Google's AdWords platform enables you to create pay-per-click advertisements that appear as 'sponsored links' when someone searches for content related to your product or service. You bid for the position to place your ad, and you only pay when someone clicks. It's that simple. If used correctly, AdWords can garner higher targeted traffic, which in turn will increase your conversion rates and profits. So, AdWords will definitely help your business, but you have no idea how to utilize them. What should you do? Take a couple of hours to read this book. Google AdWords for Beginners is designed to teach you the fundamentals of AdWords, how it works, why it works, and the proven techniques that you can use to make it work for you and your business. Additionally, this book details an eight-step blueprint that has consistently delivered positive results for companies. Upon completion, you'll be armed with the knowledge to launch profitable campaigns or drastically improve an existing one.

    The FBI is afraid they’ll have to do a deal with the devil to find her.Kelsey, a pilot so good she taught the military how to fly, goes shopping at a Safeway store, and simply disappears.Her fiance, Patrick Frazee, says he doesn't have a clue. In fact, he says they broke up just a few days before. He's as mystified as everyone else.But Kelsey's mother, Cheryl, is afraid she knows what happened to her daughter.A task force of FBI and the Colorado Bureau of Investigation agents believe they also know what happened to Kelsey. They have cell phone records and more, including surveillance video and DNA. But they have run into a roadblock.The agents have to get someone close to the killer to flip and turn state's evidence.Are they going to have to do a deal with the devil to find justice for Kelsey Berreth?The Murder of Kelsey Berreth: A Shocking True Crime Story.This is a riveting story of a young woman's disappearance, her family's will to find out what happened, and a 21st-century police investigation that nearly cracks the case wide open.Nearly.Will the FBI do a deal with the devil to solve this crime?

    And the most respected of these is the code of silence. For the first time, a hockey player is prepared to reveal what really goes on in the NHL, in the spirit of what Ball Four did for baseball. The money, the personalities, the adultery, and the drugs--and also the little things that make up daily life in the league. Most athletes have little to say, but Sean doesn't have that problem. Yes, he tells us about the guys he's fought and the guys he's partied with, and he tells us where to find the best cougar bars in various NHL cities and what it's like to be hounded by the media when you're dating a celebrity. But Sean's job on the ice was always to get inside the heads of the guys he played against, and that insight on human nature is on full display in Offside.What makes millionaire athletes tick? What are their weaknesses? And in the end, what makes Sean Avery--once called the most hated player in the NHL--who he is? What is it like to make people hate you for a living? Sean Avery's misdeeds on and off the ice are well-documented, and he certainly has his detractors. But on the other hand, he has a lot of supporters, in part for things like being the first North American athlete to come out in favour of marriage equality, and in part just for being an interesting guy. Love him or hate him, he is one of the best-known players of the past few decades, and certainly one of the most colourful and outspoken. In Offside, he meets his accusers head-on, and gives them something to think about.

    Taking listeners behind the scenes of his research, Swanson discusses the origins of his boyhood passion for Lincoln, including his first visits to Springfield, Illinois, and Ford’s Theatre as a high school student; accounts for Booth’s movements during the manhunt; reveals how he authenticates Lincoln blood relics; and offers details about historic sites that remain little-known or obscure. Swanson describes the intrigue he continues to pursue - the women who aided Booth, lingering questions regarding other conspirators, and a timeline for both Lincoln and the conspirators on the night of April 14, 1865. The Lincoln Obsession is a uniquely personal look at how historical places and relics will forever shed new light on the first presidential assassination in America.

    It feels so authentic . . . Encompassing and inclusive . . . Reads beautifully and fluidly and feels like having a chat with your best friend' - Elizabeth Day on HOW TO FAIL'The book is a triumph...an accessible insight into the woman behind the brand' Grazia________________________Have you ever found yourself in that moment where you just wonder - what's next? I could carry on as I am but there's a yearning for something else. That's where this book started for me...Presenter. Fashion icon. Wife. Mother. Holly Willoughby lights up the nation's TV screens every day but, like all of us, she has struggled with moments of self-doubt, feelings of guilt, anger and detachment. Here she shares how she has learned to reconnect with herself in order to face her fears head on. With her trademark warmth, Holly shows how listening to her inner voice and celebrating life's little moments of beauty and joy - like looking up at the moon or finding the perfect red lipstick - helped her feel whole again. Reflections is an empathetic, encouraging book that will inspire you to live your most beautiful, authentic life.WHAT READERS ARE SAYING:-'I rarely read and read this book in two days! Much of what Holly wrote about resonated with me and I've taken so much practical advice away with me.'-'Like little snippets of therapy'-'This book is brilliant. Holly addresses many things that we all face in life and gives her best advice on how to overcome them. Fantastic for anyone but mostly anyone who suffers any kind of anxieties or self consciousness. -'Amazing . . . Holly is just fabulous and I can't put it down, so nice to know we aren't in this journey alone' -'So beautifully written and relatable in lots of ways. It will be a book that I am sure I will keep taking off of my book shelf to keep going back to read for a long time'

    From teaching you the basics to exploring the stages of the cycle of photography, Silber makes it easy for you to master the art form and create stunning pictures.Valuable photography tips from thousands of hours of interviews with professional photography masters: "What makes this book so powerful is that I have been able to distill from my 1,000s of hours of interviews with top photographers high level knowledge, that would take decades to acquire ― but I have presented this knowledge in a way that even a new photographer can grasp and put right to work. If someone applies themselves and rolls up their sleeves, with this handbook, they can become an excellent photographer and make photographs that they and others will love." You will learn valuable insights from the professional photography masters: • beginner photography tips • amateur photography tips • landscape photography tips • wedding photography tips • lifestyle photography tips • sports photography tips • animal photography tips • portrait photography tips • still life photography tips • iPhone photography tips Photography and the technology associated with it is constantly evolving, but the fundamentals remain the same. Advancing Your Photography will help to bring you the joy and satisfaction of a lifetime of pursuing the art of photography.Advancing Your Photography features: • Top tips for making outstanding photographs from iconic photographers and many other leading professional photography masters of today. • Numerous step-by-step examples • Guidance on training your eye to see composition with emotional impact • Tips on mastering the key points of operating your camera like a pro • Secrets to processing your images to professional standards • Compact design that will easily fit in your camera bag

    An uplifting tonic for the darkness and negativity of recent times.We live in an age of anxiety, besieged by bad news and uncertainty. But Dan Walker, the host of BBC1's Breakfast and Football Focus, is determined to shine a light onto stories of selflessness and compassion that seldom make the headlines. In the course of his professional life, Dan has encountered many inspiring stories of bravery and kindness. In Remarkable People, he recounts tales of incredible humanity, empathy, compassion, and a steely determination to transform lives, restore trust, renew hope.Remarkable People is the perfect book for these challenging times; an escape from the negativity of our everyday news cycle, and a tribute to courage and positivity.

    She fell through the net of the care system and reached out for friendship, only to be consumed by an escalating spiral of abuse. This harrowing and truly shocking story captures in vivid detail how gangs of men were able to ply a child with drink and drugs, then rape her and pass her around their associates with no one seemingly able to step in and prevent it. Cassie was lost in a world of appalling degradation for years before a local policeman and caring social worker became instrumental in helping her to escape and rebuild her life. In 2016, the largest case of child sexual exploitation ever brought to trial at that time in the UK resulted in the conviction of 17 men. Since Cassie's abusers were jailed, child safeguarding policies have improved so that vulnerable children like Cassie should never again fall through the net and become prey.

    The novel draws on the author’s trademark staples of humor and wit, supplying readers with honest and at times, shockingly embarrassing tales. The novel provides a been-there-done-that perspective, offering the insights of one who has spent much of her life dealing with the issues she details.Whitney Cummings presents “I’m Fine…And Other Lies” with a strikingly witty and self-deprecating tone, reflecting on her past mistakes and presenting them for the reader to learn and benefit from. Praised for its sincerity and humorous quality, this book aims to entertain as much as it aims to comfort.A Brief Look Inside:EVERY GOOD BOOK CONTAINS A WORLD FAR DEEPER than the surface of its pages. The characters and their world come alive, and the characters and its world still live on. Conversation Starters is peppered with questions designed to bring us beneath the surface of the page and invite us into the world that lives on.These questions can be used to...Create Hours of Conversation:• Promote an atmosphere of discussion for groups• Foster a deeper understanding of the book• Assist in the study of the book, either individually or corporately• Explore unseen realms of the book as never seen beforeDisclaimer: This book you are about to enjoy is an independent resource meant to supplement the original book. If you have not yet read the original book, we encourage doing before purchasing this unofficial Conversation Starters.

    They were happy times, but money was tight. Paddy slept on a mattress he dragged in from the street, and at 17 he struggled severely with the stress of juggling a college course and two jobs to support his beloved mum.But while cash may have been short, grit and wit were in over-supply, and this is the improbable true story of the lad who went from kipping in abandoned cars in Bolton to racing supercars on Top Gear, via laying concrete floors in prisons, a lively career in a leisure centre, a showbiz intervention by school pal Peter Kay and eye-popping adventures in the world of teledom.There has been mischief and misadventure, joy and sorry, huge success and unexpected challenges. It's a lifey well lived, and an unforgettable personal memoir written from the heart.

    The secret to lower scoring is to sink more putts of eight feet or less while consistently lagging long putts close to the hole to avoid three putting. The Bulletproof Putting System teaches you to do exactly that, in five easy lessons. Written for the recreational golfer who has limited practice time and no desire to become a slave to the game, Bulletproof Putting in Five Easy Lessons will help you •Read greens more accurately and visualize the correct roll paths for your putts•Make a dependable putting stroke that hits the ball where you aim•Ingrain your bulletproof pre-shot and in-shot routines to increase confidence•Master the four types of putts: slam dunk, drillable, drainable, and lag•Utilize precious practice and warm up time to your best advantage. Bulletproof Putting in Five Easy Lessons is written in an approachable style by Michael McTeigue, former Northern California PGA Teacher of the Year and author of the popular full-swing instruction classic, The Keys to the Effortless Golf Swing. Michael conducted thousands of golf lessons as a PGA professional at Bel Air Country Club, Riveria Country Club, and Palos Verdes Golf Club in California. His beautifully illustrated new book will improve your putting and enrich your enjoyment of the game. Bulletproof Putting in Five Easy Lessons is certain to become a treasured favorite in your golfing library.

    These men and women push the limits of human endurance, often in rides of more than one thousand miles a day. Perhaps the most determined of them is John Ryan, a diabetic and a man who even in late middle age loves nothing better than riding impossible distances at no small risk to himself. But why? Melissa Holbrook Pierson, herself a longtime motorcyclist, chronicles the gratifications of long-distance riding as well as the challenges and solitude that accompany it. In seeking to understand why people strive so mightily to reach a goal with no reward other than having gotten there, Pierson gives us an intimate glimpse of a singularly independent yet supportive community and a revealing portrait of its most daring member.

    The Essence of Reiki 2 is the second Reiki manual in our series of 3 Reiki manuals that cover everything you need to know about the Usui method of natural healing.The Usui Reiki Level 2 Advanced Practitioner Manual is a wonderful guide for those Reiki students who have already completed Reiki Level 1 and are now ready to move on to the more advanced Reiki techniques taught is the second degree.There are 17 lessons which will guide you and mentor you through the three pillars of reiki and introduce you to the sacred reiki symbols and show you how to use these symbols to boost your reiki energy vibration and how to perform distant or absent healing.Reiki 2 opens up a new pathway to healing with unlimited possibilities and applications.Show More Show Less

    In a life spanning over four decades as a poker professional, Mike has excelled both on the felt and on the business side of poker. He is a World Series of Poker (WSOP) bracelet winner, helped create PartyPoker in 2001 and was a key player in an event that changed the poker world forever the launch of the World Poker Tour (WPT) in 2002. He has been a commentator on the WPT, along with Vince Van Patten, since its inception. In addition, Mike was recognized as poker's Top Ambassador at the Card Player Magazine Player of the Year Awards gala in 2006. That same year, he won WSOP Tournament of Champions, winning $1 million in prize money half of which he donated to charity. He was inducted into the Poker Hall of Fame in 2009. In this book Mike recounts his personal experiences and gives his take on some of poker's legendary characters over the past 40 years. If you enjoy poker, are fascinated by the development of the game and enjoy compelling poker, golf and gambling adventures, then you'll love Life's A Gamble."