Book picks similar to
Jack Ma: The Art Of Dreaming And Succeeding Extraordinary by Jamie Morris
biography
business
entrepreneurship
leadership
The Handmade Entrepreneur-How to Sell on Etsy, or Anywhere Else: Easy Steps for Building a Real Business Around Your Crafts
Dani Marie - 2015
What if you could start your day out with an excited shout instead of a frustrated sigh? Unfortunately, selling handmade goods online is no longer as simple as throwing together a product listing and waiting for sales to roll in. There are now millions of people with handmade products and they are all eager to build a sustainable income. The Handmade Entrepreneur uses precise methods based on proven marketing techniques to set you above the competition. It teaches you how to create a genuine business you can count on rather than a bundle of shop pages and social media accounts built on a foundation of guesswork. What You Can Expect to Learn from This Book: • How to take DIY pictures that get clicks and sales • How to set up a shop that turns visitors into buyers in under two seconds • How to price your items • How to write titles and descriptions • How to brand your business with DIY techniques • How to rank your pages • How to find targeted audiences • How to build up your list of followers • Where to promote your listings • How to sell without selling • How to form relationships with people who can send you extra sales • How to start a "buzz" about your products • Which tools to incorporate into your business The goal of this book is to free you from having to rely on any third-party website for your sales. Yes, you can take advantage of platforms like Etsy, and you should, but websites come and go, and if all your sales come only from that website, you run into trouble every time there are algorithm changes, a saturation of sellers, or cheaper products to compete with. You are trying to generate sales, which means that you are trying to run a business, which in-turn means that you need a real business plan. Brick and motor stores don't just buy a bunch of goods, throw them in a building, and hope people will come. They plan, study their target market, pick a perfect store location, and prepare to market themselves. Just because you sell online does not mean that you can skip all of these steps. You have billions of products to compete with online and a crowd of shoppers who have an overwhelming number of options before them. You must prepare your storefront, get your products ready, know your audience, and then know how to market to them. Optimizing Your Shop for Sales Dani starts out showing you how to prepare your products with photos that attract clicks and sales. It doesn't just tell you how to do it, though. It SHOWS you. Thanks to the help of many carefully selected Etsy sellers, there are many example photos for each point. In addition to this, the author only shows you DIY photos to prove that you can do it all on your own. Next, Dani discusses how to optimize your shop. She goes through every aspect such as banners, profiles, descriptions, tags, and titles. You will learn how to optimize your pages so that people stay there instead of leaving instantly. This can be done by creating an inviting environment with images and content that buyers can skim through in under two seconds. If buyers can determine that your page is worth staying on in less than two seconds, you have won the battle. Finding Targeted Audiences and Marketing The issue with selling online is finding people who would be interested in your products.
The Fire She Set
Leigh Overton Boyd - 2020
They did not talk about their mom's extended absences or why their dad put Scotch tape on the backdoor frame. To cover up the chaos, they kept their clothes neat and got good grades. But when they were teenagers, an arson fire destroyed their home and killed their parents. Rumors were thick that summer that smart, angry, fourteen-year-old Lisa set the blaze. Then, adult powers they did not understand squelched the investigation. As teenagers accustomed to keeping silent, they packed up and moved on.Forty years later, Leigh, the oldest, decided it was time to find out who killed their parents. She obtained copies of the police and fire investigations and began unwrapping the past. This memoir is the story of that investigation as Leigh tried to piece together the truth, but found more lies instead. With the help of her sisters, Leigh was able to reconstruct much of what happened to them in the beach towns around Atlantic City in the early 1970s. After the fire, one sister turned to heroin and another to alcohol; Leigh became Miss Atlantic City. Then, one by one, they each moved to California and shut the door on their past, even though they privately wondered whether one of them killed Frank and Nancy Overton. It's funny. They never wondered whether one of their parents was trying to kill them.
Layne Beachley: Beneath The Waves
Michael Gordon - 2008
It is about the skinny little girl they called 'Gidget' who overcame a king tide of obstacles, from chronic fatigue and depression to debilitating injury and family tragedy, to become an icon in the male-dominated world of competitive surfing. Winner of a record seven women's world championships, she also blazed trails in the mountainous waves of Hawaii's outer reefs, earning respect where it mattered most-in the water. ...
The Lost Soul of Eamonn Magee
Paul D. Gibson - 2018
It may be hard to believe but it was against the background of all this that Eamonn won the WBU world welterweight and Commonwealth light welterweight titles. The author, Paul Gibson, has managed to decipher a very dark, very troubled, very flawed individual who happened to have an exceptional gift to box at the highest world level. The Lost Soul of Eamonn Magee reads like the screenplay of the kind of gritty rags-to-riches-to-rags boxing story that Hollywood producers seem to love.
Drug of Choice: The Inspiring True Story Of The One-Armed Criminal Who Mastered Love And Made Millions
Mark Van Stratum - 2017
He has created a fulfilling life, which he shares with his beautiful fiancé and a world-wide circle of friends. But his inspiring life of today grew out of a dark and dangerous past.In this gripping tale, van Stratum brings a once-in-a-lifetime read of his experience growing up with one arm in a small town where he developed a savage temper and a criminal mindset. After a violent robbery by rival drug dealers he had a flash of insight that his life must change, or it would quickly end.After moving to a new country without telling a soul, Mark penetrates the secret world of pick-up artists and learns an incredible skill set that enables him to get the most desired women on the planet. In Drug of Choice, Mark offers insightful lessons about the power of choices to change your business, relationships, and life.This story teaches that your choices are both the cause of your problems and the key to your success. It will make you believe again that it’s never too late to change.
Skip the Flip: Secrets the 1% Know About Real Estate Investing
Hayden Crabtree - 2020
Change: Learn to Love It, Learn to Lead It
Richard Gerver - 2013
We face new challenges every day in our jobs and in our personal lives. Those who can handle change are the most fulfilled. Those who fear change will find it hardest to thrive. As a head teacher, Richard Gerver famously transformed a failing school into one of the most acclaimed learning environments in the world - in just two years. As a hugely popular speaker and author, he now helps individuals and companies to embrace change. This book is his powerful personal reflection on change, full of wisdom and practical insights. Whether you are leading a company through change or looking for a new direction in life, let Richard Gerver be your guide.
The Joke Man: Bow to Stern
Jackie Martling - 2017
Jackie saw it all, and in The Joke Man: Bow to Stern he shares personal stories as well a look from behind the scenes at one of the highest-rated radio shows of all time. You’ll also get his take on his falling out with Howard and the show, and plenty of the raunchy, laugh-out–loud humor that Jackie “The Joke Man” is famous for. So sit back, relax, and enjoy as “The Joke Man” riffs on his one-of-a-kind career in show business, Howard Stern and the gang, and his very unique life—an American success story like no other.
Tea From A Jam Jar
Alfie Watson - 2012
He is just good old “Mr average” but you'll find that he does have an extremely interesting story to tell.This is about Alfie Watson and his coming of age story of life on a feral sink estate in the heart of 1950's England. It's a story that began as a diary to pass to his grandchildren and became a beautifully written account of his tormented life. The reader will be taken back in time to a period of post war deprivation that would scar Alfie for life. A disciplinarian father and a depraved mother meant that chastisement was always a tactile experience. Abuse in this family, took on many guises, often with heart rending conclusions." via Itunes
Giannis Antetokounmpo: The Inspiring Story of One of Basketball's Rising Superstars (Basketball Biography Books)
Clayton Geoffreys - 2017
Often nicknamed "The Greek Freak", Giannis Antetokounmpo has quickly emerged as one of the most unique players in the league today. His incredible wingspan and athleticism have made him a dominant presence on both the offensive and defensive ends of the basketball court. He is easily one of the most difficult defensive assignments for opposing teams due to his ability to not only start as a forward, but also as a guard. In just six years, Giannis Antetokounmpo has gone from averaging 6.8 points per game to 27.7 points per game. He has also quickly become the face of the Milwaukee Bucks franchise and the league MVP. There is still much to be unveiled in the career of Giannis Antetokounmpo. At the time of this writing, Giannis is just twenty-four years old. In this book, we'll learn more about The Greek Freak's journey into the NBA, his impact on the game, and his growing legacy as one of the best up and coming stars to make his presence known in basketball. Here is a preview of what is inside this book: Childhood and Early Life NBA Career: Getting Drafted, Rookie Season, Working Under Jason Kidd, The Largest Point Guard in the League, and Becoming an All-Star Reaching Elite Superstar Status, The Dunking Machine, MVP Season International Career Personal Life Giannis Antetokounmpo's Player Profile and Impact on Basketball Antetokounmpo's Future An excerpt from the book:
The NBA loves rags to riches stories about how a person that lived and grew up in poverty worked to get to the league, not only as an ordinary player, but as a superstar ranking among the best in the world. These are the stories that make people adore the player and what he has been through to get to the top. More importantly, these are the stories that inspire young children to work just as hard, if not harder, than their idol to reach the success that they aspire to achieve.
Several of the greatest players in league history have had to endure poverty before they found success in the NBA. Allen Iverson barely had a home growing up before he starred at Georgetown. In his MVP speech back in 2014, Kevin Durant said that his mother raised him and his brother alone while the family moved from roof to roof. The same was true for LeBron James, who was raised alone by his mother when she was only 16 years old. These players not only earned millions as NBA superstars but have also become fan favorites because of how they worked their way up to get to the league.
Likewise, the NBA has also found a liking for players that were seemingly genetically engineered to dominate in basketball. These are the players that, at a glance, were naturally destined to be great because of the physical tools they possess.
WordPress Websites Step-by-Step - The Complete Beginner's Guide to Building a Website or Blog With WordPress
Caimin Jones - 2013
You won't need to learn any web programming or turn yourself into a computer geek.What is WordPress?WordPress is a powerful publishing tool that's the single most popular way of publishing websites and blogs. It's used by Fortune 500 companies, startups, small businesses, bloggers and non-profits alike to build a professional presence on the web.Because WordPress lets you add and edit content through a web-based admin area, it's easier to use then you might imagine. In fact, you can build a great-looking site without being a web designer or computer geek. You can edit your website design as much as you like and add new features with a few clicks of the mouse, or you can use the default design for an equally professional-looking site.In plain English, this step-by-step book, written by a WordPress expert, helps you buy a domain name, get web hosting and set up WordPress so you can make a beautiful website or blog.Clear explanations and over 55 images of the admin screens and tools mean you can see exactly how to do all this.What you'll learn in WordPress Step-by-Step*How to choose a great domain name and get professional, reliable hosting * How to install WordPress in a few mouse clicks* How to publish posts and pages with correctly formatted text* How to give your website a professional touch by using images and videos* How to customize the design of your site without needing to be a programmer* How to extend your site even further with "plugins" * How to structure your site so you'll get found by Google* How to keep your website secure * How to solve the most common WordPress problems...and more.There's also a free bonus chapter on getting the first visitors to your site.Plus, the book is packed with links to additional resources and free design themes and plugins to help you build a website on a budget.By the time you've read the book you'll have a unique, professional and easy-to-use website to be proud of - and you'll have created it yourself!Important: This book is currently the most up-to-date WordPress book available on Amazon. Some of the older WordPress books were published more than a year ago - a lot has changed since then. This guide describes how to use the latest version of WordPress (3.5).Whether you want to build a simple website for your company or organization, make money with a blog or a full online store, this non-geek guide will get you online quickly.
Boganaire: The Rise and Fall of Nathan Tinkler
Paddy Manning - 2013
He had gambled and won, but his volatility and reluctance to pay his debts were making him enemies. He lived the high life as only a young man would, buying luxury homes, private jets, sports cars and football teams, and splurging massively to build a horseracing empire.But Tinkler’s dreams had extended beyond even his resources, and his business model worked only in a rising market. When coal prices slumped in 2012, Tinkler had no cash flow to service his massive borrowings and no allies to help him recover. Within months he was trying desperately to stave off his creditors, large and small, and fighting to save his businesses and his fortune.In this impressive biography, leading business writer Paddy Manning tells the story of Tinkler’s meteoric rise to wealth, and captures the drama of his equally rapid downfall.‘Some might see it as a handbook on how to go from broke to billionaire in a matter of years … Others might see it as a morality tale about the canker at the heart of the consumerist, aspirational politics peddled by our leaders for the past few decades.’ —Sydney Morning Herald‘Paddy Manning’s Boganaire: The Rise and Fall of Nathan Tinkler is a rollicking tale, which works on our sense of schadenfreude.’ —Chloe Hooper, the Monthly‘Boganaire is much more than a book for readers of business literature. It provides an insight into a bigger and more important subject than Nathan Tinkler: it shows how the easy prosperity from resource riches might be changing our culture and values for the worse.’ — the Australian‘The richly detailed book lays Tinkler’s life bare, from his early days working in Newcastle’s coal mines through to his triumphant deals with Macarthur Coal and Whitehaven, and his spectacular fall from grace.’ —BRWPaddy Manning is one of Australia’s most respected journalists, with fifteen years’ experience including a decade on the business desks of the Sydney Morning Herald, the Australian Financial Review and the Australian – a period in which he was highly commended in the business category of the Walkley Awards and was a three-time category winner in the prestigious Citigroup Journalism Awards for Excellence. His first book, What the Frack: everything you need to know about coal seam gas, was published in 2012.
Of Mikes and Men: A Lifetime of Braves Baseball
Pete Van Wieren - 2010
Pete Van Wieren’s legacy began in 1976, when he and a young Skip Caray were hired to call Atlanta Braves games. During the next three decades, "the Professor" and Caray became the voices of a team known nationwide as America's Team courtesy of Ted Turner's SuperStation TBS. In this heartfelt autobiography, Van Wieren shares his memories of thrilling moments in Braves history, such as the 1995 season when the Braves won the world championship; the pitching mastery of Greg Maddux, Tom Glavine, and John Smoltz; the heartbreak of the 1996 World Series loss to the Yankees; and Atlanta's unprecedented run of 14 consecutive division titles.
John Lennon: A Life from Beginning to End (Biographies of Musicians)
Hourly History - 2021
Lennon did indeed have his struggles in life. He was raised by an austere and controlling aunt and barely knew his own mother and father. As a result, he grew up with a serious need for love, affection, and attention. It was this desire for recognition that would drive Lennon to reach for the stars. Come along as we explore the life and legend of John Lennon, from his troubled childhood in Liverpool to his superstardom with the Beatles and eventual assassination in 1980.
A Season on the Mat: Dan Gable and the Pursuit of Perfection
Nolan Zavoral - 1998
One pair of hands--reaching up and out, as if to seize their observer--belonged to Danny Mack Gable, the greatest figure in the history of American wrestling. Gable's place in the university's pantheon was earned through his remarkable coaching career; for the past twenty-one years, Dan Gable's Iowa Hawkeyes have dominated wrestling to an extent rarely seen in any sport. In "A Season on the Mat," award-winning reporter Nolan Zavoral explores Iowa's storied wrestling program and Gable's record of excellence in an unprecedented, intimate look at the man and his methods. Gable grew up in Waterloo, Iowa, and quickly became a wrestling legend in a place where there was no higher aspiration. He charged through his high school years unbeaten--64-0--and then won 117 straight matches at Iowa State University before losing, in a shocking upset, in the NCAA finals of his senior year. Gable used the memory of that defeat as a spur to greater glory in the 1972 Olympics, when he won the gold medal by winning six matches in which he was not only unbeaten but unscored upon. But as great as his accomplishments were as a wrestler, they pale next to what he has achieved as a coach. In the twenty one years Gable has been head coach, his teams have won the Big 10 title every year and the NCAA championship fifteen times.As Gable approached the 1996-97 season, he was a mere shell of his usual, vigorous self. A dozen back and knee surgeries had reduced his proud athlete's walk to that of a stooped, shambling old man. Hecould no longer get down with his wrestlers and demonstrate holds and escapes. But with speculation rife about whether this season would be his last, Gable persevered--despite a midseason hip replacement operation--aiming toward the NCAA championship to be held in Cedar Falls, Iowa, right next door to Waterloo, where Gable had spent his wrestling youth."A Season on the Mat" chronicles this dramatic season, in which Gable led his team--far from his most talented--to the national title. Zavoral takes the reader behind the scenes, into the stifling heat of the wrestling room where young men from places like Rock Falls, Iowa, or Philip, South Dakota, sacrifice everything they have just to be a part of the Hawkeye program. We watch strongwilled athletes like Mike Mena, whose struggle to make weight almost cost him a shot at the national championship; Lincoln McILravy, who overcame persistent severe headaches to win his third national title in his four-year career; and all the other wrestlers who contributed to a record-breaking performance at the NCAAs, scoring the most points in collegiate wrestling history.But most important, we see the man behind the Gable legend. From his difficult upbringing, interrupted by the tragedy of his sister's brutal murder, through the single defeat that haunts him to this day, to the ups and downs of his phenomenal coaching career, Gable has come to symbolize to many all that is special about this demanding, elemental sport. Part biography, part chronicle, part portrait of this unique subculture, "A Season on the Mat" is the best and most thorough look at one of the most important and most overlooked figures in American athletics.