The book provides the tools needed to avoid usability surprises and improve product quality. Step-by-step information on which method to use at various stages during the development lifecycle are included, along with detailed information on how to run a usability test and the unique issues relating to international usability

    Contemplation of time and the discoveries of modern science lead to the assertion that the mind is paramount and limitless.

    The rules? No marketing budget, no PR stunts, and it must be sustainably successful. No short-term fads.This is not a game of chance. It is a game of skill and strategy.And it begins with a single question: given competing products of equal pricing, promotion, and perceived quality, why does one outsell the others?The answer doesn’t live in the sustainably successful products or services. The answer lives in those who use them.Our goal is to craft a strategy for creating successful users. And that strategy is full of surprising, counter-intuitive, and astonishingly simple techniques that don’t depend on a massive marketing or development budget. Techniques typically overlooked by even the most well-funded, well-staffed product teams.Every role is a key player in this game. Product development, engineering, marketing, user experience, support—everyone on the team. Even if that team is a start-up of one. Armed with a surprisingly overlooked science and a unique POV, we can can reduce the role of luck. We can build sustainably successful products and services that rely not on unethical persuasive marketing tricks but on helping our users have deeper, richer experiences. Not just in the moments while they’re using our product but, more importantly, in the moments when they aren’t.

    They have a loud voice, a wealth of choice and their expectations are higher than ever. This book covers ten principles you can use to make real world improvements to your customers’ experiences, whatever your business does and whoever you are. For managers, leaders and those starting a new business, the book shows that making improvements customers will appreciate doesn’t need to be complicated or cost a fortune.

    This book consists of six chapters arranged according to the different stages of research projects. Topics discussed include the different roles of business, engineering, and user-experience stakeholders; identification of research opportunities by developing empathy with stakeholders; and planning UX research with stakeholders. The book also offers ways of teaming up with stakeholders; strategies to improve the communication of research results to stakeholders; and the nine signs that indicate that research is making an impact on stakeholders, teams, and organizations. This book is meant for UX people engaged in usability and UX research. Written from the perspective of an in-house UX researcher, it is also relevant for self-employed practitioners and consultants who work in agencies. It is especially directed at UX teams that face no-time-no-money-for-research situations.

    Volume 1 includes three fast paced stories which are bound to keep you hooked - THE LAST SKYPE: What do you do when you are thousands of miles away from the person you love? You Skype.But what if what you see isn't what it actually is?IN MY HEAD: All killers have a motive. People don’t kill out of necessity; people kill because they want to kill. Would a mother murdering her own child have a motive too? He has seven days to find out.THE RITUAL:It's been 33 years. The comet is returning. His god is returning. The time is right for The Ritual. Will his god come home?

    The Humane Interface is a gourmet dish from a master chef. Five mice! --Jakob Nielsen, Nielsen Norman Group Author of Designing Web Usability: The Practice of Simplicity This unique guide to interactive system design reflects the experience and vision of Jef Raskin, the creator of the Apple Macintosh. Other books may show how to use todays widgets and interface ideas effectively. Raskin, however, demonstrates that many current interface paradigms are dead ends, and that to make computers significantly easier to use requires new approaches. He explains how to effect desperately needed changes, offering a wealth of innovative and specific interface ideas for software designers, developers, and product managers. The Apple Macintosh helped to introduce a previous revolution in computer interface design, drawing on the best available technology to establish many of the interface techniques and methods now universal in the computer industry. With this book, Raskin proves again both his farsightedness and his practicality. He also demonstrates how design ideas must be bui

    Written by an internationally-acclaimed specialist in this field, Killer Web Content gives you the strategies and practical techniques you need to get the very best out of your Web content. Accessible, concise and practical, it will make your website really work for you.This book helps readers to: - provide visitors to their website with the right content at just the right time - write compelling Web content that users really respond to and want more of - make sure their website has the best possible chance of getting into the first page of search results - understand the benefits of blogs, RSS, and e-mail newslettersWeb content is an increasingly important asset. It helps sellproducts and deliver services. From travel companies to softwarecompanies, from universities to governments, it's something that has tobe got right.

    

    It should be labelled 'start here'." --Pieter Jan Stappers, ID-StudioLab, Delft University of Technology

    Although dashboards are potentially powerful, this potential is rarely realized. The greatest display technology in the world won't solve this if you fail to use effective visual design. And if a dashboard fails to tell you precisely what you need to know in an instant, you'll never use it, even if it's filled with cute gauges, meters, and traffic lights. Don't let your investment in dashboard technology go to waste.This book will teach you the visual design skills you need to create dashboards that communicate clearly, rapidly, and compellingly. Information Dashboard Design will explain how to:Avoid the thirteen mistakes common to dashboard design Provide viewers with the information they need quickly and clearly Apply what we now know about visual perception to the visual presentation of information Minimize distractions, cliches, and unnecessary embellishments that create confusion Organize business information to support meaning and usability Create an aesthetically pleasing viewing experience Maintain consistency of design to provide accurate interpretation Optimize the power of dashboard technology by pairing it with visual effectiveness Stephen Few has over 20 years of experience as an IT innovator, consultant, and educator. As Principal of the consultancy Perceptual Edge, Stephen focuses on data visualization for analyzing and communicating quantitative business information. He provides consulting and training services, speaks frequently at conferences, and teaches in the MBA program at the University of California in Berkeley. He is also the author of Show Me the Numbers: Designing Tables and Graphs to Enlighten. Visit his website at www.perceptualedge.com.

    Yet it is also a philosophical enterprise in the way it represents the world and creates and manipulates models of reality, people, and action. In this book, Paul Dourish addresses the philosophical bases of human-computer interaction. He looks at how what he calls embodied interaction--an approach to interacting with software systems that emphasizes skilled, engaged practice rather than disembodied rationality--reflects the phenomenological approaches of Martin Heidegger, Ludwig Wittgenstein, and other twentieth-century philosophers. The phenomenological tradition emphasizes the primacy of natural practice over abstract cognition in everyday activity. Dourish shows how this perspective can shed light on the foundational underpinnings of current research on embodied interaction. He looks in particular at how tangible and social approaches to interaction are related, how they can be used to analyze and understand embodied interaction, and how they could affect the design of future interactive systems.

    Millions of people suffer from a shopping addiction and throw away their personal and professional success because of these issues. Most people realize how much of a problem this is, but are unable to change their situation, simply because it's been apart of their mindset for so long. The truth is, if you are suffering from limitations because of your shopping addiction and haven't been able to change, it's because you are lacking an effective strategy and understanding of where your addiction is coming from and why it is so hard to stop. This book goes into where shopping addictions originate, signs and symptoms of a compulsive shopper, and a step-by-step strategy that will help you free yourself from your addiction and help you take control of your life. Here Is A Preview Of What You'll Learn... Understanding Shopping Addiction Negative Effects of A Shopping Addiction The Signs And Symptoms Of An Addiction How To Overcome The Addiction Once And For All Take action right away to overcome your shopping addiction by downloading this book, "Shopping Addiction: The Ultimate Guide for How To Overcome Compulsive Buying And Spending", for a limited time discount! Download today!

    There are some memories labelled 'Look at', and others 'Leave well alone'...Emily Smith was held in a prison of fear for ten years. When she was four, her father left and a new man was brought into her life. He loved her, he kept telling her so, but the emotional and physical abuse she suffered at his hands were a daily nightmare. Until one day, after he crept into her bedroom, her life became unbearable.Emily found she was different in another way as her autism became more noticeable and punishments for her 'abnormal' behaviour more severe. Astonishingly, she managed to escape her home of hell, where she was abused right in front of her mother. Emily determinedly gained a university place and emerged triumphant with a new life and family in Ireland, desperate to treat her daughter, so similar to her, to a different life.Heartbreakingly true, Silent Child is a testament to Emily's strength as she sheds light on rampant abuse still happening today. Powerful and shocking, sharing her story means she finally has a voice to say: enough.

     The truth is that every person has psychic potential hidden deep inside. However, most people don't know how to develop these natural abilities. There are many psychic abilities a person can experience and this book is going to show you what these different abilities are. But more importantly, this book is going to show you some easy techniques that you can use every day to awaken your own innate psychic abilities. Here is a preview of what you will learn in this book. What it means to be psychic. Exploring the Different Types of Psychic Ability. The Science Supporting Psychic Phenomenon. Modern-Day Examples of Psychic Experiences. Clairaudience: Working with Clear-Hearing. Meditation: Your Main Tool for Psychic Ability. Discerning Ear Exercise. Hear the World Around You. Meditating on a Sounds. Clairvoyance: Working with Clear-Seeing Abilities. Improving Your Physical Well-Being Tapping into Your Intuition Learning to Trust Exercise Working with the Symbolic Mind. Using Zener Cards. Using Dreamwork to Improve Clairvoyance. Clairsentience & Claircognizance. Working with a Partner. Working with the Crown Chakra Exercise. Using Affirmations to Hone Your Abilities. Speak to the Divine. White Light Exercise. Clairolfactory & Clairgustance. Psychometry. Opening Your Third Eye. Antiques and the Help of Others. Summary and Conclusion.