Google amazes us by generating answers before we've even finished asking a question. These companies know who we are and what we want.The key to their magic is Big Data. Personalizing the consumer experience with the collection and analysis of consumer data is widely recognized as one of the biggest business opportunities of the 21st century. But there is a flip side to this that has largely been missed. What if we were able to use data about employees to personalize and customize their experience - to increase their engagement, help them learn faster on the job, and figure out which teams they should be on?In this book, Leerom and his colleagues outline the six principles they've used to decode work and unlock the maximum potential of their talent, and share success stories from other organizations that have embraced this approach. The Decoded Company is an actionable blueprint for any company that wants the best from its people, and isn't afraid of radical approaches to get it.Leerom Segal is the president and CEO of Klick and has been named "Entrepreneur of the Year" by the Business Development Bank of Canada, won the "Young Entrepreneur of the Year" award from Ernst and Young, and was named to Profit Magazine's Hall of Fame as the youngest CEO ever to lead a nonprofit company.Aaron Goldstein is the co-founder of Klick and is a Senior Certified Project Manager Professional.Jay Goldman was Head of Marketing at Rypple, a venture-backed startup acquired by Salesforce in 2012 and now known as Work.com. He is the author of the O'Reilly Facebook Cookbook, and he has been published in the Harvard Business Review.Rahaf Harfoush is the author of several books including Yes We Did. She was a contributor to the best-selling Wikinomics and Grown Up Digital.

    In the winter of 1913, Grand Central Station was officially opened and immediately became one of the most beautiful and recognizable Manhattan landmarks. In this celebration of the one hundred year old terminal, Sam Roberts of The New York Times looks back at Grand Central's conception, amazing history, and the far-reaching cultural effects of the station that continues to amaze tourists and shuttle busy commuters. Along the way, Roberts will explore how the Manhattan transit hub truly foreshadowed the evolution of suburban expansion in the country, and fostered the nation's westward expansion and growth via the railroad. Featuring quirky anecdotes and behind-the-scenes information, this book will allow readers to peek into the secret and unseen areas of Grand Central -- from the tunnels, to the command center, to the hidden passageways. With stories about everything from the famous movies that have used Grand Central as a location to the celestial ceiling in the main lobby (including its stunning mistake) to the homeless denizens who reside in the building's catacombs, this is a fascinating and, exciting look at a true American institution.

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    Defined by its relationship to England, Scotland's popular history is full of near-mythical figures and tragic events, her past littered with defeat, failure and thwarted ambition. The martyrdom of William Wallace, the tragedy of Mary Queen of Scots and the forlorn cause of Bonnie Prince Charlie all give the impression of 'poor' Scotland; a victim of misfortune, leading to the country's inevitable submission to the Auld Enemy. After the Union in 1707, Scotland's increasing reliance on England culminated in a crisis of confidence and identity that tortures the country to this day. But how accurate is this version of events? Using the very latest in historical research and by placing Scotland's story in the wider context of British, European and global history, some of the myths that pervade the past will be exploded to reveal a Scotland which forged its own destiny, often with success.

    Patchett, Ross, and Meacham in his introduction, at once capture both the city’s iconic historical side—its deep, rich Southern roots, from its food and festivals to its famous venues, recording studios, and style—and its edgier, highly vibrant creative side, which has made it a modern cultural mecca increasingly populated by established and upcoming artists in art, film, and music.Nashville celebrates Nashvillians’ beloved locales and events, both established and new, that are the heart of the city’s character including:Bobbie’s Dairy DipBroadwayCumberland RiverBuchanan Arts DistrictBolton’s Chicken and FishDino’sEast Nashville Tomato Arts FestivalGermantownThe GulchGrand Ole OpryPie Town (SoBro)Pride FestivalPrince’s Hot ChickenSchermerhorn Symphony CenterStanley Cup PlayoffsTennessee Performing Arts CenterTennessee State FairThird Man RecordsWXNA Independent RadioHere, too, are engaging vignettes spotlighting the diverse talent that makes the Tennessee city a significant cultural incubator and influencer, including singer-songwriters Marty Stuart, Gillian Welsh, and Dave Rawlings; film director Harmony Korine, textile designer Andra Eggleston, country music fashion designer to the stars Manuel, chef Margot McCormack, acclaimed pastry chef Lisa Donovan, and model and musician Karen Elson.Blending exceptional narrative, evocative photography—including 175 black-and-white and color photographs—and a bold graphic design, Nashville is an intimate, textured panorama that brilliantly illuminates one of America’s most remarkable treasures.

    shirt makers; tying a Windsor knot to making a pot of tea; Victoria sponge to fish pie, and the rules of cricket to Gilbert and Sullivan operas.

    Murrow, the handsome, chain-smoking head of CBS News in Europe; Averell Harriman, the hard-driving millionaire who ran FDR’s Lend-Lease program in London; and John Gilbert Winant, the shy, idealistic U.S. ambassador to Britain. Each man formed close ties with Winston Churchill—so much so that all became romantically involved with members of the prime minister’s family. Drawing from a variety of primary sources, Lynne Olson skillfully depicts the dramatic personal journeys of these men who, determined to save Britain from Hitler, helped convince a cautious Franklin Roosevelt and reluctant American public to back the British at a critical time. Deeply human, brilliantly researched, and beautifully written, Citizens of London is a new triumph from an author swiftly becoming one of the finest in her field.

    At the same time, Steve Jobs was being forced out of his beloved Apple and starting over with a new company, NeXT Computer. His goal was to build a supercomputer with the power to transform education. Menuez had found his story: he proposed to photograph Jobs and his extraordinary team as they built this new computer, from conception to product launch. In an amazing act of trust, Jobs granted Menuez unlimited access to the company, and, for the next three years, Menuez was able to get on film the spirit and substance of innovation through the day-to-day actions of the world’s top technology guru. From there, the project expanded to include the most trailblazing companies in Silicon Valley, all of which granted Menuez the same complete access that Jobs had. Menuez photographed behind the scenes with John Warnock at Adobe, John Sculley at Apple, Bill Gates at Microsoft, John Doerr at Kleiner Perkins, Bill Joy at Sun Microsystems, Gordon Moore and Andy Grove at Intel, Marc Andreessen at Netscape, and more than seventy other leading companies and innovators. It would be fifteen years before Menuez stopped taking pictures, just as the dotcom bubble burst. An extraordinary era was coming to its close. With his singular behind-the-scenes access to these notoriously insular companies, Menuez was present for moments of heartbreaking failure and unexpected success, moments that made history, and moments that revealed the everyday lives of the individuals who made it happen. This period of rapid, radical change would affect almost every aspect of our culture and our lives in ways both large and small and would also create more jobs and wealth than any other time in human history. And Doug Menuez was there, a witness to a revolution. In more than a hundred photographs and accompanying commentary, Fearless Genius captures the human face of innovation and shows what it takes to transform powerful ideas into reality.

    Broken down by region, this unusual guide features 70 aerial photographs; a fold-out map of North America showing major flight paths; profiles of each region covering its landforms, waterways, and cities; tips on spotting major sights, such as the Northern Lights, the Grand Canyon, and Disney World; tips on spotting not-so-major sights such as prisons, mines, and Interstates; and straightforward, friendly text on cloud shapes, weather patterns, the continent's history, and more. A terrific book for kids, frequent flyers, and armchair travelers alike, Window Seat is packed with curious facts and colorful illustration, proving that flying doesn't have to be a snooze. When it's possible to "read" the landscape from above, a whole world unfolds at your feet.

    After Congress viewed photos of Yosemite, President Lincoln was moved to sign a bill that paved the way for the U.S. National Park Service, which was founded in 1916 and is now celebrating its centennial. In Treasured Lands: A Photographic Odyssey Through America's National Parks, photographer QT Luong pays tribute to the millions of acres of protected wilderness in our country's 59 national parks. Luong, who is featured in Ken Burns's and Dayton Duncan's documentary The National Parks: America's Best Idea, is one the most prolific photographers working in the national parks and the only one to have made large-format photographs in each of them. In an odyssey that spanned more than 20 years and 300 visits, Luong focused his lenses on iconic landscapes and rarely seen remote views, presenting his journey in this sumptuous array of more than 500 breathtaking images. Accompanying the collection of scenic masterpieces is a guide that includes maps of each park, as well as extended captions that detail where and how the photographs were made. Designed to inspire visitors to connect with the parks and invite photographers to re-create these landscapes, the guide also provides anecdotal observations that give context to the pictures and convey the sheer scope of Luong's extraordinary odyssey. Including an introduction by award-winning author and documentary filmmaker Dayton Duncan, Treasured Lands is a rich visual tour of the U.S. National Parks and an invaluable guide from a photographer who hiked - or paddled, dived, skied, snowshoed, and climbed - each park, shooting in all kinds of terrain, in all seasons, and at all times of day. QT Luong's timeless gallery of the nation's most revered landscapes beckons to nature lovers, armchair travelers, and photography enthusiasts alike, keeping America's natural wonders within reach.

    . . within seconds, flaming gasoline was pouring out, burning white and orange . . .”“We shot at the Russian tanks when they came out of the dust cloud . . . the T34 exploded like a rotten fruit . . . engine, turret and deck all going in different directions, with the crew torn apart likewise . . .”Told by the men who fought in the tanks, with all the searing aggression and violence that they experienced . . . these are the shocking first-hand stories of the SS panzer troops themselves. The crews of the Panzer IV, the Stug, the Panther, Jagdtiger, Tiger and King Tiger . . . the authentic voices of the gunners, commanders and drivers who fought some of the deadliest battles in human history.In 1962, German researchers conducted a series of interviews with former members of the Waffen SS panzer troops who had fought in World War 2. The intention was to probe the SS veterans' motivations and psychology, but the men were unwilling to discuss these matters in depth. They were prepared, however, to describe their combat experiences - and they gave astonishing accounts of tank battles in Operation Barbarossa, Normandy, Italy, the Russian Front, the massive conflict at Kursk, the Ardennes and during the final apocalyptic battles against the Soviets within the Reich and for Berlin itself. These were men whose memories of battle were still vivid, and they were ready to relate the physical details of combat – the violent sights, sounds, and sensations of tank fighting, the weapons and tactics that they used, their triumphs and humiliations. Told in ice-cold, clinical detail, with phenomenal drama and sense of crisis, these first-hand accounts stand out today as one of the most remarkable testimonies to the experience of tank warfare in WW2. They will fascinate anyone interested in tank combat, the Waffen SS and the use of armor from 1941 to 1945.This book has the complete set of interviews from Books 1 and 2, with accounts of tank battles in:Operation Barbarossa (Panzer IV) Onslaught in the East (Stug III) Kursk (Tiger I)Italy (Elefant and Panther)Normandy (Panther)The Ardennes (Jagdtiger)Prussia (Stug IV)Berlin (King Tiger and Wirbelwind)A unique and shocking insight into panzer warfare in all its horrors.

    It was dangerous, dirty, and exhausting work. They worked round the clock, often exposed to toxic lethal chemicals. A factory accident could mean blindness, loss of limbs—or worse. Many went home with acid burns, yellow skin, or discolored hair. Others were forced to leave their loved one and move to live with total strangers in unfamiliar surroundings. Frequently, their male bosses were coarse and unsympathetic. Yet this hidden army of nearly two million women toiled on regardless through the worst years of the war, cheerfully ignoring the dangers and the exhaustion, as bombing, rationing, and the heartbreak of loss or separation took their toll on everyone in the country. Only now, all these years later, have they chosen to tell their remarkable stories. Here, in their own words, are the vivid wartime memories of the "secret army" of female munitions workers, whose resilience and sheer grit in the face of danger has only now started to emerge.These are the intimate and personal stories of an unforgettable group of women, whose hard work and quiet courage made a significant contribution to Britain's war effort. They didn't fire the bullets, but they filled them up with explosives. And in doing so, they helped Britain with the war.

    He returned some 20 years later with a wife, four children and the internationally renowned tour company - Contiki Holidays.Written by the founder of Contiki, Only Two Seats Left is the incredible story of how a simple idea with a starting capital of just 25 pounds became a worldwide travel company with an internationally recognised iconic' brand name. To date over two million young people have had the Contiki Challenge.Only Two Seats Left is one of Australasia's great untold business success stories. A touching blend of autobiography, business insight and travel tale all rolled into one book readers won't want to put down.Discover the raw realities of John's journey of difficulties, failures and his most valuable secrets to successful entrepreneurship.In this altogether inspiring narrative, Only Two Seats Left encompasses entrepreneurship, leadership, risk taking, team work, branding, competition and surviving tough times John's personal journey creates a thoroughly entertaining read for anyone who's ever dreamt of taking a risk with that first bold step to venture into the unknown.

    In the Pacific, Japan's soldiers had seemed unstoppable. However, the tide was about to turn.On Sunday, 6 September 1942, Japanese land forces suffered their first conclusive defeat at the hands of the Allies. At Milne Bay in Papua New Guinea, a predominantly Australian force - including 75 Squadron (fresh from their action in 44 Days) - fought for two weeks to successfully defend a vital airstrip against a determined Japanese invasion. The victorious Australian army units were crucially supported by two locally-based squadrons of RAAF Kittyhawks.The Battle for Milne Bay and victory for the Allies was a significant turning point in the Pacific War, but while it received worldwide publicity at the time, it has since been largely forgotten... It deserves to be remembered. Michael Veitch, actor, presenter and critically acclaimed author, brings to life the incredible exploits and tragic sacrifices of these Australian heroes in another fast-paced and thrilling tale.