1 Lakh/ below US$ 2500 car), is set to change our perception of India': on the threshold of becoming a truly global brand.*s oldest and most respected corporate brand. With a major international presence, in a variety of areas including steel, tea, chemicals, communications and software, Tata now stands 65th in the world brand valuation league. But what is the Tata brand all about? What are its values? How do people perceive it, in India and around the world? In this absorbing and informed book Morgen Witzel digs into the heart of the Tata enterprise, describes its origins, how Tata's reputation and image evolved, and how the group has worked to transform that image into a powerful and valuable brand. Tata: The Evolution of a Corporate Brand goes to the core of the Tata ethos to explore the unique relationship between the Tata group and the Indian people, a relationship that goes beyond the achievements of a successful business to its social contributions for its employees and the society at large. Finally it asks how that reputation will be perceived and understood as Tata moves into global markets. Whether you re an entrepreneur, a manager, a marketer, or an interested Tata loyalist this book will help you understand the durability of the brand and inspire you with the values it holds onto in the global economy.

    This practical tutorial covers all brands and styles of bikes, making it a perfect companion to the owner's service manual whether you need to use the step-by-step instructions for basic maintenance techniques to wrench on your bike yourself or just want to learn enough to become an informed customer at your local motorcycle service department. This book includes more than 500 color photos and a thorough index to make it an especially user-friendly reference for home motorcycle mechanics of all skill levels.

    Say you?re already an experienced photographer? The helpful tips and tricks in this friendly book will get you quickly up to speed on the D3100's new 14-megapixel sensor, continous video/live focus, full HD video, expanded autofocus, and more. As a seasoned instructor at the Palm Beach Photographic Center, Julie anticipates all questions, whether you?re a beginner or digital camera pro, and offers pages of easy-to-follow advice.Helps you get every bit of functionality out of the new Nikon D3100 camera Walks you through its exciting new features, including the 14-megapixel sensor, continous video/live focus, full HD video, expanded autofocus, and the updated in-camera menu Explores shooting in Auto mode, managing playback options, and basic troubleshooting Explains how to adjust the camera's manual settings for your own preferred exposure, lighting, focus, and color style Covers digital photo housekeeping tips?how to organize, edit, and share your files Tap all the tools in this hot new DSLR camera and start taking some great pix with Nikon D3100 For Dummies.

    It shows watercolour painters of all levels how to loosen up their paintings and maintain spontaneity by painting simple watercolour studies in no more than 10 minutes.Written by popular artist Hazel Soan, the book is arranged in three parts: the first section explains all about the equipment you will need; the second section covers techniques and shows what can be achieved with watercolour in a short time span; the third section looks at various subjects that are ideal for painting quickly.All the essential techniques are covered, focusing particularly on maximizing brushstrokes and exploring colours, and there is useful advice on deciding what to include and what to leave out. With helpful chapters on painting a wide range of subjects – people, landscapes, seascapes, buildings, gardens, flowers and still life – this little guide is ideal for quick reference when working in the studio or out in the field.

    Unpuzzling Your Past, 4th edition focuses on fundamental strategies for success, questions to ask, places for research, and interesting examples of each step along the way. Throughout, readers will find techniques and suggestions for: Taping family documents, oral tradition and memories; Exploring the vast array of U.S. public records, from newspapers and tombstones to censuses and land records; Getting the most from names, dates and handwriting of the past; Developing a first-rate and meaningful family history; Well-organized, well-written and comprehensive, this guide offers readers charts, illustrations, reference sidebars, bibliographies, a glossary, and useful, reproducible forms. Each chapter is capped with a list of Things to Do Now to encourage readers or students to apply what they have learned.

    Learn how to locate primitive hot springs, navigate the Couchsurfing website, and stay clean, well-fed, and digitally-connected.With over two decades of experience in extended cross-country travel, Bryan and his intrepid Jeep Charlie have amassed a wealth of information and organizational techniques that will keep you healthy and relaxed on the road while avoiding unnecessary expenses.It’s a beautiful country… why wait any longer to see it? Pick up Renegade Car Camping and start planning your next adventure!FAQQ: Will there be a listing of free campsites state-by-state in future editions?A: No, and for good reason. Listing these overlooked areas would cause them to be quickly destroyed through overuse. But once you read the tips in the Renegade Car Camping guide, you’ll easily find some secret, special campsites on your own. And besides, part of the fun of being a renegade camper lies in the thrill of campsite hunting!

    More than one million students have completed courses developed by the Motorcycle Safety Foundation, and this book is the culmination of what that leading rider training organization has learned about teaching students of all ages and experience. It is the perfect refresher for anyone who has taken an MSF course and will be an eye-opener for those who have not yet discovered them. In a clear, engaging style with detailed diagrams and extensive full-color photographs and illustrations, the book covers rider attitude, proper dress, performance, maintenance and troubleshooting, as well as basic and advanced street skills. Included are tips on how to stop quickly when necessary; avoid traffic hazards; apply evasive maneuvers; countersteer for better control; travel skillfully in a group; identify and fix mechanical problems; ride more smoothly at high and low speeds; maintain momentum in off-highway riding; and much more. A remarkable source of riding wisdom, the first edition has been a best-seller and the definitive reference for the sport. This new second edition features the latest insights from the new, updated MSF curriculum, plus all new photos and graphics that make its valuable lessons easy to follow.

    Now you can learn to play 100 classic songs as your playing develops through the course. The book includes: · Complete lyrics and chords to 100 songs by artists such as The Beatles, Bob Dylan, Bob Marley, Eric Clapton, Jimi Hendrix, Johnny Cash, Simon & Garfunkel, Jeff Buckley, Crowded House, Mumford & Sons, Kings of Leon, Nirvana and many more. · 10 songs for each stage of the Beginner’s Course, building up from easy three-chord songs through to more advanced tunes. · Tuition notes for each song by Justin advising you on strumming patterns and chord changes, with diagrams to illustrate all the chord shapes you need. Completely revised and updated, this really is the ultimate beginner’s songbook!

    The imaginative and playful designs will inspire colorists to add their own special touches to make each picture uniquely their own. Illustrations are printed on one side of perforated pages for easy removal and display. Specially designed for experienced colorists, Whimsical Gardens and other Creative Haven® adult coloring books offer an escape to a world of inspiration and artistic fulfillment. Each title is also an effective and fun-filled way to relax and reduce stress.

    However, the universe has other plans, which include a tough lesson that will rock the unsuspecting new mother's world. Protect your children or lose them to the streets. Far removed from her care, and now being raised by two gay men, Shayla, Louise's daughter, spends her time daydreaming about living the lifestyle of her favorite movie actresses. But her daydreaming stops short after she's shoved into the world of prostitution, physical abuse and crime, well before she becomes a woman. By the time Shayla is 18, she's mastered the art of seduction and completely changes the lives of the men she entertains. Some for the better and some for the worst. Until one particular customer sells her a new brand of aspiration. A love, life and happiness outside the Ho House. But with Ajax, her dangerous Pimp, also the man who raised her, lurking in the background is it too late? For them both?

     Limited Time Offer: Buy CompTIA(R) A+ 220-801 and 220-802 Exam Cram and receive a 10% off discount code for the CompTIA A+ 220-801 and 220-802 exams. To receive your 10% off discount code:Register your product at pearsonITcertification.com/registerFollow the instructionsGo to your Account page and click on "Access Bonus Content" CompTIA(R) A+ 220-801 and 220-802 Exam Cram, Sixth Edition is the perfect study guide to help you pass CompTIA's A+ 220-801 and 220-802 exams. It provides coverage and practice questions for every exam topic, including substantial new coverage of Windows 7, new PC hardware, tablets, smartphones, and professional-level networking and security. The book presents you with an organized test preparation routine through the use of proven series elements and techniques. Exam topic lists make referencing easy. Exam Alerts, Sidebars, and Notes interspersed throughout the text keep you focused on what you need to know. Cram Quizzes help you assess your knowledge, and the Cram Sheet tear card is the perfect last minute review. Covers the critical information you'll need to know to score higher on your CompTIA A+ 220-801 and 220-802 exams!Deploy and administer desktops and notebooks running Windows 7, Vista, or XPUnderstand, install, and troubleshoot motherboards, processors, and memoryTest and troubleshoot power-related problemsUse all forms of storage, including new Blu-ray and Solid State (SSD) devicesWork effectively with mobile devices, including tablets and smartphonesInstall, configure, and troubleshoot both visible and internal laptop componentsConfigure Windows components and applications, use Windows administrative tools, and optimize Windows systemsRepair damaged Windows environments and boot errorsWork with audio and video subsystems, I/O devices, and the newest peripheralsInstall and manage both local and network printersConfigure IPv4 and understand TCP/IP protocols and IPv6 changesInstall and configure SOHO wired/wireless networks and troubleshoot connectivityImplement secure authentication, prevent malware attacks, and protect data Companion CDThe companion CD contains a digital edition of the Cram Sheet and the powerful Pearson IT Certification Practice Test engine, complete with hundreds of exam-realistic questions and two complete practice exams. The assessment engine offers you a wealth of customization options and reporting features, laying out a complete assessment of your knowledge to help you focus your study where it is needed most. Pearson IT Certifcation Practice Test Minimum System RequirementsWindows XP (SP3), WIndows Vista (SP2), or Windows 7Microsoft .NET Framework 4.0 ClientPentium-class 1 GHz processor (or equivalent)512 MB RAM650 MB disk space plus 50 MB for each downloaded practice exam David L. Prowse is an author, computer network specialist, and technical trainer. Over the past several years he has authored several titles for Pearson Education, including the well-received CompTIA A+ Exam Cram and CompTIA Security+ Cert Guide. As a consultant, he installs and secures the latest in computer and networking technology. He runs the website www.davidlprowse.com, where he gladly answers questions from students and readers.

    The Unofficial Guide to Walt Disney World explains how Disney World works and how to use that knowledge to make every minute and every dollar of your vacation count. With advice that is direct, prescriptive, and detailed, it takes the guesswork out of travel by unambiguously rating and ranking everything from hotels, restaurants, and attractions to rental car companies. With an Unofficial Guide in hand, and authors Bob Sehlinger and Len Testa as guides, find out what’s available in every category, from best to worst, and use step-by-step detailed plans to help make the most of time at Walt Disney World.

    

    

    Inside you'll find 30 amazing art activities that will take you to a happy place of patterning, shading, and coloring. These whimsical images offer a easy way to de-stress and unleash your inner artist. Thaneeya McArdle's transcendental art explores a visual language of shape, form, line, and color. Each vibrantly detailed illustration is designed to exercise your creativity. Beautifully colored finished examples are provided, along with a handy guide to basic art techniques, from patterning and combinations to shading and color theory. This therapeutic coloring book is perfect for decorating with markers, colored pencils, gel pens, or watercolors. Printed on high-quality, extra-thick paper, all of the pages are pre-perforated for easy removal and display.