This second edition provides an engaging introduction to semantics for students new to the field. Covers the basic concepts and methods of the field and discusses some of the most important contemporary lines of research. Contains exercises that familiarize the student with the practice of semantic description. Completely revised and updated with an extended discussion of theory.

    Need to know how to format your résumé for that job application? How do you write a cover letter that will stand out? Wondering how to request a letter of recommendation for graduate school? Trying to craft a get-well note that will really help? How informal is too informal when instant messaging in the office? What do you write on the website for your small business? What should you say in a wedding invitation? Or a divorce announcement?With over 200 how-to entries and easy-to-use models organized into three comprehensive sections on work, school, and personal life, How to Write Anything covers a wide range of topics that make it an essential guide for the whole family.

    It tells the story of William Stoner, who attends the state university to study agronomy, but instead falls in love with English literature and becomes an academic. The novel narrates the many disappointments and struggles in Stoner's academic and personal life, including his estrangement from his wife and daughter, set against the backdrop of the first half of the twentieth century.In his entry in the Bookmarked series, author Steve Almond writes about why Stoner has endured, and the manner in which it speaks to the impoverishment of the inner life in America. Almond will also use the book as a launching pad for an investigation of America’s soul, in the process, writing about his own struggles as a student of writing, as a father and husband, and as a man grappling with his own mortality.

    The meme is also one of the most important--and controversial--concepts to emerge since 'The Origin of the Species' appeared nearly 150 years ago.In 'The Meme Machine' Susan Blackmore boldly asserts: "Just as the design of our bodies can be understood only in terms of natural selection, so the design of our minds can be understood only in terms of memetic selection." Indeed, Blackmore shows that once our distant ancestors acquired the crucial ability to imitate, a second kind of natural selection began, a survival of the fittest amongst competing ideas and behaviors. Ideas and behaviors that proved most adaptive - making tools, for example, or using language--survived and flourished, replicating themselves in as many minds as possible. These memes then passed themselves on from generation to generation by helping to ensure that the genes of those who acquired them also survived and reproduced. Applying this theory to many aspects of human life, Blackmore offers brilliant explanations for why we live in cities, why we talk so much, why we can't stop thinking, why we behave altruistically, how we choose our mates, and much more.With controversial implications for our religious beliefs, our free will, our very sense of "self," 'The Meme Machine' offers a provocative theory everyone will soon be talking about.

      Inspired by Daniel Menaker’s tenure at the New Yorker, this collection of comical, revelatory errors foraged from the wilds of everyday English comes with commentary by the author, illustrations by Roz Chast, and a foreword from Billy Collins.   During his time at the renowned magazine, Menaker happened across a superb spelling mistake: “The zebras were grazing on the African svelte.” Fascinated by the idea of unintentionally meaningful spelling errors, he began to see that these gaffes—neither typos nor auto-corrects—are sometimes more interesting than their straight-laced counterparts. Through examples he has collected over the course of his decades-long career as an editor and writer, he brings us to a new understanding of language—how it’s used, what it means, and what fun it can be.   Illustrated by the inimitable Roz Chast, with a foreword by former poet laureate Billy Collins, The African Svelte offers thoughtful and intelligent exit Jesus. With both uniquely happy accidents and familiar fumbles like “for all intensive purposes” and “doggy-dog world,” readers delighted by language will find themselves turning the pages with baited breath to discover fresh howlers that have them laughing off their dairy airs.

    Austin was one of the leading philosophers of the twentieth century. The William James Lectures presented Austin's conclusions in the field to which he directed his main efforts on a wide variety of philosophical problems. These talks became the classic How to Do Things with Words.For this second edition, the editors have returned to Austin's original lecture notes, amending the printed text where it seemed necessary. Students will find the new text clearer, and, at the same time, more faithful to the actual lectures. An appendix contains literal transcriptions of a number of marginal notes made by Austin but not included in the text. Comparison of the text with these annotations provides new dimensions to the study of Austin's work.

    Now its anonymous author reveals both her identity and the true story of her giddyingly glamorous time in the style industry, with insider gossip on the people who populate it.Propelled by a painful end to a relationship and determined to prove her ex wrong for breaking up with her, our Fashionista lands a place on the Harrods Graduate Scheme. A complete outsider to the fashion world, she sets out on a wing and a pair of Guccis, and finds herself in a whirlwind of couture and craziness. Along the way she learns how to stay sane in a world where hairdressers have egos as big as their clients' bouffants, where dogs fly business class, and if you're eating carbs it can only be because you're pregnant.Confessions of a Fashionista is a book for anyone who's ever been an outsider, for anyone who's ever had a relationship end badly and thought they'd never find true love, and for anyone who thinks that cakes were made to be eaten, not sniffed. By turns hilarious, sad, thrilling, romantic and fun, it is the It book for fashionistas everywhere.

    Deft praise encourages others to feel as we do, share our enthusiasms. It rewards deserving objects of admiration. It persuades people to take certain actions. It sells things. Sadly, in this "age of awesome," our words and phrases of acclaim are exhausted, all but impotent. Even so, we find ourselves defaulting to such habitual choices as good, great, and terrific, or substitute the weary synonyms that tuble our of a thesaurus -- superb, marvelous, outstanding, and the like. The piling on of intensifers such as the now-silly "super," only makes matters worse and negative modifiers render our common parlance nearly tragic. Until now. Arthur Plotnik, the wunderkind of word-wonks is, without mincing, proffering a well knit wellspring of worthy and wondrous words to rescue our worn-down usage. Plotnik is both hella AND hecka up to the task of rescuing the English language and offers readers the chance to never be at a loss for words!

    This began to change with the devising of methods to try to tap into what was going on in the 'black box' of the mind, and the development of 'cognitive psychology'. With the study of patients who had suffered brain damage or injury to limited parts of the brain, outlines of brain components and processes began to take shape, and by the end of the 1970s, a new science, cognitive neuroscience, was born. But it was with the development of ways of accessing activation of the working brain using imaging techniques such as PET and fMRI that cognitive neuroscience came into its own, as a science cutting across psychology and neuroscience, with strong connections to philosophy of mind. Experiments involving subjects in scanners while doing various tasks, thinking, problem solving, and remembering are shedding light on the brain processes involved. The research is exciting and new, and often makes media headlines. But there is much misunderstanding about what brain imaging tells us, and the interpretation of studies on cognition.In this Very Short Introduction Richard Passingham, a distinguished cognitive neuroscientist, gives a provocative and exciting account of the nature and scope of this relatively new field, and the techniques available to us, focusing on investigation of the human brain. He explains what brain imaging shows, pointing out common misconceptions, and gives a brief overview of the different aspects of human cognition: perceiving, attending, remembering, reasoning, deciding, and acting. Passingham concludes with a discussion of the exciting advances that may lie ahead.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

    What is good English, and why do we need it? The Queen's English shows how the English language, used properly, has great power to instruct, move and entertain people, but used incorrectly, can lead to a lack of clarity and confusion. This book informs in a light-hearted way, reminding readers how to use the basics of grammar, punctuation and spelling, as well as further teaching them new tips and tricks of style, rhetoric, vocabulary and the use of foreign phrases, to give their writing and speech a stylish and impressive flair. The book also shows the perils of using language incorrectly, offering extremely (if unintentionally) humorous examples of where bad English can cause one thing to mean something entirely different! Authoritative yet entertaining, and illustrated with pithy drawings, this is the ideal book for anyone who strives for clear, stylish and accurate communication.

    Edited by Samuel S. Vaughan.

    In 2005, Ray joined the army in search of what he calls ''the moment'' -- a chance to prove to himself and his brothers in arms that he is a true leader. His job is to establish the first outpost in the Korengal, Afghanistan's deadliest valley, and his decisions and mistakes will have a permanent impact on the men he commands. During the fifteen-month tour, his unit receives numerous decorations for valor while suffering nearly 50 percent casualties, ultimately accomplishing their mission in a land considered unwinnable.Prowess with a rifle platoon soon earns Ray a position in the world's premiere raiding force, the 75th Ranger Regiment, an accomplishment earned by less than 1 percent of the officers in the US Army, and during the most combat-heavy period of the twenty-first century. Ray spearheads the first joint-strike force of Army Rangers and Navy SEALs, in a shadow war against the agents of a foreign government, where lightning raids by helicopter, armored vehicle, and foot are his nightly routine.In 2009, when Ray returns to the same corner of Afghanistan where his military career began, he suddenly finds himself tasked with leading Rangers against a target he knows all too well: the home of friends from his first tour. As he leads one last raid, Ray is at war with himself. Conquering this unexpected enemy proves the greatest challenge of all.We March at Midnight is a blood-spattered tour de force of growing up, leadership, the nature of war, and its aftermath.

    The world's foremost expert on the English language takes us on an entertaining and eye-opening tour of the history of our vernacular through the ages.In this entertaining history of the world's most ubiquitous language, David Crystal draws on one hundred words that best illustrate the huge variety of sources, influences and events that have helped to shape our vernacular since the first definitively English word — ‘roe’ — was written down on the femur of a roe deer in the fifth century.Featuring ancient words ('loaf'), cutting edge terms that reflect our world ('twittersphere'), indispensable words that shape our tongue ('and', 'what'), fanciful words ('fopdoodle') and even obscene expressions (the "c word"...), David Crystal takes readers on a tour of the winding byways of our language via the rude, the obscure and the downright surprising.

    This basic introduction guide is for people without any prior knowledge of sign. The approach to "Signed English" is based upon the way a child would first be taught a language. In 17 sections, The Art of Sign Language teaches by using themed exercises about topics such as everyday communication, the body, home, school, leisure, eating, and drinking.

    This student textbook includes research on implicit memory, feature integration, neuropsychology and brain imaging.