Companies that think winning their business is a simple matter of creating a Twitter account and applying outdated notions of "cool" to their advertising are due for a rude awakening. "Marketing to Millennials "is both an enlightening look at this generation of consumers and a practical plan for earning their trust and loyalty. Based on original market research, the book reveals the eight attitudes shared by most Millennials, as well as the new rules for engaging them successfully. Millennials: - Value social networking and aren't shy about sharing opinions - Refuse to remain passive consumers--they expect to participate in product development and marketing - Demand authenticity and transparency - Are highly influential--swaying parents "and" peers - Are not all alike--understanding key segments is invaluable Featuring expert interviews and profiles of brands doing Millennial marketing right, this eye-opening book is the key to persuading the customers who will determine the bottom line for decades to come.

    The wide spread of Palladianism was due partly to the private and public buildings he constructed in Italy, the designs of which were copied throughout Europe. But of even greater consequence was his remarkable magnum opus, "I Quattro Libri dell'Architettura"; translated into every major Western European language in the two centuries following its publication in 1570, it has been one of the most influential books in the history of architecture. The Four Books of Architecture offers a compendium of Palladio's art and of the ancient Roman structures that inspired him. The First Book is devoted to building materials and techniques and the five orders of architecture: Tuscan, Doric, Ionic, Corinthian, and Composite. Palladio indicates the characteristic features of each order and supplies illustrations of various architectural details. The Second Book deals with private houses and mansions, almost all of Palladio's own design. Shown and described are many of his villas in and near Venice and Vicenza (including the famous Villa Capra, or "The Rotunda," the Thiene Palace, and the Valmarana Palace). Each plate gives a front view drawing of the building and the general floor plan. The Third Book is concerned with streets, bridges, piazzas, and basilicas, most of which are of ancient Roman origin. In the Fourth Book, Palladio reproduces the designs of a number of ancient Roman temples. Plates 51 to 60 are plans and architectural sketches of the Pantheon.In all, the text is illustrated by over 200 magnificently engraved plates, showing edifices, either of Palladio's own design or reconstructed (in these drawings) by him from classical ruins and contemporary accounts. All the original plates are reproduced in this new single-volume edition in full size and in clear, sharp detail. This is a republication of the Isaac Ware English edition of 1738. Faithful and accurate in the translation and in its reproduction of the exquisite original engravings, it has long been a rare, sought-after work. This edition makes The Four Books available for the first time in more than 200 years to the English-speaking public.

    Now updated for Pro Tools 10 software, this new edition from the definitive authority on Pro Tools covers everything you need to know to complete a Pro Tools project. Learn to build sessions that include multitrack recordings of live instruments, MIDI sequences, and virtual instruments. Through hands-on tutorials, develop essential techniques for recording, editing, and mixing. The included DVD-ROM offers tutorial files and videos, additional documentation, and Pro Tools sessions to accompany the projects in the text.

    This beautifully illustrated guide will not only enhance your understanding of how to bring out the best in every woman, but also sharpen your photography skills in order to capture her successfully. Whether shooting with a pro model, plain-Jane, curvy gal, or soccer mom, Christa gets to know her subject intimately in order to help her look and feel beautiful, sexy, and confident. Christa shares her personal tips and techniques throughout the entire process, creating an amazing experience that produces photographs packed with emotion. She covers every step in creating a successful boudoir shoot, including how to prepare a subject who has never posed before, coaching sensual movement, beautiful lighting setups with minimal equipment, how to flatter every figure, and more. With "Before and After" profiles and "Do and Don't" scenarios throughout, essential lists, practical tips for male photographers, metadata for every shot, as well as post-processing techniques in Adobe Lightroom and Photoshop, this book offers clear and inspiring instruction. The Art of Boudoir Photography is about transformation. It's about cultivating sex appeal and enthusiastic positivity. It's that jolt of confidence and bolt of sexual prowess to tease out of your subject. It's for each woman to recognize her individual beauty, provide an opportunity for her to break through her comfort zone, honor her body, and celebrate femininity. For photographers with varying levels of experience, this book is for you-to appreciate and embrace boudoir photography, enhance your understanding of what it is, what it can do for women, and most importantly, how to have fun with it!

    Each architect also presents a reading list of top ten influential titles, from architectural history to theory to fiction and nonfiction, that serves as a personal philosophy of literature and history, and advice on what every young architect, scholar, and lover of architecture should read. An inspiring cross-section of notable libraries, this beautiful book celebrates the arts of reading and collecting. Unpacking My Library: Architects and Their Books features the libraries of:Stan AllenHenry CobbLiz Diller & Ric ScofidioPeter EisenmanMichael GravesSteven HollToshiko MoriMichael SorkinBernard TschumiTodd Williams & Billie TsienPeter Eisenman's Recommended Titles:Robert Musil, The Man Without QualitiesLe Corbusier, Vers une ArchitectureThomas Pynchon, Gravity's RainbowRobert Venturi, Complexity and Contradiction in ArchitectureRem Koolhaas, Delirious New YorkJacques Derrida, Of GrammatologyAndrea Palladio, The Four Books on ArchitectureWalter Benjamin, IlluminationsJames Joyce, Finnegans WakeWilliam Faulkner, Light in August

     The biggest paradox in golf is that the harder you try to "hit" the ball, the worse you do so. In The Keys to the Effortless Golf Swing, Michael McTeigue offers a simple system of sequential body movements that produces a true swinging motion with every club in the bag. The result is increased distance and greater accuracy for all sizes, shapes, and ages of golfers for a minimum of investment in learning time. The clarity and simplicity of McTeigue's frill-free approach to the golf swing leads the reader to a new experience of power and effortlessness. He truly shows "how to build a swing you can trust and keep for life."

    president's daughter?Brimming with answers to popular questions like these, The Best Bar Trivia Book Ever arms you with the knowledge your team needs to annihilate your bar trivia competition. This must-have guide features hundreds of facts, covering everything from sports and pop culture to history and science, so that you're always ready to deliver the ultimate trivia smackdown. You'll also get all the ins and outs of your favorite event with information on important bar trivia rules, assembling a team, and claiming victories week after week.Whether you're new to the scene or want to dominate at your local bar, this book will help your team outsmart the competition every single week!

    When Mike Pence set out on the vice presidential campaign trail, his daughter Charlotte knew the next 100 days would be exciting and challenging. But she also knew that her father -- a dedicated public servant -- would succeed because he'd cling to his faith, his love for America, and his family every step of the way. New York Times bestselling author Charlotte Pence pays tribute to her father, revealing the lessons he has taught her from his rich spiritual life. Through favorite memories from childhood and vivid moments captured on the campaign trail, like the times she helped her dad prepare for debates, Charlotte offers a compelling story of love, hope, and how to overcome adversity. Featuring a foreword from Vice President Mike Pence and a sixteen-page color photo spread, Where You Go is an uplifting celebration of family that will inspire audiences of all ages and backgrounds.Chapters include:Trust the Grand PlanSpeak Your DreamsDetermine Your Heroes, andFind Strength in Your Differences.

    These great teachers, whose love for the scriptures is contagious, explore the significance of one verse from each section of the Doctrine and Covenants, showing you how to dig deep and find personal application in God's word. These short, devotional-style lessons also include historical background information about these modern revelations. Invitations will lead you to a more meaningful personal study of the Doctrine and Covenants and Church history, sparking vibrant discussions with your family and friends. You may also enjoy looking for your personal "don't miss this" verses as you study on your own. Designed to be read quickly and shared every day, these entries will help you rediscover just how completely the teachings and truths of the Doctrine and Covenants will enrich your life.

    At a time when South Africa was a place inhabited by the toughest of men, only those who lived in the saddle with a gun in their hands could possibly survive. Inside you will read about... ✓ The Creation of the Boer ✓ Growing Tensions ✓ Colley Steps In ✓ The End of the First War ✓ The Jameson Raid ✓ Stage One: The Boer Offensive ✓ Stage Two: The Empire Strikes Back ✓ Stage Three: Scorched Earth ✓ The End of the Boer Who were the Boers, and what was the conflict that would lead them into a fight to the death with England in the First and Second Anglo-Boer wars? Was this a colonial uprising? Or a freedom-fight gone horribly wrong?

    Our work follows us home, even on weekends and vacations.The result is stress, burnout, and strained relationships. Ironically, burning the candle at both ends makes work quality suffer too.Days full of busyness, where you go to bed wondering where all the time went and why so little got done, is primarily the product of habit. One action triggering another that fills every moment of the day, crowding out anything that's not an emergency.It's automated overwork. And when a person succumbs to the stress and leaves for greener pastures, this “burnout pattern” follows them around from one job to the next.But there's good news . . .Self-automation can become your advantage as well.And it's all laid out in the newest book from Michael Hyatt & Company, No-Fail Habits.No-Fail Habits reveals how you can permanently drop habits that don't serve you.You'll also discover how to identify negative triggers and replace them with actions, habits, and rituals that free your time and give you the mental space for deep work—the fertile soil of accomplishment.No-Fail Habits is the blueprint for leveraging habits to build a life of success at work and in your personal life. No-Fail Habits will help you achieve more than you ever thought possible.

    Using salvaged lumber and bricks, discarded tires, hay and waste cardboard bales, concrete rubble, colored bottles, and old license plates, they create inexpensive buildings that bear the trademark of Mockbee's work, which he describes as "contemporary modernism grounded in Southern culture."In a time of unexampled prosperity, when architectural attention focuses on big, glossy urban projects, the Rural Studio provides an alternative of substance. In addition to being a social welfare venture, the Rural Studio--"Taliesin South" as Mockbee calls it--is also an educational experiment and a prod to the architectural profession to act on its best instincts. In giving students hands-on experience in designing and building something real, it extends their education beyond paper architecture. And in scavenging and reusing a variety of unusual materials, it is a model of sustainable architecture. The work of Rural Studio has struck such a chord-both architecturally and socially--that it has been featured on Oprah, Nightline, and CBS News, as well as in Time and People magazines.The Studio has completed more than a dozen projects, including the Bryant "Hay Bale" House, Harris "Butterfly" House, Yancey Chapel, Akron Chapel, Children's Center, H.E.R.O. Playground, Lewis House, Super Sheds and Pods, Spencer House addition, Farmer's Market, Mason's Bend Community Center, Goat House, and Shannon-Dutley House. These buildings, along with the incredible story of the Rural Studio, the people who live there, and Mockbee and his student architects, are detailed in this colorful book, the first on the subject."I tell my students, it's got to be warm, dry, and noble"--Samuel Mockbee

    Doctors recommend it. Reviewers praise it. Pregnant couples rely on it. With over 70 new topics covered, and completely updated throughout to keep up with trends, new products, and safety recommendations, this comprehensive, authoritative, and easy-to-use guide includes:• Detailed descriptions of baby’s developmental milestones each week• Clear illustrations of how both mother and baby are changing and growing• Up-to-date information about medical tests and procedures• Tips on nutrition and lifestyle and the ways actions affect baby• Safe weekly exercises to help mother stay in shape and comfortable• Helpful hints for the father-to-be and information on how a pregnancy affects a couple

    Chock full of easy to understand instructions and full color pictures for the 24 recipes included, you are sure to succeed with this book, regardless of your skill level. With a few simple ingredients, and a little bit of time, you’ll be making bath bombs in an afternoon. You’re in good hands with this quick and easy guide to showing you not only the basics, but also more fun and challenging recipes like the Fizzy Pops, designed to look like tasty cake pop treats. Taking it a step further she has also included cupcake bath bombs with a sugar scrub topping. Who wouldn't love to make these? This book can be a project for yourself, a gift for a friend, or an enhancement to your knowledge in the world of bath and body crafts. Whatever the purpose, the reader will enjoy!

    During our journey we will explore stories from Babylon, Greece, Ireland, Ethiopia, and various other cultures to fill in the missing pieces to one of the biggest mysteries on our planet. This 2nd Edition includes 40+ hours of additional audio and video content for your enjoyment. Make sure you download a free QR code scanner for your smart phone or tablet so you can take full advantage of the features in this book.