Book picks similar to
The Shareholder Action Guide: How Your Investments and 401(k) Can Change the World by Andrew Behar
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Take the Leap: Change Your Career, Change Your Life
Sara Bliss - 2019
“If you are ready to go for the life and the job you really want, Take the Leap is the go-to book for anyone making a career change” (Bobbi Brown).Take the Leap features inspiration and advice from game changers, rule breakers, and side hustlers who once stood where you are now, wondering if they should take a risk. They went from production assistant to million-dollar screenplay writer; attorney to surf instructor; mom to DJ; hairdresser to firefighter; real estate agent to award-winning chef. Do you want to go for that career you’ve always dreamed about? Launch a new company? Become a tech mogul? Live a life of adventure? Save the world? You’ll find wisdom from successful mentors like creative visionary and writer Simon Doonan, entrepreneur Barbara Corcoran, NFL player turned artist/activist Aaron Maybin, and wellness and beauty guru Bobbi Brown. Whether you watch Shark Tank religiously and think I could have thought of that, or harbor daydreams about traveling the globe in style, your wildest career dream is represented in this empowering guidebook. Take the Leap serves as the reminder we all need: don’t settle—go after whatever it is that you truly want.
Brand Strategy 101: Your Logo Is Irrelevant - The 3 Step Process to Build a Kick-Ass Brand
Michael R. Drew - 2013
No really, it is. Let me explain.It turns out that drooling dogs and ringing bells are far more important than a logo (thank you Pavlov).Sure, successful businesses have logos--easily recognizable logos. Playboy, McDonald's, Coke. But there's far more to their success than bunny ears, golden arches or a certain shade of red. Stripped of all the marketing lingo, branding is pretty simple: Your brand is all the associations that come to mind when your potential customers see or hear your name.Whether your focus is on personal branding or on branding your company culture--you've got to have more than a fancy logo and edgy color scheme to create brand stickability (you know, a brand your customers can't get out of their heads).Well, there’s a process to capturing attention and getting your foot in the door of your customers’ minds. Here's a taste of some of the personal branding advice you'll find in this book:You must become the first solution your customer thinks of when they have a problem you can solve. How?The first step is to figure out what your audience cares about. What keeps them up at night? What problems can you help them solve? From there, you need to apply these three steps:1) Frequency2) Repetition3) AnchoringIn this e-book, we’ll show you how to figure out what your customers really want. Then we will show you how to apply these three steps to help you become the trusted resource that comes to mind first when your customer’s itch needs to be scratched.Is real and authentic branding going to happen overnight? Probably not. But ask yourself this: Do you want short-term results that lose effectiveness? Or are you willing to invest a bit more time and effort to create long-term results that get better and better?If you're looking for a branding book that promises a quick fix, this isn't the book for you. But if you want to create a brand that sticks like superglue--read this book!Go ahead and let the wimps and whiners have the get-rich quick schemes that fizzle and fall flat like a wet firework. You want to ignite a branding bonfire.
Teach Your Baby to Sign: An Illustrated Guide to Simple Sign Language for Babies
Monica Beyer - 2007
Now, before they're able to speak, they can tell you what they mean, with signs! Signing has taken the parenting world by storm. Why? Every parent is eager to give their baby the best possible upbringing, the least frustration, and the best head start for achieving in today's competitive society. Research (funded by the National Institutes of Health) has found the following about babies who sign also: Learn to speak soonerHave larger vocabulariesHave stronger bonds with their parentsExperience less frustrationShow more interest in booksEngage in more sophisticated playHave higher IQ scoresNow, what parent doesn't want that?Teach Your Baby to Sign features photographs of the 200 most useful signs--more than any other book on the market--and also features stage-by-stage guidance, so you'll know which signs to teach first and which to add your baby progresses.
Whispers from the Cove
Jeanne Hardt - 2017
Her beautiful home in Cades Cove, Tennessee, lies deep in the Smoky Mountains. For decades, her family has farmed and lived peacefully, until the soldiers came and made every day a struggle to survive. Whether they wear gray or blue, the men in uniform arrive unexpectedly and take whatever they want. Not only do they steal food and livestock, but some believe they can help themselves to anything they desire. Lily now has something to fear. Caleb Henry is running from his own battles, bleeding and broken. He seeks refuge in the cove and literally runs into Lily. Because he’s injured, she shows compassion and sneaks him into her cabin, trusting her folks to tend him. But there’s more to Caleb than they see on the surface. His arrival changes their lives, and what happens going forward can never be undone.
The Trade Off
Louise Maniscalco - 2014
Joyce Brown, President of Fashion Institute of Technology Go behind the window displays. Behind the racks. Two personal shoppers for Manhattan's biggest department stores have written a wildly dishy novel that goes behind the dressing rooms of New York’s fashion elite. At Frankel’s New York, the wives of billionaires and Hollywood celebrities sip champagne while stylists and tailors cater to every whim. And one person has made it her career to help these Amex-wielding shoppers create the perfect look. Bonnie Salerno Madden knows all of her client’s preferences, whims, and fantasies. She knows the price they paid to gain access to the salon where having Bonnie as their private shopper is a first-class ticket to being the toast of the New York high-fashion social scene. But while Bonnie is all elegance on the outside, she’s barely keeping it together on the inside. A single mom to a special needs child, she needs her high-pressure job to care for her family. And when that job is put in jeopardy, Bonnie will need to make some of the riskiest choices of her life to guarantee a better future for her son, and for herself. With the opportunity to live in her own fairy tale, will Bonnie have what it takes to make the trade off? “THE TRADE OFF is a riveting page-turner even for a non-shopper like me. The ultimate tale of New York life.”—David Patrick Columbia, newyorksocialdiary.com
Heart of the Raincoast: A Life Story
Alexandra Morton - 1998
Proctor has always done the time-honoured work of generations of upcoast men—hand-logging, fishing, clam digging, repairing boats, beachcombing.But Billy eventually began to notice that the thriving runs of Pacific salmon, oolichans, and herring that he remembers from his early years were vanishing—some to near extinction—and he understood that it was time to take action.Heart of the Raincoast is the fascinating story of Billy Proctor’s life, and the wealth of knowledge and understanding that can only be gained from living in such close proximity to nature. The writing is funny, touching and honest—and offers an engaging insider’s view not only of the salmon, whales, eagles and independent people who populate Canada’s wild and lovely coastal rainforest, but on what we need to do to keep it as nature intended.
Heads I Win, Tails I Win: Why Smart Investors Fail and How to Tilt the Odds in Your Favor
Spencer Jakab - 2016
Garrison Keillor described Lake Wobegon as the town where all the children are above average. Now Spencer Jakab introduces us to Lake Moneybegone, where all the women are wise, all the men are hard-working, and all the investors are below average. It's a big place--almost everyone from teachers to doctors to bankers and even most fund managers live here. Since leaving his job as a top-rated stock analyst to become an investing columnist, Jakab has watched his readers make the same bad decisions again and again. Jakab looks at all the typical advice, from the clearly risky to the seemingly safe, to show you how various strategies are undermining even the most savvy investor's returns. The paths that lead to a seven figure nest egg are surprisingly few, but he reveals reliable strategies that can multiply a typical retirement saver's nest egg fourfold or more. Jakab combines wise storytelling with a knack for doing the math on complicated ideas to explain why you shouldn't buy Apple, or care about tomorrow's big IPO, or even try to act on the belief that a recession is around the corner. He also explains why you should never trust a World Cup predicting octopus, and why you shouldn't invest in companies with an X or Z in their names--information more useful than it sounds, and every bit as fun. His core audience? Readers who fall somewhere in the gap between "401(k)s for Dummies" and "Advanced Microeconomics." Whatever your level of expertise, though, a tour of Jakab's Lake Moneybegone will be entertaining and almost certainly profitable too.
A Man and His Mountain: The Everyman Who Created Kendall-Jackson and Became America's Greatest Wine Entrepreneur
Edward Humes - 2013
His life story is a compelling slice of history, daring, innovation, feuds, intrigue, talent, mystique, and luck. Admirers and detractors alike have called him the Steve Jobs of wine—a brilliant, infuriating, contrarian gambler who seemed to win more than his share by anticipating consumers’ desires with uncanny skill. Time after time his decisions would be ignored and derided, then envied and imitated as competitors struggled to catch up.He founded Kendall–Jackson with a single, tiny vineyard and a belief that there could be more to California Wine Country than jugs of bottom-shelf screw-top. Today, Kendall–Jackson and its 14,000 acres of coastal and mountain vineyards produce a host of award-winning wines, including the most popular Chardonnay in the world, which was born out of a catastrophe that nearly broke Jackson. The empire Jackson built endures and thrives as a family-run leader of the American wine industry.Jess Jackson entered the horseracing game just as dramatically. He brought con men to justice, exposed industry-wide corruption in court and Congress, then exacted the best revenge of all: race after race, he defied conventional wisdom with one high-stakes winner after another, capped by the epic season of Rachel Alexandra, the first filly to win the Preakness in nearly a century, cementing Jackson’s reputation as America’s king of wine and horses.
Entrepreneurship: Theory/Process/Practice [With CDROM]
Donald F. Kuratko - 1994
Using exercises and case presentations, you can apply your own ideas and develop useful analytical skills. Cases found throughout the text present the venture creations or managerial ideas confronted by real-world companies.
Trick
Sean Hancock - 2011
He wins approval from his tough gang of friends by spotting an opportunity for a robbery at a local supermarket. He just never thought they'd go through with it. Even though they escape with more money than they'd anticipated, it is a botched job and cataclysmic events unfold. To make matters worse, Kelly Jenkins, the girl Trick has been in love with since he was seven years old, is planning her escape from their small town. If he doesn't tell her how he feels now, he risks losing her forever.A gritty fast-paced story full of suspense and intrigue, Trick is about friendship, love and a good kid’s determination to make something of his life, against all the odds.
Career Change: Stop hating your job, discover what you really want to do with your life, and start doing it!
Joanna Penn - 2008
Every day, my soul and my creativity died a little.Maybe you feel the same?Well, life is too short to just exist on the edge of breakdown, and there is a better way of living. You need to discover what you love to do and then make that your job, your life's work.This book will take you through understanding the way you feel now as well as how to improve your current situation immediately so you can create enough space to work on breaking out and doing what you truly love. It also contains the career change process I used to go from management consultant to full-time author-entrepreneur.It's time to change your career and your life. ˃˃˃ In this book, you will find: ** Part 1: I hate my job1) Identifying the problem2) The results of an unhappy workplace- stress, depression and weight gain** Part 2: How to improve your current situation3) Develop yourself4) Coping with stress at work5) Being valued and appreciated6) Escaping the trap7) Making money and keeping hold of it8) Being creative9) Escape is sometimes necessary** Part 3: How to change your career10) What do you really want to do?11) Entrepreneurship or working for yourself12) The Career Change Process13) Setting and achieving your goals14) Your Challenge ” Your FutureBonus Articles:* Case Study Micro-Entrepreneur: How I run my business, The Creative Penn Limited* Interview with Joanna Penn on how to change careers* From affirmation to reality: the author’s story* The Smart Person’s Guide to Quitting the Day Job ˃˃˃ Life’s too short to continue feeling this way. It’s time to change your life. Packed with strategies, tips and personal stories that will help you find the work you love.
If you want to change your life and your career, download a sample or buy now
The Damnation Game
David Brian - 2015
Kate Stringer is a woman in mourning, her murdered husband the latest victim of the notorious Catholic Jack slayer. A nationwide manhunt remains underway, but the serial killer continues to remain elusive. Now, unknown to her, Kate too has been targeted by the maniac. However, other forces are in play. Things moving in the shadows, with an agenda of their own...From those broken places, where trauma and distress cloister, they watch with accusing eyes. And if they judge us, they may look to share their pain.
Perfectly Impossible
Elizabeth Topp - 2020
An artist at heart, Anna works a day job as a private assistant for Bambi Von Bizmark, a megarich Upper East Side matriarch who’s about to be honored at the illustrious Opera Ball.Caught between the staid world of great wealth and her unconventional life as an artist, Anna struggles with her true calling. If she’s supposed to be a painter, why is she so much more successful as a personal assistant? When her boyfriend lands a fancy new job, it throws their future as a couple into doubt and intensifies Anna’s identity crisis. All she has to do is ensure everything runs smoothly and hold herself together until the Opera Ball is over. How hard could that be?Featuring a vibrant array of characters from the powerful to the proletarian, Perfectly Impossible offers a glimpse into a world you’ll never want to leave.
99 Truths
Lori Lacefield - 2020
A career on the line. If she fails to catch him, she’ll lose more than her job. After a recent mistake, FBI special agent Frankie Johnson is desperate to prove she has what it takes to become a lead profiler with the Bureau’s Charlotte, NC field office. So when the district attorney’s daughter is discovered bound, raped, and murdered, she volunteers to assist the local detective on the case to help find her killer. The evidence leads to two suspects—the victim’s husband and her lover—but after a series of intense interrogations, the detective finds himself no closer to uncovering the truth. It’s clear both suspects are lying, but about who, what, and when? Frankie develops four possible profiles based upon the murderer’s motive and intent, but with the facts shifting daily, any one of them could prove correct. She battles the headstrong detective to convince him of her findings, but with physical evidence that is simultaneously damning and circumstantial, she senses their only hope in finding the true killer is to uncover the lies in their suspects’ testimony. Now, it’s a race to expose someone who knows the deception game as well as she does. Can she see through the misleading words and actions of a killer to uncover the one lie that will expose the truth before a killer walks free? 99 Truths is the electrifying first book in the Frankie Johnson FBI Local Profiler thriller series. If you like cop dramas, heroines with heart, and surprising twists, then you’ll love Lori Lacefield’s chilling mystery.