In Dataclysm, Christian Rudder uses it to show us who we truly are.   For centuries, we’ve relied on polling or small-scale lab experiments to study human behavior. Today, a new approach is possible. As we live more of our lives online, researchers can finally observe us directly, in vast numbers, and without filters. Data scientists have become the new demographers.   In this daring and original book, Rudder explains how Facebook "likes" can predict, with surprising accuracy, a person’s sexual orientation and even intelligence; how attractive women receive exponentially more interview requests; and why you must have haters to be hot. He charts the rise and fall of America’s most reviled word through Google Search and examines the new dynamics of collaborative rage on Twitter. He shows how people express themselves, both privately and publicly. What is the least Asian thing you can say? Do people bathe more in Vermont or New Jersey? What do black women think about Simon & Garfunkel? (Hint: they don’t think about Simon & Garfunkel.) Rudder also traces human migration over time, showing how groups of people move from certain small towns to the same big cities across the globe. And he grapples with the challenge of maintaining privacy in a world where these explorations are possible.   Visually arresting and full of wit and insight, Dataclysm is a new way of seeing ourselves—a brilliant alchemy, in which math is made human and numbers become the narrative of our time.

    But how does virality actually work? In The Rules of Contagion, epidemiologist Adam Kucharski explores topics including gun violence, online manipulation, and, of course, outbreaks of disease to show how much we get wrong about contagion, and how astonishing the real science is.Why did the president retweet a Mussolini quote as his own? Why do financial bubbles take off so quickly? And why are disinformation campaigns so effective? By uncovering the crucial factors driving outbreaks, we can see how things really spread -- and what we can do about it.Whether you are an author seeking an audience, a defender of truth, or simply someone interested in human social behavior, The Rules of Contagion is an essential guide to modern life.

    Who invented zero? Why are there 60 seconds in a minute? Can a butterfly's wings really cause a storm on the far side of the world? In 50 concise essays, Professor Tony Crilly explains the mathematical concepts that allow use to understand and shape the world around us.

    . . and then broke? How would you survive? Could you improve on humanity's original timeline? And how hard would it be to domesticate a giant wombat? With this book as your guide, you'll survive--and thrive--in any period in Earth's history. Bestselling author and time-travel enthusiast Ryan North shows you how to invent all the modern conveniences we take for granted--from first principles. This illustrated manual contains all the science, engineering, art, philosophy, facts, and figures required for even the most clueless time traveler to build a civilization from the ground up. Deeply researched, irreverent, and significantly more fun than being eaten by a saber-toothed tiger, How to Invent Everything will make you smarter, more competent, and completely prepared to become the most important and influential person ever.

    A fun and fascinating look at great scientific paradoxes.   Throughout history, scientists have come up with theories and ideas that just don't seem to make sense.  These we call paradoxes.  The paradoxes Al-Khalili offers are drawn chiefly from physics and astronomy and represent those that have stumped some of the finest minds.  For example, how can a cat be both dead and alive at the same time?  Why will Achilles never beat a tortoise in a race, no matter how fast he runs?  And how can a person be ten years older than his twin?   With elegant explanations that bring the reader inside the mind of those who've developed them, Al-Khalili helps us to see that, in fact, paradoxes can be solved if seen from the right angle.  Just as surely as Al-Khalili narrates the enduring fascination of these classic paradoxes, he reveals their underlying logic.  In doing so, he brings to life a select group of the most exciting concepts in human knowledge.  Paradox is mind-expanding fun.

    Birth of a Theorem is Villani’s own account of the years leading up to the award. It invites readers inside the mind of a great mathematician as he wrestles with the most important work of his career.But you don’t have to understand nonlinear Landau damping to love Birth of a Theorem. It doesn’t simplify or overexplain; rather, it invites readers into collaboration. Villani’s diaries, emails, and musings enmesh you in the process of discovery. You join him in unproductive lulls and late-night breakthroughs. You’re privy to the dining-hall conversations at the world’s greatest research institutions. Villani shares his favorite songs, his love of manga, and the imaginative stories he tells his children. In mathematics, as in any creative work, it is the thinker’s whole life that propels discovery—and with Birth of a Theorem, Cédric Villani welcomes you into his.

    In this simple pattern beginning with two ones, each succeeding number is the sum of the two numbers immediately preceding it (1, 1, 2, 3, 5, 8, 13, 21, ad infinitum). Far from being just a curiosity, this sequence recurs in structures found throughout nature - from the arrangement of whorls on a pinecone to the branches of certain plant stems. All of which is astounding evidence for the deep mathematical basis of the natural world. With admirable clarity, two veteran math educators take us on a fascinating tour of the many ramifications of the Fibonacci numbers. They begin with a brief history of a distinguished Italian discoverer, who, among other accomplishments, was responsible for popularizing the use of Arabic numerals in the West. Turning to botany, the authors demonstrate, through illustrative diagrams, the unbelievable connections between Fibonacci numbers and natural forms (pineapples, sunflowers, and daisies are just a few examples). In art, architecture, the stock market, and other areas of society and culture, they point out numerous examples of the Fibonacci sequence as well as its derivative, the "golden ratio." And of course in mathematics, as the authors amply demonstrate, there are almost boundless applications in probability, number theory, geometry, algebra, and Pascal's triangle, to name a few.Accessible and appealing to even the most math-phobic individual, this fun and enlightening book allows the reader to appreciate the elegance of mathematics and its amazing applications in both natural and cultural settings.

    Smoking has gone from doctor recommended to deadly. We used to think the Earth was the center of the universe and that Pluto was a planet. For decades, we were convinced that the brontosaurus was a real dinosaur. In short, what we know about the world is constantly changing.   But it turns out there’s an order to the state of knowledge, an explanation for how we know what we know. Samuel Arbesman is an expert in the field of scientometrics—literally the science of science. Knowl­edge in most fields evolves systematically and predict­ably, and this evolution unfolds in a fascinating way that can have a powerful impact on our lives.   Doctors with a rough idea of when their knowl­edge is likely to expire can be better equipped to keep up with the latest research. Companies and govern­ments that understand how long new discoveries take to develop can improve decisions about allocating resources. And by tracing how and when language changes, each of us can better bridge gen­erational gaps in slang and dialect.   Just as we know that a chunk of uranium can break down in a measurable amount of time—a radioactive half-life—so too any given field’s change in knowledge can be measured concretely. We can know when facts in aggregate are obsolete, the rate at which new facts are created, and even how facts spread.   Arbesman takes us through a wide variety of fields, including those that change quickly, over the course of a few years, or over the span of centuries. He shows that much of what we know consists of “mesofacts”—facts that change at a middle timescale, often over a single human lifetime. Throughout, he of­fers intriguing examples about the face of knowledge: what English majors can learn from a statistical analysis of The Canterbury Tales, why it’s so hard to measure a mountain, and why so many parents still tell kids to eat their spinach because it’s rich in iron.   The Half-life of Facts is a riveting journey into the counterintuitive fabric of knowledge. It can help us find new ways to measure the world while accepting the limits of how much we can know with certainty.

    Explaining why the whole is sometimes smarter than the sum of its parts, Johnson presents surprising examples of feedback, self-organization, and adaptive learning. How does a lively neighborhood evolve out of a disconnected group of shopkeepers, bartenders, and real estate developers? How does a media event take on a life of its own? How will new software programs create an intelligent World Wide Web? In the coming years, the power of self-organization -- coupled with the connective technology of the Internet -- will usher in a revolution every bit as significant as the introduction of electricity. Provocative and engaging, Emergence puts you on the front lines of this exciting upheaval in science and thought.

    This edition contains NEW tables on Properties of Ionic Liquids, Solubilities of Hydrocarbons in Sea Water, Solubility of Organic Compounds in Superheated Water, and Nutritive Value of Foods. It also updates many tables including Critical Constants, Heats of Vaporization, Aqueous Solubility of Organic Compounds, Vapor Pressure of Mercury, Scientific Abbreviations and Symbols, and Bond Dissociation Energies. The 88th Edition also presents a new Foreword written by Dr. Harold Kroto, a 1996 Nobel Laureate in Chemistry.

    He solidified his standing as the nation's foremost political forecaster with his near perfect prediction of the 2012 election. Silver is the founder and editor in chief of FiveThirtyEight.com. Drawing on his own groundbreaking work, Silver examines the world of prediction, investigating how we can distinguish a true signal from a universe of noisy data. Most predictions fail, often at great cost to society, because most of us have a poor understanding of probability and uncertainty. Both experts and laypeople mistake more confident predictions for more accurate ones. But overconfidence is often the reason for failure. If our appreciation of uncertainty improves, our predictions can get better too. This is the "prediction paradox": The more humility we have about our ability to make predictions, the more successful we can be in planning for the future.In keeping with his own aim to seek truth from data, Silver visits the most successful forecasters in a range of areas, from hurricanes to baseball, from the poker table to the stock market, from Capitol Hill to the NBA. He explains and evaluates how these forecasters think and what bonds they share. What lies behind their success? Are they good-or just lucky? What patterns have they unraveled? And are their forecasts really right? He explores unanticipated commonalities and exposes unexpected juxtapositions. And sometimes, it is not so much how good a prediction is in an absolute sense that matters but how good it is relative to the competition. In other cases, prediction is still a very rudimentary-and dangerous-science.Silver observes that the most accurate forecasters tend to have a superior command of probability, and they tend to be both humble and hardworking. They distinguish the predictable from the unpredictable, and they notice a thousand little details that lead them closer to the truth. Because of their appreciation of probability, they can distinguish the signal from the noise.

    The material is arranged chronologically beginning with archaic origins and covers Egyptian, Mesopotamian, Greek, Chinese, Indian, Arabic and European contributions done to the nineteenth century and present day. There are revised references and bibliographies and revised and expanded chapters on the nineteeth and twentieth centuries.

    This book reveals how anyone can begin to visualize the enigmatic 'imaginary numbers' that first baffled mathematicians in the 16th century.

    

    Michael Guillen, known to millions as the science editor of ABC's Good Morning America, tells the fascinating stories behind five mathematical equations. As a regular contributor to daytime's most popular morning news show and an instructor at Harvard University, Dr. Michael Guillen has earned the respect of millions as a clear and entertaining guide to the exhilarating world of science and mathematics. Now Dr. Guillen unravels the equations that have led to the inventions and events that characterize the modern world, one of which -- Albert Einstein's famous energy equation, E=mc2 -- enabled the creation of the nuclear bomb. Also revealed are the mathematical foundations for the moon landing, airplane travel, the electric generator -- and even life itself. Praised by Publishers Weekly as "a wholly accessible, beautifully written exploration of the potent mathematical imagination," and named a Best Nonfiction Book of 1995, the stories behind The Five Equations That Changed the World, as told by Dr. Guillen, are not only chronicles of science, but also gripping dramas of jealousy, fame, war, and discovery. Dr. Michael Guillen is Instructor of Physics and Mathematics in the Core Curriculum Program at Harvard University.