But for all the heat of claim and counter-claim, the argument is essentially beside the point: it’s here; it’s everywhere. The real question is, do we direct technology, or do we let ourselves be directed by it and those who have mastered it? “Choose the former,” writes Rushkoff, “and you gain access to the control panel of civilization. Choose the latter, and it could be the last real choice you get to make.” In ten chapters, composed of ten “commands” accompanied by original illustrations from comic artist Leland Purvis, Rushkoff provides cyberenthusiasts and technophobes alike with the guidelines to navigate this new universe.In this spirited, accessible poetics of new media, Rushkoff picks up where Marshall McLuhan left off, helping readers come to recognize programming as the new literacy of the digital age––and as a template through which to see beyond social conventions and power structures that have vexed us for centuries. This is a friendly little book with a big and actionable message. World-renowned media theorist and counterculture figure Douglas Rushkoff is the originator of ideas such as “viral media,” “social currency” and “screenagers.” He has been at the forefront of digital society from its beginning, correctly predicting the rise of the net, the dotcom boom and bust, as well as the current financial crisis. He is a familiar voice on NPR, face on PBS, and writer in publications from Discover Magazine to the New York Times.“Douglas Rushkoff is one of the great thinkers––and writers––of our time.” —Timothy Leary“Rushkoff is damn smart. As someone who understood the digital revolution faster and better than almost anyone, he shows how the internet is a social transformer that should change the way your business culture operates." —Walter Isaacson

    Learn how to leverage the Django web framework to its full potential in this advanced tutorial and reference. Endorsed by Django, Pro Django more or less picks up where The Definitive Guide to Django left off and examines in greater detail the unusual and complex problems that Python web application developers can face and how to solve them.Provides in-depth information about advanced tools and techniques available in every Django installation Runs the gamut from the theory of Django's internal operations to actual code that solves real-world problems for high-volume environments Goes above and beyond other books, leaving the basics behind Shows how Django can do things even its core developers never dreamed possible

    Each idiom comes with a detailed description, example code showing the "wrong" way to do it, and code for the idiomatic, "Pythonic" alternative. *This version of the book is for Python 2.7.3+. There is also a Python 3.3+ version available.* "Writing Idiomatic Python" contains the most common and important Python idioms in a format that maximizes identification and understanding. Each idiom is presented as a recommendation to write some commonly used piece of code. It is followed by an explanation of why the idiom is important. It also contains two code samples: the "Harmful" way to write it and the "Idiomatic" way. * The "Harmful" way helps you identify the idiom in your own code. * The "Idiomatic" way shows you how to easily translate that code into idiomatic Python. This book is perfect for you: * If you're coming to Python from another programming language * If you're learning Python as a first programming language * If you're looking to increase the readability, maintainability, and correctness of your Python code What is "Idiomatic" Python? Every programming language has its own idioms. Programming language idioms are nothing more than the generally accepted way of writing a certain piece of code. Consistently writing idiomatic code has a number of important benefits: * Others can read and understand your code easily * Others can maintain and enhance your code with minimal effort * Your code will contain fewer bugs * Your code will teach others to write correct code without any effort on your part

    The second wave came in 2006 when home-grown VCs raised large amounts of capital and funded products and services companies for Indian consumers.This is a gripping behind-the-scenes story of a VC's journey, right from the beginning of the second start-up revolution in India in 2006 until the end of the funding frenzy in 2016. A story about how global conditions, local consumers, founder ambition and good old greed shaped the start-up story in India.Rahul Chandra is the co-founder of Helion Ventures, and in this candid memoir he tells us about his journey building one of India's oldest VC firms. In a remarkably gripping account, he recounts his adventures in India's hyper-funded start-up ecosystem.The Moonshot Game gives readers an insight into the secret world of a VC, with unguarded stories involving large bets and big mistakes, and tales of how one juggles several investments at the same time.Rahul shows why being a VC is a constant journey of ups and downs, why building value is a long-term business, and why no amount of failure can be an excuse to lose optimism in the power of entrepreneurship.

    Proceed step-by-step through five progressively more complex web applications: from a "Hello World" app all the way to a robust Newspaper app with a custom user model, complete user authentication flow, foreign key relationships, and more. Learn current best practices around class-based views, templates, urls, user authentication, testing, and deployment. The material is up-to-date with the latest versions of both Django (2.0) and Python (3.6). TABLE OF CONTENTS: * Introduction * Chapter 1: Initial Setup * Chapter 2: Hello World app * Chapter 3: Pages app * Chapter 4: Message Board app * Chapter 5: Blog app * Chapter 6: Forms * Chapter 7: User Accounts * Chapter 8: Custom User Model * Chapter 9: User Authentication * Chapter 10: Bootstrap * Chapter 11: Password Change and Reset * Chapter 12: Email * Chapter 13: Newspaper app * Chapter 14: Permissions and Authorizations * Chapter 15: Comments * Conclusion

    'Programming The World Wide Web', written by bestselling author, Robert Sebesta, provides a comprehensive introduction to the programming tools and skills required for building and maintaining server sites on the Web.

    Exploring InternetBook target is to explore useful resources in internet for Researchers,Entrepreneurs,Students,TeachersDescriptionExploring Internet Order it online 1. Ch 1 Internet Introduction2. Ch 2 Communication tools3. Ch 3 internet for research4. Ch 4 Career booster5. Ch 5 Entrepreneur6. Ch 6 Build your website now7. Ch 7 SEO SNO8. Ch 8 Earning Money online9. Ch 9 Internet for U10. Ch 10 hidden resources11. Ch 11 Online Frauds12. Ch 12 Additional Chapter13. Ch 13 Tips n tricks

    Today, Rails developers and architects need better ways to interface with legacy systems, move into the cloud, and scale to handle higher volumes and greater complexity. In Service-Oriented Design with Ruby and Rails Paul Dix introduces a powerful, services-based design approach geared toward overcoming all these challenges. Using Dix's techniques, readers can leverage the full benefits of both Ruby and Rails, while overcoming the difficulties of working with larger codebases and teams. Dix demonstrates how to integrate multiple components within an enterprise application stack; create services that can easily grow and connect; and design systems that are easier to maintain and upgrade. Key concepts are explained with detailed Ruby code built using open source libraries such as ActiveRecord, Sinatra, Nokogiri, and Typhoeus. The book concludes with coverage of security, scaling, messaging, and interfacing with third-party services. Service-Oriented Design with Ruby and Rails will help you Build highly scalable, Ruby-based service architectures that operate smoothly in the cloud or with legacy systems Scale Rails systems to handle more requests, larger development teams, and more complex code bases Master new best practices for designing and creating services in Ruby Use Ruby to glue together services written in any language Use Ruby libraries to build and consume RESTful Web services Use Ruby JSON parsers to quickly represent resources from HTTP services Write lightweight, well-designed API wrappers around internal or external services Discover powerful non-Rails frameworks that simplify Ruby service implementation Implement standards-based enterprise messaging with Advanced Message Queuing Protocol (AMQP) Optimize performance with load balancing and caching Provide for security and authentication

    You'll learn hands-on how Node makes life easier for experienced JavaScript developers: not only can you work on the front end and back end in the same language, you'll also have more flexibility in choosing how to divide application logic between client and server.Written by a core contributor to the framework, Node: Up and Running shows you how Node scales up to support large numbers of simultaneous connections across multiple servers, and scales down to let you create quick one-off applications with minimal infrastructure. Built on the V8 JavaScript engine that runs Google Chrome, Node is already winning the hearts and minds of many companies, including Google and Yahoo! This book shows you why.Understand Node's event-loop architecture, non-blocking I/O, and event-driven programmingDiscover how Node supports a variety of database and data storage toolsLearn best practices for writing easy-to-maintain code for NodeGet concrete examples of how to use the various Node APIs in practiceTake advantage of the book’s complete API reference

    It has become adevelopment platform in it own right. Applications written using Excel are partof many corporations' core suites of business-critical applications. In spite ofthis, Excel is too often thought of as a hobbyist's platform. While there arenumerous titles on Excel and VBA, until now there have been none thatprovide an overall explanation of how to develop professional-quality Excel-basedapplications. All three authors are professional Excel developers who runtheir own companies developing Excel-based apps for clients ranging fromindividuals to the largest multinational corporations. In this book they showhow anyone from power users to professional developers can increase thespeed and usefulness of their Excel-based apps.

    In 1999, "Refactoring" revolutionized design by introducing an effective process for improving code. With the highly anticipated " Refactoring to Patterns ," Joshua Kerievsky has changed our approach to design by forever uniting patterns with the evolutionary process of refactoring.This book introduces the theory and practice of pattern-directed refactorings: sequences of low-level refactorings that allow designers to safely move designs to, towards, or away from pattern implementations. Using code from real-world projects, Kerievsky documents the thinking and steps underlying over two dozen pattern-based design transformations. Along the way he offers insights into pattern differences and how to implement patterns in the simplest possible ways.Coverage includes: A catalog of twenty-seven pattern-directed refactorings, featuring real-world code examples Descriptions of twelve design smells that indicate the need for this book s refactorings General information and new insights about patterns and refactoringDetailed implementation mechanics: how low-level refactorings are combined to implement high-level patterns Multiple ways to implement the same pattern and when to use each Practical ways to get started even if you have little experience with patterns or refactoring"Refactoring to Patterns" reflects three years of refinement and the insights of more than sixty software engineering thought leaders in the global patterns, refactoring, and agile development communities. Whether you re focused on legacy or greenfield development, this book will make you a better software designer by helping you learn how to make important design changes safely and effectively. "

    Completely updated to comprehensively reflect the most recent changes to the ISTQB Foundation Syllabus, the book adopts a practical, hands-on approach, covering the fundamental topics that every system and software tester should know. The authors are themselves developers of the ISTQB syllabus and are highly respected international authorities, teachers and authors within the field of software testing.

    Did you design your system to survivef a sudden rush of visitors from Digg or Slashdot? Or an influx of real world customers from 100 different countries? Are you ready for a world filled with flakey networks, tangled databases, and impatient users?If you're a developer and don't want to be on call for 3AM for the rest of your life, this book will help.In Release It!, Michael T. Nygard shows you how to design and architect your application for the harsh realities it will face. You'll learn how to design your application for maximum uptime, performance, and return on investment.Mike explains that many problems with systems today start with the design.

    It starts by explaining how message queuing works, its history, and how RabbitMQ fits in. Then it shows you real-world examples you can apply to your own scalability and interoperability challenges.About the TechnologyThere's a virtual switchboard at the core of most large applications where messages race between servers, programs, and services. RabbitMQ is an efficient and easy-to-deploy queue that handles this message traffic effortlessly in all situations, from web startups to massive enterprise systems.About the BookRabbitMQ in Action teaches you to build and manage scalable applications in multiple languages using the RabbitMQ messaging server. It's a snap to get started. You'll learn how message queuing works and how RabbitMQ fits in. Then, you'll explore practical scalability and interoperability issues through many examples. By the end, you'll know how to make Rabbit run like a well-oiled machine in a 24 x 7 x 365 environment.Written for developers familiar with Python, PHP, Java, .NET, or any other modern programming language. No RabbitMQ experience required. Purchase of the print book comes with an offer of a free PDF, ePub, and Kindle eBook from Manning. Also available is all code from the book. What's InsideLearn fundamental messaging design patternsUse patterns for on-demand scalabilityGlue a PHP frontend to a backend written in anythingImplement a PubSub-alerting service in 30 minutes flatConfigure RabbitMQ's built-in clusteringMonitor, manage, extend, and tune RabbitMQ========================================​====Table of ContentsPulling RabbitMQ out of the hatUnderstanding messagingRunning and administering RabbitSolving problems with Rabbit: coding and patternsClustering and dealing with failureWriting code that survives failureWarrens and Shovels: failover and replicationAdministering RabbitMQ from the WebControlling Rabbit with the REST APIMonitoring: Houston, we have a problemSupercharging and securing your RabbitSmart Rabbits: extending RabbitMQ

    This one's a keeper." --Robert C. Martin "If you want to be an expert in the state of the art in TDD, you need to understand the ideas in this book."--Michael Feathers Test-Driven Development (TDD) is now an established technique for delivering better software faster. TDD is based on a simple idea: Write tests for your code before you write the code itself. However, this simple idea takes skill and judgment to do well. Now there's a practical guide to TDD that takes you beyond the basic concepts. Drawing on a decade of experience building real-world systems, two TDD pioneers show how to let tests guide your development and "grow" software that is coherent, reliable, and maintainable. Steve Freeman and Nat Pryce describe the processes they use, the design principles they strive to achieve, and some of the tools that help them get the job done. Through an extended worked example, you'll learn how TDD works at multiple levels, using tests to drive the features and the object-oriented structure of the code, and using Mock Objects to discover and then describe relationships between objects. Along the way, the book systematically addresses challenges that development teams encounter with TDD--from integrating TDD into your processes to testing your most difficult features. Coverage includes - Implementing TDD effectively: getting started, and maintaining your momentum throughout the project - Creating cleaner, more expressive, more sustainable code - Using tests to stay relentlessly focused on sustaining quality - Understanding how TDD, Mock Objects, and Object-Oriented Design come together in the context of a real software development project - Using Mock Objects to guide object-oriented designs - Succeeding where TDD is difficult: managing complex test data, and testing persistence and concurrency