Creativity, Inc. is a book for managers who want to lead their employees to new heights, a manual for anyone who strives for originality, and the first-ever, all-access trip into the nerve center of Pixar Animation—into the meetings, postmortems, and “Braintrust” sessions where some of the most successful films in history are made. It is, at heart, a book about how to build a creative culture—but it is also, as Pixar co-founder and president Ed Catmull writes, “an expression of the ideas that I believe make the best in us possible.” For nearly twenty years, Pixar has dominated the world of animation, producing such beloved films as the Toy Story trilogy, Monsters, Inc., Finding Nemo, The Incredibles, Up, and WALL-E, which have gone on to set box-office records and garner thirty Academy Awards. The joyousness of the storytelling, the inventive plots, the emotional authenticity: In some ways, Pixar movies are an object lesson in what creativity really is. Here, in this book, Catmull reveals the ideals and techniques that have made Pixar so widely admired—and so profitable.   As a young man, Ed Catmull had a dream: to make the first computer-animated movie. He nurtured that dream as a Ph.D. student at the University of Utah, where many computer science pioneers got their start, and then forged a partnership with George Lucas that led, indirectly, to his founding Pixar with Steve Jobs and John Lasseter in 1986. Nine years later, Toy Story was released, changing animation forever. The essential ingredient in that movie’s success—and in the thirteen movies that followed—was the unique environment that Catmull and his colleagues built at Pixar, based on philosophies that protect the creative process and defy convention, such as:   • Give a good idea to a mediocre team, and they will screw it up. But give a mediocre idea to a great team, and they will either fix it or come up with something better. • If you don’t strive to uncover what is unseen and understand its nature, you will be ill prepared to lead. • It’s not the manager’s job to prevent risks. It’s the manager’s job to make it safe for others to take them. • The cost of preventing errors is often far greater than the cost of fixing them. • A company’s communication structure should not mirror its organizational structure. Everybody should be able to talk to anybody. • Do not assume that general agreement will lead to change—it takes substantial energy to move a group, even when all are on board.

    In Turing’s Cathedral, George Dyson focuses on a small group of men and women, led by John von Neumann at the Institute for Advanced Study in Princeton, New Jersey, who built one of the first computers to realize Alan Turing’s vision of a Universal Machine. Their work would break the distinction between numbers that mean things and numbers that do things—and our universe would never be the same. Using five kilobytes of memory (the amount allocated to displaying the cursor on a computer desktop of today), they achieved unprecedented success in both weather prediction and nuclear weapons design, while tackling, in their spare time, problems ranging from the evolution of viruses to the evolution of stars. Dyson’s account, both historic and prophetic, sheds important new light on how the digital universe exploded in the aftermath of World War II. The proliferation of both codes and machines was paralleled by two historic developments: the decoding of self-replicating sequences in biology and the invention of the hydrogen bomb. It’s no coincidence that the most destructive and the most constructive of human inventions appeared at exactly the same time.  How did code take over the world? In retracing how Alan Turing’s one-dimensional model became John von Neumann’s two-dimensional implementation, Turing’s Cathedral offers a series of provocative suggestions as to where the digital universe, now fully three-dimensional, may be heading next.

    Students around the world are taught about his theories and equations with E=mc2 undoubtedly being the most famous.However, there was more to this man than simply being a genius or the original prototype of the mad professor. Instead, this was a man that was dedicated to not only his profession, but also the concept of pacifism, something that most people are unaware of.Albert Einstein went from a late developing child to running away from school to almost failing university and instead turned himself into one of the greatest minds that the world has ever seen. This is his story, a story of how a child taught himself calculus and geometry and was then not afraid to challenge concepts of how the world worked that had been unchanged for centuries. This was a man who stood up for what he believed in even when the world appeared to be against him.The story of Albert Einstein is about more than just mathematical equations. The story is about a man who beat the odds and became world famous in the unlikely world of physics and the universe.

    It is not a text book nor a biography, but more of a cheat sheet for reading on the bus or in the bathroom, so that you can pick out the most significant points without having to carry around a bag of weighty tomes. You can read it all in one sitting, or look up specific case studies as and when you are looking for inspiration or direction. The 50 lessons outlined here are drawn from interviews Musk has given, from the numerous blogs and books written about him, and, most importantly, from the successes and failures on his road to becoming the real life "Iron Man". Additionally You Get 2 Bonus Ebooks - 69 Ways to Make Money From Home - Bitcoins Beginner’s Guide

    A team of journalists with unparalleled inside access provides the first full, in-depth account of WikiLeaks, its founder Julian Assange, and the ethical, legal, and political controversies it has both uncovered and provoked.

    Or April, the Neo-Nazi bringing up her twin daughters Lamb and Lynx (who have just formed a white-power folk group for kids called Prussian Blue), and her youngest daughter, Dresden. For a decade now, Louis Theroux has been making programs about offbeat characters on the fringes of U.S. society. Now he revisits the people who have most intrigued him to try to discover what motivates them, and why they believe the things they believe. From his Las Vegas base (where else?), Theroux calls on these assorted dreamers, schemers, and outlaws--and in the process finds out a little about the workings of his own mind. What does it mean, after all, to be weird, or "to be yourself"? Do we choose our beliefs or do our beliefs choose us? And is there something particularly weird about Americans? America, prepare yourself for a hilarious look in the mirror that has already taken the rest of the English-speaking world by storm: "Paul Theroux's son writes with just as clear an eye for character and place as his father.... And he's funny.... Theroux's final analysis of American weirdness is true and new." -- Literary Review (England)

    From the values Madoff was taught growing up in the working class town of Laurelton, Queens to his high-life on Wall Street and the super-rich enclaves of Palm Beach and the French Riviera, bestselling author Jerry Oppenheimer follows the disgraced money manager's trail as he works his way up the social and economic ladder, and eventually scams his trusting clients in a $50 billion Ponzi scheme.Through Oppenheimer's in-depth reporting, you'll discover new revelations in this startling case, and become familiar with the trusting victims-ranging from non-profit Jewish charities to the likes of seemingly sophisticated individuals such as actress Jane Fonda who would "like to shake Madoff until his teeth fall out," the scion of the Baskin-Robbins ice cream empire who lost a bundle and was forced to rent out rooms in his house, and New Jersey Senator Frank Lautenberg. There's even Madoff's own sister-in-law and talk show host Larry King, who apparently didn't ask the right questions when he invested. All lost their much-needed life savings, while others saw fortunes small and large evaporate in the greedy financial operations of one of history's all-time charlatans.Madoff With the MoneyDelves into the details of the illusive man that lost investors billions Weaves stories of Madoff's past with those of the present in an engaging and accessible style Explores how the financial scam that Madoff ran cost individuals and institutions billions of dollars Other titles by Oppenheimer: Toy Monster: The Big, Bad World of Mattel, and Just Desserts: Martha Stewart the Unauthorized BiographyWhile there may be other books on the Bernie Madoff debacle, none digs as deep or goes as far to uncover the truth behind the man, and his incredible scam.

    He decried the internment of Japanese-Americans in World War Two, agitated against nuclear weapons, promoted vitamin C as a cure for the common cold and researched the idea of DNA.

    Born into a wealthy and politically conscious business family, he had an understanding of the power of money and the problems of a newly independent nation, to which he married a love for physics. This work is the story of this visionary.

    His claim that “harnessing the forces of nature was the only worthwhile scientific endeavor" both impressed and enraged the scientific community. Eventually, his peers could no longer dismiss his eccentricities and began to view him as a crackpot — a potentially dangerous one. Although Tesla’s work was a major factor in the success of the second Industrial Revolution, he died alone, impoverished, and largely shunned by the scientific community that once hailed him a genius. Beset by visions, without a wife or children, Nikola Tesla’s brilliant mind changed the world, even though at the time of his death he passed unnoticed into obscurity. Some of the topics covered in this book include: Childhood Education and Early Career Patents and Politics The Eccentric Genius Tesla’s Coil and the Niagara Contract Influential Friends and the Lure of Flight The Wardenclyffe Tower 1914 and Beyond And much more! Scroll to the top and select the "BUY NOW" button for instant download

    Others were painfully aware of the immense challenge ahead. As its business has become more complex and global, Apple has come under intense scrutiny, much of it critical. Maintaining market leadership has become crucial as it tries to conquer new frontiers and satisfy the public's insatiable appetite for "insanely great” products.Based on over two hundred interviews with current and former executives, business partners, Apple watchers and others, Haunted Empire is an illuminating portrait of Apple today that offers clues to its future. With nuanced insights and colorful details that only a seasoned journalist could glean, Kane goes beyond the myths and headlines.  She explores Tim Cook’s leadership and its impact on Jobs’s loyal lieutenants, new product development, and Apple’s relationships with Wall Street, the government, tech rivals, suppliers, the media, and consumers.Hard-hitting yet fair, Haunted Empire reveals the perils and opportunities an iconic company faces when it loses its visionary leader.

    This hilarious collection of essays by the offbeat writer and director is a treat for fans of the "Pope of Trash" and the perfect introduction for those who have not yet discovered his eccentric charms.

       Told through a combination of black-and-white illustrations and handwritten text, this fast-paced and entertaining biography in graphic format presents the story of the ultimate American entrepreneur, the man who brought us Apple Computer, Pixar, Macs, iPods, iPhones, and more.   Jobs’s remarkable life reads like a history of the personal technology industry. He started Apple Computer in his parents’ garage and eventually became the tastemaker of a generation, creating products we can’t live without. Through it all, he was an overbearing and demanding perfectionist, both impossible and inspiring. Capturing his unparalleled brilliance, as well as his many demons, Jessie Hartland’s engaging biography illuminates the meteoric successes, devastating setbacks, and myriad contradictions that make up the extraordinary life and legacy of the insanely great Steve Jobs.Here's the perfect book for any teen interested in STEM topics, especially tech.  A School Library Journal Best Book of the Year “If a picture is worth a thousand words, then this comic tale can hang with the sprawling biographies.” —Macworld.com   “An accessible take . . . undoubtedly valuable for kids who are growing up using Apple’s products but knowing little about the man who created them.” —GeekDad.com

    As the people who crafted the documents that would win Americans freedom from Great Britain and establish a constitutional republic, they were indeed a special group. One of the most overlooked Founders is James Madison. His life was as extraordinary as the others, but for some reason, he doesn't often find himself in the popularity column. Inside you will read about... ✓ Early Life ✓ Early Political Career ✓ Father of the Constitution ✓ The Federalist Papers ✓ Politician and Statesman ✓ President 1809-1817 ✓ Personal Life ✓ Later Years This ebook will introduce you to James Madison. Besides becoming the 4th president of the United States, he served in government for most of his life. You will meet him as he goes off to college, when he returns home to Montpelier, and when he decides to assist with the greatest achievement of his life, the writing of the U. S. Constitution. James Madison was a man not to be forgotten. This ebook will prove to you why.

    Adam Neumann, an immigrant determined to make his fortune in the United States, landed on the idea of repurposing surplus New York office space for the burgeoning freelance class. Over the course of ten years, WeWork attracted billions of dollars from some of the most sought-after investors in the world, while spending it to build a global real estate empire that he insisted was much more than that: an organization that aspired to nothing less than "elevating the world's consciousness."Moving between New York real estate, Silicon Valley venture capital, and the very specific force field of spirituality and ambition erected by Adam Neumann himself, Billion Dollar Loser lays bare the internal drama inside WeWork. Based on more than two hundred interviews, this book chronicles the breakneck speed at which WeWork’s CEO built and grew his company along with Neumann’s relationship to a world of investors, including Masayoshi Son of Softbank, who fueled its chaotic expansion into everything from apartment buildings to elementary schools.Culminating in a day-by-day account of the five weeks leading up to WeWork’s botched IPO and Neumann’s dramatic ouster, Wiedeman exposes the story of the company’s desperate attempt to secure the funding it needed in the final moments of a decade defined by excess. Billion Dollar Loser is the first book to indelibly capture the highly leveraged, all-blue-sky world of American business in President Trump’s first term, and also offers a sober reckoning with its fallout as a new era begins.