Runners of all ages, backgrounds, and skill levels can learn to maximize their performance by supplying the brain with the right feedback. Based on Fitzgerald's eight-point brain training system, this book will help runners:- Resist running fatigue - Use cross-training as brain training - Master the art of pacing - Learn to run in the zone - Outsmart injuries - Fuel the brain for maximum performancePacked with cutting-edge research, real-world examples, and the wisdom of the world's top distance runners, Brain Training for Runners offers easily applied advice and delivers practical results for a better overall running experience.

    The book explains why some people are more susceptible to these beliefs than others and how they are produced by recognizable and predictable psychological processes.Featuring examples such as the 9/11 terrorist attacks and climate change, The Psychology of Conspiracy Theories shows us that while such beliefs are not always irrational and are not a pathological trait, they can be harmful to individuals and society.

    Learn how to interpret questions and how to plan, structure and write your assignment or report. This free course, Essay and report writing skills, is designed to help you develop the skills you need to write effectively for academic purposes.

    Then imagine that someone suddenly switches the lights on.It has long been assumed that people living with autism are born with the diminished ability to read the emotions of others, even as they feel emotion deeply. But what if we’ve been wrong all this time? What if that “missing” emotional insight was there all along, locked away and inaccessible in the mind?   In 2007 John Elder Robison wrote the international bestseller Look Me in the Eye, a memoir about growing up with Asperger’s syndrome. Amid the blaze of publicity that followed, he received a unique invitation: Would John like to take part in a study led by one of the world’s foremost neuroscientists, who would use an experimental new brain therapy known as TMS, or transcranial magnetic stimulation, in an effort to understand and then address the issues at the heart of autism? Switched On is the extraordinary story of what happened next.   Having spent forty years as a social outcast, misreading others’ emotions or missing them completely, John is suddenly able to sense a powerful range of feelings in other people. However, this newfound insight brings unforeseen problems and serious questions. As the emotional ground shifts beneath his feet, John struggles with the very real possibility that choosing to diminish his disability might also mean sacrificing his unique gifts and even some of his closest relationships. Switched On is a real-life Flowers for Algernon, a fascinating and intimate window into what it means to be neurologically different, and what happens when the world as you know it is upended overnight.

    It features comprehensive coverage of such key areas as cognition, sensation and perception, emotion and motivation, learning and skills, language, mental disorder, and research methods. Entries provide clear and concise definitions, word origins and derivations, and they are extensively cross-referenced for ease of use. In addition, over 80 illustrations complement the text. Detailed appendices follow the AZ dictionary and include a list of 800 commonly used abbreviations and symbols, and a list of phobias and phobic stimuli with full definitions. Now containing an appendix of recommended web links, which are accessed and kept current via the Dictionary of Psychology website, this edition offers more information than any other dictionary of its kind, making it an ideal reference for students, teachers, and professionals, and for anyone with an interest in the workings of the mind.

    French, Portuguese and Arabic versions are soon to be released. The Nemechek Protocol™ for Autism and Developmental Disorders outlines Dr. Patrick M. Nemechek’s clear and concise description about the present scientific basis for autism and many childhood developmental disorders. His unique but simple treatment is the most talked about approach for autism and developmental disorders of the last decade. The Nemechek Protocol™ finally offers hope that children around the world afflicted with these conditions may begin on the path of neurological development and recovery.

    PLUS BONUS CONTENT...Sensory in a Nutshell! Just a little bit more, but not too much to overwhelm you. This practical, daily application handbook is helping parents, teachers, and caregivers all over the world to understand sensory signals and cues from a child rather than jumping to the conclusion of behavior driven. This user friendly "go to" handbook is geared for daily use and as a quick sensory reference guide designed to work hand in hand with ASensoryLife.com, where you can find printable handouts, sensory how-to videos, sensory tools and equipment ideas and links, as well as a sensory ideas on a budget. Enjoy the simple, organized format to give you the essential and useful information to respond to the child's sensory needs right on the spot! The handbook provides simple every day sensory strategies and techniques to help ALL children; including SPD, autism spectrum disorders, ADD/ADHD, APD, and developmental disabilities. This handbook provides guidance and understanding as to why children do what they do in regards to unique sensory processing differences and needs. When you respect a child's sensory differences, it will change how you respond. Keep it Real. Keep it Simple. Keep it Sensory!

    Identifies the major ideas that college and university students will encounter in a basic psychology course and explores connections with Christian belief.

    This funny, practical book by Andy Cope, the Dr of Happiness, will show you how to transform your thinking, change gear and find a fresh new perspective that will leave you better focused on the things that matter, healthier and a great deal happier.ABOUT THIS SERIESLittle Books are accessible and engaging books with a focus on personal development and business topics, delivering quick, outcome-focused results, ideal for self-improvement junkies, commuters, or business readers.

    However, as the authors of this accessible guide demonstrate, there are at least some things we do understand about the brain, things which may lead us to think quite differently about the way we view ourselves and workings of our minds. Starting off with a brief tour of the history of neuroscience, from Aristotle's view that the function of the brain was to cool the heart to the ancient practice of drilling a hole in the skull to relieve headaches, the book covers all of the key areas - including the anatomy and development of the brain, the workings of the sensory and nervous systems, the function of sleep and the capacity for language - in a clear and comprehensible manner. The authors also consider the roots - and possible treatments - of some of the most common psychological disorders, and examine the way in which science may help us to find answers to philosophical questions about the nature of consciousness and the identity of the self. to be able to extend life well beyond the standard three score years and ten, this lively and entertaining introduction assumes no previous scientific knowledge and will be suitable for readers of all backgrounds.

    For instance, the average mall shopper will spend about $100, then leave when she hits that limit. She'll probably buy shoes rather than clothing, because she doesn't want to think about her dress size. And the store most likely to get her money isn't the one with the nicest display or the deepest discounts-it's the one closest to her parking spot.In his consulting with dozens of leading companies, Michael J. Silverstein has interviewed thousands of customers, extracting fascinating patterns about what really drives their purchase decisions. His first book, the acclaimed bestseller Trading Up, has taught a generation of marketers about the "new luxury" phenomenon, and why consumers will happily pay a steep premium for goods and services that are emotionally satisfying, from golf clubs to bathroom fixtures to beauty products.But Trading Up revealed only part of the story of the new consumer. The same middle-class people who are happily trading up at Victoria's Secret and Panera are going on treasure hunts at Costco and Home Depot. And they are often getting as much emotional satisfaction in the discount stores as in the luxury stores. TREASURE HUNT shows how even the most mundane shopping-for things like paper towels and pet food-has become an adventure rather than a tedious chore.In just about every category, both the high end and the low end are growing and innovation- rich. Many middle-class consumers gladly spend $5 a day for a Starbucks venti latte; others spend forty cents a day on home-brewed coffee, feel good about their frugality, and save up the difference to buy Apple's newest Nano. TREASURE HUNT explains the success of companies as diverse as Dollar General, H. E. Butt, eBay, Commerce Bank, and Tchibo.But beware: in our bifurcated global market, businesses need a clear strategy for aiming high or low, while avoiding the treacherous middle, where so many have recently stumbled. If your offering isn't exciting enough to inspire trading up, but not enough of a bargain to satisfy the treasure hunters, you'll have no emotional connection with your target audience. And then, as many fallen companies have discovered, your tried-and-true marketing strategies will go into a severe stall.TREASURE HUNT takes us into the homes of real people making real decisions, and into the CEO's offices of innovative companies finding new ways to accommodate them. Written with the same flair, empathy, and intelligence that made Trading Up an instant classic, this is an essential guide to the moods and habits of the constantly changing consumer.

    With his own research as well as that of some of the most distinguished scientists of our time, Schäfer moves us from a reality of Darwinian competition to cooperation, a meaningless universe to a meaningful one, and a disconnected, isolated existence to an interconnected one. In so doing, he shows us that our potential is infinite and calls us to live in accordance with the order of the universe, creating a society based on the cosmic principle of connection, emphasizing cooperation and community.

    In fact it's the beginning of the gestalt therapy by one of the founding fathers of this therapy.-- Ehrenwald Frederick Perls received his M.D. in Berlin in 1921. Like Wilhelm Reich he started out as a Freudian analyst, but under the influence of Kohler, Wertheimer & Kurt Goldstein developed his own school of analysis: Gestalt Therapy. His principles of gestalt therapy have been adopted by countless encounter & sensitivity groups. He aims in this book to examine some psychological & psychopathological reactions of the human organism within its environment. The author is criticsl of orthodox psychoanalysis, & claims that the use of the new intellectual tools holism (field conception) & semantics (the meaning of meaning) can greatly improve our theoretical outlook.

    Slightly more than a decade later, he was bound for England, selected to attend one of the world’s premier universities. How to Be Human explores life amid a world constructed for neurotypical brains when yours is not. But the miracle of this book is that instead of dwelling on Jory’s limitations, those who inhabit the neurotypical world will begin to better understand their own: they will contemplate what language cannot say, how linear thinking leads to dead ends, and how nefarious emotions can be, particularly when, in Jory’s words, they are “weaponized.” Through a series of deep, personal conversations with writer Lyric Winik, Jory makes a compelling case for logical empathy based on rational thought, asks why we tolerate friends who see us as a means to an end, and explains why he believes personality is a choice. Most movingly, he discusses how, after many hardships, he maintains a deep, abiding faith: “With people, I don’t understand what goes in and what comes out, and how to relate,” he says. “But I can always reconnect with my relationship with my Creator.” Join Jory and Lyric as they examine what it means to be human and ultimately how each of us might become a better one. Jory asks us to consider: Who has value? What is a disability? And how do we correct the imbalances we see in the world? How to Be Human shows us the ways a beautifully different mind can express the very best of our shared humanity.

    How Does That Make You Feel? obliterates the boundaries between the shrink and the one being shrunk with unabashedly candid writers breaking confidentiality and telling all about their experiences in therapy.This revelatory, no-punches-pulled book brings to light both sides of the “relationship” between therapist and client—a bond that can feel pure and profound, even if it is, at times, illusory.Contributors include an array of essayists, authors, TV/film writers and therapists, including Patti Davis, Beverly Donofrio, Royal Young, Molly Peacock, Susan Shapiro, Charlie Rubin, Estelle Erasmus, and Dennis Palumbo.Full list of contributors:Sherry AmatensteinLaura BogartMargaret CrawfordPatti DavisMegan DevineBeverly DonofrioJanice EidusEstelle ErasmusJuli FragaNina GabyMindy GreensteinJenine HolmesDiane JosefowiczJean KimAmy KleinBinnie KleinAnna MarchAllison McCarthyKurt NemesDennis PalumboMolly PeacockPamela Rafalow GrossmanCharlie RubinJonathan SchiffBarbara SchoichetAdam SextonSusan ShapiroBeth SloanElisabeth TurnerKate WalterPriscilla WarnerLinda YellinRoyal YoungJessica Zucker