Mobile App Marketing And Monetization: How To Promote Mobile Apps Like A Pro: Learn to promote and monetize your Android or iPhone app. Get hundreds of thousands of downloads & grow your app business


Alex Genadinik - 2014
     I am an independent mobile app entrepreneur just like you, and I wrote this book to teach you all my strategies for how to: - Get 1,000,000+ downloads from mobile app store marketing - Save money by doing your own ASO (search engine optimization SEO for Android and the Apple App stores) better than most consultants you might consider hiring - Create an app marketing strategy outside the app stores by getting press coverage and learning how to promote an app using social media and social sharing - Make money with effective app store monetization to help you maximize your app revenue with subscriptions, in-app purchases, publishing effective ads, selling affiliate products and other strategies used by successful mobile app businesses - Create a successful mobile app business I wrote this book with all my heart and soul. The book draws on my own years of experience building top apps in my niche, promoting apps, making money with my apps, and coaching other app entrepreneurs on how they can make turn their mobile apps into successful businesses. You will be getting the best of all worlds. First, I have very deep hands on experience building and growing my own apps. Second, I have a wealth of experience coaching and observing other app entrepreneurs whose experiences and aspirations are probably very similar to yours. In this book you get all the insights from me making my own apps a success, and the insights of the cumulative experiences of the people I've coached. This is a very to the point book with many actionable tips and strategies for how to promote your mobile app (iPhone or Android), make money from your smartphone applications, and generally treat it as a real business. All suggestions in this book are based on my own experiences promoting my own problemio.com business apps which at the point of latest revision of this book have cumulative 1,000,000+ downloads, and insights of me having coached over 100 other app entrepreneurs. I am an independent mobile application developer and mobile application entrepreneur just like you. I am not a multi-million dollar app development studio or a big company. If you are an independent app developer just like me, you can use the mobile application marketing strategies that I outline in this book. Many of the strategies are simple and effective, and you can begin working on them as early as today. The book contains over 20 strategies to promote your apps. They all worked for my apps and they will help you grow your app to its highest potential. After growing your app, you will be able to make good money from your app, and achieve the goals that you have for your app business. Get the book now, and become a pro at app store marketing (app store SEO which is otherwise known as ASO), and start increasing your app downloads and revenue today!

Where Wizards Stay Up Late: The Origins of the Internet


Katie Hafner - 1996
    Today, twenty million people worldwide are surfing the Net. Where Wizards Stay Up Late is the exciting story of the pioneers responsible for creating the most talked about, most influential, and most far-reaching communications breakthrough since the invention of the telephone. In the 1960's, when computers where regarded as mere giant calculators, J.C.R. Licklider at MIT saw them as the ultimate communications devices. With Defense Department funds, he and a band of visionary computer whizzes began work on a nationwide, interlocking network of computers. Taking readers behind the scenes, Where Wizards Stay Up Late captures the hard work, genius, and happy accidents of their daring, stunningly successful venture.

Backtrack 5 Wireless Penetration Testing Beginner's Guide


Vivek Ramachandran - 2011
    Every new attack is described in the form of a lab exercise with rich illustrations of all the steps associated. You will practically implement various attacks as you go along. If you are an IT security professional or a security consultant who wants to get started with wireless testing with Backtrack, or just plain inquisitive about wireless security and hacking, then this book is for you. The book assumes that you have familiarity with Backtrack and basic wireless concepts.

Angular 4: From Theory To Practice: Build the web applications of tomorrow using the new Angular web framework from Google.


Asim Hussain - 2017
    - Build an Angular 2 application from scratch using TypeScript and the Angular command line interface. - Write code using the paradigm of reactive programming with RxJS and Observables. - Know how to Unit Test Angular 2 using Jasmine, Karma and the Angular Test Bed The first chapter in the course is a quickstart where you dive straight into writing your first Angular 2 application. We use the web editor plunker so you can get stuck in writing code ASAP. In this quickstart you'll get a 50,000 foot view of the major features of Angular 2. Then chapter by chapter we go much deeper into each of these features. I'll cover the theory for that feature, using plunker as much as possible so you can try out the code yourself in a browser. Then you'll practice what you've learnt with either an online quiz or a set of flash cards. You are going to learn all about:- - Typescript & ES6 Javascript. - Components & Binding - Directives - Dependancy Injection & Services - Angular Modules & Bootstrapping your Angular application. - SPAs & Routing - Angular CLI - Forms - Reactive Programming with RXJs - HTTP - Unit Testing The ideal student is an existing web developer, with some JavaScript knowledge that wants to add Angular 2 to their skill set. Or perhaps you are an existing Angular 1 developer who wants to level up to Angular 2. You do need to be comfortable with at least the ES5 version of JavaScript. We'll be using a UI framework called twitter bootstrap throughout the course but you still must know HTML and some CSS.

Making Games with Python & Pygame


Al Sweigart - 2012
    Each chapter gives you the complete source code for a new game and teaches the programming concepts from these examples. The book is available under a Creative Commons license and can be downloaded in full for free from http: //inventwithpython.com/pygame This book was written to be understandable by kids as young as 10 to 12 years old, although it is great for anyone of any age who has some familiarity with Python.

Smashing Node.Js: JavaScript Everywhere


Guillermo Rauch - 2012
    With more traditional web servers becoming obsolete, having knowledge on servers that achieve high scalability and optimal resource consumption using Node.js is the key to your app development success. Teaching you the essentials to making event-driven server-side apps, this book demonstrates how you can use less space and take less time for communication between web client and server.Contains numerous hands-on examples Explains implementation of real-time apps including Socket.IO and HTML5, and WebSockets Addresses practical Node.js advantages from specific design choices Demonstrates why knowledge and use of JavaScript is beneficial Includes an interactive online component with sample chapters Explains components of stand out apps including brevity and benchmarks Looking to enhance your abilities even further? Smashing Node.js: JavaScript Everywhere makes developing server-side apps accessible with its focus on JavaScript, open source, and easy-to-use language.

Microsoft Azure Essentials - Fundamentals of Azure


Michael S. Collier - 2015
     The first ebook in the series, Microsoft Azure Essentials: Fundamentals of Azure, introduces developers and IT professionals to the wide range of capabilities in Azure. The authors - both Microsoft MVPs in Azure - present both conceptual and how-to content for key areas, including: Azure Websites and Azure Cloud Services Azure Virtual Machines Azure Storage Azure Virtual Networks Databases Azure Active Directory Management tools Business scenarios Watch Microsoft Press’s blog and Twitter (@MicrosoftPress) to learn about other free ebooks in the “Microsoft Azure Essentials” series.

Pro ASP.NET MVC 4


Adam Freeman - 2012
    It provides a high-productivity programming model that promotes cleaner code architecture, test-driven development, and powerful extensibility, combined with all the benefits of ASP.NET.ASP.NET MVC 4 contains a number of significant advances over previous versions. New mobile and desktop templates (employing adaptive rendering) are included together with support for jQuery Mobile for the first time. New display modes allow your application to select views based on the browser that's making the request while Code Generation Recipes for Visual Studio help you auto-generate project-specific code for a wide variety of situtations including NuGet support.In this fourth edition, the core model-view-controller (MVC) architectural concepts are not simply explained or discussed in isolation, but are demonstrated in action. You'll work through an extended tutorial to create a working e-commerce web application that combines ASP.NET MVC with the latest C# language features and unit-testing best practices. By gaining this invaluable, practical experience, you'll discover MVC's strengths and weaknesses for yourself--and put your best-learned theory into practice.The book's authors, Steve Sanderson and Adam Freeman, have both watched the growth of ASP.NET MVC since its first release. Steve is a well-known blogger on the MVC Framework and a member of the Microsoft Web Platform and Tools team. Adam started designing and building web applications 15 years ago and has been responsible for some of the world's largest and most ambitious projects. You can be sure you are in safe hands.

Beginning Web Programming with HTML, XHTML and CSS


Jon Duckett - 2004
    It follows standards-based principles, but also teaches readers ways around problems they are likely to face using (X)HTML.While XHTML is the "current" standard, the book still covers HTML because many people do not yet understand that XHTML is the official successor to HTML, and many readers will still stick with HTML for backward compatibility and simpler/informal Web pages that don't require XHTML compliance.The book teaches basic principles of usability and accessibility along the way, to get users into the mode of developing Web pages that will be available to as many viewers as possible from the start. The book also covers the most commonly used programming/scripting language -- JavaScript -- and provides readers with a roadmap of other Web technologies to learn after mastering this book to add more functionality to their sites.

AWS Lambda: A Guide to Serverless Microservices


Matthew Fuller - 2016
    Lambda enables users to develop code that executes in response to events - API calls, file uploads, schedules, etc - and upload it without worrying about managing traditional server metrics such as disk space, memory, or CPU usage. With its "per execution" cost model, Lambda can enable organizations to save hundreds or thousands of dollars on computing costs. With in-depth walkthroughs, large screenshots, and complete code samples, the reader is guided through the step-by-step process of creating new functions, responding to infrastructure events, developing API backends, executing code at specified intervals, and much more. Introduction to AWS Computing Evolution of the Computing Workload Lambda Background The Internals The Basics Functions Languages Resource Allocation Getting Set Up Hello World Uploading the Function Working with Events AWS Events Custom Events The Context Object Properties Methods Roles and Permissions Policies Trust Relationships Console Popups Cross Account Access Dependencies and Resources Node Modules OS Dependencies OS Resources OS Commands Logging Searching Logs Testing Your Function Lambda Console Tests Third-Party Testing Libraries Simulating Context Hello S3 Object The Bucket The Role The Code The Event The Trigger Testing When Lambda Isn’t the Answer Host Access Fine-Tuned Configuration Security Long-Running Tasks Where Lambda Excels AWS Event-Driven Tasks Scheduled Events (Cron) Offloading Heavy Processing API Endpoints Infrequently Used Services Real-World Use Cases S3 Image Processing Shutting Down Untagged Instances Triggering CodeDeploy with New S3 Uploads Processing Inbound Email Enforcing Security Policies Detecting Expiring Certificates Utilizing the AWS API Execution Environment The Code Pipeline Cold vs. Hot Execution What is Saved in Memory Scaling and Container Reuse From Development to Deployment Application Design Development Patterns Testing Deployment Monitoring Versioning and Aliasing Costs Short Executions Long-Running Processes High-Memory Applications Free Tier Calculating Pricing CloudFormation Reusable Template with Minimum Permissions Cross Account Access CloudWatch Alerts AWS API Gateway API Gateway Event Creating the Lambda Function Creating a New API, Resource, and Method Initial Configuration Mapping Templates Adding a Query String Using HTTP Request Information Within Lambda Deploying the API Additional Use Cases Lambda Competitors Iron.io StackHut WebTask.io Existing Cloud Providers The Future of Lambda More Resources Conclusion

No Exit: Struggling to Survive a Modern Gold Rush


Gideon Lewis-Kraus - 2014
    They're burning through cash, sales have stalled, and investors are nowhere to be found. Welcome to the reality of the new tech boom. Sure, it has produced its glittering share of billion-dollar "exits." But for the vast majority of startups life is nasty, brutish, and short on glamour. NO EXIT explores the feverish world of company founders who are desperately trying to keep their dream afloat. It’s a harrowing and hilarious look at the Silicon Valley no one sees. This is an extended version of a story that appears in the May 2014 issue of WIRED magazine.

Getting Started with OAuth 2.0


Ryan Boyd - 2011
    This concise introduction shows you how OAuth provides a single authorization technology across numerous APIs on the Web, so you can securely access users’ data—such as user profiles, photos, videos, and contact lists—to improve their experience of your application.Through code examples, step-by-step instructions, and use-case examples, you’ll learn how to apply OAuth 2.0 to your server-side web application, client-side app, or mobile app. Find out what it takes to access social graphs, store data in a user’s online filesystem, and perform many other tasks.Understand OAuth 2.0’s role in authentication and authorizationLearn how OAuth’s Authorization Code flow helps you integrate data from different business applicationsDiscover why native mobile apps use OAuth differently than mobile web appsUse OpenID Connect and eliminate the need to build your own authentication system

CSS and Documents


Eric A. Meyer - 2012
    

Pull: The Power of the Semantic Web to Transform Your Business


David Siegel - 2009
    This book claimed that through a piece of software called a "browser," which accesses "web sites," the world economy and our daily lives would change forever. Would you have believed even 10 percent of that book? Did you take advantage of the first Internet wave and get ahead of the curve? "Pull" is the blueprint to the next disruptive wave. Some call it Web 3.0; others call it the semantic web. It's a fundamental transition from pushing information to pulling, using a new way of thinking and collaborating online. Using the principles of this book, you will slash 5-20 percent off your bottom line, make your customers happier, accelerate your industry, and prepare your company for the twenty-first century. It isn't going to be easy, and you don't have any choice. By 2015, your company will be more agile and your processes more flexible than you ever thought possible. The semantic web leads to possibilities straight from science fiction, such as buildings that can order their own supplies, eliminating the IRS, and lawyers finally making sense. But it also leads to major changes in every field, from shipping and retail distribution to health care and financial reporting. Through clear examples, case studies, principles, and scenarios, business strategist David Siegel takes you on a tour of this new world. You'll learn: -Which industries are already ahead. -Which industries are already dead. -How to make the power shift from pushing to pulling information. -How software, hardware, media, and marketing will all change. -How to plan your own strategy for embracing the semantic web. We are at the beginning of a new technology curve that will affect all areas of business. Right now, you have a choice. You can decide to start preparing for the exciting opportunities that lay ahead or you can leave this book on the shelf and get left in the dust like last time.

Understanding Air France 447


Bill Palmer - 2013
    Written by A330 Captain, Bill Palmer, this book opens to understanding the actions of the crew, how they failed to understand and control the problem, and how the airplane works and the part it played. All in easy to understand terms.Addressed are the many contributing aspects of weather, human factors, and airplane system operation and design that the crew could not recover from. How each contributed is covered in detail along with what has been done, and needs to be done in the future to prevent this from happening again.Also see the book's companion website: UnderstandingAF447.com for supplemental materials referred to in the book or to contact the author.