Eco-Economy


Lester R. Brown - 2001
    His paper led to a revolution in thinking—to a new worldview. Eco-Economy discusses the need today for a similar shift in our worldview. The issue now is whether the environment is part of the economy or the economy is part of the environment. Lester R. Brown argues the latter, pointing out that treating the environment as part of the economy has produced an economy that is destroying its natural support systems. Brown notes that if China were to have a car in every garage, American style, it would need 80 million barrels of oil a day—more than the world currently produces. If paper consumption per person in China were to reach the U.S. level, China would need more paper than the world produces. There go the world's forests. If the fossil fuel-based, automobile-centered, throwaway economic model will not work for China, it will not work for the other 3 billion people in the developing world—and it will not work for the rest of the world. But Brown is optimistic as he describes how to restructure the global economy to make it compatible with the Earth's ecosystem so that economic progress can continue. In the new economy, wind farms replace coal mines, hydrogen-powered fuel cells replace internal combustion engines, and cities are designed for people, not cars. Glimpses of the new economy can be seen in the wind farms of Denmark, the solar rooftops of Japan, and the bicycle network of the Netherlands. Eco-Economy is a road map of how to get from here to there.

The Evolution of Cooperation


Robert Axelrod - 1984
    Widely praised and much-discussed, this classic book explores how cooperation can emerge in a world of self-seeking egoists—whether superpowers, businesses, or individuals—when there is no central authority to police their actions. The problem of cooperation is central to many different fields. Robert Axelrod recounts the famous computer tournaments in which the “cooperative” program Tit for Tat recorded its stunning victories, explains its application to a broad spectrum of subjects, and suggests how readers can both apply cooperative principles to their own lives and teach cooperative principles to others.

Scarcity: Why Having Too Little Means So Much


Sendhil Mullainathan - 2013
    Busy people fail to manage their time efficiently for the same reasons the poor and those maxed out on credit cards fail to manage their money. The dynamics of scarcity reveal why dieters find it hard to resist temptation, why students and busy executives mismanage their time, and why sugarcane farmers are smarter after harvest than before. Once we start thinking in terms of scarcity and the strategies it imposes, the problems of modern life come into sharper focus.Mullainathan and Shafir discuss how scarcity affects our daily lives, recounting anecdotes of their own foibles and making surprising connections that bring this research alive. Their book provides a new way of understanding why the poor stay poor and the busy stay busy, and it reveals not only how scarcity leads us astray but also how individuals and organizations can better manage scarcity for greater satisfaction and success.http://us.macmillan.com/scarcity/Send...

The Protestant Ethic and the Spirit of Capitalism


Max Weber - 1904
    In this brilliant study (his best-known and most controversial), he opposes the Marxist concept of dialectical materialism and its view that change takes place through "the struggle of opposites." Instead, he relates the rise of a capitalist economy to the Puritan determination to work out anxiety over salvation or damnation by performing good deeds — an effort that ultimately discouraged belief in predestination and encouraged capitalism. Weber's classic study has long been required reading in college and advanced high school social studies classrooms.

Everything is Obvious: Once You Know the Answer


Duncan J. Watts - 2011
    As sociologist and network science pioneer Duncan Watts explains in this provocative book, the explanations that we give for the outcomes that we observe in life—explanation that seem obvious once we know the answer—are less useful than they seem.Drawing on the latest scientific research, along with a wealth of historical and contemporary examples, Watts shows how common sense reasoning and history conspire to mislead us into believing that we understand more about the world of human behavior than we do; and in turn, why attempts to predict, manage, or manipulate social and economic systems so often go awry.It seems obvious, for example, that people respond to incentives; yet policy makers and managers alike frequently fail to anticipate how people will respond to the incentives they create. Social trends often seem to have been driven by certain influential people; yet marketers have been unable to identify these “influencers” in advance. And although successful products or companies always seem in retrospect to have succeeded because of their unique qualities, predicting the qualities of the next hit product or hot company is notoriously difficult even for experienced professionals.Only by understanding how and when common sense fails, Watts argues, can we improve how we plan for the future, as well as understand the present—an argument that has important implications in politics, business, and marketing, as well as in science and everyday life.

Radical Markets: Uprooting Capitalism and Democracy for a Just Society


Eric A. Posner - 2018
    The solution is to rein in the market, right? Radical Markets turns this thinking--and pretty much all conventional thinking about markets, both for and against--on its head. The book reveals bold new ways to organize markets for the good of everyone. It shows how the emancipatory force of genuinely open, free, and competitive markets can reawaken the dormant nineteenth-century spirit of liberal reform and lead to greater equality, prosperity, and cooperation.Eric Posner and Glen Weyl demonstrate why private property is inherently monopolistic, and how we would all be better off if private ownership were converted into a public auction for public benefit. They show how the principle of one person, one vote inhibits democracy, suggesting instead an ingenious way for voters to effectively influence the issues that matter most to them. They argue that every citizen of a host country should benefit from immigration--not just migrants and their capitalist employers. They propose leveraging antitrust laws to liberate markets from the grip of institutional investors and creating a data labor movement to force digital monopolies to compensate people for their electronic data.Only by radically expanding the scope of markets can we reduce inequality, restore robust economic growth, and resolve political conflicts. But to do that, we must replace our most sacred institutions with truly free and open competition--Radical Markets shows how.

Money: The True Story of a Made-Up Thing


Jacob Goldstein - 2020
    In Money, Jacob Goldstein shows how money is a useful fiction that has shaped societies for thousands of years, from the rise of coins in ancient Greece to the first stock market in Amsterdam to the emergence of shadow banking in the 21st century.At the heart of the story are the fringe thinkers and world leaders who reimagined money. Kublai Khan, the Mongol emperor, created paper money backed by nothing, centuries before it appeared in the west. John Law, a professional gambler and convicted murderer, brought modern money to France (and destroyed the country's economy). The cypherpunks, a group of radical libertarian computer programmers, paved the way for bitcoin.One thing they all realized: what counts as money (and what doesn't) is the result of choices we make, and those choices have a profound effect on who gets more stuff and who gets less, who gets to take risks when times are good, and who gets screwed when things go bad.Lively, accessible, and full of interesting details (like the 43-pound copper coins that 17th-century Swedes carried strapped to their backs), Money is the story of the choices that gave us money as we know it today. The co-host of the popular NPR podcast Planet Money provides a well-researched, entertaining, somewhat irreverent look at how money is a made-up thing that has evolved over time to suit humanity's changing needs.

Free Trade Doesn't Work


Ian Fletcher - 2009
    Obama's team should read it - and soon. -George C. Lodge, professor emeritus, Harvard Business School " If people will listen, Fletcher's informed voice will help turn the country toward a more promising future. -William Greider, author of Come Home, America: The Rise and Fall (and Redeeming Promise) of Our Country. " This book is an excellent introduction to these realities and what can be done about them. -Dan DiMicco, Chairman and CEO, Nucor Steel Corporation; author of Steeling America's Future: a CEO's Call to Arms. " This book will be an essential guide to the emerging debate over the wisdom of 'free trade' as a sound policy. -Patrick A. Mulloy, Commissioner, U.S.-China Economic and Security Review Commission; former Assistant Secretary of Commerce. "Ian Fletcher has laid out a powerful critique of so-called 'free trade' theory. -John J. Sweeney, former President, AFL-CIO; author, America Needs a Raise. "A very powerful, passionate, and convincing critique of free trade in an accessible and engaging manner. -Ha-Joon Chang, Cambridge University, author, Kicking away the Ladder. "Up-to-date, comprehensive and very readable. -Jeff Faux, Distinguished Fellow, Economic Policy Institute; author, The Global Class War. "A devastating and powerful indictment of free trade economics. -Gavin Fridell, author, Fair Trade Coffee. This book is aimed at ordinary concerned citizens. It examines why free trade is slowly bleeding America's economy to death and what can be done. It explains why the economics free traders use is false, and what kind of economics justifies protectionism instead. It is critical of the current establishment, but from a bipartisan point of view, so it should satisfy progressives, conservatives, and everyone in between. See www.freetradedoesntwork.com for more information.

The Wealth and Poverty of Nations: Why Some Are So Rich and Some So Poor


David S. Landes - 1998
    Landes's acclaimed, best-selling exploration of one of the most contentious and hotly debated questions of our time: Why do some nations achieve economic success while others remain mired in poverty? The answer, as Landes definitively illustrates, is a complex interplay of cultural mores and historical circumstance. Rich with anecdotal evidence, piercing analysis, and a truly astonishing range of erudition, The Wealth and Poverty of Nations is a "picture of enormous sweep and brilliant insight" (Kenneth Arrow) as well as one of the most audaciously ambitious works of history in decades.For the paperback edition, Landes has written a new epilogue, in which he takes account of Asian financial crisises and the international tension between overconfidence and reality.

Narconomics: How to Run a Drug Cartel


Tom Wainwright - 2016
    From creating brand value to fine-tuning customer service, the folks running cartels have been attentive students of the strategy and tactics used by corporations such as Walmart, McDonald's, and Coca-Cola.     And what can government learn to combat this scourge? By analyzing the cartels as companies, law enforcers might better understand how they work—and stop throwing away 100 billion a year in a futile effort to win the “war” against this global, highly organized business.     Your intrepid guide to the most exotic and brutal industry on earth is Tom Wainwright. Picking his way through Andean cocaine fields, Central American prisons, Colorado pot shops, and the online drug dens of the Dark Web, Wainwright provides a fresh, innovative look into the drug trade and its 250 million customers.     The cast of characters includes “Bin Laden,” the Bolivian coca guide; “Old Lin,” the Salvadoran gang leader; “Starboy,” the millionaire New Zealand pill maker; and a cozy Mexican grandmother who cooks blueberry pancakes while plotting murder. Along with presidents, cops, and teenage hitmen, they explain such matters as the business purpose for head-to-toe tattoos, how gangs decide whether to compete or collude, and why cartels care a surprising amount about corporate social responsibility.More than just an investigation of how drug cartels do business, Narconomics is also a blueprint for how to defeat them.

Creating Climate Wealth: Unlocking the Impact Economy


Jigar Shah - 2013
    Author Jigar Shah, internationally recognized for revolutionizing the now multi-billion-dollar solar energy industry, outlines how entrepreneurs and investors can unlock the massive potential that climate change represents. Shah argues that, while new technical innovation is valuable, deployment of existing technologies are the key to reaching our near-term climate targets. Rather than waiting for yet to be developed technology, business model innovation is the key to attract mainstream capital and unlock transformational change. Shah makes a compelling case for reaching our 2020 climate change goals through 100,000 companies worldwide, each generating $100 million in sales. Unlocking our next economy will be driven by thousands of companies deploying existing clean and resource-efficient technologies in electricity-supply (like solar), transportation, building materials, industry, forestry, waste, and agriculture. Shah is not alone; according to the International Energy Agency, and others, $10 trillion can be invested profitably—today—in the world’s existing technologies, making Shah’s plan of 100,000 companies each generating $100 million in sales a reality in catalyzing a new economy in the process. Creating Climate Wealth is also the personal story of Shah’s journey through the solar industry and the founding of SunEdison, the world’s largest solar energy company. Through business model innovations, SunEdison helped trigger the multi-billion dollar solar energy services industry. Shah’s revolutionary approach has been emulated throughout the solar industry. But perhaps more important, it is also being adapted for other industrial sectors like agriculture and transportation – unlocking incredible new revenue streams, creating hundreds of thousands of jobs, and positively transforming the planet on a global level. This implementation of business-based solutions to solve complex social problems represents a new economic movement; driven by “Impact Investments.” Impact Investments are changing the world for the better, promoting development and economic growth, and encouraging local entrepreneurship. Unlocking these opportunities represent the largest wealth creation opportunity of our generation. Whether you are interested in climate change, poverty alleviation, or just promoting projects that make financial sense, this book is for you. Jigar Shah provides a proven roadmap to understanding the Impact Economy, and creating the lasting changes that will improve our world for future generations.

The Mainspring of Human Progress


Henry Grady Weaver - 1953
    It throws light on many problems plaguing the postwar world, and traces them back to the age-old conflict between Pagan Fatalism and Christian Freedom. Weaver's classic work remains one of the finest discussions of the impact of business on society and shows how the real story of American business can and should be told. For anyone who believes that human liberty is the mainspring of progress, this book discusses highly controversial subjects and leads to certain conclusions that are contrary to much of present-day thinking.

The Ecological Rift


John Bellamy Foster - 2010
    All ecosystems on the planet are now in decline. Enormous rifts have been driven through the delicate fabric of the biosphere. The economy and the earth are headed for a fateful collision--if we don't alter course.In The Ecological Rift: Capitalism's War on the Earth environmental sociologists John Bellamy Foster, Brett Clark, and Richard York offer a radical assessment of both the problem and the solution. They argue that the source of our ecological crisis lies in the paradox of wealth in capitalist society, which expands individual riches at the expense of public wealth, including the wealth of nature. In the process, a huge ecological rift is driven between human beings and nature, undermining the conditions of sustainable existence: a rift in the metabolic relation between humanity and nature that is irreparable within capitalist society, since integral to its very laws of motion.Critically examining the sanguine arguments of mainstream economists and technologists, Foster, Clark, and York insist instead that fundamental changes in social relations must occur if the ecological (and social) problems presently facing us are to be transcended. Their analysis relies on the development of a deep dialectical naturalism concerned with issues of ecology and evolution and their interaction with the economy. Importantly, they offer reasons for revolutionary hope in moving beyond the regime of capital and toward a society of sustainable human development.

Bourgeois Dignity: Why Economics Can't Explain the Modern World


Deirdre Nansen McCloskey - 2010
    It is how China and India began to embrace neoliberal ideas of economics and attributed a sense of dignity and liberty to the bourgeoisie they had denied for so long. The result was an explosion in economic growth and proof that economic change depends less on foreign trade, investment, or material causes, and a whole lot more on ideas and what people believe.Or so says Deirdre N. McCloskey in Bourgeois Dignity, a fiercely contrarian history that wages a similar argument about economics in the West. Here she turns her attention to seventeenth- and eighteenth-century Europe to reconsider the birth of the industrial revolution and the rise of capitalism. According to McCloskey, our modern world was not the product of new markets and innovations, but rather the result of shifting opinions about them. During this time, talk of private property, commerce, and even the bourgeoisie itself radically altered, becoming far more approving and flying in the face of prejudices several millennia old. The wealth of nations, then, didn’t grow so dramatically because of economic factors: it grew because rhetoric about markets and free enterprise finally became enthusiastic and encouraging of their inherent dignity.An utterly fascinating sequel to her critically acclaimed book The Bourgeois Virtues, Bourgeois Dignity is a feast of intellectual riches from one of our most spirited and ambitious historians—a work that will forever change our understanding of how the power of persuasion shapes our economic lives.

Grunch of Giants


R. Buckminster Fuller - 1983
    In the form of a modern allegory, he traces the evolution of these multinational giants from the post-World War II military-industrial complex to the current army of abstract legal entities known as the corporate world.