The remarkable story of the brand that was able to pull off the near-impossible challenge of integrating itself into the food habits of a nation strongly habituated to eating indigenous sweets is recounted here. It is a behind-the-scenes look at the Cadbury Dairy Milk journey in India over the last six decades.

    . ." "There's no way . . ." "It's impossible . . ." Enough. Get off your ass make your "someday" goals a priority—today. After years of coaching and consulting hundreds of startup rookies as well as seasoned entrepreneurs, executives, and CEOs, Bedros Keuilian realized that most people who want to start a business, grow an existing business, author a book, make more money, or make a bigger impact usually take the long, slow, painful way to get there . . . and more than 80 percent of entrepreneurs never get to their desired destination or achieve their full potential in business. They treat their dream as if it were merely a hobby and dip their toes in the water, but they never commit to diving in—you get the idea. It's time to cut the bullshit excuses. Everyone has a gift, a purpose. It's your duty to figure out what your gift is and how you're going to share it with the world. Man Up: How to Cut the Bullshit and Kick Ass in Business (and in Life) is your guide to doing exactly that. Keuilian, founder and CEO of Fit Body Boot Camp and known as the "hidden genius" behind many of the most successful brands and businesses throughout multiple industries, will show you how to break out of the sea of mediocrity, get singularly focused on your purpose, and do what it takes—not only to achieve but dominate your goals. With Keuilian's no-nonsense approach in both business and personal spheres, you'll be able to define your purpose and have clarity of vision—and a plan—to make the quantum leap. Whether it's creating and growing a company, leaving a legacy, making a difference, or launching a new brand, you will discover how to use your passion, purpose, and sheer grit to overcome any adversity that attempts to derail your progress. If there's an area of your life in which you need to man up, this book will get you there.

    

    

    and without chasing after clients!In The Rookie Copywriter’s Survival Guide, master copywriter and serial entrepreneur Doberman Dan, shows how anybody with just mediocre... or even NO copywriting skills... can make a LOT of money in a very short period of time.This isn’t the typical “pay your dues and work for peanuts” advice often given to rookie copywriters or people who are thinking of getting into the business of copywriting. It’s a unique way you can get paid... and paid very well... while you learn the craft of direct response copywriting.Dan reveals the exact plan he used to break free from a low paying dead-end job and went on to make MILLIONS while becoming one of the most in-demand copywriters in the country. Dan has used his copywriting skills to “bootstrap” numerous businesses over the past 20 years... with nothing but a yellow notepad, pen and the gray matter between his ears. Time and time again... in a plethora of markets and niches.You’ll discover the highly profitable secrets from a battle-hardened grizzled veteran entrepreneur, marketer and copywriter that can only be gained from decades of hard-won “in the trenches” experience.Who is Doberman Dan?After twelve years as a full-time inner city police officer and 9 years of part-time consecutive entrepreneurial failures, Dan finally discovered the secrets of the most successful copywriters and direct marketers in the world. After his 9 years of “trial by fire” business failures, he finally “hit a home run” in the mail order business. He went on to apply his successful marketing and copywriting experience to online marketing... for his own businesses and also as a consultant to some of the most successful businesses in the country.

    Discover the real reason why people around the world are adding network marketing to their lives. In this book you will learn: * Why network marketing is a natural thing for us to do. * How to present network marketing so that prospects "get it." * The real power behind our business. * Why jobs are nice, but risky ... and what we can do about it. * How to take a different view of the big picture. * Chances of failure and the absence of guarantees. * Understanding wealth ... and being broke. * The easiest way to spread your message. Short, compact, and to the point. A fast read, and a faster life-changer. Here is your chance to see what others see. Scroll up and get your copy now!

    It enables you to have complete control over style, design, and color of your garments. And once you learn the basic practice, you can knit almost anything you can think of. What stands in most people’s way is getting started. How do you learn to knit socks? Where do you find knitting patterns? This book answers all of those questions and more. What will this book teach you? • Getting started knitting socks • How to find the right knitting tools and correct needles for knitting your socks • How to pick the best knitting yarn • 10 Most popular sock knitting patterns • How to size your socks • How to knit socks from the Top-down • How to knit sock from the Toe-up • Sock Cast-on techniques, such as, Long Tail cast on, Eastern/ Turkish cast on • The Double Point and Circular Needle methods • Tips on how to knit long lasting, beautiful socks • And so much more!.. Even if you have never picked up a pair of knitting needles before, you can easily start knitting your way towards a pair of perfect socks with this book. It even includes a Glossary of Knitting Terms as an added BONUS, so as you expand your projects to other designs and find other patterns, you will never be in the dark. This book also includes 1 basic top-down sock pattern and 7 additional popular sock patterns for you to work on. While this book is intended to get you started in the world of knitting, it can easily serve as a refresher for even the most experienced knitter! Whether you want to get started or want to get back to basics and hone your skills, "Knitting Socks for Beginners" is the book for you. From Tube socks to Fair Isle socks, you have all the information and knitting patterns you need. Socks are not necessarily the easiest thing to knit, but the techniques used to make a pair of socks introduces you to everything else you need to know about knitting. This book will guide you through every stage of the knitting process and help you create a pair of perfectly knitted socks, in just three days! There is no better book for learning the basics of knitting. This acts as the perfect springboard for more complex knitting projects, with all of the techniques, tips, and terms spelled out to keep you on the right track. If you are looking for a great book about sock knitting, look no further. Get your copy of "Knitting Socks for Beginners" today! Check Out What Others Are Saying... "This is a brilliant book for beginners. I've never tried knitting before but now can't wait to get started. The author goes through every step of the knitting process in fine detail. The book is very well written and has excellent photographs and diagrams. I would definitely recommend this book to anyone who wants to try sock knitting for the first time." - Lesley H "I've been thinking of knitting for quite a awhile now. I'm glad I stumbled on this book. I'm a total newbie so this book is perfect for me. "Knitting socks for beginners" gives step by step instructions to get started at knitting socks. Has tons of info- tools, needle size,yarn types. Great help for the beginner.

    YouTube : I Invented You Tube is the true story of how Eric Skaggs gave Chad Hurley the idea for YouTube from domain name to exit strategy and everything else in between in exchange for a promise of one percent of $1.65 billion.

     What if you could start your day out with an excited shout instead of a frustrated sigh? Unfortunately, selling handmade goods online is no longer as simple as throwing together a product listing and waiting for sales to roll in. There are now millions of people with handmade products and they are all eager to build a sustainable income. The Handmade Entrepreneur uses precise methods based on proven marketing techniques to set you above the competition. It teaches you how to create a genuine business you can count on rather than a bundle of shop pages and social media accounts built on a foundation of guesswork. What You Can Expect to Learn from This Book: • How to take DIY pictures that get clicks and sales • How to set up a shop that turns visitors into buyers in under two seconds • How to price your items • How to write titles and descriptions • How to brand your business with DIY techniques • How to rank your pages • How to find targeted audiences • How to build up your list of followers • Where to promote your listings • How to sell without selling • How to form relationships with people who can send you extra sales • How to start a "buzz" about your products • Which tools to incorporate into your business The goal of this book is to free you from having to rely on any third-party website for your sales. Yes, you can take advantage of platforms like Etsy, and you should, but websites come and go, and if all your sales come only from that website, you run into trouble every time there are algorithm changes, a saturation of sellers, or cheaper products to compete with. You are trying to generate sales, which means that you are trying to run a business, which in-turn means that you need a real business plan. Brick and motor stores don't just buy a bunch of goods, throw them in a building, and hope people will come. They plan, study their target market, pick a perfect store location, and prepare to market themselves. Just because you sell online does not mean that you can skip all of these steps. You have billions of products to compete with online and a crowd of shoppers who have an overwhelming number of options before them. You must prepare your storefront, get your products ready, know your audience, and then know how to market to them. Optimizing Your Shop for Sales Dani starts out showing you how to prepare your products with photos that attract clicks and sales. It doesn't just tell you how to do it, though. It SHOWS you. Thanks to the help of many carefully selected Etsy sellers, there are many example photos for each point. In addition to this, the author only shows you DIY photos to prove that you can do it all on your own. Next, Dani discusses how to optimize your shop. She goes through every aspect such as banners, profiles, descriptions, tags, and titles. You will learn how to optimize your pages so that people stay there instead of leaving instantly. This can be done by creating an inviting environment with images and content that buyers can skim through in under two seconds. If buyers can determine that your page is worth staying on in less than two seconds, you have won the battle. Finding Targeted Audiences and Marketing The issue with selling online is finding people who would be interested in your products.

    In an age when manufactured goods are king, it seems improbable that handmade goods could find value. That’s just it though. They have value because they have meaning. Handmade gifts are making a huge comeback. When you make something and put your heart and spirit into it, that item has more value than anything from a department store. This year for Christmas, see what all the fuss is about. This book takes you on an easy step-by-step journey through crocheting some things to make your holidays just a little more cozy. From the simple, to the complex, this book really covers it all. For those that have never picked up a hook before, there are easy to follow directions on how to get started and what the basic skills you will need are. For those that can spin out a blanket in a matter of hours, there’s something for you too! The projects are paired with pictures, showing you just a quick idea of what you can do with your project. There’s so much out there! Each pattern also comes with directions on how much yarn you will need, the hook type, and helpful hints. Christmas is right around the corner. Start a new tradition this year with some handmade decorations that will be treasured for years. You’ll be surprised at how easy they really are to put together. Comments From Other Readers “I don’t normally have the patience to sit and just work on a craft. Then I broke my leg. Needless to say there wasn’t too much I could do but sit for long periods of time. You can only have so many Netflix marathons. A friend of mine from work suggested taking up crocheting. I figured with this book I might be able to throw something together for the holidays and if not, I’d at least keep my mind off my leg. It was a success on both parts! I started out with a runner and worked my way up to a wreath. I know this is something I’ll continue long after I’m up and walking!” - Amy (Minnesota, US) “I loved making little gifts for my kid’s teachers and even as stocking stuffers. The Elf was adorable and the cape will get a lot of use as the days get colder. I’m so glad I grabbed this book!” - Kelli (North Carolina, US) Tags: homemade holiday, yarn, crochet, beginners crochet, Christmas, holiday, winter, knit, Crocheting, Crochet, Afghan, knitting, one day crocheting, Christmas projects, Crochet Projects, Christmas Gifts, DIY Christmas

    Whether you are looking to rev up your real estate business, deciding whether to specialize in commercial or residential real estate, or just interested in refining specific skills, this book is for you. This no-nonsense guide shows you the fun and easy way to become a successful real estate agent. It provides expert advice on acquiring the skills needed to excel and the respect and recognition you'll gain through making sales and generating profit. Soon you'll have all the tools you need to:Prospect your way to listings and sales Build a referral-based clientele Work with expired and FSBO listings Plan and host a successful open house Present and close listing contracts Market yourself and your properties online and in print Negotiate contracts and avoid derailment Stake your competitive position Achieve excellent relationships with clients Spend less time to earn more money This guide features tips and tricks for working with buyers, must-haves for a successful real estate agent, and common pitfalls that can be avoided. Also included is a list of Web sites for real estate agents that are valuable resources for success. With Success as a Real Estate Agent For Dummies, you'll discover how to acquire key skills and get on track for a successful career!

    No confusion. Just solid, fail-safe tips for writers to take their dictation to the next level. From the author of "The Writer's Guide to Training Your Dragon", this mini-guide will help you choose the right microphone, transcribe on-the-go with Dragon and put you on the path to sky-high word counts. You will also learn little-known tricks, such as:- Dictating into programs Dragon doesn't support - such as Scrivener;- Preventing a crash from taking your dictated text with it;- Creating a "Quiet Profile" for when you need to dictate without disturbing others;- Using the same profile on multiple computers - and keeping it updated;- Running your desktop Dragon app on an iPad or Android tablet - anywhere, anytime.Designed to get you up-and-running with this powerful software in no time, "Quick Cheats for Writing with Dragon" may make you want to never look at a keyboard again!

    Now, James Scurlock engages, educates, and entertains readers with the captivating story of DHL co-founder and billionaire Larry Hillblom.King Larry begins with an early biography of Larry Lee Hillblom, a mercurial young man who grew up on a peach farm outside of Fresno, California. Hillblom co-founded DHL in 1969 (three years before FedEx), and it became the fastest-growing corporation in history. Hillblom’s expatriate life began in 1981, when he retreated to a small tax haven in the Western Pacific. There he led the resistance to American meddling in the Marianas Islands. Hillblom’s voracious appetite for underage prostitutes is another facet of his unusual story. In 1995, Hillblom’s amoral, thrill-seeking nature caught up to him when his seaplane disappeared off the coast of Anatahan, leaving behind an estate worth billions. Weeks later, five impoverished women and their attorneys came forward to challenge Hillblom’s will in a legal battle for his fortunes that continues to this day. Meticulously researched and thoroughly engaging, King Larry will satisfy fans of such bestsellers as Confessions of an Economic Hit Man and The Accidental Billionaires .

    Using Cohen's trademark style-with tips, statistics, quotes, and stories from parents and students, as well as expert advice-this guide tackles the most important topics on parents''minds, including:• What parents should never say or do when dropping their child off on campus• Staying connected (but not too connected) to your child• When to visit, how often to visit, what to expect when visiting• Helping your child make good choices & supporting the wrong ones• What every parent must know about safety issues

    And how do you do that? By learning to Push in the Orangetheory Fitness workout. By doing so, you also learn to do the same in your life - to take on new challenges, to pursue your biggest goals, and to become the best version of you.What makes Orangetheory different from every workout you’ve tried? Why is it one of the fastest-growing fitness franchises today? And how can it change your life? In Push, you’ll learn the amazing story behind Orangetheory, the journey Ellen Latham took to create it, and how to apply the elements of Base, Push, and All Out from the workout studio to your own life.