Aaron Shapiro helps companies build thriving digitally driven businesses. In his firm's extensive study of the Fortune 1000, a clear pattern emerged: the most successful companies drive sales by focusing on users instead of just customers. This is a fundamental strategic shift. Rather than trying to get people to buy stuff online, these companies home in on the user experience. They've realized that building relationships between people and their brand has huge value, even if those users aren't spending a dime on their products (yet). It's no secret that Internet-based companies like Google and Facebook thrive by building their user base before turning to monetization. Shapiro's big insight is that offline companies can successfully do the same, integrating offline products with an online presence and building platforms that create a lasting relationship between their brand and their users. Shapiro provides a strategic approach to refocusing your business in every way, from technology infrastructure and management to product design and marketing.

     Everything about U2 is huge-from their music to their tours to their influence on popular culture and politics worldwide. They are cultural icons as well as multimillion-album-selling pop stars. Underpinning the band's popularity, from the beginning, is their passion for touring. For more than twenty years, U2 has been primarily a live band-hardly ever off the road. Performing live is what they love to do best. And it is their touring that defines their creativity and reflects the direction of the band. From the first bare-bones Tick Tock Tour of 1980 through the massive, seminal Joshua Tree and ZooTV tours of the eighties and nineties to the most recent, more intimate Elevation Tour of 2001, it is their live shows that have set U2's agenda. For the first time, the band has agreed to chronicle this vital part of its creative energy. More than 500 photos from hundreds of performances have been handpicked from a twenty-five-year archive. Many of these photos are behind-the-scenes shots that have never been published before. The book includes commentary by Diana Scrimgeour, the official photographer on recent tours, as well as first-person accounts from band members, the core creative team, friends, and associates. "U2 Show" is the music publishing event of 2004.

    This book contains first hand accounts of life in the workhouse, enabling you to see the workhouse through the eyes of people who experienced it.CONTENTSFOODI am fond of gruelSaltless gruel and dry breadSweetened gruel and diarrhoeaSour gruelSICKNESSRaw, festering soresThe tramp with diarrhoeaAsking for the doctorBATHING, UNDRESSING AND DRESSINGDirty looking bathsOur clothes were taken from us“Hurry up, women”Wet clothesThe condition of the clothesCONDITIONS AND PEOPLEDo I look like a prostitute?We were “only tramps”Coming into contact with other men’s fleshThirst“Your neighbour breathed right into your face”Being woken up throughout the nightPunished for being cheekyBEDS AND BEDDINGThe wire mattressThe wire pillow – a cruel inventionDirty blankets and hard bedsLABOURPicking oakumStone-breaking in Paddington work houseA NIGHT IN A WORKHOUSEYou’ve missed your gruelA stain of blood bigger than a man's handFilthy anecdotesThe swearing clubChecking for liceThree fourths of a pint of gruel in a yellow basinMilling with the crank-handleTHE CRAWLERS: THE WOMAN UNABLE TO GET ADMISSION TO THE WORKHOUSEA CHILD'S MEMORIES OF BEING PUT IN THE WORKHOUSE

    The book offers works by some of the best architecture critics of the twentieth century including Ada Louise Huxtable, Lewis Mumford, Herbert Muschamp, Michael Sorkin, Charles Moore, Frederick Law Olmsted, and Jane Jacobs to explains some of the most successful methods with which to approach architectural criticism. Each chapter opens with a reprint of a historically significant essay (and organized by typology such as the skyscraper, the museum, and parks) discussing a specific building or urban project. The author, Alexandra Lange, then offers a close reading of that essay, as well as her own analysis through contemporary examples, to further enlighten the reader about how to write an effective piece of architectural criticism. This book, based on lessons learned from the author's courses at New York University and the School of Visual Arts, could serve as the primary text for a course on criticism for undergraduates or architecture and design majors. Architects covered include Marcel Breuer, Diller Scofidio + Renfro, Field Operations, Norman Foster, Frank Gehry, Frederick Law Olmsted, SOM, Louis Sullivan, and Frank Lloyd Wright.

    King, and Howlin' Wolf; the multicolored psychedelic hallucinations promoting the Grateful Dead, Dylan, and the Doors; the deliciously tasteless art for the Sex Pistols, Crime, and the Clash. From the Red Dog Saloon in San Francisco, where the psychedelic scene started, to CBGB, New York's punk Mecca, and beyond. 1,500 images searched out world-wide from clubs, attics, and bedrooms—as well as more formal collections—are reproduced in their original blazing colors. Replete with firsthand history—including exclusive interviews with scores of insiders, poster artists, musicians, and promoters—this is the ultimate high for the rock music fan, required reading for the poster collector, a treasure trove for the graphic artist, and a riotous feast for anyone who digs pop culture.

    However, there were more than 150,000 applicants, and you can be sure the successful candidates had not only relevant backgrounds, but also determination and a genuine desire to embark on one of the most coveted, rewarding, and challenging careers in the world.Joe Koletar, whose own blue-ribbon career at the Bureau is second to none, shows how to get the job-and how to thrive once you've got it.In The FBI Career Guide, Koletar’s inside look at the real FBI reveals:Smart educational and career decisions to improve your odds of being hiredHow to meet and network with current FBI agentsWhat Special Agents do, day-to-day, in different roles and environmentsHow undercover investigations, SWAT team operations, and specialty assignmentsWhat agents earn, and what benefits they receiveThe prospects for advancement, and some typical (and not so typical) career pathsHow the job may affect your personal and family lifeThis book also reveals the common mistakes applicants make, and shows how to avoid them while also giving you detailed information on excelling in the Agent Training Program.Finally, Koletar offers profiles of real agents who have gone on to successful post-FBI careers, and will help you lay the groundwork for a rewarding life after the Bureau. Above all, The FBI Career Guide will help you find out if you've got what it takes to succeed -- and if you do, how to show it.

    Weaving storytelling with masses of new and updated research, Richard Florida traces the fundamental theme that runs through a host of seemingly unrelated changes in American society: the growing role of creativity in our economy. Just as William Whyte's 1956 classic The Organization Man showed how the organizational ethos of that age permeated every aspect of life, Florida describes a society in which the creative ethos is increasingly dominant. Millions of us are beginning to work and live much as creative types like artists and scientists always have-with the result that our values and tastes, our personal relationships, our choices of where to live, and even our sense and use of time are changing. Leading the shift are the nearly 38 million Americans in many diverse fields who create for a living-the Creative Class. The Rise of the Creative Class chronicles the ongoing sea of change in people's choices and attitudes, and shows not only what's happening but also how it stems from a fundamental economic change. The Creative Class now comprises more than thirty percent of the entire workforce. Their choices have already had a huge economic impact. In the future they will determine how the workplace is organized, what companies will prosper or go bankrupt, and even which cities will thrive or wither.

    Now, there's a handy travel companion for any designer, so that you always have the essentials at your fingertips.Portable, condensed, and armed with 150 principles, Universal Principles of Design, Pocket Edition is like a Swiss Army knife of design knowledge. Richly illustrated and easy to navigate, it pairs critical need-to-know design knowledge with visual examples of the principles applied in practice. An indispensable field reference for designers of all types, this pocket edition of the best-selling Universal Principles of Design will sharpen your design thinking and expand your sense of the possible.

    In it Boyd rallied against Australia's promotion of ornament, decorative approach to design and slavish imitation of all things American.'The basis of the Australian ugliness,' he wrote, 'is an unwillingness to be committed on the level of ideas. In all the arts of living, in the shaping of all her artefacts, as in politics, Australia shuffles about vigorously in the middle - as she estimates the middle - of the road, picking up disconnected ideas wherever she finds them.'Boyd was a fierce critic, and an advocate of good design. He understood the significance of the connection between people and their dwellings, and argued passionately for a national architecture forged from a genuine Australian identity. His concerns are as important now, in an era of suburban sprawl and inner-city redevelopment, as they were half a century ago.Caustic and brilliant, The Australian Ugliness is a masterpiece that enables us to see our surroundings with fresh eyes. This handsome anniversary edition is complemented by Robin Boyd's original sketches for the book and a new afterword by major contemporary architects.

    Jim Tolpin celebrates the diversity and charm of 30 sample cottages, from a Pacific Northwest cottage modeled after a French hunting lodge to a "salvage yard vernacular cottage" built with junkyard materials.Each featured home reflects individual personality, priorities, and lifestyle. Whether by the water, on a mountain, or in a forest, field, or town, these homes emphasize quality of place over quantity of space.

    When Brooke and Steve Giannetti decided to leave their suburban Santa Monica home to build a new life on a farm, they looked into themselves, and traveled to Belgium and France, for inspiration. Brooke’s inviting prose combines with 200 photographs and Steve’s architectural drawings to show their inspirations, their materials selections, and the enviable result of their team effort and creativity: an idyllic farm in California’s Ojai Valley. We see every corner of the family home, guesthouse, lush gardens, and delightful animal quarters. Steve Giannetti is a renowned architect, and Brooke is an interior decorator and writer of the design blog Velvet and Linen. They also own Giannetti Home, a store that sells furniture and products for the home in their signature Patina style. The couple’s work has been featured in the Veranda, Coastal Living, Good Housekeeping, the New York Times. They are the authors of Patina Style.

    His structural thinking differs from that of others in his field, in its completely innovative conception of the engineer's contribution to architecture. The plasticity of architectural plans is enhanced through a decisive promotion of their structural designs. The borderline between structure and architecture thus becomes increasingly blurred. This process is explained in detail in "Informal" by reference to eight seminal projects. Balmond elucidates the theoretical basis of his engineering and architectural solutions, and his sketches transcend purely technical illustration - they are key to his approach. "Informal" invites readers to rethink their understanding of the relationships between architecture, design and engineering.

    This revised fourth edition reflects the most recent changes in residential frame construction. It contains more details for engineered wood products, fasteners, and seismic hold-down requirements, as well as the latest IRC code updates. It is well annotated and covers foundations, floors, walls, stairs, and roofs. Because examples are taken from actual job sites by a trusted expert, this book is an invaluable visual aid that can help builders and homeowners alike to tackle a wide range of framing projects.

    Founded in 1981 by Jim Ochowicz and Olympic medalist Eric Heiden and sponsored by the 7-Eleven chain of convenience stores, the team rounded up the best amateur cyclists in North America and formed them into a cohesive, European-style cycling team. As amateurs, they dominated the American race scene and won seven medals at the 1984 Olympic Games in Los Angeles. As professionals, beginning in 1985, the team went to Europe and soon received invitations to the Tour of Italy and then the Tour de France, putting Americans on the podium in landmark victories that would change the face of American cycling forever. Prepared with the enthusiastic cooperation of the team members and co-authored by the team’s founder, Jim Ochowicz, 7-Eleven is not only the most important missing piece in the story of American cycling, but the book that American cyclists have been waiting for ever since the 7-Eleven cowboys snagged that first yellow jersey.

    Haskell, with thirty dollars in his pocket, set off west to find his fortune in the West. Over the next two years he panned and dug in search of gold in the freezing conditions of Canada and the Klondike. Two Years in the Klondike and Alaskan Gold Fields 1896-1898 is a brilliant account of the short period that Haskell risked his life for “rich dirt — enough to provide them with a comfortable amount of gold dust.” “Woven around a detailed, frequently humorous narrative of the successes and failures of the author and his partner, the book offers insights into Klondike life ranging from practical advice on the techniques of cabin and boat building to observations on the virulence of mosquitoes, tent care, the quality of Klondike ‘restaurants,’ and the wisdom of justice dispensed by Alaskan miners’ meetings in the absence of any other form of law.” Ian N. Higginson, Polar Record “His account of his months in the North has the drama and color of the bestsellers he most likely read” Charlotte Gray, Gold Diggers: Striking It Rich in the Klondike “Unlike most of the books on the Klondike, Haskell told folks how life really was in the gold camps. He didn’t bother to make exaggerated claims or paint a rosy picture. … surprisingly easy to read, and his unique observations and witty remarks help make the book a gem.” Jeremiah Wood, The Outdoor Sporting Library Two Years in the Klondike and Alaskan Gold Fields 1896-1898 formed the basis of the Discovery Channel’s mini-series Klondike directed by Simon Cellan Jones and produced by Ridley Scott. Haskell was played by Richard Madden. Haskell’s book was first published when he returned from the Klondike in 1898.