We are in an era where entire businesses are built on Instagram; kids in their bedrooms are racking up tens of millions of YouTube views; bloggers are becoming millionaires from their kitchen tables, and businesses are getting more attention from a viral video than a Super Bowl ad. But in a space that moves so fast, how can businesses keep up - let alone compete? And how do you make sure that your activity is profitable? Whether it’s building a targeted fanbase, selling more of your products & services or serving customers, every piece of your social media marketing campaign should be making you money. Combining the ‘holy grail’ marketing principles from some of history’s most successful marketers with the very latest social media strategies gives savvy businesses of all size a chance to ‘do’ social media in an entirely new way. Gone are the days of fumbling around in the dark. The new era is about testing, measuring and profit. From the psychological triggers that make us buy; employing social proof to stand out; using (and faking) controversy to sell more or just simply demonstrating your true competitive advantage, profitable social media marketing is here. As Head Ninja at Exposure Ninja, Tim Cameron-Kitchen has personally worked with hundreds of businesses of all shapes and sizes, and seen first hand how doing the right things on social media can transform a business. Yvonne Ivanescu came to Exposure Ninja from one of the world’s highest profile marketing agencies, and brought her brand experience to help business on the front line. This book is the distillation of everything that makes a profitable campaign, laid out in step-by-step instructions for you to follow and apply to your own business - whatever your size or market. So whether you’re a local plumber looking to pick up leads from Twitter, or an independent e-commerce site wanting the attention of influential bloggers, the strategies and profitable shortcuts for entrepreneur-run businesses in this book will give you a chance to compete in competitive markets where time and budget is of the essence.

    With extensive treatment of the heart of epidemiology-from study designs to descriptive epidemiology to quantitative measures-this reader-friendly text is accessible and interesting to a wide range of beginning students in all health-related disciplines. A unique focus is given to real-world applications of epidemiology and the development of skills that students can apply in subsequent course work and in the field. The text is also accompanied by a complete package of instructor and student resources available through a companion Web site.

    What she didn't know at the time was that this little dog would in turn save her. Monday morning, 27th April 2009. The sat nav told us we'd reached our destination. The rain was pelting down, the kind that feels as if buckets of water are being chucked at the windscreen.I'll never forget that day. The horror, fear and the uncertainty of what was to come are still etched on my memory. But I didn't know that in that moment, somewhere off the M1 in a place that seemed as unnerving as it was eerie, I would find something so precious that would change my life forever.That was the day I discovered my Buddy, abandoned in a crate, unable to move and so frail that he only had moments to live. He stopped me in my tracks, and without pausing to think I scooped him up and quickly ran from the scene. This was no place for people or animals.Slowly, as I learned to take care of this broken little dog, I began to realise with each new day that as I was saving him, he too was helping to free me from my past. This is the story of Buddy and me: a remarkable true story of survival, hope, and never giving up, no matter how hard life gets.

    As a pragmatic, hands-on guide for beginning to intermediate hobbyists, The Conscientious Marine Aquarist demystifies the process of planning, setting up, stocking, and managing a beautiful, thriving slice of the tropical ocean. A leading advocate for the responsible collection and care of wild-caught specimens, Fenner starts with the basics -- "What is a fish?" -- and proceeds to give the reader the scientific background and expert-level secrets to being a smarter consumer, better steward, and more successful marine aquarium keeper.

    This animal will become one with you. Their heart and soul, and yours, will somehow join. Without words you both instinctively know what the other’s needs are, and you will live to take care of them. This is the true story of my "Heart" dog, Eclipse. Originally written as a way of expressing my grief over her loss, it was meant to be read only by myself. She was such an amazing girl, that I felt her story needed to be shared. All proceeds from this book will be donated to animal rescue. Please do not feel that this book is one that will make you cry throughout. Yes, tears may be shed. (Nothing wrong with that. It saves you money on eye drops) Eclipse's story will also bring many smiles to readers of her story. It's hard for one to hear of the joy she brought to the world and not be touched by it. This amazing rescued golden retriever came into my life at seven years of age, with cancer. She was used for breeding, and then went to a second owner. I had the honor of being her third, and “Forever Home!” She was to become a registered therapy dog, who worked in Hospice and nursing home settings. This book gives concrete examples of her amazing nature, what I consider to be her philosophy of life, and the absolutely tremendous difference she made in the lives of those she met, including myself. You will read of such heart touching moments, as when she attended wakes, memorial services, and even a funeral mass. You will even get to meet Mozart. Yes, he lived with Eclipse! After reading this book my hope is that you will start to live your life like a Golden Retriever.....Minus the shedding of course, which could make you a bit unpopular. {At the end of January 2014 I edited the book slightly by gettng rid of the typos. Now there are no messtakes.....Well, maybe some :-) Also available as of late November 2014....A new book...."Saving Cinco"

    This e-book is a completely new way to learn Brazilian Portuguese vocabulary fast - and for free! Start speaking Brazilian Portuguese in minutes with the powerful learning methods you will master in this book.The vocabulary words you’ll find in Learn BrazilianPortuguese - Word Power 101 were hand selected by our Brazilian Portuguese language teachers as the top 101 most frequently used words in the Brazilian Portuguese language. With each entry, you’ll see the word and a vibrant image to help remember the meaning. You’ll hear the word (separate free download) to master the pronunciation. Then you’ll see how the word is actually used in everyday speech with sample sentences and phrases. Learning Brazilian Portuguese vocabulary has never been easier!In this book, you’ll get: - 101 of the most frequently used Brazilian Portuguese vocabulary words - Audio with authentic native Brazilian Portuguese pronunciation *Supplementary mp3 audio files are a separate download - Vibrant photos and images to help memorization - Useful and practical sample sentences and phrases Purchase Learn BrazilianPortuguese - Word Power 101 today to start mastering Brazilian Portuguese vocabulary in the fastest, easiest and most fun way possible!

    Then again, he never imagined that a chance meeting with a lost and dying dog named Shandy would change his life forever. Step into the small Irish village of Galbally, where the unwitting Spencer stumbles headfirst into a parallel world that will test his will, sanity, and even physical well-being. Time and promise are running out. Will unnatural forces and events scare Spencer away before he can connect again with the mysterious dog? Will he find his way forward before Shandy meets her inevitable fate? Or will suspicious locals and a nefarious Dublin innkeeper force Spencer from the village before he completes his life-altering mission? Follow Spencer as he races to save a little Irish dog named Shandy. If he only realized that it is Shandy who is trying to save him...

    The dogs, the people and their inspiring stories draw her south again and again in search of answers and maybe a dog of her own.One Hundred Dogs and Counting will introduce the reader to many wonderful dogs—from sweet Oreo to quirky Flannery—but also to inspirational people sacrificing personal lives and fortunes to save deserving animals.Join Cara on the rescue road as she follows her heart into the places where too many dogs are forgotten and discovers glimmers of hope that the day is coming when every dog will have a home.

    The letter told Bob’s many human friends what they might not have known — the surprising story of how he was once a ferocious, untrusting dog named Red, and how through sheer determination he changed completely to become Tom’s best friend. Tom began receiving an outpouring of heartfelt responses to what he came to realize was actually a universal tale about the possibility of change and the transformational power of love. Friends and strangers urged him to bring the story to more people, and with a vision of how it might look, Tom designed this special book version of the letter. With a total of just more than one thousand words, this poignant story reads like a poem, underscored by flipbook illustrations of Tom's beloved Bob. Laid out with only one sentence per page, the book’s spare quality and unique design have a powerful impact and readers will return to its pages again and again.

    You may have heard about the "BARF" diet - Biologically Appropriate Raw Foods. Learn why and how to feed your dog this new (but really OLD) diet. "Raw Dog Food: Make It Easy for You and Your Dog " explains in simple, friendly and understandable terms the logic behind this approach. This fun and slightly irreverent book shows you how feeding your dog a raw diet can be effective, economical, and easy for you and healthy for your dog. Learn how to make it work for your dog and you!

    Almost immediately, she became a central part of their household. Alwayas left to run free, she became indefatigable explorer, gone for hours, sometimes entire days, but her infallible compass always brought her home. From her exploits in upstate New York to the story of her incredible survival in the Vermont wilderness and her later adventures in the English countryside, Perth displayed the same pluck, intelligence, devotion, unshakable trust, and unstinting love.Anyone who has ever owned or grown up with or wanted a dog will be captivated by this extraordinary, beautifully written homage to a very special creature.

    You should already be familiar with the basic stitches: slip stitch, single crochet, half double crochet, double crochet, treble crochet, and double treble crochet. For additional help, the ebook also contains a link to my website with free how-to-crochet videos.In this ebook, you will learn the following stitches:1. Wheels2. Arched Windows3. Bow Ties4. Textured Clusters5. Slanted Shell Stitch6. Floating Rectangles Insertion7. Long Double Crochet8. Basketweave Stitch9. Wavy Stitch in 2 Colors10. Loop de Loops11. Fan & V Stitch12. Checkerboard13. Staggered Crosses14. Granny Inspired Rows15. Spiked Drop Down Stitch16. Fur Stitch17. Seed Stitch in 3 Colors18. Polka Dots19. Crumpled Stitch20. Chevron Variation

    This updated edition of the Origins Award-winning game contains new art, additional Action, Weapon, and Condition cards, and a revised and updated rule book.

    Fifty-somethings just need an extra dose of inspiration to get us going! My book provides a landslide of inspiration to kickstart your very own fitness transformation, as well as my entire step-by-step journey - told with all the humor and down-to-earth honesty of an old gal on a mission! Packed with advice on how to get started, log your calorie intake and schedule your workouts, this book proves that you can accomplish any goal at any age once you have a plan.

    president's daughter?Brimming with answers to popular questions like these, The Best Bar Trivia Book Ever arms you with the knowledge your team needs to annihilate your bar trivia competition. This must-have guide features hundreds of facts, covering everything from sports and pop culture to history and science, so that you're always ready to deliver the ultimate trivia smackdown. You'll also get all the ins and outs of your favorite event with information on important bar trivia rules, assembling a team, and claiming victories week after week.Whether you're new to the scene or want to dominate at your local bar, this book will help your team outsmart the competition every single week!