HTML and CSS: Design and Build Websites


Jon Duckett - 2011
    Joining the professional web designers and programmers are new audiences who need to know a little bit of code at work (update a content management system or e-commerce store) and those who want to make their personal blogs more attractive. Many books teaching HTML and CSS are dry and only written for those who want to become programmers, which is why this book takes an entirely new approach. • Introduces HTML and CSS in a way that makes them accessible to everyone—hobbyists, students, and professionals—and it’s full-color throughout • Utilizes information graphics and lifestyle photography to explain the topics in a simple way that is engaging • Boasts a unique structure that allows you to progress through the chapters from beginning to end or just dip into topics of particular interest at your leisureThis educational book is one that you will enjoy picking up, reading, then referring back to. It will make you wish other technical topics were presented in such a simple, attractive and engaging way!

In the Company of Women: Inspiration and Advice from over 100 Makers, Artists, and Entrepreneurs


Grace Bonney - 2016
    In the Company of Women profiles over 100 of these influential and creative women from all ages, races, backgrounds, and industries. Chock-full of practical, inspirational advice for those looking to forge their own paths, these interviews detail the keys to success (for example, going with your gut; maintaining meaningful and lasting relationships), highlight the importance of everyday rituals (meditating; creating a daily to-do list), and dispense advice for the next generation of women entrepreneurs and makers (stay true to what you believe in; have patience). The book is rounded out with hundreds of lush, original photographs of the women in their work spaces.

Zero to Maker: Learn (Just Enough) to Make (Just About) Anything


David Lang - 2013
    You’ll discover how to navigate this new community, and find the best resources for learning the tools and skills you need to be a dynamic maker in your own right.Lang reveals how he became a pro maker after losing his job, and how the experience helped him start OpenROV—a DIY community and product line focused on open source undersea exploration. It all happened once he became an active member of the Maker culture. Ready to take the plunge into the next Industrial Revolution? This guide provides a clear and inspiring roadmap.* Take an eye-opening journey from unskilled observer to engaged maker-entrepreneur* Enter the Maker community to connect with experts and pick up new skills* Use a template for building a maker-based entrepreneurial lifestyle* Learn from the organizer of the first-ever Maker Startup Weekend* Be prepared for exciting careers of the future

The Adobe Photoshop CS Book for Digital Photographers


Scott Kelby - 2003
    This book covers topics which include the secrets of how the pros retouch portraits; how to color correct any photo without breaking a sweat (you'll be amazed at how they do it!); how to unlock the power of Photoshop CS' new features for digital photo pros; and others.

A Mind for Sales: Daily Habits and Practical Strategies for Sales Success


Mark Hunter - 2020
    The wrong thought patterns can start to set in, and pretty soon you aren’t making your quota and are looking through job listings on your lunch break, waiting for the axe to fall.Mark Hunter’s own start in sales was inauspicious, to say the least. He was fired from his first two stints before he began to learn the lessons that he covers in A Mind for Sales. He discovered that sales can be incredibly rewarding, such as when your customers call you for advice, thanking you for improving their business, and letting you know they just referred you to colleagues. The difference is simply developing mindset and momentum habits.The good news is that you can learn how to grow a mind for sales like Hunter’s: “Today, sales is my life. It has gone way past being a job. I do not even see sales as a profession anymore; it is a lifestyle, and one I am proud to be living. I cannot imagine doing anything else.”Let A Mind for Sales inspire and prepare you to form the new thoughts and habits you need to succeed and to realize the incredible rewards that a successful life in sales makes possible. Feel reenergized by renewed purpose and success in your sales role by following the success cycle approach outlined in the book. Receive practical strategies on how to change your mindset and succeed in sales. Learn the daily habits needed to maximize productivity and make hitting the ground running strategy #1. Gain real-world insights from Hunter’s vast experience as a highly successful sales professional and sales coach.

The Artist's Way: A Spiritual Path to Higher Creativity


Julia Cameron - 1992
    An international bestseller, millions of readers have found it to be an invaluable guide to living the artist’s life. Still as vital today—or perhaps even more so—than it was when it was first published one decade ago, it is a powerfully provocative and inspiring work. In a new introduction to the book, Julia Cameron reflects upon the impact of The Artist’s Way and describes the work she has done during the last decade and the new insights into the creative process that she has gained. Updated and expanded, this anniversary edition reframes The Artist’s Way for a new century.

Zingerman's Bakehouse


Amy Emberling - 2017
    Find your favorite Bakehouse recipes: Since 1992, Michigan's renowned artisanal bakery, Zingerman's Bakehouse in Ann Arbor, has fed a fan base across the United States and beyond with their chewy-sweet brownies and gingersnaps, famous sour cream coffee cake, and fragrant loaves of Jewish rye, challah, and sourdough. It's no wonder Zingerman's is a cultural and culinary institution. To coincide with its 25th anniversary, Bakehouse co-owners Emberling and Carollo have crafted a cookbook that intimately blends the business's unique history and philosophy of service with never-before-published recipes for its best-loved baked goods.Features 65 meticulously tested, carefully detailed recipes in a beautiful hardcover book.Showcases more than 50 color photographs and bountiful illustrations.Includes behind-the-scenes stories of the business that enrich this collection of best-of-kind, delicious recipes for every "I can't believe I get to make this at home!" treat.Notably, the book includes a wealth of traditional Hungarian and Jewish foods.Bring home delicious and enjoy the Zingerman's classics (and discover new favorites!) in your very own kitchen.Contains 8 chapters featuring various topics that are full of fantastic recipes, as well as a recipe index so you can quickly find the one you're looking.Makes an excellent gift for any fan of Zingerman's or anyone who appreciates a good bakery treat.

The Kaufmann Mercantile Guide: How to Split Wood, Shuck an Oyster, and Master Other Simple Pleasures


Jessica Hundley - 2015
    It often seems to require some know-how our parents didn't pass on, or a special tool. Happily, Kaufmann Mercantile has both, and in this comprehensive field guide, they share their expertise on a huge range of topics, from frying an egg, tying a tie, or brewing coffee to things the inner utilitarian in all of us aspires to do, like splitting wood, building a fire, growing our own food, or making our own soap. Fifty how-tos are organized into five sections: Kitchen, Outdoors, Home, Garden, and Grooming. Written in clear detail and extensively illustrated, The Kaufmann Mercantile Guide teaches us what we ought to know how to do, as well as what we'd like to. Supplemental sidebars feature the best tool for the job, whether a dibber for planting, the best rawhideand- ash snowshoes, or flammable smoking bags for making authentic BBQ. This book is a must-have reference tool for living well in the twenty-first century.

Writing to Be Understood: What Works and Why


Anne H. Janzer - 2018
    When you recognize what what's happening, you can apply those same methods to your own writing. Writing To Be Understood is the thinking writer's guide to effective nonfiction writing techniques, such as: - Using analogies effectively to illustrate unseen concepts - Appealing to the reader's innate curiosity - Alternating between abstraction and detail in explanations - Balancing humility with credibility For each topic, the book combines insights from cognitive science with advice from writers and expert practitioners in fields of psychology, technology, economics, medicine, policy, and more. Whether you're an expert trying to communicate with a mainstream audience or a nonfiction writer hoping to reach more people, Writing to be Understood will help you expand the impact of your words.

The Common Path to Uncommon Success: A Roadmap to Financial Freedom and Fulfillment


John Lee Dumas - 2021
    Get rid of fear and doubts and say hello to your version of uncommon success!Based on thousands of interviews from John Lee Dumas’ highly acclaimed podcast, Entrepreneurs on Fire, this revolutionary step-by-step roadmap provides a proven path for entrepreneurs like you to achieve the financial freedom and lifestyle fulfillment you are capable of. Let The Common Path to Uncommon Success show you how.The Common Path to Uncommon Success will:Reveal the critical steps successful entrepreneurs take to achieve uncommon success.Dispel the doubts and fear you’re currently facing while providing a clear path to financial freedom and fulfillment.Ensure you avoid the pitfalls that have tripped up countless entrepreneurs.Provide a “Well of Knowledge” section for you to tap into anytime you're in need of inspiration or motivation!JLD’s 17-step guide will help you accomplish your #1 goal in life by showing you how to properly focus on your vision of success until it becomes your reality.Hard work and persistence are only two of the ingredients. This book is the third.

101 Organic Garden Hacks: Eco-friendly Solutions to Improve Any Garden


Shawna Coronado - 2017
    She could be pointing at the garden bench she created from leftover wood posts and a few cinder blocks, or the rows of wine bottles buried soldier-style along a winding pathway, or even the garden soil itself, which is blended by hand from an organic soil recipe she devised. A hack is really just a great idea that's come to life.In 101 Organic Garden Hacks you'll find the top tips, tricks, and solutions Shawna has dreamed up in her career as one of America's most creative gardeners. Some are practical timesavers; others offer clever ways to "upcycle" everyday items in your garden. One characteristic every hack shares is that they are completely organic and unfailingly environmentally friendly. Divided into a dozen different categories for easy reference, each hack is accompanied by a clear photo that shows you exactly how to complete it. If you are looking for resourceful ways to improve your garden and promote green living values right at home, you'll love paging through this fascinating, eye-catching book.

The Geometry of Pasta


Caz Hildebrand - 2010
    For centuries these shapes have evolved alongside Italy’s cornucopia of local ingredients; if you know how the flavours relate to the forms, you hold the secret formula to good taste.  The Geometry of Pasta pairs over 100 authentic recipes from acclaimed chef Jacob Kenedy with award-winning designer Caz Hildebrand’s stunning black-and-white designs to reveal the science, culture, and philosophy behind spectacular pasta dishes from throughout Italian history.   A triumphant fusion of food and design, The Geometry of Pasta invites us to unlock the hidden properties of Italy’s most mathematically perfect deliciousness.

My Creative Space: How to Design Your Home to Stimulate Ideas and Spark Innovation


Donald M. Rattner - 2015
    Whether it's to gain a competitive advantage in the marketplace, or to find personal fulfillment, people are looking to develop their capacity for creative and innovative thinking in business and daily life. Many have turned to the growing literature of creativity to shed the shackles of conventionality and discover new ways of doing things. Now comes THE CREATIVITY CATALOG, a fresh and original take on the pursuit of innovation. Rather than start with the premise that creativity originates largely from within our minds, THE CREATIVITY CATALOG looks outward to the things we surround ourselves with in our home and work environments to uncover a trove of products deliberately designed to cultivate our mental faculties through hands-on experience. Among the products featured are furnishings, accessories, shelving, cookware, jewelry, and children's playthings. Pieces are attractively presented with 550 high-quality photographs and explanatory text, and supplemented by an introduction by author, educator and architect Donald Rattner on the history and future of interactive, touch-based design. Profiles of the designers and brands represented, and a list of further resources, round out this distinctive book.

How to Do Things with Videogames


Ian Bogost - 2011
    Reviews of new games and profiles of game designers now regularly appear in the New York Times and the New Yorker, and sales figures for games are reported alongside those of books, music, and movies. They are increasingly used for purposes other than entertainment, yet debates about videogames still fork along one of two paths: accusations of debasement through violence and isolation or defensive paeans to their potential as serious cultural works. In How to Do Things with Videogames, Ian Bogost contends that such generalizations obscure the limitless possibilities offered by the medium’s ability to create complex simulated realities.Bogost, a leading scholar of videogames and an award-winning game designer, explores the many ways computer games are used today: documenting important historical and cultural events; educating both children and adults; promoting commercial products; and serving as platforms for art, pornography, exercise, relaxation, pranks, and politics. Examining these applications in a series of short, inviting, and provocative essays, he argues that together they make the medium broader, richer, and more relevant to a wider audience.Bogost concludes that as videogames become ever more enmeshed with contemporary life, the idea of gamers as social identities will become obsolete, giving rise to gaming by the masses. But until games are understood to have valid applications across the cultural spectrum, their true potential will remain unrealized. How to Do Things with Videogames offers a fresh starting point to more fully consider games’ progress today and promise for the future.

Designers Don't Read


Austin Howe - 2009
    He believes “in the wonder and exuberance of someone who gets paid-by clients to do what he loves.” Howe places immense value on curiosity and passion to help designers develop a point of view, a strong voice. He explores the creative process and conceptualization, and delves into what to do when inspiration is lacking. If there’s a villain in these elegant, incisive, amusing, and inspiring essays, it’s ad agencies and marketing directors, but even villains serve a purpose and illustrate the strength of graphic design “as a system, as a way of thinking, as almost a life style.” Howe believes that advertising and design must merge, but merge with design in the leadership role. He says that designers should create for clients and not in the hope of winning awards. He believes designers should swear “a 10-year commitment to make everything we do for every client a gift.” If this sounds like the designer is the client’s factotum, not so. Howe also argues in favor of offering clients a single solution and being willing to defend a great design. Organized not only by topic, but also by how long it will take the average reader to complete each chapter, Designers Don’t Read is intended to function like a “daily devotional” for designers and busy professionals involved in branded communications at all levels. Begun as a series of weekly essays sent every Monday morning to top graphic designers, Designers Don’t Read quickly developed a passionate and widespread following. With the approximate time each chapter might take to read, Designers Don’t Read’s delight and provocation can be fit into the niches in the life of a time-challenged designer. Or it may be hard to resist reading the entire book in one sitting!