But ask a physicist and there’s no doubt that James Clerk Maxwell will be near the top of the list.  Maxwell, an unassuming Victorian Scotsman, explained how we perceive colour. He uncovered the way gases behave. And, most significantly, he transformed the way physics was undertaken in his explanation of the interaction of electricity and magnetism, revealing the nature of light and laying the groundwork for everything from Einstein’s special relativity to modern electronics.   Along the way, he set up one of the most enduring challenges in physics, one that has taxed the best minds ever since. ‘Maxwell’s demon’ is a tiny but thoroughly disruptive thought experiment that suggests the second law of thermodynamics, the law that governs the flow of time itself, can be broken. This is the story of a groundbreaking scientist, a great contributor to our understanding of the way the world works, and his duplicitous demon.

    If reason is so useful, why didn't it also evolve in other animals? If reason is that reliable, why do we produce so much thoroughly reasoned nonsense? In their groundbreaking account of the evolution and workings of reason, Hugo Mercier and Dan Sperber set out to solve this double enigma. Reason, they argue with a compelling mix of real-life and experimental evidence, is not geared to solitary use, to arriving at better beliefs and decisions on our own. What reason does, rather, is help us justify our beliefs and actions to others, convince them through argumentation, and evaluate the justifications and arguments that others address to us.In other words, reason helps humans better exploit their uniquely rich social environment. This interactionist interpretation explains why reason may have evolved and how it fits with other cognitive mechanisms. It makes sense of strengths and weaknesses that have long puzzled philosophers and psychologists--why reason is biased in favor of what we already believe, why it may lead to terrible ideas and yet is indispensable to spreading good ones.Ambitious, provocative, and entertaining, The Enigma of Reason will spark debate among psychologists and philosophers, and make many reasonable people rethink their own thinking.

    It is high time for humanity to grow up and to transcend itself by embracing transhumanism.Transhumanism offers the most inclusive ideology for all ethnicities and races, the religious and the atheists, conservatives and liberals, the young and the old regardless of socioeconomic status, gender identity, or any other individual qualities. This book expounds on contemporary views and practical advice from more than 70 transhumanists.Astronaut Neil Armstrong said on the Apollo 11 moon landing in 1969, "One small step for a man, one giant leap for mankind." Transhumanism is the next logical step in the evolution of humankind, and it is the existential solution to the long-term survival of the human race.

    The future is here: Civilians are launching into orbit. How to Build Your Own Spaceship takes readers on a fun and quirky trip to the forefront of commercial space travel-the latest technology, the major business players, and the personal and financial benefits that are ripe for the picking. Science-writer Piers Bizony's breadth of knowledge, quick wit, and no-nonsense explanations of the hard science in this emerging arena will satisfy even the most dedicated space fanatics. With practical advice (from picking the best jet fuel to funding your own fleet of space crafts), unbelievable space facts, and fascinating photos, Bizony's user-friendly guide to blasting off is a must-have ticket to the final frontier.

    The gear you select and how you use it can mean big results—or bigger disappointment.FASTER takes a scientific look at triathlon to see what truly makes you faster—and busts the myths and doublespeak that waste your money and race times. In this fascinating exploration of the forces at play in the swim-bike-run sport, astronautical engineer and triathlete Jim Gourley shows where to find free speed, speed on a budget, and the gear upgrades that are worth it.FASTER offers specific, science-based guidance on the fastest techniques and the most effective gear, answering questions like: •    Which wetsuit is best for me? •    What’s the best way to draft a swimmer? •    Should I buy a lighter bike? •    Deep dish or disc wheels? •    Are lighter shoes faster? •    Who’s right about running technique? Gourley reviews published studies in peer-reviewed journals to show what scientists have learned about swim drafting, pacing the bike leg, race strategy for short and long-course racing, and the fastest ways to handle transitions.FASTER will change how you think about your body, your gear, and the world around you. With science on your side, you'll make the smart calls that will make you a better, faster triathlete.

    The third edition, Obama’s Last Stand, follows the reelection campaign of President Barack Obama as it struggles to find the winning formula in a political landscape that has changed dramatically since his history-making victory in 2008. Though battered and bruised after nearly four years in office, Barack Obama remains the most competitive player on the field in American politics today. In Obama’s Last Stand, POLITICO White House correspondent Glenn Thrush chronicles the efforts of the president and his team to secure a second term in the face of a determined opposition, unfavorable economic headwinds, and a series of missteps by his own team. This is a revealing portrait of the president at the most precarious moment in his political life, with insights and anecdotes drawn straight from the notebook of one of the most perceptive reporters in America. The trash-talking schoolyard athlete in Obama is very much in evidence, especially when he speaks caustically about his Republican rivals, including the man he thinks is trying to steal his legacy, Mitt Romney. Yet apart from Romney and the uncertain economy, Obama’s greatest obstacle on the road to reelection may be Obama 2008. He and his team of talented advisers must try to reconcile their nostalgia for that once-in-a-lifetime campaign with the realities of an election fundamentally altered by the advent of super PACs and the evaporation of Obama’s superstar popularity. That challenge has led a campaign operation that once prided itself on flawless execution of strategy to commit several of the most dangerous unforced errors of Obama’s political career. Yet the game is far from over. If Obama is sometimes his own worst enemy, he also has the talent and drive to reclaim this race. Spurred on by the realistic prospect of losing, and growing ever more impatient with the foibles of his campaign staff, Obama the competitor is gearing up for the most critical fourth quarter of his career. This is the story of the last stand that will either cement his legacy forever—or consign him to a roster of once-promising one-term presidents.

    

    Whenyou upgrade to Extra Class, you gain access to the entire Amateur Radio frequency spectrum. Ues this book to ace the top-level ham radio licensing exam. Our expert instruction will lead you through all of the knowledge you need to pass the exam: rules, specific operating skills and more advanced electronics theory.

     But Drake’s exploits in his earlier years, though less well known, are even more remarkable. Born into a poor, obscure family, he worked his way rapidly up in the maritime world to his first captaincy. Before long, he was the most successful of all English pirates, admired by his countrymen, hated and feared by the Spanish. Queen Elizabeth and her ministers saw the potential in this rough-mannered but enterprising young man, and gave him their blessing for the first British venture into the Pacific Ocean. This success of this voyage, which lasted for three years, exceeded their wildest hopes. Not only did Drake come home with a vast treasure of captured gold, silver and jewels; he became the first man ever to circumnavigate the globe in a single mission, and bring most of his crew home alive and well. Soon after his triumphant return, Elizabeth knighted this newly rich adventurer, and gave her blessing to his acts of pillage. It was a gesture that made war with Spain inevitable. And Drake’s part in the coming war changed the course of world history. SIR FRANCIS DRAKE: THE QUEEN’S PIRATE tells the extraordinary story of Drake’s early years and his journey around the world on his famous ship, the Golden Hind.

    Pain and Passion tells how a small, family-run wrestling business profoundly influenced the world of professional wrestling as we know it today. Pain and Passion takes readers on a rowdy ride through the evolution of Stu Hart’s Calgary promotion, from its meagre beginnings in the 1940s, its peak in the 1980s, and its fall as Vince McMahon’s World Wrestling Entertainment changed the face of wrestling forever. But this is more than a wrestling story – it’s a tale of family and of human tragedy. The Hart family lived for the wrestling business and, like Starbucks mowing down a mom-and-pop coffee shop, the emergence of McMahon’s media colossus ran Stampede into the ground. The wrestling game lost its innocence and western Canada lost a staple of its pop culture. As for the Hart family, the once-mighty clan was nearly destroyed by the business it loved. The Stampede Wrestling story is a wild blood-on-the-mat saga over fifty years in the making. It’s sure to captivate not only wrestling fans, but anyone who appreciates a powerful drama.

    Laugh as you learn about America's friendly northern neighbor with this step-by-step guide to Canadian customs, pop culture, and slang -- perfect for anyone who's considered moving to (or just visiting) maple leaf country.Written by New York Times bestselling author (and born-and-bred Canuck) Jenn McCartney, this comprehensive guide will teach you everything you need to know about Canada, including: HistoryBewildering residency rules, demystifiedUnique laws and customsContributions to the arts and pop culture (Celine Dion, Margaret Atwood, Justin Bieber)Colorful slang, explainedCreative doodles, helpful charts, and fun graphsHilarious and honest, this guide will delight your politically disgruntled father, nudge your bleeding-heart neighbor to hit the road, and inspire you to plan for (or daydream about) your own Canadian getaway.

    Written by A330 Captain, Bill Palmer, this book opens to understanding the actions of the crew, how they failed to understand and control the problem, and how the airplane works and the part it played. All in easy to understand terms.Addressed are the many contributing aspects of weather, human factors, and airplane system operation and design that the crew could not recover from. How each contributed is covered in detail along with what has been done, and needs to be done in the future to prevent this from happening again.Also see the book's companion website: UnderstandingAF447.com for supplemental materials referred to in the book or to contact the author.

    Inside, you will find over 200 facts about the Titanic. There are facts about: • Building the Titanic • Crew of the Titanic • Passengers of the Titanic • Interior of the Titanic • Maiden voyage of the Titanic • Sinking of the Titanic • Survivors of the Titanic • Museums of the Titanic • Movies about the Titanic • Titanic’s legacy Ready? Let’s go back to Titanic…

    And their fans had ulcers. Now, veteran sports columnist Terry Pluto explains why everything kept going wrong. This detailed report on two decades of disappointment takes a behind-the-scenes look at upheaval in the front office, frustration on the field, and headaches and heartache in the stands. His earlier book False Start: How the New Browns Were Set Up to Fail told how the NFL hamstrung the new franchise. Who could have predicted the limping would last 19 years? This book picks up the story. Season after season began with hope in spring for the NFL draft (“the Browns’ version of the Super Bowl,” a fan called it) . . . often a new coach or GM or quarterback (or all three) . . . then the losses . . . and back to rebuilding. Pluto reviews all the major moves—draft choices and deals, hiring and firing and reshuffling—and the results. If you’re a Browns fan who wants to understand what went wrong with your team, this is the place to start. Includes heartfelt and humorous opinions contributed by fans.

    The chafing restrictions of a typical upbringing in upper-class, small town Alabama simply did not apply to Zelda, who was described as an unusual child and permitted to roam the streets with little supervision. Zelda refused to blossom into a typical 'Southern belle' on anyone's terms but her own and while still in high school enjoyed the status of a local celebrity for her shocking behavior. Everybody in town knew the name Zelda Sayre. Queen of the Montgomery social scene, Zelda had a different beau ready and willing to show her a good time for every day of the week. Before meeting F. Scott Fitzgerald, Zelda's life was a constant pursuit of pleasure. With little thought for the future and no responsibilities to speak of, Zelda committed herself fully to the mantra that accompanied her photo in her high school graduation book: "Why should all life be work, when we all can borrow. Let's think only of today, and not worry about tomorrow." But for now Zelda was still in rehearsal for her real life to begin, a life she was sure would be absolutely extraordinary. Zelda Sayre married F. Scott Fitzgerald on the 3rd of April 1920 and left sleepy Montgomery behind in order to dive headfirst into the shimmering, glamourous life of a New York socialite. With the publication of Scott's first novel, This Side of Paradise, Zelda found herself thrust into the limelight as the very epitome of the Flapper lifestyle. Concerned chiefly with fashion, wild parties and flouting social expectations, Zelda and Scott became icons of the Jazz Age, the personification of beauty and success. What Zelda and Scott shared was a romantic sense of self-importance that assured them that their life of carefree leisure and excess was the only life really worth living. Deeply in love, the Fitzgeralds were like to sides of the same coin, each reflecting the very best and worst of each other. While the world fell in love with the image of the Fitzgeralds they saw on the cover of magazines, behind the scenes the Fitzgerald's marriage could not withstand the tension of their creative arrangement. Zelda was Scott's muse and he mercilessly mined the events of their life for material for his books. Scott claimed Zelda's memories, things she said, experiences she had and even passages from her diary as his possessions and used them to form the basis of his fictional works. Zelda had a child but the domestic sphere offered no comfort or purpose for her. The Flapper lifestyle was not simply a phase she lived through, it formed the very basis of her character and once the parties grew dull, the Fitzgeralds' drinking became destructive and Zelda's beauty began to fade, the world held little allure for her. Zelda sought reprieve in work and tried to build a career as a ballet dancer. When that didn't work out she turned to writing but was forbidden by Scott from using her own life as material. Convinced that she would never leave her mark on the world as deeply or expressively as Scott had, Zelda retreated into herself and withdrew from the people she knew in happier times. The later years of Zelda's life were marred by her detachment from reality as, diagnosed with schizophrenia, Zelda spent the last eighteen years of her life living in and out of psychiatric hospitals. As Scott's life unraveled due to alcohol abuse, Zelda looked back on the years they had spent together, young and wild and beautiful, as the best of her life. She may have been right but she was wrong about one thing, Zelda did leave her mark on the world and it was a deep and expressive mark that no one could have left but her. Zelda Fitzgerald: The Biography