Ammon Shea is not your typical thirtysomething book enthusiast. After reading the "Oxford English Dictionary" from cover to cover (and living to write about it in "Reading the OED"), what classic, familiar, but little-read book would he turn to next? Yes, the phone book. With his signature combination of humor, curiosity, and passion for combing the dustbins of history, Shea offers readers a guided tour into the surprising, strange, and often hilarious history of the humble phone book. From the first printed version in 1878 (it had fifty listings and no numbers) to the phone book's role in presidential elections, Supreme Court rulings, Senate filibusters, abstract art, subversive poetry, circus sideshows, criminal investigations, mental-health diagnoses, and much more, this surprising volume reveals a rich and colorful story that has never been told-until now.

    Many of the contributors bring their own special touch, presenting a refreshingly eclectic variety of personal icons, from pub signs to seaside piers, from cattle grids to canal boats, and from village cricket to nimbies.First published as a lavish colour coffee-table book, this new expanded paperback edition has double the original number of contributions from many celebrities including Bill Bryson, Michael Palin, Eric Clapton, Bryan Ferry, Sebastian Faulks, Kate Adie, Kevin Spacey, Gavin Pretor-Pinney, Richard Mabey, Simon Jenkins, John Sergeant, Benjamin Zephaniah, Joan Bakewell, Antony Beevor, Libby Purves, Jonathan Dimbleby, and many more: and a new preface by HRH Prince Charles.

    The result is the most authoritative and scientifically accurate description of the revolutionary developments taking place in medicine, computers, artificial intelligence, nanotechnology, energy production, and astronautics.In all likelihood, by 2100 we will control computers via tiny brain sensors and, like magicians, move objects around with the power of our minds. Artificial intelligence will be dispersed throughout the environment, and Internet-enabled contact lenses will allow us to access the world's information base or conjure up any image we desire in the blink of an eye.Meanwhile, cars will drive themselves using GPS, and if room-temperature superconductors are discovered, vehicles will effortlessly fly on a cushion of air, coasting on powerful magnetic fields and ushering in the age of magnetism.Using molecular medicine, scientists will be able to grow almost every organ of the body and cure genetic diseases. Millions of tiny DNA sensors and nanoparticles patrolling our blood cells will silently scan our bodies for the first sign of illness, while rapid advances in genetic research will enable us to slow down or maybe even reverse the aging process, allowing human life spans to increase dramatically.In space, radically new ships—needle-sized vessels using laser propulsion—could replace the expensive chemical rockets of today and perhaps visit nearby stars. Advances in nanotechnology may lead to the fabled space elevator, which would propel humans hundreds of miles above the earth's atmosphere at the push of a button.But these astonishing revelations are only the tip of the iceberg. Kaku also discusses emotional robots, antimatter rockets, X-ray vision, and the ability to create new life-forms, and he considers the development of the world economy. He addresses the key questions: Who are the winner and losers of the future? Who will have jobs, and which nations will prosper?All the while, Kaku illuminates the rigorous scientific principles, examining the rate at which certain technologies are likely to mature, how far they can advance, and what their ultimate limitations and hazards are. Synthesizing a vast amount of information to construct an exciting look at the years leading up to 2100, Physics of the Future is a thrilling, wondrous ride through the next 100 years of breathtaking scientific revolution. (From the Hardcover Edition)(Duration: 15:39:15)

    John McPhee chronicles the perhaps unfathomable perseverance of the aircraft's sucessive progenitors.

    In this course, The Great Courses partners with the Smithsonian - one of the world's most storied and exceptional educational institutions - to examine the extraordinary events of this period and uncover the far-reaching impact of this incredible revolution. Over the course of 36 thought-provoking lectures, longtime Great Courses favorite Professor Allitt introduces you to the inventors, businessmen, and workers responsible for transforming virtually every aspect of our lives and fueling one of the greatest periods of innovation in human history. The technological achievements of this era are nothing short of astonishing. Thanks to inventions such as the steam engine and processes such as large-scale iron smelting, industrial entrepreneurs were able to mechanize labor, which allowed for a host of new efficiencies such as division of labor, mass production, and global distribution. You'll discover the science behind some of the most astounding inventions in modern history, including the spinning jenny, the incandescent light bulb, and the computer processor. You'll learn how these inventions came about and consider what effects these technologies had on every aspect of human life. Get an inside look at the history of industrial innovation and explore the lives of engineers, inventors, architects, and designers responsible for changing the world - as well as ordinary workers who lost their livelihoods to new technologies and suffered from unsafe working conditions. The story of the Industrial Revolution is complex, and these lectures will leave you with a new appreciation for the amazing human achievements all around us.

    Pigeons have been worshipped as fertility goddesses and used as crucial communicators in war by every major historical superpower from ancient Egypt to the United States, saving thousands of lives. Yet, without just cause, they are reviled today as “rats of the sky.” How did we come to misunderstand one of mankind’s most helpful and steadfast companions? Author Andrew D. Blechman traveled across the United States and Europe to meet with pigeon fanciers and pigeon haters in a quest to chronicle the pigeon’s transformation from beloved friend to feathered outlaw. Pigeons captures a Brooklyn man’s quest to win the Main Event (the pigeon world’s equivalent of the Kentucky Derby), as well as a pigeon shoot where entrants pay $150 to shoot live pigeons. Blechman tracks down Mike Tyson, the nation’s most famous pigeon lover, and he sheds light on a radical “pro-pigeon underground” in New York City. In Pigeons , Blechman tells for the first time the remarkable story behind this seemingly unremarkable bird.

    New technologies have revealed secrets locked in prehistoric bones that no one could have previously predicted. We can now work out the color of dinosaurs, the force of their bite, their top speeds, and even how they cared for their young.Remarkable new fossil discoveries—giant sauropod dinosaur skeletons in Patagonia, dinosaurs with feathers in China, and a tiny dinosaur tail in Burmese amber—remain the lifeblood of modern paleobiology. Thanks to advances in technologies and methods, however, there has been a recent revolution in the scope of new information gleaned from such fossil finds.In Dinosaurs Rediscovered, leading paleontologist Michael J. Benton gathers together all the latest paleontological evidence, tracing the transformation of dinosaur study from its roots in antiquated natural history to an indisputably scientific field. Among other things, the book explores how dinosaur remains are found and excavated, and especially how paleontologists read the details of dinosaurs’ lives from their fossils—their colors, their growth, and even whether we will ever be able to bring them back to life. Benton’s account shows that, though extinct, dinosaurs are still very much a part of our world.

    How To is a guide to the third kind of approach. It's full of highly impractical advice for everything from landing a plane to digging a hole.Bestselling author and cartoonist Randall Munroe explains how to predict the weather by analyzing the pixels of your Facebook photos. He teaches you how to tell if you're a baby boomer or a 90's kid by measuring the radioactivity of your teeth. He offers tips for taking a selfie with a telescope, crossing a river by boiling it, and powering your house by destroying the fabric of space-time. And if you want to get rid of the book once you're done with it, he walks you through your options for proper disposal, including dissolving it in the ocean, converting it to a vapor, using tectonic plates to subduct it into the Earth's mantle, or launching it into the Sun.By exploring the most complicated ways to do simple tasks, Munroe doesn't just make things difficult for himself and his readers. As he did so brilliantly in What If?, Munroe invites us to explore the most absurd reaches of the possible. Full of clever infographics and amusing illustrations, How To is a delightfully mind-bending way to better understand the science and technology underlying the things we do every day.

    It took a year to accumulate enough so that one could actually see it. Now there is so much that we don't know what to do to get rid of it. We have created a monster.The history of plutonium is as strange as the element itself. When scientists began looking for it, they did so simply in the spirit of inquiry, not certain whether there were still spots to fill on the periodic table. But the discovery of fission made it clear that this still-hypothetical element would be more than just a scientific curiosity?it could be a powerful nuclear weapon.As it turned out, it is good for almost nothing else. Plutonium's nuclear potential put it at the heart of the World War II arms race?the Russians found out about it through espionage, the Germans through independent research, and everybody wanted some. Now, nearly everyone has some?the United States alone has about 47 metric tons?but it has almost no uses besides warmongering. How did the product of scientific curiosity become such a dangerous burden?In his new history of this complex and dangerous element, noted physicist Jeremy Bernstein describes the steps that were taken to transform plutonium from a laboratory novelty into the nuclear weapon that destroyed Nagasaki. This is the first book to weave together the many strands of plutonium's story, explaining not only the science but the people involved.

    He is ultra competitive but never forgets to have fun. An immensely likeable man.' Damon HillThe world’s foremost designer in Formula One, Adrian Newey OBE is arguably one of Britain’s greatest engineers and this is his fascinating, powerful memoir.How to Build a Car explores the story of Adrian’s unrivalled 35-year career in Formula One through the prism of the cars he has designed, the drivers he has worked alongside and the races in which he’s been involved.A true engineering genius, even in adolescence Adrian’s thoughts naturally emerged in shape and form – he began sketching his own car designs at the age of 12 and took a welding course in his school summer holidays. From his early career in IndyCar racing and on to his unparalleled success in Formula One, we learn in comprehensive, engaging and highly entertaining detail how a car actually works. Adrian has designed for the likes of Mario Andretti, Nigel Mansell, Alain Prost, Damon Hill, David Coulthard, Mika Hakkinen, Mark Webber and Sebastian Vettel, always with a shark-like purity of purpose: to make the car go faster. And while his career has been marked by unbelievable triumphs, there have also been deep tragedies; most notably Ayrton Senna’s death during his time at Williams in 1994.Beautifully illustrated with never-before-seen drawings, How to Build a Car encapsulates, through Adrian’s remarkable life story, precisely what makes Formula One so thrilling – its potential for the total synchronicity of man and machine, the perfect combination of style, efficiency and speed.

    A Short History of the World takes readers from the Mayans to Mongolia, from the kingdom of Benin to the court of the Jagiellonian kings of Poland. Traditional histories of this kind have tended to be Eurocentric, telling mankind's story through tales of Greece and Rome and the crowned heads of Europe's oldest monarchies. Here, Marr widens the lens, concentrating as much, if not more on the Americas, Africa, and Asia. Instead of focusing on one episode of history taking place in one place, he draws surprising parallels and makes fascinating connections, focusing on a key incident or episode to tell a larger story: for instance, the liberation of the serfs in Russia, which took place at the same time as the American Civil War, which resulted in the abolition of slavery in the U.S.  But he begins the account with an episode in the life of Tolstoy, who racked up huge gambling debts and had to sell land and slaves as a result. Fresh and exciting, this is popular history at its very best.

    Ong offers fascinating insights into oral genres across the globe and through time, and examines the rise of abstract philosophical and scientific thinking. He considers the impact of orality-literacy studies not only on literary criticism and theory but on our very understanding of what it is to be a human being, conscious of self and other.This is a book no reader, writer or speaker should be without.

    This is a story of inventors and iconoclasts, of scam artists, prodigies and mythologizers, as varied and original as the music they spawned. Play It Loud uses twelve landmark instruments, each of them a milestone in the progress of the electric guitar, to illustrate the chaos, conflict and passion it has inspired. It introduces Leo Fender, a man who couldn't play a note, but whose innovation helped transform the classical guitar into the explosive sound machine it is today. Some of the most significant social movements of the 20th century are indebted to the guitar: it was an essential part of Beatlemania and Woodstock; a mirror to the rise of the teenager as a social force; a linchpin of the punk movement's sound and ethos. And today the guitar has come full circle, with contemporary titans such as Jack White of The White Stripes and Dan Auerbach of The Black Keys bringing some of those earliest electric guitar forms back to the limelight.     For generations, the electric guitar has been an international symbol of freedom, danger and hedonism. Play It Loud is the story of how a band of innovators transformed a simple notion into a singular cultural force.

    They are integral parts of our everyday environment. So much so that we have no idea of the stories they have to tell. But James Ward is here to explain how important stationery is to us. After all, who remains unmoved by the sight of the first sheet of a brand new notepad? And which of humanity's brightest ideas didn't start life on a scrap of paper, a Post-it, or in the margins of a notebook? Exploring these everyday objects, Ward reveals tales of invention - accidental and brilliant - and bitter rivalry. He also asks the difficult questions, who is Mr Pritt? What does shatter-proof resistant mean? How many pens does Argos use? And what do design evolutions in desk organisers mean for society? Perhaps most importantly, it's time to ask Blu-Tack: what are the 1000s of uses they claim?Combining telling details, peculiar facts, a love of humour, hubris and brimming with curious stories, this book will change the way you look at your desk forever.

    Over time, seahorses have surfaced in some unlikely places. We see them immortalized in the decorative arts; in tribal folklore, literature, and ancient myth; and even on the pages of the earliest medical texts, prescribed to treat everything from skin complaints to baldness to flagging libido. Marine biologist Helen Scales eloquently shows that seahorses are indeed fish, though scientists have long puzzled over their exotic anatomy, and their very strange sex lives?male seahorses are the only males in the animal world that experience childbirth! Our first seahorse imaginings appeared six thousand years ago on cave walls in Australia. The ancient Greeks called the seahorse hippocampus (half-horse, half-fish) and sent it galloping through the oceans of mythology, pulling the sea god Poseidon?s golden chariot. The seahorse has even been the center of a modern-day international art scandal: A two-thousand-year-old winged seahorse brooch was plundered by Turkish tomb raiders and sold to the Metropolitan Museum of Art in New York. A book that is as charming as the seahorse itself, Poseidon?s Steed brings to life an aquatic treasure.Seahorses lead quiet lives, tucked away out of sight on the seafloor. It is rare to catch a glimpse of a seahorse in its natural habitat. But even if few have seen one live, these exotic, seemingly prehistoric creatures exist quite vividly in our imaginations and they have mesmerized scientists, artists, and storytellers throughout time with their otherworldly rarity. Poseidon?s Steed is a sweeping journey that takes us from the coral reefs and seagrass meadows of Indonesia where many seahorses makes their natural habitat to the back streets of Hong Kong where a thriving black market seahorse trade is concealed. Throughout history, seahorses have surfaced in some unexpected places and Scales also follows the seahorse back in time, from our most rudimentary seahorse imaginings six thousand years ago on cave walls in Australia, to the myths of ancient Greece. Scientists have long puzzled over seahorses? unusual anatomy and their very strange sex lives. And male seahorses are the only males in the animal world that experience childbirth! Seahorses are not what scientists call a ?keystone? species. They rely on a healthy ocean to survive, but the marine ecosystem does not rely on them. But their delicate beauty reminds us that we rely on the seas not only to fill our dinner plates, but also to feed our imaginations.