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    We rarely properly appreciate what is around us and doesn’t appear to cost very much – for example, the night sky, pencils, fried eggs, zips, and the holding of hands. This essay explores the way we can grow disenchanted with our immediate circumstances and pine for what is exotic, costly and out of reach, and gently returns us to ourselves, full of new-found wonder and gratitude. Combining literature, economics and sheer good sense, Why We Hate Cheap Things reawakens us to the world around us and to the latent beauty and interest of what we have.

    In the late 1980s, financier Ronald Perelman, worth billions and riding high after his hostile takeover of the cosmetics firm Revlon, bought Marvel Entertainment–legendary creator of Captain America, the Incredible Hulk, Spider-Man, the X-Men, and other superheroes–and he had big plans. He not only began churning out more comic books, he also acquired sports cards and other subsidiaries, impressing Wall Street so much that after he took the company public, Marvel’s market value ballooned to over $3 billion. Perelman took advantage of the company’s inflated valuation by selling junk bonds, and personally pocketing nearly $500 million. Meanwhile, Marvel’s bank debt rose to more than $600 million. And then came the collapse of the comic-book and trading-card markets.Enter rival corporate raider, Carl Icahn, who sank a fortune into Marvel’s bonds in an effort to wrest away control of Marvel–and to beat Perelman at his own game. As the competing tycoons went head-to-head, Ike Perlmutter and Avi Arad, two entrepreneurs who ran Toy Biz, a company that depended on Marvel superheroes, realized that their fate hung in the balance. They soon put in motion plans to take control themselves.Bunkered in The Townhouse, his high-security Manhattan corporate headquarters, Perelman had Marvel declare bankruptcy. Icahn, an avid poker player, had to figure out if his foe was bluffing; the Toy Biz entrepreneurs needed to find a way to save the company they loved from ruin; and a team of killer lawyers representing the banks was faced with recouping their colossal debt. Thus, in United States Bankruptcy Court, began the comic war–as ferocious and outlandish as any of Marvel’s tales of good vs. evil.Combining meticulous investigative reporting with entertaining storytelling, Comic Wars exposes the actions and motives of two Goliath-style corporate raiders, two innovative Davids, and some of the world’s most prominent banks. It is the rollicking true tale of a unique Wall Street showdown, of Marvel’s surprising emergence from the ashes of bankruptcy, and of its triumphant reinvention as the producer of such hit Hollywood movies as X-Men and Spider-Man.

    Rogers always had a restless curiosity to experience and understand the world around him.  In Street Smarts, he takes us through the highlights of his life in the financial markets, from his school days at Yale and Oxford --  where despite the fact that he didn’t have enough money to afford the appropriate pair of shoes, he coxed the crew and helped to win the Oxford-Cambridge Boat Race as well as the Thames Cup, the first of his three Guiness World Records -- to his first heady taste of Wall Street in the mid - 1960s, and his years helping to run the most successful hedge fund on Wall Street.  As a result of his extraordinary success with the Quantum Fund, Rogers was able to retire at the age of thirty-seven.  Since then he has taught classes in finance at Columbia University, hosted television programs, and traveled the world seeing firsthand how revolutions in Chile affect coffee prices in Seattle, and how shortages of  copper in Africa affect electricity brownouts in Ohio.   In the course of his new book, Rogers offers often surprising observations on how the  world works – and what trends he sees in the future.  He explains why Asia will be the dominant economic force in the twenty-first century – and how he and his wife and two daughters moved to Singapore to prepare his family for the coming changes..  He discusses why America and the European Union are in decline, and what we need to do to right our economy and society.  The age of Wall Street, Rogers claims, when the finance industry drove 25% of America’s growth, is over.  Tomorrow’s economy will be driven by those who make things – food, energy, goods and consumables.  Regarded as one of the most astute investors Wall Street has ever known, Jim Rogers once again is at his acerbic and storytelling best.

    Today Nash's beautiful math has become a universal language for research in the social sciences and has infiltrated the realms of evolutionary biology, neuroscience, and even quantum physics. John Nash won the 1994 Nobel Prize in economics for pioneering research published in the 1950s on a new branch of mathematics known as game theory. At the time of Nash's early work, game theory was briefly popular among some mathematicians and Cold War analysts. But it remained obscure until the 1970s when evolutionary biologists began applying it to their work. In the 1980s economists began to embrace game theory. Since then it has found an ever expanding repertoire of applications among a wide range of scientific disciplines. Today neuroscientists peer into game players' brains, anthropologists play games with people from primitive cultures, biologists use games to explain the evolution of human language, and mathematicians exploit games to better understand social networks. A common thread connecting much of this research is its relevance to the ancient quest for a science of human social behavior, or a Code of Nature, in the spirit of the fictional science of psychohistory described in the famous Foundation novels by the late Isaac Asimov. In A Beautiful Math, acclaimed science writer Tom Siegfried describes how game theory links the life sciences, social sciences, and physical sciences in a way that may bring Asimov's dream closer to reality.

    Fischer Black and the Revolutionary Idea of Finance explores Black's intellectual journey from Harvard to the offices of ADL, from the University of Chicago to MIT, and then to Goldman Sachs. This poignant book tells the story of one man's intellectual adventure at the very center of modern finance, fully describing the birth of quantitative finance and financial engineering along the way.Years of research and interviews with Black's business and academic associates, as well as family and friends, are distilled into a scholarly yet personal story of the formation and development of the extraordinary mind and unique character of this unassuming renegade Black deciphered the universe of modern finance in ways that went underappreciated for many years and would have won the Nobel Prize in Economics, if not for his untimely death in 1995 Author Perry Mehrling weaves Black's personal story with the birth of modern finance into a vignette-based business biography that captures the essence of this extraordinary man, explaining, for the first time, the ground-breaking impact Fischer Black had on the worlds of money and finance as well as world markets This compelling biography of the "Einstein of Finance" follows Fischer Black through his incredible career, from his transition from academia to one of the most elite of firms on Wall Street--Goldman Sachs--where he developed quantitative models that tens of thousands of professionals still use today. Fischer Black and the Revolutionary Idea of Finance demystifies this genius of finance and provides an engaging and entertaining look at a man whose life's work encapsulates modern financial theory.

    You may even end up ‘smarter than Google.’ But you will not readily put down this exhilarating adventure in ideas.” — George Gilder, author of Knowledge and Power and Life After Google   Can you outsmart an economist? Steven Landsburg, acclaimed author and professor of economics, dares you to try. In this whip-smart, entertaining, and entirely unconventional economics primer, he brings together over one hundred puzzles and brain teasers that illustrate the subject’s key concepts and pitfalls. From warm-up exercises to get your brain working, to logic and probability problems, to puzzles covering more complex topics like inferences, strategy, and irrationality, Can You Outsmart an Economist? will show you how to do just that by expanding the way you think about decision making and problem solving. Let the games begin!   “Entertaining as well as edifying. Read it, expand your mind, and have fun!”— N. Gregory Mankiw, Robert M. Beren Professor of Economics, Harvard University

    

    Bush have been published so far. Now, finally, there’s a book that sets the record straight against a backdrop of media bias. And it’s not by a conservative idealogue but by an award-winning independent reporter who set out to find the real President Bush behind the two-dimensional public image. Ronald Kessler was granted unique access to the West Wing and interviewed the key players of the Bush administration—from Condoleezza Rice to Karl Rove to the president himself. Kessler also interviewed Bush’s close friends, college roommates, and former aides. His surprising conclusion: George W. Bush isn’t the most articulate or scholarly president in history, but he scores very high on the factors that count most: character and leadership. President Bush has a more clearly defined moral instinct, management style, and self-awareness than any other recent president. And without question, President Bush is the driving force behind his administration, not the pawn of anyone else. In an age when politicians notoriously hem and haw while trying to please everyone, he makes deft decisions very quickly. He is bolstered by his strong Christian faith and the resolve he gained after giving up alcohol. For many swing voters, this election will boil down to a matter of character. Kessler’s unconventional book—filled with news hooks about life in the West Wing—will help them understand the real George W. Bush. And for readers who already support the president, A Matter of Character is the book they’ve been waiting for.

    The effects of Madoff's brazen fraud were felt most closely in New York and Palm Beach but the story was, and continues to be, front page news across the country. Now, Brian Ross and his team of investigators shed an unyielding light onto Madoff's scheme--how he got started, how he succeed for so long, who helped him, and who shielded him from early investigations. From hard hitting revelations to fascinating anecdotes, this is an incisive and voyeuristic look into this first family of financial crime . This is both news and the most addictive kind of true crime reading, certain to appeal to both Madoff junkies and neophytes who will love a juicy story filled with intrigue, betrayal, and billions and billions of dollars.The Madoff Chronicles includes a vast array of news and material that readers won't find anywhere else.Contains a reproduction of Bernie's Little Black Book. The essential contacts contained here were always kept close at hand. This material has been extremely useful to the FBI investigation as they try to determine the roles that ther people played in the fraud.Ross has also secured Madoff's calendar for the past three years and other never-before-seen documents from inside the Madoff empire, straight from his desk.Read key details of how Madoff carried out his scam and the revelation that he began the fraud from almost the first day, in the 1960s. Hear how investigators tell believe that a billion dollars or more may have been hidden by Madoff.Learn what was going on inside the Madoff apartment as Bernie prepared for his life in prison and Ruth prepared for life in self-imposed confinement.Extensive cooperation by Madoff's personal assistant, Eleanor Squillari. Extensive cooperation by Little Rick-a former employee who used to fetch drugs for the Madoffs. Little Rick knows all their dirty secrets. We learn that Bernie also liked prostitutes. He kept his favorites' names and numbers in his Little Black Book.Detailed chronicle of Madoff's conversations and movement inside and outside the office in the days before his arrest. Contains incriminating connections between Madoff and certain members of the SEC.Cooperation of childhood friends and neighbors has enabled Ross to write a compelling portrait of Bernie and Ruth in their early years.

    He was a founding father of the United States, revolutionized our understanding of electricity, and personifies American culture throughout the world. Enjoy the surprising and entertaining true story of Benjamin Franklin and rediscover one of history's most prolific figures.

    Illustrated with previously unseen photographs and drawing on over 300 hours of interviews with band members, producers, friends, former lovers and associates, this biography traces the artist's life from his Minneapolis roots through controversial stardom to his rejection of the Prince persona.

    It is a study of the contribution made, not only by George VI and his redoubtable Queen, but also by the entire royal family during those turbulent years. And of how that contribution strengthened and popularized the monarchy. This is a family saga; an account of the lives, as much private as public, of all the diverse members of what George VI called 'The Firm'. Together with the tireless efforts of the King and Queen, it deals with such aspects as the Duke of Windsor's flirtation with Fascism, the ground-clearing obsessions of Queen Mary, the mysterious death of the Duke of Kent, the activities of the Athlones in Canada and the Gloucesters in Australia, and the imprisonment of the Princess Royal's eldest son, Viscount Lascelles. Occasionally tragic, often amusing, always interesting, it is a richly detailed panorama of the monarchy in one of its finest hours. Theo Aronson has been granted an unprecedented series of audiences with the Queen Mother, Princess Margaret, Princess Alice. Duchess of Gloucester, and the late Princess Alice, Countess of Athlone, as well as interviews with many other members of the royal family and of the royal households. He has been permitted the use of previously unpublished letters, diaries and papers. The result is a colourful study by an author who has been consistently praised for his insight, scholarship and, above all, readability.

    For instance, the average mall shopper will spend about $100, then leave when she hits that limit. She'll probably buy shoes rather than clothing, because she doesn't want to think about her dress size. And the store most likely to get her money isn't the one with the nicest display or the deepest discounts-it's the one closest to her parking spot.In his consulting with dozens of leading companies, Michael J. Silverstein has interviewed thousands of customers, extracting fascinating patterns about what really drives their purchase decisions. His first book, the acclaimed bestseller Trading Up, has taught a generation of marketers about the "new luxury" phenomenon, and why consumers will happily pay a steep premium for goods and services that are emotionally satisfying, from golf clubs to bathroom fixtures to beauty products.But Trading Up revealed only part of the story of the new consumer. The same middle-class people who are happily trading up at Victoria's Secret and Panera are going on treasure hunts at Costco and Home Depot. And they are often getting as much emotional satisfaction in the discount stores as in the luxury stores. TREASURE HUNT shows how even the most mundane shopping-for things like paper towels and pet food-has become an adventure rather than a tedious chore.In just about every category, both the high end and the low end are growing and innovation- rich. Many middle-class consumers gladly spend $5 a day for a Starbucks venti latte; others spend forty cents a day on home-brewed coffee, feel good about their frugality, and save up the difference to buy Apple's newest Nano. TREASURE HUNT explains the success of companies as diverse as Dollar General, H. E. Butt, eBay, Commerce Bank, and Tchibo.But beware: in our bifurcated global market, businesses need a clear strategy for aiming high or low, while avoiding the treacherous middle, where so many have recently stumbled. If your offering isn't exciting enough to inspire trading up, but not enough of a bargain to satisfy the treasure hunters, you'll have no emotional connection with your target audience. And then, as many fallen companies have discovered, your tried-and-true marketing strategies will go into a severe stall.TREASURE HUNT takes us into the homes of real people making real decisions, and into the CEO's offices of innovative companies finding new ways to accommodate them. Written with the same flair, empathy, and intelligence that made Trading Up an instant classic, this is an essential guide to the moods and habits of the constantly changing consumer.

    Acclaimed historian H. W. Brands brings them back to life: J. P. Morgan, who stabilized a foundering U.S. Treasury in 1907; Alexander Hamilton, who founded the first national bank, and Nicholas Biddle, under whose directorship it failed; Jay Cooke, who helped to finance the Union war effort through his then-innovative strategy of selling bonds to ordinary Americans; and Jay Gould, who tried to corner the market on gold in 1869 and as a result brought about Black Friday and fled for his life.