But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect.Mike Hoefflinger was one of those Facebook insiders. As a computer engineer turned marketing innovator who worked with COO Sheryl Sandberg, Hoefflinger had a front-row seat to the company's growing pains, stumbles, and reinventions.Becoming Facebook tells the coming-of-age story of the now venerable giant. Filled with insights and anecdotes from crises averted and challenges solved, the book tracks the company's development, uncovering lessons learned on its way to greatness: How Facebook recovered from its "disastrous" IPO ● How the growth team achieved the impossible ● Why Facebook's News Feed ads were the company's most important business decision ever ● How Google+ attacked and lost ● Why—and how—Instagram and WhatsApp were added to the mix ● What the company does to win the talent wars ● What makes Zuckerberg, Sandberg, Cox, and other A-teamers tick ● Which products and technical advancements are on the horizon and why ● And much moreIntimate, fast-paced, and deeply informative, Becoming Facebook shares the true story of how Zuckerberg joined the ranks of iconic CEOs like Steve Jobs, Larry Page, and Jeff Bezos—as Facebook grows up, overcomes setbacks, and works to connect the world.

    The only problem is, he doesn't want any of it. And the endless distractions of digitized society give him no head space to figure out what he does want.So, Dan unplugs. He abandons all things digital technology, effectively retreating from society to live an analog lifestyle geared at perfecting the art of avoidance. When a case of mistaken identity launches Dan into a series of bizarro relationships and absurd events, it represents an unexpected path to reconnect him with a world he never knew existed.Dark, offbeat and laugh-out-loud funny, Unplugged is a coming of middle-age story about finding authentic connections and meaning in today's hyper-digitized society.

    . . What do Gloria Swanson and Greta Garbo have in common?They owe their good health to Dr. Henry Bieler's sane, simple, and utterly profound philosophy that food is your best medicine!You are what you eat, and Dr. Bieler contends, based on over fifty years of practice, that proper diet plays a key role in warding off and curing disease.Food Is Your Best Medicine features a fascinating interpretation of how the body functions to maintain good health and addresses all kinds of ailments with specific nutritional approaches.Zucchini and other vegetables, simple broths, nourishing whole grains--all so much better for you than drugs, and they really work!

    It moves far beyond the review of the standard just war categories to deal comprehensively with the new challenges of the conflict with terrorism. It thoughtfully reviews every major military conflict of the past few decades, mining them for implications of the evolving tradition of just war thinking. It concludes with a critical engagement with the major alternatives to just war thinking: pacifism and 'realism.' It is, in short, the most comprehensive and thoughtful assessment of all aspects of just war since Michael Walzer's classic Just and Unjust Wars." - Martin L. Cook, United States Air Force Academy

    . . .The yellow glowed beautifully in the morning light. There was something different about this particular yellow. This one entered through his eyes, dissolved in his blood, and went straight to his heart.” Uday Prakash’s novel of contemporary India is a tender love story—university student Rahul is swept away by a “sweet fever” of love for Anjali, the enchanting girl with the golden parasol. But Prakash’s tale is set in a world where the 3,000-year-old Hindu caste system still holds sway and social realities doom the chances of a non-Brahmin boy who loves a Brahmin girl. The Girl with the Golden Parasol is the first English translation of Prakash’s work to be published in the United States. His audacious novel captures the profound contradictions of India today, where the forces aligned against change outweigh even the power of love.

    Ng has a knack for making the familiar both fascinating and achingly funny. Three years after his bestselling début HONG KONG State of Mind, the razor-sharp observer returns with a sequel that is bigger and every bit as poignant.No City for Slow Men is a collection of 36 essays that examine some of the pressing social, cultural and existential issues facing Hong Kong. It takes us on a tour de force from the gravity-defying property market to the plunging depths of old age poverty, from the storied streets of Sheung Wan to the beckoning island of Cheung Chau, from the culture-shocked Western expat to the misunderstood Mainland Chinese and the disenfranchised foreign domestic worker. The result is a treatise on Hong Kong life that is thought-provoking, touching and immensely entertaining.Together with HONG KONG State of Mind (2010) and Umbrellas in Bloom (2016), (2010), No City For Slow Men forms Ng’s "Hong Kong Trilogy" that traces the city’s sociopolitical developments since its return to Chinese rule.

    Instead, the information found inside of the 21 chapters lays out a step-by-step formula for the two things online entrepreneurs care about most: How to build a large following FAST. How to convert those followers into DOLLARS. The old way of being successful on social media meant that you had to spend a small fortune to build your following, then light your marketing dollars on fire trying to figure out Facebook ads. Instagram Secrets completely demolishes the old way entrepreneurs were taught to use social media to grow their businesses. Now, anybody (even if you have ZERO Instagram followers) can generate an ENDLESS FLOOD of warm, cheap and targeted leads on demand. The warmer the lead, the easier the sale. The cheaper the lead, the higher the profit. Wasting weeks or months on “testing” is now a thing of the past. You can now test your website, landing page, and sales funnels in just a few hours and make the necessary tweaks that will put you on the fast track to profitability. There is a HUGE misconception about what it really means to be successful on social media: Having tons of followers is great, but it’s meaningless if it doesn’t make you money. Getting likes makes you feel good, but you can’t pay your bills with Instagram likes. Getting leads makes it seem like you are winning, but leads without sales are useless. Those who LOSE on Instagram treat it like a popularity contest to fuel their ego. Winning on Instagram is simple: Just follow the blueprint Jeremy reveals in this book. Will Instagram Secrets work for you? Yes. The pure gold packed from cover-to-cover in this book is not THEORY by the latest “Insta-Fake Guru.” The author, Jeremy McGilvrey wrote the book after learning DIRECTLY from Jason Stone, aka @Millionaire_Mentor who to date has 2.4 million followers, built and email list of 350,000 loyal subscribers and netted well over $2,000,000 using only Instagram. Jeremy wrote Instagram Secrets the same way Napoleon Hill wrote the all-time personal development best seller Think and Grow Rich. Hill interviewed billionaire businessman Andrew Carnegie to learn the secrets behind how he achieved his unheard-of success and indestructible WEALTH. He then simplified Carnegie’s teachings into the first ever roadmap for attaining extraordinary financial success. Similarly, McGilvrey distilled Jason Stone’s vast knowledge into the most comprehensive book ever written for building a massive Instagram following and turning those followers into dollars. Not only did McGilvrey STUDY with the best, he also APPLIED everything he learned from @Millionaire_Mentor to build two Instagram pages to a combined 312,567 followers in under 15 months, collect 35,456 email leads in 7 months and earn daily predictable profits from Instagram. Instagram Secrets was written with the goal of helping entrepreneurs completely bypass the years of pain, suffering and failure associated with building a profitable business and help them to achieve massive online success in record time. If you are looking for another cookie-cutter training about how to become Insta-Famous Instagram Secrets is not for you. But, if you are serious about using Instagram to grow your following fast, get leads, make sales and build a profitable business...Then pick up your copy of Instagram Secrets today.

    Today's customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment--lashing out at those that don't.  Take heart: Old-fashioned customer service, fully retooled for today's blistering pace and digitally connected reality, is what you need to build the kind loyal customer base that allows you to survive--and thrive. And  High-Tech, High-Touch Customer Service  spells out surefire strategies for success in a clear, entertaining, and practical way. Discover:  * Six major customer trends and what they mean for your business  * Eight unbreakable rules for social media customer service  * How to effectively address online complainers and saboteurs on Yelp, Twitter, TripAdvisor, and other forums for user generated content  * The rising power of self-service--and how to design it properly  * How to build a company culture that breeds stellar customer service ? High-Tech, High-Touch Customer Service reveals inside secrets of wildly successful customer service initiatives, from Internet startups to venerable brands, and shows how companies of every stripe can turn casual customers into fervent supporters who will spread the word far and wide--online and off.

    And I’ve been looking for my killer ever since.I didn’t expect to survive death, but here I am and I’ve got questions—lots of them. Questions that lead me to a world I never knew existed in the shadows of the mundane. When I come face to face with a vampire who seems to have the answers I’m looking for, I find myself trapped in a game where I’m the pawn.Someone is hunting me. No one is safe until I’m caught, but I refuse to be the prey. When the hunter becomes the hunted, they’ll learn I’m not as naïve as they think. That is, until the mastermind is revealed and nothing is ever the same again.Will I be able to reclaim my old life? Or is the game just getting started …

    When Bill Bratton was sworn in as New York City's police commissioner in 1994, he made what many considered a bold promise: The NYPD would fight crime in every borough...and win.  It seemed foolhardy; even everybody knows you can't win the war on crime.  But Bratton delivered.  In an extraordinary twenty-seven months, serious crime in New York City went down by 33 percent, the murder rate was cut in half--and Bill Bratton was heralded as the most charismatic  and respected law enforcement official in America..  In this outspoken account of his news-making career, Bratton reveals how his cutting-edge policing strategies brought about the historic reduction in crime.Bratton's success made national news and landed him on the cover of Time.  It also landed him in political hot water.  Bratton earned such positive press that before he'd completed his first week on the job, the administration of New York's media-hungry mayor Rudolph Giuliani, threatened to fire him.  Bratton gives a vivid, behind-the-scenes look at the sizzle and substance, and he pulls no punches describing the personalities who really run the city.Bratton grew up in a working-class Boston neighborhood, always dreaming of being a cop.  As a young officer under Robert di Grazia, Boston's progressive police commissioner, he got a ground-level view of real police reform and also saw what happens when an outspoken, dynamic, reform-minded police commissioner starts to outshine an ambitious mayor.  He was soon in the forefront of the community policing movement and a rising star in the profession.  Bratton had turned around four major police departments when he accepted the number one police job in America.When Bratton arrived at the NYPD, New York's Finest were almost hiding; they had given up on preventing crime and were trying only to respond to it.  Narcotics,  Vice,  Auto Theft, and the Gun Squads all worked banker's hours while the competition--the bad guys--worked around the clock.  Bratton changed that.  He brought talent to the top and instilled pride in the force; he listened to the people in the neighborhoods and to the cops on the street.  Bratton and his "dream team" created Compstat, a combination of computer statistics analysis and an unwavering demand for accountability.  Cops were called on the carpet, and crime began to drop.  With Bratton on the job, New York City was turned around.Today, New York's plummeting crime rate and improved quality of life remain a national success story.  Bratton is directly responsible, and his strategies are being studied and implemented by police forces across the country and around the world.  In Turnaround, Bratton shows how the war on crime can be won once and for all.

    a physician''s wife and mother of a teenage son, opens her morning newspaper and is shocked to see a familiar face on the front page. Sonia, a lost friend accused of terrorism, has just been released after twenty years in prison. It all comes flooding back to Jane, how twenty years before her life took a very different course.At nineteen, Jane rents a room in a shared student house with a mismatched trio of idealists: Sonia, who yearns to save the world''s children from nuclear war; the Marxist-leaning Dieter; and the anarcho-feminist-pacifist Pete. A bookish misfit, her radical housemates quickly draw Jane into NAG!, a non-violent, anti-nuclear direct action group.To Jane,who is studying Russian and Russian literature, her compatriots, with their utopian dreams and youthful pathos, soon seem Chekhovian to her.Meanwhile, NAG! plans its most ambitious action, crossing the border into the United States to chain themselves to the Boeing factory fence. Tension increases as the group mounts each successive protest, until a bomb explodes and changes everything.The Sky Is Falling deftly intertwines themes of first love, sexual confusion, and the dread of nuclear disaster with the comical infighting of a cast of well-meaning political activists, and the timelessness of the great Russian classics. A story for our own age of paranoia and terror, Caroline Adderson's witty, accomplished novel returns the reader to another fearful era, when the world teetered on the brink of nuclear annihilation and the end of world seemed inevitable.

    She has spearheaded worldwide efforts to improve the treatment of animals in manufacturing, entertainment, and elsewhere.Every day, in laboratories, food factories, and other industries, animals by the millions are subjected to inhumane cruelty. In this accessible guide, Newkirk teaches readers hundreds of simple ways to stop thoughtless animal cruelty and make positive choices.For each topic, Newkirk provides hard facts, personal insight, inspiration, ideas, and resources, including:- How to eat healthfully and compassionately- How to adopt animals rather than support puppy mills- How to make their vote count and change public opinion- How to switch to cruelty-free cosmetics and clothing- How to choose amusements that protect rather than exploit animals.With public concern for the well-being of animals greater than ever--particularly among young people--this timely, practical book offers exciting and easy ways to make a difference.

    On Twitter, word can spread faster than wildfire. Companies no longer have the option of ignoring the conversation. Unlike other hot social media spaces, "Twitterville" is dominated by professionals, not students. And despite its size, it still feels like a small town. Twitter allows people to interact much the way they do face-to-face, honestly and authentically. One minute, you re com- plaining about the weather with local friends, the next, you re talking shop with a colleague based halfway across the globe. No matter where you re from or what you do for a living, you will find conversations on Twitter that are valuable. Despite the millions of people joining the site, you ll quickly find the ones who can make a difference to you. Social media writer Shel Israel shares revealing stories of "Twitterville" residents, from CEOs to the student who became the first to report the devastation of the Szechuan earthquake; from visionaries trying to raise money for a cause to citizen journalists who outshine traditional media companies. Israel introduces you to trailblazers such as: . Frank Eliason, who used Twitter to reverse Comcast s blemished customer service reputation . Bill Fergus, who was on the team at Henry Ford Medical Center during the first live tweeted surgery . Scott Monty, social media officer for Ford, who held off a mob of misinformed Ranger fans and averted a PR crisis . Connie Reece, who used Twitter to raise tens of thousands of dollars for cancer patients in need . The Coffee Groundz, a Houston-area coffee shop that uses Twitter to pack the tables (and fight off Starbucks) "Twitterville" features many true stories as dramatic as these. But it also recounts those of ordinary businesspeople who use Twitter to get closer to their customers. And it explains how global neighborhoods will make geography increasingly irrelevant. It even explains why people sometimes really do care what you had for lunch."

    Her mother went from having a maid to being a maid. Her father failed to carve out a working life for himself in Canada. Frustrated and bitter, he lashed out at Olivia's mother, and violence darkened their lives. A rebellious yet playful child, Olivia discovered self-discipline and became an excellent student in Canada, studying fine art and philosophy at university. After graduating, Olivia worked for a time as a sculptor. Then, driven by a desire to achieve social change, the artist became an activist, and she launched her political career.As a popular and much-admired school trustee and Toronto city councillor--the first Asian woman in that role--Olivia honed a grassroots approach and crafted progressive programs that enhanced the lives of others, especially children. Strong-willed, focused and passionate, Olivia got things done by bringing together people from all parts of the political spectrum.In the mid-1980s, Olivia met Jack Layton. Their dynamic partnership, unprecedented in Canadian political life, made a powerful impact in Toronto and on the national stage. Together, they forged a strong vision for a better country and for enlightened political change. But when her beloved partner and political soulmate died in the summer of 2011, how did she find the strength to move forward? What might we learn from her inspiring story? Those answers are here, in My Journey.

    The Seventh Octave features some of this great young poets most revered poems. From "OHM," to "Sha Clack Clack," Saul's words are breathtaking and powerful with every read. The Seventh Octave is a must-have collection for any aspiring poet or seasoned writer. Lyrical and electric, full of brilliant imagery and truth. The Seventh Octave is for lovers of language and the magic poets can create.