The goal of this book is to expose you to the wisdom and knowledge from a group of the world's leading product management experts. Among the contributors, there are leading authors, professors, CEOs and vice presidents, bloggers, consultants, trainers, and even a few salespeople and engineers. In total, there are over five centuries of collected wisdom represented here.The contributors each share one rule they think is critical to succeed in product management based on their hands-on product management and product marketing experience with companies such as Apple, eBay, Intuit, SAP, and Yahoo!.Packed with pearls of product management wisdom, this book has something for everyone. You will learn: How to focus on market needs, not just individual requests How to clarify your product positioning before your next big decision How to align your product strategy with company strategy and then sell it Why agility is the key to product management success Why great execution trumps a great product ideaBest of all, it was written with the busy product manager in mind. Each rule is kept to two pages and designed to stand-on its own. The rules can be read in any order. In less than five minutes a day, you can learn from forty of the best product managers in the world. Whether you are a seasoned and experienced product manager or are just starting out, the "42 Rules of Product Management" will help you lead with greater effectiveness and influence.

    And that is the case with My Heart Can't Even Believe It, by journalist, blogger, and NPR contributor Amy Silverman. Amy bravely looks at her life, before and after her daughter Sophie was born, and reflects on her transformation from "a spoiled, self-centered brat," who used words like retard and switched lines at the Safeway to avoid a bagger with special needs, into the mother of a kid with Down syndrome and all that her new identity entails. She describes her evolution as gradual, one built by processing her fears and facing questions both big and small about Sophie, Down syndrome, and her place in the world. Funny, touching, and honest, this wonderful book looks at a daughter and her power to change minds and fill hearts with love so deep.

    Donna is so sensitive in exploring those issues, a first in a text for that class and a welcome addition.--Nick Eastmond, Utah State UniversityFocused on discussing what is considered to be good research, this text explains quantitative, qualitative, and mixed methods in detail, incorporating the viewpoints of various research paradigms into the descriptions of these methods. Approximately 60% of the content in this Third Edition is new, with lots of fresh examples.Key FeaturesPostpositivist, constructivist, transformative, and pragmatic paradigms discussedConducting research in culturally complex communities emphasized throughoutA step-by-step overview of the entire research process providedNew to this Edition New coverage on how to write a literature review and plan a dissertationNew pedagogy including Extending Your Thinking throughoutThis is a core or supplemental text for research courses in departments of education, psychology, sociology, social work and other human-services disciplines.

    “Berlin has no place in American music,” legendary composer Jerome Kern wrote; “he is American music.” In a career that spanned an astonishing nine decades, Berlin wrote some fifteen hundred tunes, including “Alexander’s Ragtime Band,” “God Bless America,” and “White Christmas.” From ragtime to the rock era, Berlin’s work has endured in the very fiber of American national identity. Exploring the interplay of Berlin’s life with the life of New York City, noted biographer James Kaplan offers a visceral narrative of Berlin as self-made man and witty, wily, tough Jewish immigrant. This fast-paced, musically opinionated biography uncovers Berlin’s unique brilliance as a composer of music and lyrics. Masterfully written and psychologically penetrating, Kaplan’s book underscores Berlin’s continued relevance in American popular culture.

    You may find it for free on the web. Purchase of the Kindle edition includes wireless delivery.

    Scholarly and empirically based, this market-leading text gives students what they need to understand using the principles and practices of applied behavioral management in the classroom. The content is presented clearly, in a friendly, accessible--even fun--manner. This edition has been shortened and streamlined and chapters flow step-by-step through an actual behavior analysis, using classroom-based examples and practices firmly grounded in research. Content is presented in the order of decision-making by: 1) a teacher who has a student exhibiting challenging behavior in class; or, 2) a student who needs to execute a behavior-change project. The text covers: identifying target behavior, collecting and graphing data, functional assessment, experimental design, arranging antecedents and consequences, generalizing behavior change and discusses the importance of ethical considerations in using applied behavior analysis in the classroom. considerations, a stronger emphasis on technology, a discussion on the Board Certified Behavior Analysis (BCBA), more enhanced pedagogy, and a robust Companion Website.

    Cate Sevilla is insightful, inventive and so supportive' Viv Groskop 'Entertaining and practical; moving and funny and, most importantly, a helping hand from someone who's been through it' Emma Gannon, Sunday Times bestselling author 'A timely and provocative book that is at once empathetic about the challenges work presents and empowering on how to overcome them' Bruce Daisley, author of The Joy of Work Bosses are maddening. Colleagues are profoundly irritating. And balancing family and work is daunting. So how do we balance success with sanity? How do we progress without burning out? Whether you're drowning in a toxic working environment, battling burnout, recovering from redundancy, or just struggling to figure out what you actually want from your career, Cate Sevilla is here to help coach you through the shittiness of your work day, and help you shift your relationship with your career.Having worked at giant corporations like Google (where her days consisted of aggressive bosses, complimentary pastries and lots of tears) and scrappy start-ups like The Pool (where she was Editor-in-Chief when it all went pear-shaped), Cate Sevilla has laboured through a lot of stressful and downright ridiculous work situations so that you don't have to. Drawing from lessons learned in her career and interviews with other women, How to Work Without Losing Your Mind is a relatable and reassuring guide to the messy, stressful and sometimes bizarre side of work that everyone experiences but no one talks about. It'll be your tonic after a long, hard working week, where you've ugly cried with your colleagues and are exhausted from endless video calls - and are wondering what the hell to do next.

    Dale was still a baby when his parents realised that something wasn't right. Worried, his mother Nuala took him to see several doctors, before finally hearing the word 'autism' for the first time in a specialist's office. Scared but determined that Dale should live a fulfilling life, Nuala describes her despairat her son's condition, her struggle to prevent Dale being excluded from a 'normal' education and her sense of hopeless isolation. Dale's autism was severe and violent and family life was a daily battleground. But the Gardner's lives were transformed when they welcomed a gorgeous Golden Retriever into the family. The special bond between Dale and his dog Henry helped them to produce the breakthrough in Dale they had long sought. From taking a bath to saying 'I love you', Henry helped introduce Dale to all the normal activities most parents take for granted, and set him on the road to being the charming and well-adjusted young man he is today. This is a heartrending and fascinating account of how one devoted and talented dog helped a little boy conquer his autism.