Book picks similar to
Marketing In Less Than 1000 Words (Reactor15 Briefings) by Rob Burns
business
marketing
e-books
ebook
Big Fat Lies
Kaelin Tuell Poulin - 2017
This book is not for those who want to continue in the energy draining cycle of losing weight only to gain it back again. This book is for those who want the TRUTH. Everything You’ve Been Told about Weight Loss Is A Big Fat Lie! Seriously, it really is. You’ve tried it all haven’t you? Weight-Loss fads, challenges, and every other diet out there—but nothing seems to stick. Finally, someone has the courage to tell you why. Kaelin Tuell Poulin, the woman who lost 65 pounds in 7 months while still eating pizza and ice cream, cuts through the B.S. She debunks the MYTHS and reveals the TRUTHS about losing weight and creating a lasting healthy lifestyle that will TRANSFORM your life. No more weight loss tips from people who haven't lost any weight. On her own personal journey, Kaelin discovered that the reason her and other women had a hard time losing weight and keeping it off was because the weight-loss industry was lying about how to actually get healthy and have long-term success. To help you discover your own incredible story, the founder of the LadyBoss movement now shares her inspiring personal journey from being clinically obese and hopeless to fit and confident. Kaelin’s award-winning achievements in fitness and health , backed by careful research, led her to develop the Lady Boss Formula for weight loss success that tens of thousands of women around the world—housewives, executives, athletes, students, and busy moms—have used to lose weight and keep it off forever. How is your health holding you back? What would life be like if it wasn't? Through this book you will lay the foundation to create YOUR story so it becomes one you love to tell. You deserve the life of your dreams. It's time to start living it. Kaelin will show you the way as you become part of the most powerful community of women on the planet. Are you ready for the truth?
Quirk Books Entertains Your Kids: 20 Crafts, Recipes, Activities, and More!
Raising Quirk - 2013
Whether you're taking your family on the road or stuck indoors on a rainy day, we've got you covered. Projects include: COOKING: How to Teach a Kid to Cook Robot Bites Banana Split Pops Little-Bitty Fudge Puppies CRAFTING: Bottle-Cap Frames Starburst Straws Turtle Magnet Get Your Kid to Clean Up OUTDOOR ADVENTURE: Get Your Kid to Put On Sunscreen Plan a Scavenger Hunt Yakima! Choreograph a Fight Scene Nick and Tesla's Low-Tech (Practically No-Tech) Bottle Rocket and Launcher RAINY DAY ANTICS: Get Your Kid to Play Alone Futaleufú Mattress Rafting Put on a Comedy Show Learn a Magic Trick FUN ON THE GO: How to Keep a Family Happy During Car Trips Make Trail Mix and Hit the Trails! How to Build a Sand Castle Games to Play in the Car Children don't come with an owner's manual, so Raising Quirk brings together advice, activities, entertainment, and, most important, other parents who still feel kinda like kids themselves. Our motto: We help cool parents raise cool kids. After all, parenting is a lifelong adventure, and we're all in it together. Consider us your virtual playgroup and join us at Raising Quirk online.
The Infinite Game
Simon Sinek - 2019
The winners and losers are easily identified.In infinite games, like business or politics or life itself, the players come and go, the rules are changeable, and there is no defined endpoint. There are no winners or losers in an infinite game; there is only ahead and behind.The more I started to understand the difference between finite and infinite games, the more I began to see infinite games all around us. I started to see that many of the struggles that organizations face exist simply because their leaders were playing with a finite mindset in an infinite game. These organizations tend to lag behind in innovation, discretionary effort, morale and ultimately performance.The leaders who embrace an infinite mindset, in stark contrast, build stronger, more innovative, more inspiring organizations. Their people trust each other and their leaders. They have the resilience to thrive in an ever-changing world, while their competitors fall by the wayside. Ultimately, they are the ones who lead the rest of us into the future.Any worthwhile undertaking starts with Why - the purpose, cause or belief that inspires us to do what we do and inspires others to join us. Good leaders know how to build Circles of Safety that promote trust and cooperation throughout their organizations. But that's not enough to help us chart a course through the unpredictable, often chaotic landscape of today's marketplace.I now believe that the ability to adopt an infinite mindset is a prerequisite for any leader who aspires to leave their organization in better shape than they found it.
Free: The Future of a Radical Price
Chris Anderson - 2009
Reveals how to run an online business profitably in spite of the Internet's inherently free culture, disseminating the principles of a ''priceless economy'' in six categories that pertain to advertising, labor exchange, and advanced-version fees.
Content Strategy at Work: Real-world Stories to Strengthen Every Interactive Project
Margot Bloomstein - 2012
But what’s in it for you? And if you’re not a content strategist, why should you care?Because even if content strategy isn’t your job, content’s probably your problem-and probably more than you think. You or your business has a message you want to deliver, right? You can deliver that message through various channels and content types, from Tweets to testimonials and photo galleries galore, and your audience has just as many ways of engaging with it. So many ways, so much content… so where’s the problem? That is the problem. And you can measure it in time, creativity, money, lost opportunity, and the sobs you hear equally from creative directors, project managers, and search engine marketing specialists.The solution is content strategy, and this book offers real-world examples and approaches you can adopt, no matter your role on the team. Put content strategy to work for you by gathering this book into your little hands and gobbling up never-before seen case studies from teams at Johns Hopkins Medicine, MINI, Icebreaker, and more. Content Strategy at Work is a book for designers, information architects, copywriters, project managers, and anyone who works with visual or verbal content. It discusses how you can communicate and forge a plan that will enable you, your company, or your client get that message across and foster better user experiences.
You Are A Writer (So Start Acting Like One)
Jeff Goins - 2012
In You Are a Writer, Jeff Goins shares his own story of self-doubt and what it took for him to become a professional writer and best-selling author—and the principles he’s learned from seeing many others do the same. He gives you practical steps to improve your writing, get published, and build a platform that puts you in charge. This book is about what it takes to be a writer in the 21st Century. You will learn the importance of passion and discipline and how to show up every day to do the work. You Are a Writer will help you fall back in love with writing and build an audience who shares your love. It’s about living the dream of a life dedicated to words.
The Innovative Admin (All Things Admin)
Julie Perrine - 2012
In this informative and motivating book, you'll discover: What it means to be The Innovative Admin How you can unleash your mind to think innovatively Techniques you can use to bring out the administrative leader inside you Ways you can tap into your creativity and initiative to get ahead The Innovative Admin empowers you to become the best you can be by enhancing your capacity for innovation. Read it and grow your administrative career to exciting new levels. Innovation isn't just for technology - it's the key to your career future.
Writing A Page-Turner: Five Editing Maxims to Make Your Book Irresistible
Mark J. Dawson - 2017
From keeping your story simple to staying in the character's head, Elizabeth and Mark will take you through the essential steps to creating propulsive and entertaining fiction. Also includes an additional book: 'Musings From the Writer's Desk'
Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way
Joseph A. Michelli - 2015
A firsthand look at how Mercedes-Benz transformed itself into a best-in-class, customer-obsessed organization.Driven to Delight offers an exclusive, behind-the-scenes look at CEO Steve Cannon and his leadership team’s ambitious, multi-pronged strategy to elevate the company’s customer experience to best-in-class, across all brands and industries.Acclaimed author Joseph Michelli reveals how leaders within the organization drove the transformation of the operational and cultural environments at Mercedes-Benz through their strategic vision, “Driven to Delight.”Nowhere else can you find this in-depth, all-access look at senior leadership’s vision, strategy, and tactical steps to create and sustain the wide-sweeping actions needed to deliver a customer experience that lives up to the company’s brand promise, “the best or nothing.”
Goodreads for Authors
Michelle Campbell-Scott - 2013
Find out how to make use of the free tools Goodreads provides, including importing a blog, adding videos, starting groups, scheduling a Giveaway, and more.Goodreads is an ethical, polite place which is populated by people who love books. It isn't just another site to dip in and out of in order to promote your own books. No-one will tolerate authors who jump onboard screaming, "Buy my book". Goodreads members are, however, welcoming to authors who stick to the rules, join in the fun, and contribute to the site's sense of community and discovery.That's why this book was written, to give authors a heads-up on how to both blend in and stand out!It doesn't contain anything you couldn't find by trawling the site's help pages, watching tons of YouTube videos, combing blogs and articles around the Internet. That's what the author and her researcher did - for two months. Or you could read her condensed version of the information she found to get your Goodreads profile up and running, start joining in on the site, and get back to writing. As Otis Chandler - one of the site's founders - said, "The author's job is to write a great book and to keep his readers engaged and interested while he writes the next one." Goodreads is a great place to do that.
Off-Topic: The Story of an Internet Revolt
G.R. Reader - 2013
The reviewers fought back, and the conflict was soon being reported in the mainstream media. This is the story of what happened, told in the protesters' own words.
15 Secrets Successful People Know About Time Management: The Productivity Habits of 7 Billionaires, 13 Olympic Athletes, 29 Straight-A Students, and 239 Entrepreneurs
Kevin E. Kruse - 2015
What if a few new habits could dramatically increase your productivity, and even 5x or 10x it in key areas? What if you could get an an hour a day to read, exercise, or to spend with your family. New York Times bestselling author, Kevin Kruse, presents the remarkable findings of his study of ultra-productive people. Based on survey research and interviews with billionaires, Olympic athletes, straight-A students, and over 200 entrepreneurs—-including Mark Cuban, Kevin Harrington, James Altucher, John Lee Dumas, Pat Flynn, Grant Cardone, and Lewis Howes—-Kruse answers the question: what are the secrets to extreme productivity? In this book, you'll learn: Why millionaires don't use to-do lists (and what they DO use) How to cure procrastination with the “Time Travel” trick How the Harvard "DDR Questions" save 8 hours a week How to identify your REAL priorities How to get to zero emails in your inbox using 321Zero How the simple E-3C system will double your productivity How to reduce stress with the Richard Branson Tool How to leave work at 5:00 without feeling guilty How to run meetings like Apple, Google & Virgin How to conquer social media distractions BONUS: QUIZ - Discover Your Time Personality BONUS: 100+ Time Management Quotes Buy this book NOW to increase your productivity and stop feeling so overworked and overwhelmed! Pick up your copy today by clicking the BUY NOW button at the top of this page!
Unhinged: The Horrific True Story of Ed Gein, The Butcher of Plainfield
Robert Keller - 2017
To the people of Plainfield, Wisconsin, Ed Gein was a lonely old bachelor, mild-mannered by nature, perhaps a little dim, but altogether harmless, a man they could rely on to do odd jobs and to look after their kids. Ed could be a little offbeat, sure, but the stories the local teens told - about the shrunken heads he kept hanging beside his bed, about the ghoulish figure seen dancing in the moonlight at the Gein property - were dismissed with a chuckle and a healthy dollop of skepticism. Then, on a frigid day in 1957, a search for a missing woman brings police officers to Ed Gein’s ramshackle farmhouse. What they find inside will send shockwaves reverberating around the world and introduce America to one of the most depraved killers in its history.This is the true, yet barely believable, story of Ed Gein, a genuine American psycho.˃˃˃˃˃˃˃˃˃
Scroll up to grab a copy of Unhinged: The Shocking True Story Of Ed Gein.
Smashwords Style Guide
Mark Coker - 2008
200,000 copies of the Smashwords Style Guide have downloaded!This guide offers simple step-by-step instructions to create and format an ebook using Microsoft Word.The Smashwords Style Guide is required reading for any author who wants to distribute their book via Smashwords to major ebook retailers such as the Apple iBookstore, Barnes & Noble, Sony, Kobo and Diesel. Authors and publishers who don't yet use Smashwords can still benefit from the Guide. It provides detailed information on how ebook formatting is different from print formatting, how to create a reflowable ebook, and it offers step by step illustrated instructions on how to tame the beast of Microsoft Word.INSIDE THE SMASHWORDS STYLE GUIDEGETTING STARTEDWelcome to Smashwords!Do-it-yourself, or hire help?Good formatting examplesWhat Smashwords publishes, what we don’t publishFive common formatting mistakes to avoidHow Smashwords publishes booksHow Smashwords distributes booksHow ebook formatting is different from print formattingHow we convert your book into multiple ebook formatsThe three secrets to ebook formattingHow to avoid (and fix) AutoVetter errorsIntroduction to Meatgrinder conversion systemYour required source fileUnderstanding the different ebook formatsFREQUENTLY ASKED QUESTIONSFORMATTINGPre-PrepMaking Word BehaveStep 1: Make a back upStep 2: Activate Word’s Show/HideStep 3: Turn off Word’s “AutoCorrect” and “AutoFormat” featuresStep 4: Eliminate text boxesStep 5: The Nuclear MethodFormattingStep 6: Unify Manuscript around Normal paragraph styleStep 7: Managing and modifying paragraph styles, fontsStep 7a. How to choose the best paragraph separation method (first line indent or block?)Step 7b: How to implement your chosen paragraph separation methodStep 7b-a: How to define a proper first line indentStep 7b-b: How to define trailing “after” space for block paragraphsStep 7b-c: Special tips for poetry, cookbooks and learning materialsStep 7b-d: How to define proper line spacingStep 8: Check your normalized textStep 9: Why you should never use tabs or the space bar for indentsStep 10: Managing paragraph returnsStep 11: Managing hyperlinksStep 12: Designating chapter breaks, page breaks, section breaksStep 13: Working with imagesStep 14: Text justificationStep 14a: Centering textStep 15: Managing font sizesStep 16: Style formatting, symbols and glyphsStep 17: Headers and footersStep 18: Margins, page sizes and indentsStep 19: Add the Heading style to your Chapter headers (optional)Building NavigationStep 20: Building navigation into the manuscriptStep 20a: Creating the NCXStep 20b: Creating the linked Table of ContentsStep 20c: Advanced link building (Footnotes, Endnotes)Step 20d: Troubleshooting and testingFront MatterStep 21: Front matterStep 21a: Blurbs (optional)Step 21b: Title and copyright page (required!)Step 21c: Add a Smashwords license statement below copyright pageThe End of Your BookStep 22: The end of your bookPOST-FORMATTINGStep 23: Preparing your cover imageStep 24: Review requirements for Premium
How to Launch a Brand: Your Step-By-Step Guide to Crafting a Brand from Positioning to Naming and Brand Identity
Fabian Geyrhalter - 2020
Most entrepreneurs, even seasoned brand managers, launch first and then work on slowly transforming the new offering into a brand. A logical progression, I would agree. After all, how can you possibly launch as a brand if you don't have any customers or marketing outreach and--obviously, since you just launched a new offering--you have no legacy or advocates?The simple answer is by design. Design relates to the systematic process you have to adhere to, which is likely the primary reason you are holding this book in your hands. In addition though, design truly holds the key to the success of your new brand. It will set your offering apart to look, feel, and sound like a brand at the time of launch, as opposed to something that might or might not have the power to eventually turn into a brand. This book will teach you how to launch your brand by design.In this book I share expert insights based on two decades of professional experience transforming new product and service ventures from ideation phases to tangible brand realities. Each of the key phases of preparing for a brand launch are broken down into practical guidelines designed to help you make the right branding decisions along the way.