Solomon, a librarian with extensive experience in web development, design, and technology, cuts to the chase with this invaluable guide to using social media in any kind of library. With a straightforward and pragmatic approach, she enlarges her best-selling ALA Editions Special Report on the topic and:- Presents an overview of the social media world, providing context for services like Facebook, Twitter, and YouTube, and analyzes how adults’ and teens’ use of social media impacts the library- Offers advice on easy ways to use these tools on a daily basis, with planning strategies for posting and scheduling- Addresses the fine points of Facebook, comparing the various types of profiles and accounts- Guides readers in the basics of crafting eye-catching status updates, and other social media best practices- Shows how to manage and monitor accounts, including pointers on dealing with negative feedbackIncluding a bibliography of additional resources, Solomon’s guide will empower libraries to use social media as a powerful tool for marketing, outreach, and advocacy.

     Attorney David Pressman takes you through the entire patent process, providing scrupulously updated information and clear instructions to help you: -determine if you can patent your invention -understand patent law -evaluate the commercial potential of your idea -perform your own patent search -file a provisional patent application -prepare a formal patent application -respond to patent examiners -amend an application -enforce and maintain your patent -market and license your invention -and much more Thoroughly updated, the 12th edition provides the latest U.S. Patent and Trademark Office rules and forms. It also covers how to file a patent electronically with the USPTO, and how to write your patent application in a manner that doesn't "limit" your patent. Whether you're new at the inventing game or a grizzled veteran, Patent It Yourself will save you grief, time and money.

    For, while the order of the alphabet itself became fixed very soon after letters were first invented, their ability to sort and store and organize proved far less obvious. To many of our forebears, the idea of of organising things by the random chance of the alphabet rather than by established systems of hierarchy or typology lay somewhere between unthinkable and disrespectful. The author fascinatingly lays out the gradual triumph of alphabetical order, from its possible earliest days as a sorting tool in the Great Library of Alexandria in the third century BCE, to its current decline in prominence in our digital age of Wikipedia and Google.

    Students of library and information studies, as well as all working public librarians, will find this the essential source for learning about the successful management and functioning of public libraries throughout the U.S. today. Kathleen McCook, one of the country's leading library educators, compares our library system to those of other nations, details the history of public libraries and information movements, and explains both differing state funding models and state library standards. Dr. McCook discusses the practical functioning of various library programs - information and referral services, discussion groups, genealogy services, and children's, youth, and seniors' programming. Issues of library administration and operation, especially in light of new technology, are explored. State and federal laws, political and educational outreach, and relations with associations and foundations are all discussed in detail.

    Through research and testimonials from voices in the field and their own classroom experiences, Miller and Sharp provide practical and resourceful information on a range of topics and areas, (including successful school and classroom libraries, the power of book ownership, the importance of cultural and social access to books, and meaningful family-community reading engagement) designed to help dramatically increase children's access to and life-changing engagement with books.

    But as they grow, worries often crowd out wonder. Knowing this, how can parents strengthen their kids’ love for the world so it sticks around for the long haul?Thankfully, parents have at their fingertips a miracle vaccine—one that can boost their kids' immunity to the world’s distractions. Well-chosen stories connect us with others, even those on the other side of the globe. Build your kids’ lives on a story-solid foundation and you’ll give them armor to shield themselves from the world’s cynicism. You’ll give them confidence to persevere in the face of life’s conflicts. You’ll give them a reservoir of compassion that spills over into a lifetime of love in action.Give Your Child the World features inspiring stories, practical suggestions, and carefully curated reading lists of the best children’s literature for each area of the globe. Reading lists are organized by region, country, and age range (ages 4-12). Each listing includes a brief description of the book, its themes, and any content of which parents should be aware.Parents can introduce their children to the world from the comfort of home by simply opening a book together. Give Your Child the World is poised to become a bestselling family reading treasury that promotes literacy, develops a global perspective, and strengthens family bonds while increasing faith and compassion.

    This is but a fraction of one man’s life spent collecting every book on every subject – including antique and modern worlds, science and law, as well as playing cards, pornography, and popular music.Who was Hernando Columbus and how did he achieve this?Set to the backdrop of Christopher Columbus’ paradigm-defining explorations of the New World and beyond, and cutting across events of the Renaissance and Reformation, this book follows Hernando Columbus’ bibliomania and curation of the first ever library of its kind.

    Research Methodology Book

    At the heart of the story of libraries and books is the story of the reader, who also has changed from era to era. Profusely illustrated, with fascinating is a comprehensive look at libraries that will interest book lovers and librarians.

    

    The same ones he used to build a Top SEO Agency in London. 7 Years & 500 clients later, he hands you the Playbook."SEO For 2020 Onwards"Is This You?Total SEO Virgin?Entrepreneur?Business or Blog Owner with Big Plans?Or Perhaps THIS is You...Mom & Pop store ownerHard worker in need of technical knowledgeFrustrated Google Ads spenderSEO professional looking for time-saving hacksAffiliate marketerSEO forum & blog reader in need of some structure...If So, This Book Was Written For You"Features FREE Video Series + SEO Blueprint"What Does This Book Deliver?Over 3 hours of invaluable 'walk through' video tutorials to SHOW you what to do, as well provide you with a step-by-step, week-by-week SEO Blueprint and Checklist.If you've got a solid work ethic, you're eager to learn, and your business model is sound, '3 Months to No.1' will give you all the tools and know-how required to get your website to the very top of Google where the profit is. Through a refreshingly no-nonsense plain English approach to SEO, successful London SEO Agency owner Will Coombe unveils how to...Discover SEO's greatest secret - that it isn't rocket science!Save thousands by doing SEO yourself, or with your in-house teamFilter profitable traffic to your siteLearn what on earth to do with your social mediaEffectively direct and monitor people doing SEO for youGain the industry knowledge to call out anyone full of 'BS'Who is Will Coombe?Before co-founding a successful Digital Marketing Agency in London over 7 years ago, Will Coombe flew passengers round the world for a living. Working for a major UK Airline he helped over 250,000 people reach their final destination. In the end though, his was Google. Now a professional speaker on the subject of making businesses profitable through SEO, Will reveals how and why he went from 'airline', to 'online'; and how you too can leverage his years of experience getting clients' websites to the very top of Google.He may have hung up his wings, but Will's years of experience making technical jargon easily accessible to anyone who entered his cockpit is put to good use in '3 Months to No.1'."Learn. Take Action. Get Results."A Carefully Curated SEO Guide for 2020 OnwardsThis book doesn't hold 'secrets' you can't find scattered throughout the Internet. Instead, it cuts through the noise and guides you to the ultimate return on time investment for SEO. It tells you what to focus on and when. '3 Months to No.1' finally gives you a step-by-step Playbook. One with the fresh and down to earth approach of someone who came from no background in SEO or digital marketing at all."How High Will Your Revenue Go in 12 Weeks?"You'll Discover...- Online marketing 101- Personal advice for your business- How to uncover money-making keywords- Configuring WordPress for SEO success- How to nail the technical elements- How to win links- A crash course in content marketing- Social media account use (finally!)- SEO if you're a local business- eCommerce SEO (inc. Shopify, Magento, & WooCommerce)- Google penalty diagnosis & avoidance- Why it's quicker to go 'white hat' and not try to cheat Google- + more..."Grab a Copy Now..."

    Today the knowledge they safeguard faces purposeful destruction and willful neglect; deprived of funding, libraries are fighting for their very existence. Burning the Books recounts the history that brought us to this point.Richard Ovenden describes the deliberate destruction of knowledge held in libraries and archives from ancient Alexandria to contemporary Sarajevo, from smashed Assyrian tablets in Iraq to the destroyed immigration documents of the United Kingdom’s Windrush generation. He examines both the motivations for these acts—political, religious, and cultural—and the broader themes that shape this history. He also looks at attempts to prevent and mitigate attacks on knowledge, exploring the efforts of librarians and archivists to preserve information, often risking their own lives in the process.More than simply repositories for knowledge, libraries and archives inspire and inform citizens. In preserving notions of statehood recorded in such historical documents as the Declaration of Independence, libraries support the state itself. By preserving records of citizenship and records of the rights of citizens as enshrined in legal documents such as the Magna Carta and the decisions of the United States Supreme Court, they support the rule of law. In Burning the Books, Ovenden takes a polemical stance on the social and political importance of the conservation and protection of knowledge, challenging governments in particular, but also society as a whole, to improve public policy and funding for these essential institutions.

    Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years - the rise of personalization. In this groundbreaking investigation of the new hidden Web, Pariser uncovers how this growing trend threatens to control how we consume and share information as a society-and reveals what we can do about it.Though the phenomenon has gone largely undetected until now, personalized filters are sweeping the Web, creating individual universes of information for each of us. Facebook - the primary news source for an increasing number of Americans - prioritizes the links it believes will appeal to you so that if you are a liberal, you can expect to see only progressive links. Even an old-media bastion like "The Washington Post" devotes the top of its home page to a news feed with the links your Facebook friends are sharing. Behind the scenes a burgeoning industry of data companies is tracking your personal information to sell to advertisers, from your political leanings to the color you painted your living room to the hiking boots you just browsed on Zappos.In a personalized world, we will increasingly be typed and fed only news that is pleasant, familiar, and confirms our beliefs - and because these filters are invisible, we won't know what is being hidden from us. Our past interests will determine what we are exposed to in the future, leaving less room for the unexpected encounters that spark creativity, innovation, and the democratic exchange of ideas.While we all worry that the Internet is eroding privacy or shrinking our attention spans, Pariser uncovers a more pernicious and far-reaching trend on the Internet and shows how we can - and must - change course. With vivid detail and remarkable scope, The Filter Bubble reveals how personalization undermines the Internet's original purpose as an open platform for the spread of ideas and could leave us all in an isolated, echoing world.

    Divided into four easy-to-follow parts, this authoritative handbook from experienced archivist Laura A. Millar addresses the contextual, strategic, operational, and practical issues associated with creating an archival program.Millar covers the critical topics you need to know to improve your professional skills, including:• establishing principles, policies, and procedures• managing day-to-day operations• caring for different types of archival materials• enhancing outreach and public access• ensuring the growth and sustainability of the institution and its servicesThis new title is essential for anyone involved in collecting, curating, and managing archives because the accessible, jargon-free language provides both novice and experienced professionals with a clear outline of all the fundamental principles and practices in the field.

    Many have survived because of an author’s status—part of the reason we have so much of Chaucer’s writing, for example, is because he was a London-based government official first and a poet second. Other works by the less influential have narrowly avoided ruin, like the book of illiterate Margery Kempe, found in a country house closet, the cover nibbled on by mice. Scholar Mary Wellesley recounts the amazing origins of these remarkable manuscripts, surfacing the important roles played by women and ordinary people—the grinders, binders, and scribes—in their creation and survival.  The Gilded Page is the story of the written word in the manuscript age. Rich and surprising, The Gilded Page shows how the most exquisite objects ever made by human hands came from unexpected places.