The Customer Service Survival Kit: What to Say to Defuse Even the Worst Customer Situations


Richard S. Gallagher - 2013
    The Customer Service Survival Kit recognizes that the worst customer situations demand more of front-line employees than good intentions and the right attitude. The book includes tangible tips and tricks to help readers discover how to lean into criticism, how to avoid trigger phrases that can make bad situations worse, the secret to helping people feel heard, how to safely deliver bad news, and how to become immune to intimidation--among many other skills.Issues with customers can send even the most seasoned service professionals into red alert. But you don’t need to be a crisis counselor to effectively communicate your way out of a difficult spot. With the help of these valuable insights, lessons, and indispensable problem-solving tools, your organization holds the key to radically improving its customer service reputation.

22 Immutable Laws of Branding. Abridged.


Al Ries - 2005
    Brilliant, bold, and mercifully brief, this is the definitive work on branding, distilling the complex principles and theories espoused in other long-winded, high-priced professional marketing tomes into 22 quick and easy-to-listen-to vignettes. Pairing the brand-blazing strategies from the world's best -- like Coca-Cola, Xerox, and Starbucks -- with the world-renowned marketing savvy of bestselling author, Al Ries, and his daughter Laura Ries, The 22 Immutable Laws of Branding builds on the huge international success of The 22 Immutable Laws of Marketing and provides the expert insight you seek on business's hottest topic in less time than an airplane ride.Find out:Why you will fail to create a brand through advertising, sales promotion, public relations or fancy packagingHow to define your category. . . even if you're not first to marketHow overbranding equals underwhelmingWhy good old-fashioned publicity may be the missing link in the brand-building processWhy giving your brand the right name is perhaps more important than the brand itselfAnd perhaps most important of all:How to own a word in the mind of the consumer.Smart and accessible, The 22 Immutable Laws of Branding provides the ammo you need to dominate your category and turn your product or service into a world-class brand.

Network Marketing For Facebook: Proven Social Media Techniques For Direct Sales And MLM Success


Jim Lupkin - 2014
     As co-author Jim Lupkin says, "I am the customer for this book. I have failed and succeeded as a network-marketing distributor and I used social media to help me succeed. I know what the distributor is going through and because of that I can talk to them in a way that no one else can." Whether you’re a beginning or advanced network marketer, you will learn how to get people to try samples, buy products and become distributors, and the most natural ways to make new connections and nurture those relationships.

The Motley Fool Guide to Investing for Beginners


The Motley Fool - 2015
    So we’ve created a guide that will show you (or a friend or relative who’s just getting started): * How much you need to start investing. * The key steps for building long-term wealth. * Proven ways to find great companies to buy. Understanding these life-changing concepts will get any investor on the path to financial freedom. Built upon our 13 Steps to Investing Foolishly, The Motley Fool Guide to Investing for Beginners includes our top investors’ biggest mistakes, insights into different styles of investing, and much more. Plus, you get 3 great stock picks that we think could make a strong foundation to any portfolio.

JEH' A Life Of J.R.D.Tata


Bakhtiar K. Dadabhoy - 2005
    Also useful on the evolution of Indian business and the modern economy.

Twiggy: The High-Stakes Life of Andrew Forrest


Andrew Burrell - 2013
    He worked for the Australian Financial Review in Melbourne, Sydney and Perth before being posted as a correspondent to Jakarta and Shanghai. Andrew is currently a senior business journalist for the Australian in Perth, where he has covered the WA mining boom since 2006. He won the business prize at the West Australian media awards in 2006 and 2009.

On Target: How the World's Hottest Retailer Hit a Bull's-Eye


Laura Rowley - 2003
    On Target is the first in-depth look at the business leaders and strategies that made Target such a runaway success. The company's easily recognizable red-and-white logo, youthful television advertisements, and upscale partnerships-with designers like Michael Graves, Mossimo, and Todd Oldham-have not only removed the stigma traditionally attached to discount store shopping, but actually made it hip to be frugal. In the process, the company has cemented its place as the favorite discount retailer of middle- and upper-income families across the country. In On Target, award-winning business journalist Laura Rowley examines the methods and the success of the company from its shrewd merchandising strategy to its clever marketing campaigns, ingenious branding effort, and extensive philanthropy . An excellent education in how to beat the competition even in a crowded and weak retail market, Target's story details the history and incredible success of a unique company and an enticing, unmistakable brand. Both insightful and entertaining, On Target offers important business lessons for executives and managers in need of a bull's-eye.Laura Rowley (Maplewood, NJ) is an award-winning television, radio, and print journalist specializing in business reporting. She is the personal finance and career columnist for Self magazine and has also been published in The New York Times, Parents, and Newsweek. As a reporter and producer for CNN in New York, she reported on air for Your Money and Business Unusual, and produced live programs for CNNfn. She has also appeared on Good Morning America, Oxygen Media, and CNBC.

Train Your Brain: How to Build a Million Dollar Business in Record Time


Dana Wilde - 2013
    There always seemed to be a new system to learn, a new surefire method or cutting-edge technique for entrepreneurs to master.In an effort to teach her team members a better and easier way, Dana Wilde created Train Your Brain, a tested and proven system combining elements of both mindset and action ... or as Dana likes to call it, Intentional Action.What Dana discovered by using Train Your Brain is that mindset can be "taught" and that learning simple mindset strategies not only allows you to understand how the brain works but also shows you how easy it is to change your thinking and, as a result, change your outcomes.In Train Your Brain, Dana breaks down the Cycle of Perpetual Sameness--the number one reason why most people only experience incremental change in their lives. More importantly, she also provides the much-needed blueprint to help you get off this counterproductive cycle quickly.Train Your Brain, with its twenty easy-to-implement "Mindware Experiments," gives you all the necessary tools needed to get off ... and stay off ... the Cycle of Perpetual Sameness, so you can transform your life and grow your business in record time!

The Accidental Sales Manager: How to Take Control and Lead Your Sales Team to Record Profits


Chris Lytle - 2011
    Successful salespeople rightfully become sales managers because of superior sales records. Yet too often these sales stars get stuck doing their old sales job while also trying to juggle their manager role, and too often companies neglect to train their sales managers how to excel as managers. That's the sales management trap, and it's exactly what The Accidental Sales Manager addresses and solves.Full of helpful steps you can apply immediately?whether you're training a sales manager, or are one yourself?this practical guide reveals step-by-step methods sales managers can use to both learn their jobs and lead their teams.Get tactics to stop burning time and exhausting yourself, while taking effective actions to use time better as a leader Discover how to integrate learning into leading and make sales meetings an active conversation on what works and what doesn't Author has a previous bestseller, The Accidental Salesperson Don't get caught in the sales management trap or, if you're in it, get the tools you need to escape it. Get The Accidental Sales Manager and lead your team to do what you do best: make sales, drive profits, and get winning results.

Boom, Bust & Echo: How to Profit from the Coming Demographic Shift


David K. Foot - 1996
    From financial planning to urban planning, Professor David Foot shows us how to track the trends that will have a profound impact upon our lives. The boomers, the busters, and the echo generation: discover the nation's future - and yours - in demographics, the simple but highly potent tool for understanding the past and foretelling the future, by Canada's foremost expert. What are the best investments? Where are the new business opportunities? What will become of our cities? What are the prospects for real estate? The job market? Education? Health care? Foot and Stoffman provide answers in a book full of arresting insights and practical ideas.

The Blog Startup: Proven Strategies to Launch Smart and Exponentially Grow Your Audience, Brand, and Income without Losing Your Sanity or Crying Bucketloads of Tears


Meera Kothand - 2020
    It takes several years for that—more than a book and a couple of days of reading can promise.  But this gives you a plan for success before you even start. Think of it as a road map for your first 90 days!Now, you can start a solid blog with the potential to make money WITHOUT a $1,000+ blogging education! Here’s a snapshot of what’s packed into this how-to guide: Popular guru promises exposed! I expose the truth about popular revenue streams and why NOT ALL monetization options are right for you despite guru promises! The 2M (+1) strategy to help you hit your first $1K blogging. How to find YOUR unique angle, so you can stand out from the pack and attract the right kind of readers. The smartest ways to make critical website pages sticky—Make these pages shout out “YES, you’re in the right place!” and understand what you need and don’t need to include. Why some bloggers make the leap and others don’t. (It has everything to do with what they don’t do!) 3 MUST-ANSWER questions that will shape your blog’s journey. How to create a strategic blog launch plan and my answer to the question “How many posts do you need before launching?” (No more confusion or stress. Just an actionable plan for results.) AND MORE! Imagine knowing exactly what you need to focus on despite all the distractions pulling you in a million directions.Imagine if in a mere year you accomplish more than you ever thought possible, feel a sense of satisfaction, and actually make progress toward this larger vision of what you want your blog and business to do for you.You don't flinch, get panicky, or try different tactics hoping one sticks. You have a plan of action and every decision you make for your blog is calculated and intentional. That’s the power of the process and the promise behind The Blog Startup!Intrigued yet? Then scroll to the top and click or tap “Buy Now.”

I Killed Pink Floyd's Pig: Inside Stories of Sex, Drugs and Rock & Roll


Beau Phillips - 2014
    Never-been-told stories of sex, drugs and rock & roll. Plus exclusive photos! It's your all-access pass...a behind-the-scenes VIP tour of when rock was great. The author takes you backstage and inside bands' dressing rooms, hotel suites and private planes of Led Zeppelin, Rolling Stones, AC/DC, Eric Clapton, Paul McCartney and dozens more.

Career Theory and Practice: Learning Through Case Studies


Jane L. Swanson - 1999
    Each chapter applies a different theory to case examples and - to provide continuity - to a fictitious client' constructed from many past clients of the authors.

The Samsung Way: Transformational Management Strategies from the World Leader in Innovation and Design: Transformational Management Strategies from the World Leader in Innovation and Design


Jaeyong Song - 2014
    He received his Ph.D. at the Wharton School, University of Pennsylvania. Kyungmook Lee is Professor of Organizational Behavior and Human Resource Management at Seoul National University Business School where he currently serves as Senior Associate Dean for academic affairs. He received his Ph.D. at the Wharton School, University of Pennsylvania.

Daily Inbox Zero: 9 Proven Steps to Eliminate Email Overload (Productive Habits Book 5)


S.J. Scott - 2014
    While email can enhance your personal communication, it can also turn into a huge time sink. Let email control you and it could lead to: low productivity, stress, distraction and a lack of focus on important projects. The solution? Learn how to declutter your inbox and never again get overwhelmed by email. DISCOVER:: How the "Inbox Zero Habit" Can Stem the Tide of Email Whereas most books (and blog posts) recommend fancy technology for email management, this doesn't solve the root problem. It's kind of like a doctor focusing on the symptoms, not the disease. In order to do your best work in a peaceful, constructive manner, you need to develop a specific routine that focuses on email efficiency. Put simply: You need to develop a habit for processing email. In the book "Daily Inbox Zero", you will get a nine-step plan that helps clear the email clutter--no matter how many messages you receive on a daily basis. If you are someone who only spends 20 minutes managing email, the tips in this book will cut that time in half. On the other hand, if you are a high-powered executive who spends as much as three to four hours per day managing email, this book will help you discover a number of high-leverage habits that will increase your productivity. DOWNLOAD:: Daily Inbox Zero: 9 Proven Steps to Eliminate Email Overload "Declutter Your Inbox" contains a detailed blueprint of how to be productive while processing email. You will learn how to: Read and understand the six limiting beliefs about email. Write template responses and use software to handle common questions. Practice the "10 rules" of writing efficient emails. Organize your inbox by creating email filters. Use seven tools for managing an empty inbox. Create a central location for files that you typically send. Practice the 4 D’s when processing emails. Streamline all your inboxes into one (or two) locations. Develop seven habits for managing email. Don't become a slave to your inbox. You can get to inbox zero by creating a powerful routine for processing email. Would You Like To Know More? Download and take control of email today. Scroll to the top of the page and select the buy button.