It covers nearly seventy years of practice from World War II to the present day.The extraordinary situations described here are the result of more than 1,000 years of hands-on bedside knowledge. The vignettes contain wisdom and insight gained the hard way, from long experience in the trenches (sometimes in actual trenches) performing tasks that range from the most humble to the most skilled.These true stories run the gamut from birth to death. They deal with everything from war, ER, ICU, to childbirth, pediatrics, adult care, surgery, home and homeless healthcare, the psych ward, oncology, the nursing home, and finally hospice.The sacrifice and service of these nurses--their courage, kindness, and determination--is breathtaking.If you've ever wanted to know what goes on behind the scenes of a hospital--you've come to the right place.

    is one of the most successful—and influential—companies of our time, the transformational innovator that made computers not just personal but beautiful everyday objects. Technology met design, and our culture was altered forever.And yet very little is known about life inside Apple. The company is pathologically secretive—even with its own designers—about how it comes up with its groundbreaking products: iMac, iPod, iPhone, iPad, and the next “insanely great” thing on the horizon. Here, for the first time, the men and women who worked for and alongside Steve Jobs share their remarkable, nearly forty-year-old story. How Apple survived nearly catastrophic failure early on. How Jobs and his team came to understand and execute design like no one else. And how their philosophy ultimately changed the world.This Fast Company/Byliner Original is unlike any other book about Apple. Author Max Chafkin led a team of “Fast Company” reporters that spent months interviewing more than fifty former Apple execs and insiders, many of whom had never spoken publicly about their work. The result is a compelling and deeply revealing oral history of how design evolved at the most creative enterprise of our time, the company that one entrepreneur says “taught the world taste.”In these interviews, former colleagues describe Jobs at his most brilliant and bombastic—hurling unsatisfactory products across the lab and insulting employees, yet also singling out and celebrating craftsmanship and original work. Without a doubt, Jobs is the single most important figure in the company’s history. But overlooked in Apple’s carefully cultivated mythology are the other ingenious men and women who’ve left an indelible mark on Apple, some of whom think they deserve much more of the credit. At Apple, the stakes were big, and so were the egos.“Design Crazy” takes us behind the mystique and reveals Apple to be a deeply misunderstood company. And the greatest business story of the past two decades is far from over. Two years after the death of Steve Jobs, with many of his former colleagues now at startups like Tesla, Evernote, and Nest Labs, some think the end of Apple’s dominance is only a matter of time. The company has risen to the challenge before, but still the question lingers: Can Apple be Apple without Jobs?ABOUT THE AUTHORMax Chafkin is a contributing writer with “Fast Company.” His work has also been published in “Inc.”, “Vanity Fair,” “The New York Times Magazine,” and “The Best Business Writing 2012.” He lives in Brooklyn.

    Like Andrew Marr's HISTORY OF MODERN BRITAIN or Michael Palin's HIMALAYA, the book will have a coherence and life beyond the television series, mirroring its basic structure, but looking at some issues in greater depth, and telling additional stories to illustrate some of the ideas.This book is about the things that Britain produces in order to pay its way in the world, from physical goods that we can see and feel, to intangible services that are much harder to quantify. We don't have to be prejudiced in favour of certain types of value: we shouldn't assume finance is modern, and manufacturing out of date for example. What matters is what sells and for how much. From manufacturing to technology, design and the services industries, this book will provide a cutting edge analysis - via entertaining stories - about what we make and why it matters.

    A fascinating look at the Stones in the late 70s - inspired by a year just spent in the disco/punk cauldron of New York City.

    Betsy brings along her husband, Ted Winton, an easterner and Yale graduate to whom she is constantly explaining Texas. Ted will run Ben Throckmorton’s radio station, KVAT, where Booty and Them Others sing in rivalry with the better known WBAP Light Crust Doughboys. In Texas, it’s the middle of the Depression and the Drought. And Prohibition is barely over, liquor still a controversy. Every city has its hobo camp, and Claybelle has the Star of Hope Mission. But it is also the time of new oil money, high living, infidelity, and tangled love triangles. Betsy and Ted chain-smoke and drink often and long, they wouldn’t miss a Paschal High School or TCU football game, they party at the Casino on Jacksboro Highway, and dine at Claybelle’s Shadylawn Country Club.Betsy is a serious journalist though, and she sets out to change the paper, clashing with the managing editor when she claims international not state news belongs on page one. She clashes with the columnists when she tries to sharpen their leads.The Texas Murder Machine becomes her big story, when she suspects that Texas Rangers may be killing innocent young men to collect rewards offered by the Texas Bankers Association. Betsy’s journalistic determination leads to a personal tragedy that changes her life forever—and makes her a determined, relentless newswoman.Fast Copy is a page-turner that combines romantic comedy with the best of the thriller genre. But it’s much more. Dan Jenkins captures Texas in the mid-1930s with a clarity that brings it alive, and his affection for Texas, Fort Worth, and TCU are revealed on every page. Only a native like Jenkins would include the minute details of a TCU-SMU game, the new zephyr stainless steel railroad train, the T&P railroad station, the Fort Worth Cats, and LeGrave Field. His portrait of Claybelle and its leading society folks is tongue-in-cheek funny and right on the mark. Texans should treasure this book for years to come.

    Widely quoted, and often hotly debated, The New York Times is held by its readers to the highest of standards and continues to be regarded by many as the nation's pre-eminent newspaper. The New York Times has earned an unprecedented 94 Pulitzer Prizes, far more than any other newspaper. A global news staff covers a wide range of interests: from world, national and New York issues to business, culture, science, religion, travel, style, food, sports, health and home. In addition to outside contributors, the editorials page features The New York Times' own team of award-winning columnists: David Brooks, Maureen Dowd, Thomas L. Friedman, Bob Herbert, Nicholas D. Kristof, Paul Krugman, Frank Rich and John Tierney. The Kindle Edition of The New York Times contains articles found in the print edition, but will not include some images and tables. Also, some features such as the crossword puzzle, box scores and classifieds are not currently available. For your convenience, issues are automatically delivered wirelessly to your Kindle at 5:00 AM on the weekdays and 5:30 AM on weekends New York City local time. We will share the name, billing address, and order information associated with the publisher of this periodical. Because this publisher is the seller of the periodical, we will provide this information to them for use by them as data controller including for direct marketing purposes.

    The textbook covers all-important workbenches of CATIA V5R17 with a thorough explanation of all commands, options, and their applications to create real-world products. About 55 mechanical engineering industry examples are used as tutorials and an additional 35 as exercises to ensure that the user can relate their knowledge and understand the design techniques used in the industry to design a product. After reading the textbook, the user will be able to create solid parts, assemblies, drawing views with bill of materials, surface models, and Sheet metal components. Also, the user will learn the editing techniques that are essential to make a successful design. In this book, the author emphasizes on the solid modeling techniques that improve the productivity and efficiency of the user. Salient Features of the Textbook Consists of 15 chapters that are organized in a pedagogical sequence. These chapters cover the Sketching, Modeling, Assembly, Drafting, Wireframe and Surface Design, and Generative Sheetmetal workbenches of CATIA V5R17. The first page of every chapter summarizes the topics that will be covered in it. Additional information is provided throughout the book in the form of tips and notes. Self-evaluation test and review questions are provided at the end of each chapter so that the users can assess their knowledge.Free Teaching and Learning Resources Online technical support by contacting techsupport@cadcim.com. All programs used in exercises and examples. Customizable PowerPoint presentations of all chapters in the textbook li>Instructor s Guide with solutions to all review questions and exercises in the textbook. Student projects to enhance the skills Class tests that can be used by faculty in the class To access these free teaching resources, please send your contact information to sales@cadcim.com, mentioning clearly your name, designation, university/college, street street address, city, state, zip, and country.

    5, 1948 sell for $140 million?            Intriguing and entertaining, The $12 Million Stuffed Shark is a Freakonomics approach to the economics and psychology of the contemporary art world. Why were record prices achieved at auction for works by 131 contemporary artists in 2006 alone, with astonishing new heights reached in 2007? Don Thompson explores the money, lust, and self-aggrandizement of the art world in an attempt to determine what makes a particular work valuable while others are ignored.            This book is the first to look at the economics and the marketing strategies that enable the modern art market to generate such astronomical prices. Drawing on  interviews with both past and present executives of auction houses and art dealerships, artists, and the buyers who move the market, Thompson launches the reader on a journey of discovery through the peculiar world of modern art. Surprising, passionate, gossipy, revelatory, The $12 Million Stuffed Shark reveals a great deal that even experienced  auction purchasers do not know.

    Geeks Bearing Gifts: Imagining New Futures for News is a creative, thought-provoking and entertaining exploration of the possible future(s) of news by Professor Jeff Jarvis, who leads the Tow-Knight Center for Entrepreneurial Journalism at the CUNY Graduate School of Journalism.To Jarvis, journalism helps a community better organize its knowledge so it can better organize itself: “But we in the field came to define ourselves less by our value and mission and more by our media and tools — ink on pulp or slick paper, sound or images over airwaves. Now we have new tools to exploit. Those tools require new skills and create new value. But at the core, we serve citizens and communities.” He offers not a single definitive future of journalism and news, but a range of possibilities depending on how journalists and journalism evolve – with the help of the “geeks” whose advances in media technology offer many opportunities for journalists and media entrepreneurs who are willing to think creatively and take risks.Jarvis, one of the preeminent voices on emerging forms of journalism, news delivery, and community engagement, advises many media companies, startups, and foundations. He is a former president and creative director of Advance.net, the online arm of Advance Publications, and was the creator and founding editor of Entertainment Weekly; Sunday editor and associate publisher of the New York Daily News; TV critic for TV Guide and People; a columnist on the San Francisco Examiner; and assistant city editor and reporter for the Chicago Tribune.

    The main character, rocked by feuding factions and those who would remake it, is the Wall Street Journal, which affects the thoughts, votes, and stocks of two million readers daily. Sarah Ellison, while at the Journal, won praise for covering the $5 billion acquisition that transformed the pride of Dow Jones and the estimable but eccentric Bancroft family into the jewel of Rupert Murdoch's kingdom. Going above and beyond her original reporting and the accounts of others, Ellison uses her knowledge of the paper and its people to go deep inside the landmark transaction—and also far beyond it, into the rocky transition when Murdoch's crew tussled with old Journal hands and geared up for battle with the New York Times. With access to all the players, Ellison moves from newsrooms (where editors duel) to estates (where the Bancrofts go at it like the Ewings). She shows Murdoch, finally, for who he is—maneuvering, firing, and undoing all that the Bancrofts had protected. Here is a superlative account of a deal with reverberations beyond the news, told with the storytelling savvy that transforms big stories into timeless chronicles of American life and power.

     Companies everywhere face two major challenges today: getting noticed and getting paid. To confront these obstacles, Bharat Anand examines a range of businesses around the world, from Chinese Internet giant Tencent to Scandinavian digital trailblazer Schibsted, from "The" "New York Times" to "The Economist, " and from talent management to the future of education. Drawing on these stories and on the latest research in economics, strategy, and marketing, this refreshingly engaging book reveals important lessons, smashes celebrated myths, and reorients strategy. Companies that now flourish are finding that the connections they foster are more important than the content they create. Success comes not from making the best content but from recognizing how content enables customers connectivity; it comes not from protecting the value of content at all costs but from unearthing related opportunities close by; and it comes not from mimicking competitors best practices but from seeing choices as part of a connected whole. Digital change means that everyone today can reach and interact with others directly: We are all in the content business. But that comes with risks that Bharat Anand" "teaches us how to recognize and navigate. Filled with conversations with key players and in-depth dispatches from the frontlines of digital change, "The Content Trap" is an essential new playbook for navigating the turbulent waters in which we find ourselves."

    In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what readers can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage.Full of actionable advice and concrete strategies, this book teaches readers how to:Launch a channel Create life-changing content Drive rapid view and subscriber growth Build a brand and increase engagement Improve searchability Monetize content and audience Replete with case studies and information from successful YouTube creators, The YouTube Formula is perfect for any creator, entrepreneur, social media strategist, and brand manager who hopes to see real commercial results from their work on the platform.

    Whether you're a freelancer, an aspiring entrepreneur or a seasoned small-business owner, you'll learn everything you need to know about how to market and price your services.This book shows you how to:learn which marketing tools are most effective and how to use themcreate a smart marketing plan that reflects your financial goalsplan small actionable steps to take in reaching those financial goalsdetermine who your ideal clients are and establish contact with themturn that initial contact into a profitable relationship for both of youtalk to clients about money and the design process - without fearfigure out a fair hourly rate and give an accurate estimate for a projectYou'll learn the ins and outs of creating and running a creative services business - the things they never taught you in school. Plus, there are useful worksheets throughout the book, so you can apply the principles and formulas to your own circumstances and create a workable business plan right away.

    Medill personally influenced the political tide that transformed America during the midnineteenth century by fostering the Republican Party, engineering the election of Abraham Lincoln and serving as a catalyst for the outbreak of the Civil War. The dynasty he established, filled with colorful characters, went on to take American journalism by storm. His grandson, Colonel Robert R. McCormick, personified Chicago, as well as its great newspaper, the Chicago Tribune, throughout much of the twentieth century. Robert’s cousin, Joseph Medill Patterson, started the New York Daily News, and Joe’s sister, Cissy Patterson, was the innovative editor of the Washington Times-Herald. In the fourth generation, Alicia Patterson founded Long Island’s Newsday, the most stunning journalistic accomplishment of post–World War II America. Printer’s ink raged in the veins of the Medills, the McCormicks and the Pattersons throughout a century, and their legacy prevailed for another five decades—always in the forefront of events, shaping the intellectual and social pulse of America. At the same time, the dark side of the intellectual stardom driving the dynasty was a destructive compulsion that left clan members crippled by their personal demons of chronic depression, alcoholism, drug abuse and even madness and suicide. Rife with authentic conversations and riveting quotes, The Magnificent Medills is the premiere cultural history of America’s first media empire. This dynamic family and their brilliance, eccentricities and ultimate self-destruction are explored in a sweeping narrative that interweaves the family’s personal activities and public achievements against a larger historical background. Authoritative, compelling and thoroughly engaging, The Magnificent Medills brings the pages of history that the Medills wrote vividly to life.

    A behind the scenes view of the murder trial that gripped the nation.