In this fascinating book, Mario Livio tells the tale of a number at the heart of that mystery: phi, or 1.6180339887...This curious mathematical relationship, widely known as "The Golden Ratio," was discovered by Euclid more than two thousand years ago because of its crucial role in the construction of the pentagram, to which magical properties had been attributed. Since then it has shown a propensity to appear in the most astonishing variety of places, from mollusk shells, sunflower florets, and rose petals to the shape of the galaxy. Psychological studies have investigated whether the Golden Ratio is the most aesthetically pleasing proportion extant, and it has been asserted that the creators of the Pyramids and the Parthenon employed it. It is believed to feature in works of art from Leonardo da Vinci's Mona Lisa to Salvador Dali's The Sacrament of the Last Supper, and poets and composers have used it in their works. It has even been found to be connected to the behavior of the stock market!The Golden Ratio is a captivating journey through art and architecture, botany and biology, physics and mathematics. It tells the human story of numerous phi-fixated individuals, including the followers of Pythagoras who believed that this proportion revealed the hand of God; astronomer Johannes Kepler, who saw phi as the greatest treasure of geometry; such Renaissance thinkers as mathematician Leonardo Fibonacci of Pisa; and such masters of the modern world as Goethe, Cezanne, Bartok, and physicist Roger Penrose. Wherever his quest for the meaning of phi takes him, Mario Livio reveals the world as a place where order, beauty, and eternal mystery will always coexist.From the Hardcover edition.

    Written by Jack Foster, a creative director for various advertising agencies with more than 40 years experience, How to Get Ideas (over 90,000 copies sold and translated into 15 languages) is a fun, accessible, and practical guide that takes the mystery and confusion out of developing new ideas.

    Gestalt theory and the psychology of visual perception form the basis for an analysis of art and its basic elements.

    The first step to becoming a better nature photographer is to understand light.Discover the 8 types of natural light and learn techniques you can use to increase the quality and dramatic effect of your images.BACKLIGHT – make flowers glow, make dramatic silhouettesSIDELIGHT – emphasize texture and shapeFRONT LIGHT – great for sunset shotsREFLECTED LIGHT – make peaceful water reflectionsDIFFUSED LIGHT – great for close-upsDRAMATIC LIGHT – there’s nothing like a storm to create a dramatic imageTWILIGHT – beautiful blues and pinks in the skyNIGHT – great for capturing city lightsLearn techniques you can use to increase the quality and dramatic effect of your images simply by understanding how light works.Turn your snapshots into fine art.

    She’ll show you how to develop a foolproof character arc and plot, how to pace any book for a can’t-put-down reading experience, and how to ensure that your stories are complete and satisfying without wasting time or words.Hawker’s outlining technique works no matter what genre you write, and no matter the age of your audience. If you want to improve your writing speed, increase your backlist, and ensure a quality book before you even write the first word, this is the how-to book for you.Take off your pants! It’s time to start outlining.

    It covers everything from "seeing" the finished photo in advance, to lens choices. It is illustrated with many of Ansel Adams most famous images.

    Ideal for anyone who wants to read a great work for the first time or revisit an old favorite, these new editions open the door to the stories and ideas that have shaped our world.

    For aspiring artists who want to draw and paint but just can't seem to find time in the day, Gregory offers 5– to 10–minute exercises for every skill level that fit into any schedule—whether on a plane, in a meeting, or at the breakfast table—along with practical instruction on techniques and materials, plus strategies for making work that's exciting, unintimidating, and fulfilling. Filled with Gregory's encouraging words and motivating illustrations, Art Before Breakfast teaches readers how to develop a creative habit and lead a richer life through making art.

    NLP, one of the fastest growing developments in applied psychology, describes in simple terms what they do differently, and enables you to learn these patterns of excellence. This approach gives the practical skills used by outstanding communicators. Excellent communication is the basis of creating excellent results. NLP skills are proving invaluable for personal development and professional excellence in counselling, education and business. Introducing NLP includes:- How to create rapport with others- Influencing skills- Understanding and using body language- How to think about and achieve the results you want- Effective meetings, negotiations and selling

    Start Here solves that problem; it tells you how to read your way into 25 amazing authors from a wide range of genres--from classics to contemporary fiction to comics.Each chapter presents an author, explains why you might want to try them, and lays out a 3- or 4-book reading sequence designed to help you experience fully what they have to offer. It’s a fun, accessible, and informative way to enrich your reading life.A wide array of writers, critics, and bloggers offer their expertise and passion for these authors to help you get started reading authors you’ve always wanted to try.Includes chapters by Erin Morgenstern (The Night Circus) on Neil Gaiman, Joe Hill (Heart-Shaped Box) on Bernard Malamud, Linda Fairstein (The Alexandra Cooper Series) on Edgar Allan Poe, and Kevin Smokler (Practical Classics) on Sherman Alexie.Also includes chapters on reading your way into:Margaret AtwoodJane AustenRay BradburyItalo CalvinoPhilip K DickCharles DickensE.M. ForsterGabriel Garcia MarquezErnest HemingwayZora Neale HurstonJohn IrvingStephen KingCormac McCarthyHerman MelvilleArthur MillerAlice MunroHaruki MurakamiRichard RussoZadie SmithDavid Foster WallaceColson Whitehead

    Presented in an easy-to-use format arranged by topic and cross-referenced, so you can dip in and out as needed for advice, this book offers hundreds of answers, fixes, insider tips, and secrets to help you along the way. Divided into sections that cover a multitude of topics such as: choosing the right hook for you, putting gauge measurements to work, fool-proof ways of turning, quick fixes for uneven edges, shaping with increases and decreases, how to make neat corners, marking essentials, dealing with yarn ends, choosing the right seam and even how to look after crochet garments, 200 Crochet Tips, Techniques & Trade Secrets contains a wealth of technical knowledge and handy tips. Aimed at all crocheters, from the beginner to the more experienced, this book is a valuable addition to any craft library.

    This is the definitive book on knitting techniques, with valuable information for everyone from beginners to experienced knitters. June Hiatt presents not only a thorough, thoughtful approach to the craft, but also a passion for carrying on the art of knitting to future generations. She has repeatedly tested the various techniques and presents them with clear, easy-to-follow instructions—as well as an explanation of what each one can contribute to your knitting. Informed by decades of experience and thousands of hours of practice, this comprehensive resource offers a variety of ways to approach every skill and technique and offers solutions that can help solve the most challenging aspects of any knitting project. The Principles of Knitting has been totally rewritten—new instructions, new illustrations, and new information. While the basics of knitting have not changed much, June’s understanding of the material has deepened over the last twenty-five years, and she’s eager to share what she has learned with the knitting world. In addition, the book has been reorganized to make it easier to use and has a gorgeous new design. Reading The Principles of Knitting is like having a knitting mentor by your side who can answer any knitting question you have in an honest, intelligent, informed manner.

    Taking examples from sources as diverse as Plato and Steven Spielberg, author Julian Baggini presents abstract philosophical issues in concrete terms, suggesting possible solutions while encouraging readers to draw their own conclusions: Lively, clever, and thought-provoking, The Pig That Wants to Be Eaten is a portable feast for the mind that is sure to satisfy any intellectual appetite.

    The author shows the correct formats for both screenplays and teleplays, and takes the writer through the writing and marketing process.

    Writing very bad poetry requires talent. It helps to have a wooden ear for words, a penchant for sinking into a mire of sentimentality, and an enviable confidence that allows one to write despite absolutely appalling incompetence.The 131 poems collected in this first-of-its-kind anthology are so glaringly awful that they embody a kind of genius. From Fred Emerson Brooks' "The Stuttering Lover" to Matthew Green's "The Spleen" to Georgia Bailey Parrington's misguided "An Elegy to a Dissected Puppy," they mangle meter, run rampant over rhyme, and bludgeon us into insensibility with their grandiosity, anticlimax, and malapropism.Guaranteed to move even the most stoic reader to tears (of laughter), Very Bad Poetry is sure to become a favorite of the poetically inclined (and disinclined).