I. is explored and explained in this best selling text. Assuming no prior knowledge, it covers topics like neural networks and robotics. This text explores the range of problems which have been and remain to be solved using A. I. tools and techniques. The second half of this text is an excellent reference.

R in a Nutshell: A Desktop Quick Reference


Joseph Adler - 2009
    R in a Nutshell provides a quick and practical way to learn this increasingly popular open source language and environment. You'll not only learn how to program in R, but also how to find the right user-contributed R packages for statistical modeling, visualization, and bioinformatics.The author introduces you to the R environment, including the R graphical user interface and console, and takes you through the fundamentals of the object-oriented R language. Then, through a variety of practical examples from medicine, business, and sports, you'll learn how you can use this remarkable tool to solve your own data analysis problems.Understand the basics of the language, including the nature of R objectsLearn how to write R functions and build your own packagesWork with data through visualization, statistical analysis, and other methodsExplore the wealth of packages contributed by the R communityBecome familiar with the lattice graphics package for high-level data visualizationLearn about bioinformatics packages provided by Bioconductor"I am excited about this book. R in a Nutshell is a great introduction to R, as well as a comprehensive reference for using R in data analytics and visualization. Adler provides 'real world' examples, practical advice, and scripts, making it accessible to anyone working with data, not just professional statisticians."

Infinity and the Mind: The Science and Philosophy of the Infinite


Rudy Rucker - 1981
    Rucker acquaints us with Godel's rotating universe, in which it is theoretically possible to travel into the past, and explains an interpretation of quantum mechanics in which billions of parallel worlds are produced every microsecond. It is in the realm of infinity, he maintains, that mathematics, science, and logic merge with the fantastic. By closely examining the paradoxes that arise from this merging, we can learn a great deal about the human mind, its powers, and its limitations.Using cartoons, puzzles, and quotations to enliven his text, Rucker guides us through such topics as the paradoxes of set theory, the possibilities of physical infinities, and the results of Godel's incompleteness theorems. His personal encounters with Godel the mathematician and philosopher provide a rare glimpse at genius and reveal what very few mathematicians have dared to admit: the transcendent implications of Platonic realism.

Head First Data Analysis: A Learner's Guide to Big Numbers, Statistics, and Good Decisions


Michael G. Milton - 2009
    If your job requires you to manage and analyze all kinds of data, turn to Head First Data Analysis, where you'll quickly learn how to collect and organize data, sort the distractions from the truth, find meaningful patterns, draw conclusions, predict the future, and present your findings to others. Whether you're a product developer researching the market viability of a new product or service, a marketing manager gauging or predicting the effectiveness of a campaign, a salesperson who needs data to support product presentations, or a lone entrepreneur responsible for all of these data-intensive functions and more, the unique approach in Head First Data Analysis is by far the most efficient way to learn what you need to know to convert raw data into a vital business tool. You'll learn how to:Determine which data sources to use for collecting information Assess data quality and distinguish signal from noise Build basic data models to illuminate patterns, and assimilate new information into the models Cope with ambiguous information Design experiments to test hypotheses and draw conclusions Use segmentation to organize your data within discrete market groups Visualize data distributions to reveal new relationships and persuade others Predict the future with sampling and probability models Clean your data to make it useful Communicate the results of your analysis to your audience Using the latest research in cognitive science and learning theory to craft a multi-sensory learning experience, Head First Data Analysis uses a visually rich format designed for the way your brain works, not a text-heavy approach that puts you to sleep.