Program or Be Programmed: Ten Commands for a Digital Age


Douglas Rushkoff - 2010
    But for all the heat of claim and counter-claim, the argument is essentially beside the point: it’s here; it’s everywhere. The real question is, do we direct technology, or do we let ourselves be directed by it and those who have mastered it? “Choose the former,” writes Rushkoff, “and you gain access to the control panel of civilization. Choose the latter, and it could be the last real choice you get to make.” In ten chapters, composed of ten “commands” accompanied by original illustrations from comic artist Leland Purvis, Rushkoff provides cyberenthusiasts and technophobes alike with the guidelines to navigate this new universe.In this spirited, accessible poetics of new media, Rushkoff picks up where Marshall McLuhan left off, helping readers come to recognize programming as the new literacy of the digital age––and as a template through which to see beyond social conventions and power structures that have vexed us for centuries. This is a friendly little book with a big and actionable message. World-renowned media theorist and counterculture figure Douglas Rushkoff is the originator of ideas such as “viral media,” “social currency” and “screenagers.” He has been at the forefront of digital society from its beginning, correctly predicting the rise of the net, the dotcom boom and bust, as well as the current financial crisis. He is a familiar voice on NPR, face on PBS, and writer in publications from Discover Magazine to the New York Times.“Douglas Rushkoff is one of the great thinkers––and writers––of our time.” —Timothy Leary“Rushkoff is damn smart. As someone who understood the digital revolution faster and better than almost anyone, he shows how the internet is a social transformer that should change the way your business culture operates." —Walter Isaacson

If I Understood You, Would I Have This Look on My Face?: My Adventures in the Art and Science of Relating and Communicating


Alan Alda - 2017
    With his trademark humor and frankness, Alan Alda explains what makes the out-of-the-box techniques he developed after his years as the host of Scientific American Frontiers so effective. This book reveals what it means to be a true communicator, and how we can communicate better, in every aspect of our lives—with our friends, lovers, and families, with our doctors, in business settings, and beyond.

Where Good Ideas Come from: The Natural History of Innovation


Steven Johnson - 2010
    But where do they come from? What kind of environment breeds them? What sparks the flash of brilliance? How do we generate the breakthrough technologies that push forward our lives, our society, our culture? Steven Johnson's answers are revelatory as he identifies the seven key patterns behind genuine innovation, and traces them across time and disciplines. From Darwin and Freud to the halls of Google and Apple, Johnson investigates the innovation hubs throughout modern time and pulls out the approaches and commonalities that seem to appear at moments of originality.

The Long, Steep Path


Catherine Ryan Hyde - 2013
     "What inspired you to write the novel Pay It Forward?" Years after the publication of Pay It Forward, this is still the most common question asked of Catherine Ryan Hyde, bestselling and critically acclaimed author of 20 published and forthcoming books, including Don't Let Me Go, When You Were Older, and Pay It Forward, the incredible bestselling novel that led to a movie, a foundation, and an entire social movement. Everything Pay It Forward became is rooted in a small, but extraordinary act of kindness, which Catherine received as a young adult. It was one moment that caused her to look at life in a different way. It was a moment of pure, human inspiration. In THE LONG STEEP PATH: EVERYDAY INSPIRATION FROM THE AUTHOR OF PAY IT FORWARD, Catherine shares her story, as well as what inspires her, in a series of funny and totally engaging autobiographical stories that are at once personal and universal.

How to Be Everything: A Guide for Those Who (Still) Don't Know What They Want to Be When They Grow Up


Emilie Wapnick - 2017
    While seemingly harmless, the question has unintended consequences. It can make you feel like you need to choose one job, one passion, one thing to be about. Guess what? You don't.Having a lot of different interests, projects and curiosities doesn't make you a "jack-of-all-trades, master of none." Your endless curiosity doesn't mean you are broken or flaky. What you are is a multipotentialite: someone with many interests and creative pursuits. And that is actually your biggest strength.How to Be Everything helps you channel your diverse passions and skills to work for you. Based on her popular TED talk, "Why some of us don't have one true calling", Emilie Wapnick flips the script on conventional career advice. Instead of suggesting that you specialize, choose a niche or accumulate 10,000 hours of practice in a single area, Wapnick provides a practical framework for building a sustainable life around ALL of your passions.You'll discover:•  Why your multipotentiality is your biggest strength, especially in today's uncertain job market.•  How to make a living and structure your work if you have many skills and interests.•  How to focus on multiple projects and make progress on all of them.•  How to handle common insecurities such as the fear of not being the best, the guilt associated with losing interest in something you used to love and the challenge of explaining "what you do" to others. Not fitting neatly into a box can be a beautiful thing. How to Be Everything teaches you how to design a life, at any age and stage of your career, that allows you to be fully you, and find the kind of work you'll love.

The Code Red Revolution: How Thousands of People are Losing Weight and Keeping it Off WITHOUT Pills, Shakes, Diet Foods, or Exercise


Cristy Nickel - 2017
    In fact, when you keep it simple and just follow a few basic rules, the weight comes off naturally (even if you have health challenges). It doesn't matter how old you are. It doesn't matter what your genetics are. It doesn't matter how long you've been overweight or what other methods you've tried. You can do this! The Code Red Revolution is all about taking your life back by eating real food and giving your body what it needs—water, high-quality nutrition, and plenty of sleep. Most weight-loss books and plans teach you one magical way to lose weight, but they don’t take into account just how wonderfully individual we all are. This book shows you how to integrate the simple-but-effective program recommendations into your daily life. Stay-at-home parent cooking for fussy eaters? We gotcha covered. Travel for work and are rarely home to cook? You can absolutely learn how to eat in restaurants and still lose weight. Allergic to certain types of foods? We can work with that. Couch potato? No problem! Vegetarian (or a really-hate-vegetables-tarian)? You can do this. Thousands of people around the world have already lost 10, 50, even 100 pounds with the Code Red lifestyle. And they’ve kept the weight off for years. This book is full of detailed success stories from people of all ages and all walks of life. Isn’t it time you learned the secret to lasting weight loss? Make this time the last time you have to lose weight. Get this book and take your life back once and for all!

Peak: Secrets from the New Science of Expertise


K. Anders Ericsson - 2016
    Rest assured that the book is not mere theory. Ericsson's research focuses on the real world, and he explains in detail, with examples, how all of us can apply the principles of great performance in our work or in any other part of our lives."-- Fortune Anders Ericsson has made a career studying chess champions, violin virtuosos, star athletes, and memory mavens. Peak distills three decades of myth-shattering research into a powerful learning strategy that is fundamentally different from the way people traditionally think about acquiring new abilities. Whether you want to stand out at work, improve your athletic or musical performance, or help your child achieve academic goals, Ericsson's revolutionary methods will show you how to improve at almost any skill that matters to you."The science of excellence can be divided into two eras: before Ericsson and after Ericsson. His groundbreaking work, captured in this brilliantly useful book, provides us with a blueprint for achieving the most important and life-changing work possible: to become a little bit better each day."--Dan Coyle, author of The Talent Code "Ericsson's research has revolutionized how we think about human achievement. If everyone would take the lessons of this book to heart, it could truly change the world."--Joshua Foer, author of Moonwalking with Einstein

Moonwalking with Einstein: The Art and Science of Remembering Everything


Joshua Foer - 2011
    From the United States Memory Championship to deep within the author's own mind, this is an electrifying work of journalism that reminds us that, in every way that matters, we are the sum of our memories.

Downsizing: How I Lost 8 Stone, Reversed My Diabetes and Regained My Health


Tom Watson - 2020
    This book will change lives.' Michael Mosley 'Two years ago I turned 50, weighed 22 stone and was heavily medicated for type 2 diabetes. I thought it would be all downhill from there. By radically changing my nutrition, cutting out sugar, and taking up exercise, I've changed my life and reversed my diabetes. I hope my story will inspire others to regain their health and happiness and discover the new lease of life I'm experiencing.'Tom Watson began to put on weight in his early twenties, having developed an appetite for fast food and cheap beer while studying at the University of Hull. As time progressed - and his penchant for anything sweet, fatty or fizzy persisted - he found himself adjusting his belt, loosening his collar and upsizing his wardrobe to XXL. He continued to pile on the pounds when he entered the world of politics as MP for West Bromwich East (despite short-lived flirtations with fad diets and fitness classes). By December 2014, his bathroom scales had tipped to 22 stone. After being diagnosed with type 2 diabetes in late 2015, he decided to take control of his diet and exercise. He started to feel better quickly and within a short time his long-term blood sugar levels were within normal range. By July 2018, he came off medication.

If You Want to Write: A Book about Art, Independence and Spirit


Brenda Ueland - 1938
    She said she had two rules she followed absolutely: to tell the truth, and not to do anything she didn't want to do. Her integrity shines throughout If You Want to Write, her best-selling classic on the process of writing that has already inspired thousands to find their own creative center. Carl Sandburg called this book "The best book ever written about how to write." Yet Ueland reminds us that "Whenever I say 'writing' in this book, I also mean anything that you love and want to do or to make." Ueland's writing and her teaching are made compelling by her feisty spirit of independence and joy.

A Great Fit: My Take on Confidence, Charisma, and the Career that Suits You Best


Tom Murry - 2019
    In his first book, Murry describes his decades of experience as a leader in the world of fashion along with personal advice on how he made it to the top of the profession he was destined to have—and how we can do the same in our careers.Murry gives us glimpses of well-known fashion personalities, institutions, and events, and in an easy-going, humble narrative, takes us from his childhood in Houston to the most influential runways of the world, including his travels around the globe and a stint on an oil rig as a young man. Equally important are Murry’s takeaways on what qualities he believes it takes to become a good leader and how we can use them to achieve success in any workplace. This is not a how-to, but rather a thoughtful and straightforward look at the talents and grace that allowed Murry to thrive in his chosen career. Everyone, no matter their career or stage in life—or their knowledge of or interest in the fashion world—will find this book a fun, informative, and inspirational gift from an author who wants everyone to enjoy the same success in their career that he has.

The Internet is a Playground


David Thorne - 2010
    The complete collection of articles and emails from 27bslash6 such as Overdue Account, Party in Apartment 3 and Strata Agreement plus articles too litigious to be on the website.

Balance: How to Invest and Spend for Happiness, Health, and Wealth


Andrew Hallam - 2022
    

Writing to Learn: How to Write--And Think--Clearly about Any Subject at All


William Zinsser - 1988
    This is an essential book for everyone who wants to write clearly about any subject and use writing as a means of learning.

Over The Top: How The Internet Is (Slowly But Surely) Changing The Television Industry


Alan Wolk - 2015
    Given the intricacies of the industry, it's also going to be the most resistant to change. Alan Wolk, an industry veteran and longtime analyst and observer, lays out how the television industry is adapting to the digital era, explaining what's really happening in a tone that will appeal to laypeople and insiders alike. In the first section, Wolk takes us through how the industry works today, focusing on how the various players actually make money and who pays who for what. The next section deals with the changes that are taking place in the industry today–everything from time shifting to binge viewing to cord cutting–and how those changes are starting to create some seismic shifts. In the final section, Wolk reveals his predictions for the future and what the industry will look like in ten years time. Andrew Wallenstein, co-editor-in-chief of Variety says "Alan Wolk is one of the most insightful observers writing about the media business today. There's no better expert to help you navigate the confusing, complicated nexus of TV and the Internet." David Zaslav, President and CEO of Discovery Communications says "Alan Wolk has a deep understanding of the complex nature of television today… this is a fantastic primer of the business and one of the most educated perspectives on the future of our rapidly evolving industry."