Golden Arches East: McDonald's in East Asia


James L. Watson - 1997
    What are the cultural implications of this phenomenal success? Does the introduction of American fast food undermine local cuisines, many of them celebrated for centuries? Does it, as some critics fear, presage a homogeneous, global culture? These are but a few of the questions confronted in this engaging study that vividly demonstrates how the theories and techniques of anthropology can be used not only to examine obscure peoples and exotic practices, but to shed light on the motivations and behavior of people conducting their daily lives in some of the major population centers of the world.Earlier studies of the fast food industry have emphasized production, focusing on labor or management. This book takes a fresh approach to the industry by concentrating on the perspective of the consumer. It analyzes consumers' reactions to McDonald's in five East Asian cities: Hong Kong, Beijing, Taipei, Seoul, and Tokyo. What do they have to say about McDonald's? How is fast food perceived by those who pay to eat it? How do their preferences and biases affect the system of production?The book argues that McDonald's has largely become divorced from its American roots and become a "local" institution for an entire generation of affluent consumers in Hong Kong, Taipei, and Tokyo. In Beijing, the process of localization has barely begun, with consumers more interested in the experience of eating at McDonald's than in the food itself. In Seoul, many nationalists treat the Big Mac as a symbol of Yankee imperialism; meanwhile, increasing numbers of Korean children are celebrating their birthdays atMcDonald's.Localization is not, however, a one-way process; the corporation has also had to adapt in order to flourish in new settings. The book demonstrates how consumers, with the cooperation and encouragement of McDonald's management, have transformed their neighborhood restaurants into leisure centers, afterschool clubs, and meeting halls. The contributors pay special attention to the effects of these activities on family organization, education, and socialization, and conclude that it is no accident that the fast food boom corresponds to the rise of a child-centered consumer culture in East Asian cities.

Jumped In: What Gangs Taught Me about Violence, Drugs, Love, and Redemption


Jorja Leap - 2012
    The stakes—then and now—could not be higher: a child or teenager is killed by gunfire every three hours—and homicide is the leading cause of death for African American males between the ages of fifteen and thirty-four.   In Jumped In, Leap brings us stories that reach behind the statistics and sensational media images to the real lives of those stuck in—and trying to escape— "la vida loca.” With the eye of an anthropologist and a heart full of compassion, this small, tough woman from UCLA travels some of the most violent and poverty-stricken neighborhoods, riding along in police cruisers and helicopters, and talking with murderers and drug dealers, victims and grieving mothers.   Through oral histories, personal interviews, and eyewitness accounts of current and former gang members, as well as the people who love and work alongside them, readers come to understand both the people pulled into gangs and those trying mightily to forge alternatives and help their community. In delving into the personal lives of current and former gang members, Leap aims not only to find out what leads them to crime and how to deal most effectively with gang activity, but also to hear the voices of those most often left out of the political conversation and to learn from leaders who offer a different kind of hope, through community outreach and jobs programs.   As she forges lasting friendships in this community and becomes immersed in others’ triumphs and tragedies, Leap’s personal and professional lives intersect in sometimes incendiary ways. With a husband in the Los Angeles Police Department and a daughter in adolescence, she faces plenty of family dilemmas herself. Ultimately, Jumped In is a chronicle of the unexpected lessons gang members taught her while she was busily studying them, and how they changed her forever.

Death Without Weeping: The Violence of Everyday Life in Brazil


Nancy Scheper-Hughes - 1992
    Bringing her readers to the impoverished slopes above the modern plantation town of Bom Jesus de Mata, where she has worked on and off for 25 years, Nancy Scheper-Hughes follows three generations of shantytown women as they struggle to survive through hard work, cunning and triage. It is a story of class relations told at the most basic level of bodies, emotions, desires and needs. Most disturbing – and controversial – is her finding that mother love, as conventionally understood, is something of a bourgeois myth, a luxury for those who can reasonably expect, as these women cannot, that their infants will live.

Women without Class: Girls, Race, and Identity


Julie Bettie - 2002
    Documenting the categories of subculture and style that high school students use to explain class and racial/ethnic differences among themselves, Bettie depicts the complex identity performances of contemporary girls. The title, Women Without Class, refers at once to young working-class women who have little cultural capital to enable class mobility, to the fact that class analysis and social theory has remained insufficiently transformed by feminist and ethnic studies, and to the fact that some feminist analysis has itself been complicit in the failure to theorize women as class subjects. Bettie's research and analysis make a case for analytical and political attention to class, but not at the expense of attention to other axes of identity and social formations.

Criminal Law


Joel Samaha - 2007
    With a balanced blend of case excerpts and author commentary, Samaha guides you as you hone your critical thinking and legal analysis skills. You'll see the principles, defenses, and elements of crime at work as you progress through the book-and you'll learn about the general principles of criminal liability and its defenses, as well as the elements of crimes against persons property, society, and crimes against the state. Featuring the latest topics and court cases, as well as many study tools to help you do well in this course, Samaha's CRIMINAL LAW is a text you will want to keep as a valuable reference even after you graduate and begin your career in the criminal justice field of your choosing.

Civilization and Its Discontents


Sigmund Freud - 1930
    It is both witness and tribute to the late theory of mind—the so-called structural theory, with its stress on aggression, indeed the death drive, as the pitiless adversary of eros.Civilization and Its Discontents is one of the last of Freud's books, written in the decade before his death and first published in German in 1929. In it he states his views on the broad question of man's place in the world, a place Freud defines in terms of ceaseless conflict between the individual's quest for freedom and society's demand for conformity.Freud's theme is that what works for civilization doesn't necessarily work for man. Man, by nature aggressive and egotistical, seeks self-satisfaction. But culture inhibits his instinctual drives. The result is a pervasive and familiar guilt.Of the various English translations of Freud's major works to appear in his lifetime, only one was authorized by Freud himself: The Standard Edition of the Complete Psychological Works of Sigmund Freud under the general editorship of James Strachey.Freud approved the overall editorial plan, specific renderings of key words and phrases, and the addition of valuable notes, from bibliographical and explanatory. Many of the translations were done by Strachey himself; the rest were prepared under his supervision. The result was to place the Standard Edition in a position of unquestioned supremacy over all other existing versions.

Travesti: Sex, Gender, and Culture among Brazilian Transgendered Prostitutes


Don Kulick - 1998
    Travestis are males who, often beginning at ages as young as ten, adopt female names, clothing styles, hairstyles, and linguistic pronouns. More dramatically, they ingest massive doses of female hormones and inject up to twenty liters of industrial silicone into their bodies to create breasts, wide hips, and large thighs and buttocks. Despite such irreversible physiological changes, virtually no travesti identifies herself as a woman. Moreover, travestis regard any male who does so as mentally disturbed. Kulick analyzes the various ways travestis modify their bodies, explores the motivations that lead them to choose this particular gendered identity, and examines the complex relationships that they maintain with one another, their boyfriends, and their families. Kulick also looks at how travestis earn their living through prostitution and discusses the reasons prostitution, for most travestis, is a positive and affirmative experience. Arguing that transgenderism never occurs in a "natural" or arbitrary form, Kulick shows how it is created in specific social contexts and assumes specific social forms. Furthermore, Kulick suggests that travestis—far from deviating from normative gendered expectations—may in fact distill and perfect the messages that give meaning to gender throughout Brazilian society and possibly throughout much of Latin America. Through Kulick's engaging voice and sharp analysis, this elegantly rendered account is not only a landmark study in its discipline but also a fascinating read for anyone interested in sexuality and gender.

Myers' Psychology for AP*


David G. Myers - 2010
    Myers introduce this new text here.Watch instructor video reviews here.David G. Myers is best known for his top-selling college psychology texts, used successfully across North America in thousands of AP* courses. As effective as Myers’ college texts have been for the AP* course, we believe his new text will be even better, because Myers’ Psychology for AP* has been written especially for the AP* course!

Translated Woman: Crossing the Border with Esperanza's Story


Ruth Behar - 1993
    The tale of Esperanza's extraordinary life yields unexpected and profound reflections on the mutual desires that bind together anthropologists and their "subjects."

Sidewalk


Mitchell Duneier - 1999
    Sociologist Duneier, author of Slim's Table, offers an accessible and compelling group portrait of several poor black men who make their livelihoods on the sidewalks of Greenwich Village selling secondhand goods, panhandling, and scavenging books and magazines.Duneier spent five years with these individuals, and in Sidewalk he argues that, contrary to the opinion of various city officials, they actually contribute significantly to the order and well-being of the Village. An important study of the heart and mind of the street, Sidewalk also features an insightful afterword by longtime book vendor Hakim Hasan. This fascinating study reveals today's urban life in all its complexity: its vitality, its conflicts about class and race, and its surprising opportunities for empathy among strangers.Sidewalk is an excellent supplementary text for a range of courses:INTRODUCTION TO SOCIOLOGY: Shows how to make important links between micro and macro; how a research project works; how sociology can transform common sense.RACE AND ETHNIC RELATIONS: Untangles race, class, and gender as they work together on the street.URBAN STUDIES: Asks how public space is used and contested by men and women, blacks and whites, rich and poor, and how street life and political economy interact.DEVIANCE: Looks at labeling processes in treatment of the homeless; interrogates the "broken windows" theory of policing.LAW AND SOCIETY: Closely examines the connections between formal and informal systems of social control.METHODS: Shows how ethnography works; includes a detailed methodological appendix and an afterword by research subject Hakim Hasan.CULTURAL ANTHROPOLOGY: Sidewalk engages the rich terrain of recent developments regarding representation, writing, and authority; in the tradition of Elliot Liebow and Ulf Hannerz, it deals with age old problems of the social and cultural experience of inequality; this is a telling study of culture on the margins of American society.CULTURAL STUDIES: Breaking down disciplinary boundaries, Sidewalk shows how books and magazines are received and interpreted in discussions among working-class people on the sidewalk; it shows how cultural knowledge is deployed by vendors and scavengers to generate subsistence in public space.SOCIOLOGY OF CULTURE: Sidewalk demonstrates the connections between culture and human agency and innovation; it interrogates distinctions between legitimate subcultures and deviant collectivities; it illustrates conflicts over cultural diversity in public space; and, ultimately, it shows how conflicts over meaning are central to social life.

Mexican Lives


Judith Adler Hellman - 1994
    history, Judith Adler Hellman, a leading authority on Mexican politics, went into the homes and workplaces of a variety of Mexicans, from rich industrialists to poor street vendors. In bringing us their stories, Hellman puts a human face on the political and economic transformation currently under way in this rapidly changing country, and puts in context the rage and frustration that is feeding the current rebellion in the Mexican state of Chiapas.The Mexicans interviewed in this remarkable book share their views on an array of subjects, including pollution, the political elite, corruption, economics, and the migrant experience in the United States. Some seek collective solutions to the challenges they face; others, for a variety of interesting reasons, have no involvement with any group beyond their immediate or extended family, and rely for their well-being only on themselves and their kin.Here we meet a small subsistence farmer, eager to break into the more profitable gourmet fruit and vegetable export market; a very wealthy family pondering how best to position its company to profit from NAFTA; and a former housewife turned union organizer, who must figure out what to do with her life savings: underwrite her son’s migration to the United States, put down a payment on a new house with running water, or buy an industrial sewing machine with which to start her own business.These personal portraits, combined with Hellman’s concise and engaging presentation of recent Mexican economic and political history, make this essential reading for those concerned about Mexico and the growing global economy.

The Forest People


Colin M. Turnbull - 1961
    Turnbull lived among the Mbuti people for three years as an observer, not a researcher, so he offers a charming and intimate firsthand account of the people and their culture, and especially the individuals and their personalities. The Forest People is a timeless work of academic and humanitarian significance, sure to delight readers as they take a trip into a foreign culture and learn to appreciate the joys of life through the eyes of the Mbuti people.

Discourse on the Origin of Inequality


Jean-Jacques Rousseau - 1755
    In his sweeping account of humanity's social and political development, the author develops a theory of human evolution that prefigures Darwinian thought and encompasses aspects of ethics, sociology, and epistemology. He concludes that people are inevitably corrupt as a result of both natural (or physical) inequalities and moral (or political) inequalities.One of the most influential works of the Enlightenment, the Discourse on the Origin of Inequality offers a thought-provoking account of society's origins and a keen criticism of unequal modern political institutions.

Social and Cultural Anthropology: A Very Short Introduction


John Monaghan - 2000
    This engaging overview of the field combines an accessible account of some of the discipline's guiding principles and methodology with abundant examples and illustrations of anthropologists at work. Peter Just and John Monaghan begin by discussing anthropology's most important contributions to modern thought: its investigation of culture as a distinctively human characteristic, its doctrine of cultural relativism, and its methodology of fieldwork and ethnography. Drawing on examples from their own fieldwork in Indonesia and Mesoamerica, they examine specific ways in which social and cultural anthropology have advanced our understanding of human society and culture. Including an assessment of anthropology's present position, and a look forward to its likely future, Social and Cultural Anthropology will make fascinating reading for anyone curious about this social science. About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam.

The Nuer: A Description of the Modes of Livelihood and Political Institutions of a Nilotic People


E.E. Evans-Pritchard - 1940
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