Competitive Advantage: Creating and Sustaining Superior Performance


Michael E. Porter - 1985
    Porter's Competitive Advantage explores the underpinnings of competitive advantage in the individual firm.Competitive Advantage introduces a whole new way of understanding what a firm does. Porter's groundbreaking concept of the value chain disaggregates a company into "activities," or the discrete functions or processes that represent the elemental building blocks of competitive advantage. Now an essential part of international business thinking, Competitive Advantage takes strategy from broad vision to an internally consistent configuration of activities. Its powerful framework provides the tools to understand the drivers of cost and a company's relative cost position. Porter's value chain enables managers to isolate the underlying sources of buyer value that will command a premium price, and the reasons why one product or service substitutes for another. He shows how competitive advantage lies not only in activities themselves but in the way activities relate to each other, to supplier activities, and to customer activities. Competitive Advantage also provides for the first time the tools to strategically segment an industry and rigorously assess the competitive logic of diversification. That the phrases "competitive advantage" and "sustainable competitive advantage" have become commonplace is testimony to the power of Porter's ideas. Competitive Advantage has guided countless companies, business school students, and scholars in understanding the roots of competition. Porter's work captures the extraordinary complexity of competition in a way that makes strategy both concrete and actionable.

Infographics


Jason Lankow - 2012
    Visual content--such as infographics and data visualization--can accomplish this. With DIY functionality, Infographics: The Power of Visual Storytelling will teach you how to find stories in your data, and how to visually communicate and share them with your audience for maximum impact.Infographics will show you the vast potential to using the communication medium as a marketing tool by creating informative and shareable infographic content.Learn how to explain an object, idea, or process using strong illustration that captures interest and provides instant clarity Discover how to unlock interesting stories (in previously buried or boring data) and turn them into visual communications that will help build brands and increase sales Use the power of visual content to communicate with and engage your audience, capture attention, and expand your market.

Forex Trading: The Basics Explained in Simple Terms (Bonus System incl. videos) (Forex, Forex for Beginners, Make Money Online, Currency Trading, Foreign ... Trading Strategies, Day Trading Book 1)


Jim Brown - 2015
     His knowledge of currency trading extends over a 14 year period and has evolved from the old fashioned manual charting when he first started in 2002, to trading on multiple screens and entering the arena of automated trading. During this time, he has developed and shared many trading systems for free, and assisted many new traders through various blogs and forum participation. This book is for those of you who are just starting to consider trading Forex but don’t know where to start, given the abundance of information on the internet. It is a good first book to read, to gain an understanding of the very basics. As an added Bonus, Jim offers one of his Trading Systems, as well as the indicators without any further on-costs. You can check out his YouTube vids and chat with him on Facebook - he's an approachable guy who is passionate about trading. Here Is an outline of what is included:   What is Forex? Advantages of Trading Forex When the Forex market is open Forex pairs Where we trade Forex Choosing a Broker Important information for US based traders Lot size and equivalent pip value Information on risk News and fundamental analysis Technical analysis Risk-reward ratio Types of orders How many pips is enough Trading psychology Day trading or longer term trading? Keeping a journal or diary Jim's other books MT4 High Probability Forex Trading Method Trading Forex with Divergence on MT4 These two use the same Method, however Jim expands on the use of divergence. What people are saying... I was a bit skeptical prior to ordering this as it is only 72 pages in length. However the author covered concepts and principles in very direct and easy to understand manner. I have read other authors that would have no doubt used three times the verbiage and none of the clarity possessed by Jim Brown. All in all I am very pleased with my purchase. - Darrell R Allen Buy "Forex for Dummies" or something similar for a detailed background of Forex, then buy this book. It is well written and to the point. I recently paid $40 for a system which did not do much but generate daily emails promoting many more expensive systems. Jim's free system is easy to implement and follow, and it works. Also, there is no upselling. I felt that he wants people to succeed. I also bought his other book, which includes another free system.

6 Steps to 7 Figures: A Real Estate Professional's Guide to Building Wealth and Creating Your Own Destiny


Pat Hiban - 2011
    In it, you'll learn how Pat: went from being a raging workaholic to taking 153 days off each year raised his average sales price from $92,000 to over $450,000 in four simple steps went from $13,000 in yearly commissions to over $5 million yearly went from zero foreclosure listings to over 325 in twenty-four months got his team revved up by humiliating himself on YouTube landed more customers by dressing up as Dracula turned the worst market in decades into profit in new areas learned some of his best tactics through authorized stealing from his competitors Including a 7-Figure Game Plan at the end of each chapter and an appendix of helpful forms and worksheets, 6 Steps to 7 Figures contains all the tactics that the best real estate agents use to build and promote their businesses--and live the life of their dreams.

The Tower


Chris Guillebeau - 2011
    What if life were like a video game? How can we incorporate creative work and the desire to build something into our routine? What truly matters?