Spark: The Revolutionary New Science of Exercise and the Brain


John J. Ratey - 2008
    Ratey, MD.Did you know you can beat stress, lift your mood, fight memory loss, sharpen your intellect, and function better than ever simply by elevating your heart rate and breaking a sweat? The evidence is incontrovertible: Aerobic exercise physically remodels our brains for peak performance. In SPARK, John J. Ratey, M.D., embarks upon a fascinating and entertaining journey through the mind-body connection, presenting startling research to prove that exercise is truly our best defense against everything from depression to ADD to addiction to aggression to menopause to Alzheimer's. Filled with amazing case studies (such as the revolutionary fitness program in Naperville, Illinois, which has put this school district of 19,000 kids first in the world of science test scores), SPARK is the first book to explore comprehensively the connection between exercise and the brain. It will change forever the way you think about your morning run---or, for that matter, simply the way you think

Mental Combat: The Sports Psychology Secrets You Can Use to Dominate Any Event!


Phil Pierce - 2015
    The problem is that many of these techniques are kept secret and other guides are heavy and full of jargon. So how can you use the simple power of Sports Psychology techniques to revolutionize your performance today? Clearly you need more than just a system, you need the right kind of system. Not just the science behind mental strength but a super-simple, step-by-step guide to unlocking the power of your brain. As a bestselling author, martial arts and fitness coach, I’ve been lucky enough to work with some of the best experts around the world. With input from top instructors and researchers I discovered easy tactics that can be effortlessly used by everyone. From fitness fans, runners and gym athletes to combat styles like boxing, MMA, and martial arts. Even the busy office worker can dominate any competitive or stressful event in minutes! This is “Mental Combat”... and once applied to your training it quickly revolutionizes performance – every time! What Is Mental Combat? Mental Combat is a simple, easy set of tactics for unlocking the full power of your brain and body. Moreover, it gives you the proven scientific benefits of Sports Psychology without needing to understand the complex history and theories. Whilst traditional guides can be heavy and difficult to follow, Mental Combat is a simple, tactical approach. Perfect for martial artists, fitness fans, gym enthusiasts and even the busy office worker! Stressful, nerve-wracking events become a walk in the park when transformed using the right techniques. A busy and cluttered mind becomes laser focused. Would you like to know the quickest and easiest way to experience the incredible benefits of mental training? The Easy New Way To Get Started with Mental Training Inside “Mental Combat” you’ll discover… How to “psych-out” an opponent. “Mind Hacks” for instant, rock-solid confidence and cool. Powerful motivation and concentration skills. Revealed: the body position to banish nerves quickly and easily. The truth behind meditation. (and why it’s easier than you think). How to unlock the power of your brain for any event. The secret to managing victory, like a pro. The secret to handling defeat… and coming back stronger. How you can use Sports Psychology tactics even if you don’t do sports! And much more! Want To See For Yourself How Mental Combat Can Transform Your Performance? Click and grab your copy of Mental Combat now to see you’ve been missing! To say thanks for checking out this book you can claim your free guide: “3 Steps to Explosive Power” FREE from my website. Just visit: www.BlackBeltFit.

Who Says Elephants Can't Dance?: Inside IBM's Historic Turnaround


Louis V. Gerstner Jr. - 2002
    By 1993, the computer industry had changed so rapidly the company was on its way to losing $16 billion and IBM was on a watch list for extinction -- victimized by its own lumbering size, an insular corporate culture, and the PC era IBM had itself helped invent.Then Lou Gerstner was brought in to run IBM. Almost everyone watching the rapid demise of this American icon presumed Gerstner had joined IBM to preside over its continued dissolution into a confederation of autonomous business units. This strategy, well underway when he arrived, would have effectively eliminated the corporation that had invented many of the industry's most important technologies.Instead, Gerstner took hold of the company and demanded the managers work together to re-establish IBM's mission as a customer-focused provider of computing solutions. Moving ahead of his critics, Gerstner made the hold decision to keep the company together, slash prices on his core product to keep the company competitive, and almost defiantly announced, "The last thing IBM needs right now is a vision."Who Says Elephants Can't Dance? tells the story of IBM's competitive and cultural transformation. In his own words, Gerstner offers a blow-by-blow account of his arrival at the company and his campaign to rebuild the leadership team and give the workforce a renewed sense of purpose. In the process, Gerstner defined a strategy for the computing giant and remade the ossified culture bred by the company's own success.The first-hand story of an extraordinary turnaround, a unique case study in managing a crisis, and a thoughtful reflection on the computer industry and the principles of leadership, Who Says Elephants Can't Dance? sums up Lou Gerstner's historic business achievement. Taking readers deep into the world of IBM's CEO, Gerstner recounts the high-level meetings and explains the pressure-filled, no-turning-back decisions that had to be made. He also offers his hard-won conclusions about the essence of what makes a great company run.In the history of modern business, many companies have gone from being industry leaders to the verge of extinction. Through the heroic efforts of a new management team, some of those companies have even succeeded in resuscitating themselves and living on in the shadow of their former stature. But only one company has been at the pinnacle of an industry, fallen to near collapse, and then, beyond anyone's expectations, returned to set the agenda. That company is IBM.Lou Gerstener, Jr., served as chairman and chief executive officer of IBM from April 1993 to March 2002, when he retired as CEO. He remained chairman of the board through the end of 2002. Before joining IBM, Mr. Gerstner served for four years as chairman and CEO of RJR Nabisco, Inc. This was preceded by an eleven-year career at the American Express Company, where he was president of the parent company and chairman and CEO of its largest subsidiary. Prior to that, Mr. Gerstner was a director of the management consulting firm of McKinsey & Co., Inc. He received a bachelor's degree in engineering from Dartmouth College and an MBA from Harvard Business School.

IAI the Art of Drawing the Sword


Darrell Max Craig - 1983
    Around its mystical powers has grown a centuries-old ritual and a fascinating, intricate discipline. This unique guide unlocks the mysteries of this ancient ritual practice, explaining the history and significance of swords in the samurai culture, and documenting the techniques of swordsmanship, as no other book in English does.IAI: The Art of Drawing the Sword is a thorough examination of the traditional Japanese martial art of iaijutsu. Included in this volume are introductions to sword care and selection; general etiquette and the training uniform and gear; proper basic sword procedure; sword techniques and drills for practice and demonstrations; kata; and sword testing; as well as the story of the Chushingura (the 47 Ronin). Generously illustrated with black and white photographs and line drawings, IAI: The Art of Drawing the Sword is a storehouse of information for both the aspiring student and the experienced swordsman.

Zen Bow, Zen Arrow: The Life and Teachings of Awa Kenzo, the Archery Master from "zen in the Art of Archery"


John Stevens - 2007
    Kenzo lived and taught at a pivotal time in Japan's history, when martial arts were practiced primarily for self-cultivation, and his wise and penetrating instructions for practice (and life)--including aphorisms, poetry, instructional lists, and calligraphy--are infused with the spirit of Zen. Kenzo uses the metaphor of the bow and arrow to challenge the practitioner to look deeply into his or her own true nature.

Yes to Life: In Spite of Everything


Viktor E. Frankl - 1946
    Frankl held a series of public lectures in Vienna. The psychiatrist, who would soon become world famous, explained his central thoughts on meaning, resilience, and the importance of embracing life even in the face of great adversity.Published here for the very first time in English, Frankl's words resonate as strongly today--as the world faces a coronavirus pandemic, social isolation, and great economic uncertainty--as they did in 1946. He offers an insightful exploration of the maxim "Live as if you were living for the second time," and he unfolds his basic conviction that every crisis contains opportunity. Despite the unspeakable horrors of the camps, Frankl learned from the strength of his fellow inmates that it is always possible to "say yes to life"--a profound and timeless lesson for us all.

Onward Towards Our Noble Deaths


水木しげる - 1973
    Onward Towards Our Noble Deaths is his first book to be translated into English and is a semiautobiographical account of the desperate final weeks of a Japanese infantry unit at the end of WorldWar II. The soldiers are told that they must go into battle and die for the honor of their country, with certain execution facing them if they return alive. Mizuki was a soldier himself (he was severely injured and lost an arm) and uses his experiences to convey the devastating consequences and moral depravity of the war.Mizuki's list of accolades and achievements is long and detailed. In Japan, the life of Mizuki and his wife has been made into an extremely popular television drama that airs daily. Mizuki is the recipient of many awards, including the Best AlbumAward for his book NonNonBa (to be published in 2012 by D+Q) and the Heritage Essential Award for Onward Towards Our Noble Deaths at the Angoulême International Comics Festival, the Tezuka Osamu Cultural Prize Special Award, the Kyokujitsu Sho Decoration, the Shiju Hosho Decoration, and the KodanshaManga Award.His hometown of Sakaiminato honored him with Shigeru Mizuki Road—a street decorated with bronze statues of his Ge Ge Ge no Kitaro characters—and the Shigeru Mizuki International Cultural Center.

Zen and Japanese Culture


D.T. Suzuki - 1938
    In simple, often poetic, language, Daisetz Suzuki describes what Zen is, how it evolved, and how its emphasis on primitive simplicity and self-effacement have helped to shape an aesthetics found throughout Japanese culture. He explores the surprising role of Zen in the philosophy of the samurai, and subtly portrays the relationship between Zen and swordsmanship, haiku, tea ceremonies, and the Japanese love of nature. Suzuki's contemplative discussion is enhanced by anecdotes, poetry, and illustrations showing silk screens, calligraphy, and examples of architecture.

100 Deadly Skills: The SEAL Operative's Guide to Eluding Pursuers, Evading Capture, and Surviving Any Dangerous Situation


Clint Emerson - 2015
    From acts of terror to mass shootings, and from the unseen (and sometimes virtual) matrix of everyday crime, danger is no longer confined to dark alleys or unstable regions. Potentially life-threatening circumstances can arise anywhere, anytime, and Clint Emerson—former Navy SEAL—wants you to be prepared. 100 Deadly Skills contains proven self-defense skills, evasion tactics, and immobilizing maneuvers—modified from the world of black ops—to help you take action in numerous “worst case” scenarios from escaping a locked trunk, to making an improvised Taser, to tricking facial recognition software. With easy-to-understand instructions and illustrations, Emerson outlines in detail many life-saving strategies and teaches you how to think and act like a member of the special forces. This complete course in survival teaches you how to prevent tracking, evade a kidnapping, elude an active shooter, rappel down the side of a building, immobilize a bad guy, protect yourself against cyber-criminals, and much more—all using low-tech to “no-tech” methods. Clear, detailed, and presented in an easy-to-understand and execute format, 100 Deadly Skills is an invaluable resource. Because let’s face it, when danger is imminent, you don’t have time for complicated instructions.

What Doesn't Kill Us: How Freezing Water, Extreme Altitude, and Environmental Conditioning Will Renew Our Lost Evolutionary Strength


Scott Carney - 2017
    Our ancestors crossed the Alps in animal skins and colonized the New World in loin cloths. They evaded predators and built civilizations with just their raw brainpower and inner grit. But things have changed and now comfort is king. Today we live in the thrall of constant climate control and exercise only when our office schedules permit. The technologies that we use to make us comfortable are so all-encompassing that they sever the biological link to a changing environment. Now we hate the cold and the heat. We suffer from autoimmune diseases. And many of us are chronically overweight. Most of us don't even realize that natural variation—sweating and shivering—is actually good for us. What Doesn't Kill Us uncovers how just about anyone can reclaim a measure of our species' evolutionary strength by tapping into the things that feel uncomfortable. When we slightly reimagine how our body fits into the world, we can condition ourselves to find resilience in unfamiliar environments. The feeling that something is missing from our daily routines is growing and has spawned a movement. Every year, millions of people forgo traditional gyms and push the limits of human endurance by doing boot camp style workouts in raw conditions. These extreme athletes train in CrossFit boxes, compete in Tough Mudders and challenge themselves in Spartan races. They are connecting with their environment and, whether they realize it or not, are changing their bodies. No one exemplifies this better than Dutch fitness guru Wim Hof, whose remarkable ability to control his body temperature in extreme cold has sparked a whirlwind of scientific study. Because of him, scientists in the United States and Europe are just beginning to understand how cold adaptation might help combat autoimmune diseases and chronic pains and, in some cases, even reverse diabetes. Award winning investigative journalist, Scott Carney dives into the fundamental philosophy at the root of this movement in three interlocking narratives. His own journey culminates in a record bending 28-hour climb up to the snowy peak of Mt. Kilimanjaro wearing nothing but a pair of running shorts and sneakers.

Eleven Rings: The Soul of Success


Phil Jackson - 2013
    Even more important, he succeeded in never wavering from coaching his way, from a place of deep values. Jackson was tagged as the “Zen master” half in jest by sportswriters, but the nickname speaks to an important truth: this is a coach who inspired, not goaded; who led by awakening and challenging the better angels of his players’ nature, not their egos, fear, or greed.This is the story of a preacher’s kid from North Dakota who grew up to be one of the most innovative leaders of our time. In his quest to reinvent himself, Jackson explored everything from humanistic psychology and Native American philosophy to Zen meditation. In the process, he developed a new approach to leadership based on freedom, authenticity, and selfless teamwork that turned the hypercompetitive world of professional sports on its head. In Eleven Rings, Jackson candidly describes how he:Learned the secrets of mindfulness and team chemistry while playing for the champion New York Knicks in the 1970sManaged Michael Jordan, the greatest player in the world, and got him to embrace selflessness, even if it meant losing a scoring titleForged successful teams out of players of varying abilities by getting them to trust one another and perform in syncInspired Dennis Rodman and other “uncoachable” personalities to devote themselves to something larger than themselvesTransformed Kobe Bryant from a rebellious teenager into a mature leader of a championship team.Eleven times, Jackson led his teams to the ultimate goal: the NBA championship—six times with the Chicago Bulls and five times with the Los Angeles Lakers. We all know the legendary stars on those teams, or think we do. What Eleven Rings shows us, however, is that when it comes to the most important lessons, we don’t know very much at all. This book is full of revelations: about fascinating personalities and their drive to win; about the wellsprings of motivation and competition at the highest levels; and about what it takes to bring out the best in ourselves and others.

Zen Mind, Beginner's Mind: Informal Talks on Zen Meditation and Practice


Shunryu Suzuki - 1970
    Seldom has such a small handful of words provided a teaching as rich as has this famous opening line. In a single stroke, the simple sentence cuts through the pervasive tendency students have of getting so close to Zen as to completely miss what it’s all about. An instant teaching on the first page. And that’s just the beginning.In the forty years since its original publication, Zen Mind, Beginner’s Mind has become one of the great modern Zen classics, much beloved, much reread, and much recommended as the best first book to read on Zen. Suzuki Roshi presents the basics—from the details of posture and breathing in zazen to the perception of nonduality—in a way that is not only remarkably clear, but that also resonates with the joy of insight from the first to the last page. It’s a book to come back to time and time again as an inspiration to practice, and it is now available to a new generation of seekers in this fortieth anniversary edition, with a new afterword by Shunryu Suzuki’s biographer, David Chadwick.

Topgun: An American Story


Dan Pedersen - 2019
    Navy Fighter Weapons School, aka "Topgun," the founder of the program shares the untold story of how he and eight other young pilots revolutionized the art of aerial combat and created the center for excellence and incubator of leadership that thrives to this day.When American fighter jets were being downed at a horrifying and unprecedented rate during the Vietnam War, the U.S. Navy turned to a young lieutenant commander, Dan Pedersen, to figure out a way to reverse their dark fortune. On a shoestring budget and with little support, Pedersen picked eight of the finest pilots to help train a new generation to bend jets like the F-4 Phantom to their will and learn how to dogfight all over again.Now, the Fighter Weapons School's founder, the man who was picked to lead it at the start, from Miramar to Area 51 to the war in Vietnam, tells the inside story. Pedersen established a legacy that was built by him and his "Original Eight" and carried on for six decades by some of America's greatest leaders. The book is a heartfelt personal testimony to an elite community of innovators and disruptors who stand as an inspiration to all.

Orbiting the Giant Hairball: A Corporate Fool's Guide to Surviving with Grace


Gordon MacKenzie - 1996
    But too often, even the most innovative organization quickly becomes a "giant hairball"--a tangled, impenetrable mass of rules, traditions, and systems, all based on what worked in the past--that exercises an inexorable pull into mediocrity. Gordon McKenzie worked at Hallmark Cards for thirty years, many of which he spent inspiring his colleagues to slip the bonds of Corporate Normalcy and rise to orbit--to a mode of dreaming, daring and doing above and beyond the rubber-stamp confines of the administrative mind-set. In his deeply funny book, exuberantly illustrated in full color, he shares the story of his own professional evolution, together with lessons on awakening and fostering creative genius.Originally self-published and already a business "cult classic", this personally empowering and entertaining look at the intersection between human creativity and the bottom line is now widely available to bookstores. It will be a must-read for any manager looking for new ways to invigorate employees, and any professional who wants to achieve his or her best, most self-expressive, most creative and fulfilling work.

The Almanack of Naval Ravikant: A Guide to Wealth and Happiness


Eric Jorgenson - 2020
    These aspirations may seem out of reach, but building wealth and being happy are skills we can learn.So what are these skills, and how do we learn them? What are the principles that should guide our efforts? What does progress really look like?Naval Ravikant is an entrepreneur, philosopher, and investor who has captivated the world with his principles for building wealth and creating long-term happiness. The Almanack of Naval Ravikant is a collection of Naval's wisdom and experience from the last ten years, shared as a curation of his most insightful interviews and poignant reflections. This isn't a how-to book, or a step-by-step gimmick. Instead, through Naval's own words, you will learn how to walk your own unique path toward a happier, wealthier life.