The word conjures up images of horrific diseases sweeping the globe and killing everyone in their path. But such highly lethal illnesses almost never create pandemics. The reality is deadly serious but far more subtle.In Pandemics: What Everyone Needs to Know�, Peter Doherty, who won the Nobel Prize for his work on how the immune system recognizes virus-infected cells, offers an essential guide to one of the truly life-or-death issues of our age. In concise, question-and-answer format, he explains the causes of pandemics, how they can be counteracted with vaccines and drugs, and how we can better prepare for them in the future. Doherty notes that the term "pandemic" refers not to a disease's severity but to its ability to spread rapidly over a wide geographical area. Extremely lethal pathogens are usually quickly identified and confined. Nevertheless, the rise of high-speed transportation networks and the globalization of trade and travel have radically accelerated the spread of diseases. A traveler from Africa arrived in New York in 1999 carrying the West Nile virus; one mosquito bite later, it was loose in the ecosystem. Doherty explains how the main threat of a pandemic comes from respiratory viruses, such as influenza and SARS, which disseminate with incredible speed through air travel. The climate disruptions of global warming, rising population density, and growing antibiotic resistance all complicate efforts to control pandemics. But Doherty stresses that pandemics can be fought effectively. Often simple health practices, especially in hospitals, can help enormously. And research into the animal reservoirs of pathogens, from SARS in bats to HIV in chimpanzees, show promise for our prevention efforts.Calm, clear, and authoritative, Peter Doherty's Pandemics is one of the most critically important additions to the What Everyone Needs to Know� series.What Everyone Needs to Know� is a registered trademark of Oxford University Press.

    The biological background provided enables students to comprehend the major problems in biochemical engineering and formulate effective solutions.

    Add the future of energy, economics and geopolitics. Season with human nature ...The Burning Question reveals climate change to be the most fascinating scientific, political and social puzzle in history. It shows that carbon emissions are still accelerating upwards, following an exponential curve that goes back centuries. One reason is that saving energy is like squeezing a balloon: reductions in one place lead to increases elsewhere. Another reason is that clean energy sources don't in themselves slow the rate of fossil fuel extraction.Tackling global warming will mean persuading the world to abandon oil, coal and gas reserves worth many trillions of dollars - at least until we have the means to put carbon back in the ground. The burning question is whether that can be done. What mix of politics, psychology, economics and technology might be required? Are the energy companies massively overvalued, and how will carbon-cuts affect the global economy? Will we wake up to the threat in time? And who can do what to make it all happen?

    But Stefan Klein, author of the #1 international bestseller The Science of Happiness and winner of the Georg von Holtzbrinck Prize for Scientific Journalism, makes the startling assertion that the key to achieving lasting personal and societal success lies in helping others. In fact, Klein argues, altruism is our defining characteristic: Natural selection favored those early humans who cooperated in groups, and with survival more assured, our altruistic ancestors were free to devote brainpower to developing intelligence, language, and culture—our very humanity. As Klein puts it, “We humans became first the friendliest and then the most intelligent apes.” To build his persuasive case for how altruistic behavior made us human—and why it pays to get along—Klein synthesizes an extraordinary array of material: current research on genetics and the brain, economics, social psychology, behavioral and anthropological experiments, history, and modern culture. Ultimately, his groundbreaking findings lead him to a vexing question: If we’re really hard-wired to act for one another’s benefit, why aren’t we all getting along? Klein believes we’ve learned to mistrust our generous instincts because success is so often attributed to selfish ambition. In Survival of the Nicest, he invites us to rethink what it means to be the “fittest” as he shows how caring for others can protect us from loneliness and depression, make us happier and healthier, reward us economically, and even extend our lives.

    These are the same rules that all my top students used to become masters with the English language. Implement 1 of these rules, and your English will improve. Implement all 10, and you're sure to become an excellent English speaker.

    Glimcher argues that Cartesian dualism operates from the false premise that the reflex is able to describe behavior in the real world that animals inhabit. A mathematically rich cognitive theory, he claims, could solve the most difficult problems that any environment could present, eliminating the need for dualism by eliminating the need for a reflex theory. Such a mathematically rigorous description of the neural processes that connect sensation and action, he explains, will have its roots in microeconomic theory. Economic theory allows physiologists to define both the optimal course of action that an animal might select and a mathematical route by which that optimal solution can be derived. Glimcher outlines what an economics-based cognitive model might look like and how one would begin to test it empirically. Along the way, he presents a fascinating history of neuroscience. He also discusses related questions about determinism, free will, and the stochastic nature of complex behavior.

    The case rests on a remarkable compilation of examples of convergent evolution, in which two or more lineages have independently evolved similar structures and functions. The examples range from the aerodynamics of hovering moths and hummingbirds to the use of silk by spiders and some insects to capture prey. Going against the grain of Darwinian orthodoxy, this book is a must read for anyone grappling with the meaning of evolution and our place in the Universe. Simon Conway Morris is the Ad Hominen Professor in the Earth Science Department at the University of Cambridge and a Fellow of St. John's College and the Royal Society. His research focuses on the study of constraints on evolution, and the historical processes that lead to the emergence of complexity, especially with respect to the construction of the major animal body parts in the Cambrian explosion. Previous books include The Crucible of Creation (Getty Center for Education in the Arts, 1999) and co-author of Solnhofen (Cambridge, 1990). Hb ISBN (2003) 0-521-82704-3

    Now, improving the economy has come to be seen as perhaps the most important task facing modern societies. Politics and policymaking are conducted in the language of economics and economic logic shapes how political issues are thought about and addressed. The result is that the majority of citizens, who cannot speak this language, are locked out of politics while political decisions are increasingly devolved to experts. The econocracy explains how economics came to be seen this way - and the damaging consequences. It opens up the discipline and demonstrates its inner workings to the wider public so that the task of reclaiming democracy can begin.

    This logical universe creates a vicious circle of reasoning that robs our minds of power and prevents us from reaching our true potential. To step beyond that circle requires a centering and focus that today's society assaults on every level. Through the insights of Teilhard, Tillich, Jung, Jesus, Carlos Castaneda, and others, Joseph Chilton Pearce provides a mode of thinking through which imagination can escape the mundane shell of current construct reality and leap into a new phase of human evolution.This enormously popular New Age classic is finally available again to challenge the assumptions of a new generation of readers and help them develop their potential through new creative modes of thinking. With a masterful synthesis of recent discoveries in physics, biology, and psychology, Pearce reveals the extraordinary relationship of mind and reality and nature's blueprint for a self-transcending humanity.

    Immigration is remaking Europe and North America: over half of American babies are non-white, and by the end of the century, minorities and those of mixed race are projected to form the majority in many countries.Drawing on an extraordinary range of surveys, Whiteshift explores the majority response to ethnic change in Western Europe, North America and Australasia. Eric Kaufmann, a leading expert on immigration, calls for us to move beyond empty talk about national identity and open up debate about the future of white majorities. He argues that we must ditch the 'diversity myth' that whites will dwindle, replacing it with whiteshift - a new story of majority transformation that can help lift anxieties and heal today's widening political divisions.A bold, original work, Whiteshift will redefine the way we think about ethnic diversity and populism.

    Now he turns his eye to an array of technologies that could change our relationship not with the rest of nature but with ourselves. He explores the frontiers of genetic engineering, robotics, and nanotechnology—all of which we are approaching with astonishing speed—and shows that each threatens to take us past a point of no return. We now stand, in Michael Pollan's words, "on a moral and existential threshold," poised between the human past and a post-human future. McKibben offers a celebration of what it means to be human, and a warning that we risk the loss of all meaning if we step across the threshold. Instantly acclaimed for its passion and insight, this wise and eloquent book argues that we cannot forever grow in reach and power—that we must at last learn how to say, "Enough."

    In 2006, 227 million antidepressant prescriptions were dispensed in the United States, more than any other class of medication; in that same year, the United States accounted for 66 percent of the global antidepressant market. In "Comfortably Numb, "Charles Barber provides a much-needed context for this disturbing phenomenon. Barber explores the ways in which pharmaceutical companies first create the need for a drug and then rush to fill it, and he reveals that the increasing pressure Americans are under to medicate themselves (direct-to-consumer advertising, fewer nondrug therapeutic options, the promise of the quick fix, the blurring of distinction between mental illness and everyday problems). Most importantly, he convincingly argues that without an industry to promote them, non-pharmaceutical approaches that could have the potential to help millions are tragically overlooked by a nation that sees drugs as an instant cure for all emotional difficulties. Here is an unprecedented account of the impact of psychiatric medications on American culture and on Americans themselves.

    Martin A. Lee traces the dramatic social history of marijuana from its origins to its emergence in the 1960s as a defining force in a culture war that has never ceased. Lee describes how the illicit marijuana subculture overcame government opposition and morphed into a dynamic, multibillion-dollar industry. In 1996, California voters approved Proposition 215, legalizing marijuana for medicinal purposes. Similar laws have followed in more than a dozen other states, but not without antagonistic responses from federal, state, and local law enforcement. Lee, an award-winning investigative journalist, draws attention to underreported scientific breakthroughs that are reshaping the therapeutic landscape. By mining the plant’s rich pharmacopoeia, medical researchers have developed promising treatments for cancer, heart disease, Alzheimer’s, diabetes, chronic pain, and many other conditions that are beyond the reach of conventional cures.Colorful, illuminating, and at times irreverent, this is a fascinating read for recreational users and patients, students and doctors, musicians and accountants, Baby Boomers and their kids, and anyone who has ever wondered about the secret life of this ubiquitous herb. Smoke Signals is the winner of the American Botanical Council's James A. Duke Excellence in Botanical Literature Award for 2012

    DJ Jaffe blames the mental health industry and the government for shunning the 10 million adults who are the most seriously mentally ill--mainly those who suffer from schizophrenia and severe bipolar disorder--and, instead, working to improve -mental wellness- in 43 million others, many of whom are barely symptomatic. Using industry and government documents, scientific journals, and anecdotes from his thirty years of advocacy, Jaffe documents the insane consequences of these industry-driven policies: psychiatric hospitals for the seriously ill are still being closed; involuntary commitment criteria are being narrowed to the point where laws now require violence rather than prevent it; the public is endangered; and the mentally ill and their families are forced to suffer. Insane Consequences proposes smart, compassionate, affordable, and sweeping reforms designed to send the most seriously ill to the head of the line for services rather than to jails, shelters, prisons, and morgues. It lays out a road map to spend less on mental -health- and more on mental -illness---replace mission creep with mission control and return the mental health system to a focus on the most seriously ill. It is not money that is lacking; it's leadership. This book is a must-read for anyone who works in the mental health industry or cares about the mentally ill, violence, homelessness, incarceration, or public policy.

    Modern science has overlooked this in order to maintain that we are at the pinnacle of our evolution. However, the halt in brain expansion explains not only recently uncovered anomalies within the human brain but also the global traditions of an earthly paradise lost and of humanity’s degeneration from our original state of perpetual wonder and joy. Drawing on more than 20 years of research, authors Tony Wright and Graham Gynn explore how our modern brains are performing far below their potential and how we can unlock our higher abilities and return to the euphoria of Eden. They explain how for millions of years early forest-dwelling humans were primarily consuming the hormone-rich sex organs of plants--fruit--each containing a highly complex biochemical cocktail evolved to influence DNA transcription, rapid brain development, and elevated neural and pineal gland activity. Citing recent neurological and psychological studies, the authors explain how the loss of our symbiotic fruit-based diet led to a progressive neurodegenerative condition characterized by aggressive behaviors, a fearful perception of the world, and the suppression of higher artistic, mathematical, and spiritual abilities. The authors show how many shamanic and spiritual traditions were developed to counteract our decline. They outline a strategy of raw foods, tantric sexuality, shamanic practices, and entheogen use to reverse our degeneration, restore our connection with the plant world, and regain the bliss and peace of the brain of Eden.