It's about the broken, wrinkled, wiggly world - the uneven shapes of nature, unlike the idealized forms of Euclidean geometry. We see fractals everywhere; indeed we are fractal! Fractal Geometry is an extension of classical geometry. Using computers, it can make precise models of physical structures - from ferns to galaxies. Fractal geometry is a new language. Once you speak it, you can describe the shape of cloud as precisely as an architect can describe a house.

    Drawing on the latest findings from genetics, ecology and animal behavior a string of examples reveals how the evidence in favor of evolutionary theory is stronger than ever.

    We’ll look at what identical twins can teach us about the epigenetic effects of our environment and experiences, why certain genes are 'switched on' or off at various stages of embryonic development, and how scientists have reversed the specialization of cells to clone frogs from a single gut cell. In Introducing Epigenetics, Cath Ennis and Oliver Pugh pull apart the double helix, examining how the epigenetic building blocks and messengers that interpret and edit our genes help to make us, well, us.

    His style and assaults on sociology, feminism and Marxism have exposed him to accusations of being the pimp of postmodernism.

    Sartre was the most famous and prolific writer in France, and one of line best known philosophers of his day.Philip Thody, a former Professor of French Literature explains the basic ideas that inspired Sartre's existential world view, paying particular attention to his concert of 'personal freedom'.

    His plays pack theatres and provide Hollywood with block-buster scripts; his works inspire mountains of scholarship and criticism every year. He has given us many of the very words we speak, and even some of the thoughts we think. Nick Groom and Piero explore how Shakespeare became so famous and influential, and why he is still widely considered the greatest writer ever. They investigate how the Bard has been worshiped at different times and in different places, used and abused to cultural and political ends, and the roots of intense controversies which have surrounded his work. Much more than a biography or a guide to his plays and sonnets, Introducing Shakespeare is a tour through the world of Will and concludes that even after centuries, Shakespeare remains the battlefield on which our very comprehension of humanity is being fought out.

    This discovery dramatically reshaped how humans understood their place in the cosmos, and once and for all laid to rest the idea that the Milky Way galaxy was alone in the universe. Six years later, continuing research by Hubble and others forced Albert Einstein to renounce his own cosmic model and finally accept the astonishing fact that the universe was not immobile but instead expanding. The fascinating story of these interwoven discoveries includes battles of will, clever insights, and wrong turns made by the early investigators in this great twentieth-century pursuit. It is a story of science in the making that shows how these discoveries were not the work of a lone genius but the combined efforts of many talented scientists and researchers toiling away behind the scenes. The intriguing characters include Henrietta Leavitt, who discovered the means to measure the vast dimensions of the cosmos . . . Vesto Slipher, the first and unheralded discoverer of the universe’s expansion . . . Georges Lemaître, the Jesuit priest who correctly interpreted Einstein’s theories in relation to the universe . . . Milton Humason, who, with only an eighth-grade education, became a world-renowned expert on galaxy motions . . . and Harlow Shapley, Hubble’s nemesis, whose flawed vision of the universe delayed the discovery of its true nature and startling size for more than a decade.Here is a watershed moment in the history of astronomy, brought about by the exceptional combination of human curiosity, intelligence, and enterprise, and vividly told by acclaimed science writer Marcia Bartusiak.

    Machiavelli's classic book on statecraft, The Prince, published over 400 years ago, remains controversial to this day because of its electrifying frankness as a practical guide to power. It is a how-to manual for dictators, a cynical philosophy of the end justifies the means, or a more complex and subtle analysis of successful government?

    But can machines really think? Is the mind just a complicated computer program? Introducing Artificial Intelligence focuses on the issues behind one of science's most difficult problems.

    With the Big Bang, it went from a state of unimaginable density to an all-encompassing cosmic fireball to a simmering fluid of matter and energy, laying down the seeds for everything from dark matter to black holes to one rocky planet orbiting a star near the edge of a spiral galaxy that happened to develop life. But what happens at the end of the story? In billions of years, humanity could still exist in some unrecognizable form, venturing out to distant space, finding new homes and building new civilizations. But the death of the universe is final. What might such a cataclysm look like? And what does it mean for us? Dr. Katie Mack has been contemplating these questions since she was eighteen, when her astronomy professor first informed her the universe could end at any moment, setting her on the path toward theoretical astrophysics. Now, with lively wit and humor, she unpacks them in The End of Everything, taking us on a mind-bending tour through each of the cosmos’ possible finales: the Big Crunch; the Heat Death; Vacuum Decay; the Big Rip; and the Bounce. In the tradition of Neil DeGrasse’s bestseller Astrophysics for People in a Hurry, Mack guides us through major concepts in quantum mechanics, cosmology, string theory, and much more, in a wildly fun, surprisingly upbeat ride to the farthest reaches of everything we know.

    Its tale is one riddled with jealousy, rivalry, missed opportunities and moments of genius. Piers Bizony tells the story of the young misfit New Zealander, Ernest Rutherford, who showed that the atom consisted mainly of empty space, a discovery that turned 200 years of classical physics on its head, and the brilliant Dane, Niels Bohr, who made the next great leap into the incredible world of quantum theory. Yet he and a handful of other Young Turks in this revolutionary new science weren't prepared for the shocks that Nature had up her sleeve. At the dawn of the Atomic Age, a dangerous new force was unleashed with terrifying speed...

    Covering thinkers from Aristotle to Saussure and Chomsky, "Introducing Linguistics" reveals the rules and beauty that underlie language, our most human skill.

    Introducing Fascism investigates the four types of Fascism that emerged after the First World War in Italy, Germany, Spain and Japan. It also looks beyond the current headlines of neo-Nazi hooliganism and examines the increasing political success of the far right in Western Europe and the explosion of ultra-nationalisms in Eastern Europe and the former Soviet Union.

    In Gravity, he takes an enlightening look at three of the towering figures of science who unlocked many of the mysteries behind the laws of physics: Galileo, the first to take a close look at the process of free and restricted fall; Newton, originator of the concept of gravity as a universal force; and Einstein, who proposed that gravity is no more than the curvature of the four-dimensional space-time continuum.Graced with the author's own drawings, both technical and fanciful, this remarkably reader-friendly book focuses particularly on Newton, who developed the mathematical system known today as the differential and integral calculus. Readers averse to equations can skip the discussion of the elementary principles of calculus and still achieve a highly satisfactory grasp of a fascinating subject.Starting with a chapter on Galileo’s pioneering work, this volume devotes six chapters to Newton's ideas and other subsequent developments and one chapter to Einstein, with a concluding chapter on post-Einsteinian speculations concerning the relationship between gravity and other physical phenomena, such as electromagnetic fields.

    Things can exist in two places at once and travel backwards and forwards in time. Waves and particles are one and the same, and objects change their behaviour according to whether they are being watched. This is not some alternative universe but the realm of the very small, where quantum mechanics rules. In this weird world of atoms and their constituents, our common sense understanding of reality breaks down - yet quantum mechanics has never failed an experimental test. What does it all mean? For all its weirdness, quantum mechanics has given us many practical technologies including lasers and the transistors that underlie computers and all digital technology. In the future, it promises computers more powerful than any built before, the ability to communicate with absolute privacy, and even quantum teleportation. The Quantum World explores the past, present and future of quantum science, its applications and mind-bending implications. Discover how ideas from quantum mechanics are percolating out into the vast scale of the cosmos - perhaps, in the future, to reveal a new understanding of the big bang and the nature of space and time.ABOUT THE SERIESNew Scientist Instant Expert books are definitive and accessible entry points to the most important subjects in science; subjects that challenge, attract debate, invite controversy and engage the most enquiring minds. Designed for curious readers who want to know how things work and why, the Instant Expert series explores the topics that really matter and their impact on individuals, society, and the planet, translating the scientific complexities around us into language that's open to everyone, and putting new ideas and discoveries into perspective and context.