This is the book that breaks through the image to get at the man. Originally published under the title Empire: The Life, Legend, and Madness of Howard Hughes.

    Meanwhile, people with important ideas--entrepreneurs, teachers, politicians, and journalists--struggle to make them "stick."In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds--from the infamous "kidney theft ring" hoax to a coach's lessons on sportsmanship to a vision for a new product at Sony--draw their power from the same six traits.Made to Stick will transform the way you communicate. It's a fast-paced tour of success stories (and failures): the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of the Mother Teresa Effect; the elementary-school teacher whose simulation actually prevented racial prejudice.Provocative, eye-opening, and often surprisingly funny, Made to Stick shows us the vital principles of winning ideas--and tells us how we can apply these rules to making our own messages stick.

    Edie Sedgwick exploded into the public eye like a comet. She seemed to have it all: she was aristocratic and glamorous, vivacious and young, Andy Warhol’s superstar. But within a few years she flared out as quickly as she had appeared, and before she turned twenty-nine she was dead from a drug overdose.In a dazzling tapestry of voices—family, friends, lovers, rivals—the entire meteoric trajectory of Edie Sedgwick’s life is brilliantly captured. And so is the Pop Art world of the ‘60s: the sex, drugs, fashion, music—the mad rush for pleasure and fame. All glitter and flash on the outside, it was hollow and desperate within—like Edie herself, and like her mentor, Andy Warhol. Alternately mesmerizing, tragic, and horrifying, this book shattered many myths about the ‘60s experience in America.

    . . . At the editing table, when I run the strip of film through, frame by frame, I still feel that dizzy sense of magic of my childhood.” Bergman, who has conveyed this heady sense of wonder and vision to moviegoers for decades, traces his lifelong love affair with film in his breathtakingly visual autobiography, The Magic Lantern.More grand mosaic than linear account, Bergman’s vignettes trace his life from a rural Swedish childhood through his work in theater to Hollywood’s golden age, and a tumultuous romantic history that includes five wives and more than a few mistresses. Throughout, Bergman recounts his life in a series of deeply personal flashbacks that document some of the most important moments in twentieth-century filmmaking as well as the private obsessions of the man behind them. Ambitious in scope yet sensitively wrought, The Magic Lantern is a window to the mind of one of our era’s great geniuses.“[Bergman] has found a way to show the soul’s landscape . . . . Many gripping revelations.”—New York Times Book Review“Joan Tate’s translation of this book has delicacy and true pitch . . . The Magic Lantern is as personal and penetrating as a Bergman film, wry, shadowy, austere.”—New Republic“[Bergman] keeps returning to his past, reassessing it, distilling its meaning, offering it to his audiences in dazzling new shapes.”—New York Times“What Bergman does relate, particularly his tangled relationships with his parents, is not only illuminating but quite moving. No ‘tell-all’ book this one, but revealing in ways that much longer and allegedly ‘franker’ books are not.”—Library Journal

    Wickedly funny and full of juicy inside information, Mad Women also tackles some of the tougher issues of the era, such as unequal pay, rampant, jaw-dropping sexism, and the difficult choice many women faced between motherhood and their careers.

    It was a time of backward-seeming notions, when almost everyone still accepted the biblical account of creation as the literal truth and authoritarianism as the most natural and viable social order. But by the time both men died, the world had changed: ordinary people understood that life on earth was a story of continuous evolution, and the Civil War had proved that a democracy could fight for principles and endure. And with these signal insights much else had changed besides. Together, Darwin and Lincoln had become midwives to the spirit of a new world, a new kind of hope and faith.""Searching for the men behind the icons of emancipation and evolution, Adam Gopnik shows us, in this captivating double life, Lincoln and Darwin as they really were: family men and social climbers; ambitious manipulators and courageous adventurers; the living husband, father, son, and student behind each myth. How do we reconcile Lincoln, the supremely good man we know, with the hardened commander who wittingly sent tens of thousands of young soldiers to certain death? Why did the relentlessly rational Darwin delay publishing his "Great Idea" for almost twenty years? How did inconsolable grief at the loss of a beloved child change each man? And what comfort could either find - for himself or for a society now possessed of a sadder, if wiser, understanding of our existence? Such human questions and their answers are the stuff of this book."Above all, we see Lincoln and Darwin as thinkers and writers - as makers and witnesses of the great change in thought that marks truly modern times: a hundred years after the Enlightenment, the old rule of faith and fear finally yielding to one of reason, argument, and observation not merely as intellectual ideals but as a way of life; the judgment of divinity at last submitting to the verdicts of history and time. Lincoln considering human history, Darwin reflecting on deep time - both reshaped our understanding of what life is and how it attains meaning. And they invented a new language to express that understanding.Angels and Ages is an original and personal account of the creation of the liberal voice - of the way we live now and the way we talk at home and in public. Showing that literary eloquence is essential to liberal civilization, Adam Gopnik reveals why our heroes should be possessed by the urgency of utterance, obsessed by the need to see for themselves, and endowed with the gift to speak for us all.

    She became an icon because of her remarkable wisdom as a leader. As the co-captain of the 2015 Women’s World Cup Champion Team, she created a culture not just of excellence, but of honor, commitment, resilience, and sisterhood. She helped transform a group of individual women into one of the most successful, powerful and united Wolfpacks of all time.In her retirement, Abby’s ready to do the same for her new team: All Women Everywhere.In Wolfpack, Abby’s message to women is:We have never been Little Red Riding Hood. We Are the Wolves.We must wander off the path and blaze a new one: together.She insists that women must let go of old rules of leadership that neither include or serve them. She’s created a new set of Wolfpack rules to help women unleash their individual power, unite with their Wolfpack, and change the landscape of their lives and world: from the family room to the board room to the White House.· Make failure your fuel: Transform failure to wisdom and power. · Lead from the bench: Lead from wherever you are. · Champion each other: Claim each woman’s victory as your own. · Demand the effing ball: Don’t ask permission: take what you’ve earned.In Abby’s vision, we are not Little Red Riding Hoods, staying on the path because we’re told to. We are the wolves, fighting for a better tomorrow for ourselves, our pack, and all the future wolves who will come after us.

    By analyzing the lives of such past masters as Charles Darwin, Benjamin Franklin, Albert Einstein, and Leonard da Vinci, as well as by interviewing nine contemporary masters, including tech guru Paul Graham and animal rights advocate Temple Grandin, Greene debunks our culture’s many myths about genius and distills the wisdom of the ages to reveal the secret to greatness. With this seminal text as a guide, readers will learn how to unlock the passion within and become masters.

    From her career at the helms of Harper's Bazaar and Vogue, to her reign as consultant to the Costume Institute at the Metropolitan Museum of Art, Vreeland had an enormous impact on the fashion world and left a legacy so enduring that must-have style guides still quote her often wild and always relevant fashion pronouncements. With access to Vreeland's personal material and photographs, critically acclaimed biographer Amanda Mackenzie Stuart has written the ultimate behind-the-scenes look at Diana Vreeland and her world—a jet-setting social scene that included Coco Chanel, Elsa Schiaparelli, Yves Saint Laurent, Hubert de Givenchy, Oscar de la Renta, Lauren Bacall, Penelope Tree, Lauren Hutton, Andy Warhol, Mick and Bianca Jagger, and the Kennedys. Filled with gorgeous color photographs of her work, Empress of Fashion: A Life of Diana Vreeland is an elegant and fascinating account of one of the most revered tastemakers of the 20th century.

    Rod Judkins, a lecturer in creativity at the world-famous St Martin's College of Art, will examine the behaviour of successful creative thinkers and explain how all of us can learn from them to improve our lives. Judkins will draw on an extraordinary range of reference points, from the Dada Manifesto to Andy Warhol's studio, via Steve Jobs, Nobel Prize winning economists and many others, and distil a lifetime's expertise into 90 succinct chapters. Along the way he shares the story of most successful class in educational history (in which every single student won a Nobel prize); shows why graphic nudity during public speaking can be both a curse and surprisingly persuasive; and reveals why, in the twenty-first century, it's technically illegal to be as good as good as Michelangelo.

    Sensory appeals are everywhere, and they are intensifying, radically changing how Americans live and work. The twenty-first century has become the age of aesthetics, and whether we realize it or not, this influence has taken over the marketplace, and much more.In this penetrating, keenly observed book, Virginia Postrel makes the argument that appearance counts, that aesthetic value is real. Drawing from fields as diverse as fashion, real estate, politics, design, and economics, Postrel deftly chronicles our culture's aesthetic imperative and argues persuasively that it is a vital component of a healthy, forward-looking society.Intelligent, incisive, and thought-provoking, The Substance of Style is a groundbreaking portrait of the democratization of taste and a brilliant examination of the way we live now.

    It is an honest account of one man’s journey to complete abandonment of ‘the self’ and the Western principles that we use to define ourselves. Professor Herrigel imparts knowledge from his experiences and guides the reader through physical and spiritual lessons in a clear and insightful way.Mastering archery is not the key to achieving Zen, and this is not a practical guide to archery. It is more a guide to Zen principles and learning and perfect for practitioners and non-practitioners alike.

    Nell Irvin Painter's journey is filled with surprises, even as she brings to bear the incisiveness of her insights from two careers, which combine in new ways even as they take very different approaches—one searching for facts and cohesion, the other seeking the opposite. She travels from her beloved Newark to the prestigious Rhode Island School of Design; finds meaning in the artists she loves, such as Alice Neel, Faith Ringgold, or Maira Kalman, even as she comes to understand how they are undervalued; and struggles with the ever-changing balance between the pursuit of art and the inevitable, sometimes painful demands of a life fully lived.

    It contains a discography, gig list and a full set of lyrics.

    . . There she stands, a phoenix risen from her own words: calm, slow, funny, courteous, both modest and very sure of herself, intense, sharply penetrating, devout but never pietistic, downright, occasionally fierce, and honest in a way that restores honor to the word."—Sally Fitzgerald, from the Introduction