Book picks similar to
Otl Aicher by Markus Rathgeb


design
graphic-design
typography
diseño

Skin: The Complete Guide to Digitally Lighting, Photographing, and Retouching Faces and Bodies


Lee Varis - 2006
    Master this challenge with professional photographer Lee Varis as he covers a range of skin: women and men, young and old, various tones, in-studio and outdoors, tattoos, and more. His step-by-step tutorials and before-and-after illustrations demonstrate various techniques for topics such as digital-specific lighting challenges and what can and cannot be done in post-process. A free CD-ROM accompanies the book and contains sample image files to use while following the tutorials, plus equipment recommendations and technical reference materials that enhance and reinforce the instruction. Order your copy of this practical guide today and get a complete start-to-finish approach to integrating everything from posing models to shooting and retouching candid scenes.

Le Corbusier: Le Modulor and Modulor 2


Le Corbusier - 1980
    Le Modulor was published in 1950 and after meeting with success, Le Corbusier went on to publish Modulor 2 in 1955. In many of Le Corbusier's most notable buildings, including the Chapel at Ronchamp and the Unite d'habitation, evidence of his Modulor system can be seen. These two volumes form an important and integral part of Le Corbusier's theoretical writings.

Hand Job: A Catalog of Type


Mike Perry - 2007
    No longer relegated to designer's sketchbooks, hand-drawn type has emerged from the underground as a dynamic vehicle for visual communicationfrom magazine, book, and album covers to movie credits and NFL advertisements. As the practice and appreciation of hand-drawn type grows, its time to celebrate the work of those typographers whose every letterform is a work of art.Hand Job collects groundbreaking work from fifty of today's most talented typographers who draw by hand. Graphic designer and hand typographer Michael Perry selects work representing the full spectrum of design methods and styles. Each hand-drawn work is entirely shaped by the artist's unique processevery one a carefully executed composition enhanced by unplanned "accidents" of line, color, and craft. Hand Job also includes photographs of found type,artists studios, and the tools that help make typography come to life. Whether you are looking to invigorate your design work or are just in need of a little offbeat inspiration, Hand Job will have you reaching for your favorite pen.

Branding: In Five and a Half Steps


Michael Johnson - 2016
    His studio, johnson banks, is responsible for the rebranding of many notable clients, including Virgin Atlantic, Think London, BFI, Christian Aid, and MORE TH>N, and he has garnered a plethora of awards in the process.In Branding, Johnson strips everyday brands down to their basic components, with case studies that enable us to understand why we select one product or service over another and allow us to comprehend how seemingly subtle influences can affect key life decisions. The first part of the book shows how the birth of a brand begins not with finding a solution but rather with identifying the correct question—the missing gap in the market—to which an answer is needed. Johnson proceeds to unveil hidden elements involved in creating a successful brand—from the strapline that gives the brand a narrative and a purpose to clever uses of typography that unite design and language.With more than 1,000 vibrant illustrations showcasing the world’s most successful corporate identities, as well as generic templates enabling you to create your own brand or ad with ease, Branding explores every step of the development process required to create the simplest and most immediately compelling brands.

Todd Hido on Landscapes, Interiors, and the Nude: The Photography Workshop Series


Todd Hido - 2014
    Its goal is to inspire photographers of all levels who wish to improve their work, as well as readers interested in deepening their understanding of the art of photography. Each book features the creative process and core thinking of a photographer told in their own words and through pictures of their choosing, and is introduced by a well-known student of the featured photographer. In this book, Todd Hido explores the genres of landscape, interior and nude photography, with emphasis on creating images from a personal perspective and with a sense of intimacy. Through words and photographs, he also offers insight into his own practice and discusses a wide range of creative issues, including mining one's own memory and experience as inspiration; using light, texture and detail for greater impact; exploring the narrative potential activated when sequencing images; and creating powerful stories with emotional weight and beauty.Todd Hido (born 1968) is a San Francisco Bay Area-based artist. He is well known for his photography of urban and suburban housing across the United States, and for his use of detail and luminous color. His previous books include House Hunting (2001), Outskirts (2002), Roaming (2004) and Between the Two (2007). He is a recipient of a Eureka Fellowship and a Wallace Alexander Gerbode Foundation Visual Arts Award, and is represented by Stephen Wirtz Gallery in San Francisco. He is an adjunct professor at California College of the Arts.Gregory Halpern received a BA in history and literature from Harvard University and an MFA from California College of the Arts. His third book of photographs, entitled A, is a photographic ramble through the streets of the American Rust Belt. His other books include Omaha Sketchbook and Harvard Works Because We Do. He currently teaches at the Rochester Institute of Technology and is the coeditor of The Photographer's Playbook (Aperture 2013).

The Politics of Design: A (Not So) Global Design Manual for Visual Communication


Ruben Pater - 2016
    With communication comes responsibility; are designers aware of the meaning and impact of their work? An image or symbol that is acceptable in one culture can be offensive or even harmful in the next. A typeface or colour in a design might appear to be neutral, but its meaning is always culturally dependent. If designers learn to be aware of global cultural contexts, we can avoid stereotyping and help improve mutual understanding between people.Politics of Design is a collection of visual examples from around the world. Using ideas from anthropology and sociology, it creates surprising and educational insight in contemporary visual communication. The examples relate to the daily practice of both online and offline visual communication: typography, images, colour, symbols, and information.Politics of Design shows the importance of visual literacy when communicating beyond borders and cultures. It explores the cultural meaning behind the symbols, maps, photography, typography, and colours that are used every day. It is a practical guide for design and communication professionals and students to create more effective and responsible visual communication.

Tony Northrup's Photography Buying Guide: How to Choose a Camera, Lens, Tripod, Flash, & More (Tony Northrup's Photography Books)


Tony Northrup - 2013
    If you're a seasoned pro, it can save you thousands. By helping you choose the best equipment for your budget and style of photography, this book can drastically improve the quality of your pictures.In this book, award-winning author and photographer Tony Northrup explains explains what all your camera, flash, lens, and tripod features do, as well as which are worth paying for and which you can simply skip. Tony provides information specific to your style of photography, whether you're a casual photographer or you're serious about portraits, landscapes, sports, wildlife, weddings, or even macro.For the casual reader, Tony provides quick recommendations to allow you to get the best gear for your budget, without spending days researching. If you love camera gear, you'll be able to dive into over 200 pages of detailed gear information covering any manufacturer's equipment. Tony also provides specific recommendations for Nikon, Canon, Sony, Alien Bees, Profoto, Elinchrom, Yongnuo, PocketWizard, Phottix, Pixel King, and several other manufacturers. Camera technology changes fast, and this book keeps up. Tony updates this book several times per year, and buying the book gives you a lifetime subscription to the updated content. You'll always have an up-to-date reference on camera gear right at your fingertips.Here are just some of the topics covered in the book: * What should my first camera be? * Which lens should I buy? * Should I buy Canon, Nikon, Sony, Pentax, or another brand? * Is a mirrorless camera or a DSLR better for me? * Do I need a full frame camera? * Is it safe to buy generic lenses and flashes? * What's the best landscape photography gear? * Which portrait lens and flash should I buy? * What gear do I need to photograph a wedding? * How can I get great wildlife shots on a budget? * Which sports photography equipment should I purchase? * Should I buy zooms or primes? * Is image stabilization worth the extra cost? * Which type of tripod should I buy? * Which wireless flash system is the best for my budget? * How can I save money by buying used? * What kind of computer should I get for photo editing?

The Medium is the Massage


Marshall McLuhan - 1967
    Using a layout style that was later copied by Wired, McLuhan and coauthor/designer Quentin Fiore combine word and image to illustrate and enact the ideas that were first put forward in the dense and poorly organized Understanding Media. McLuhan's ideas about the nature of media, the increasing speed of communication, and the technological basis for our understanding of who we are come to life in this slender volume. Although originally printed in 1967, the art and style in The Medium is the Massage seem as fresh today as in the summer of love, and the ideas are even more resonant now that computer interfaces are becoming gateways to the global village.

Chris Ware


Daniel Raeburn - 2004
    Combining innovative comic book art, hand lettering, and graphic design, Ware’s uniquely appealing work is characterized by ceaseless experimentation with narrative and graphic forms. The publication of his novel Jimmy Corrigan: The Smartest Kid on Earth in2000 inspired a near avalanche of praise from critics and general readers alike. This book is the first to explore the life and work of Chris Ware. Daniel Raeburn looks closely at Ware’s career, work methods, and artistic innovations. Born in Omaha in 1967, Ware introduced the character Jimmy Corrigan in a full-page strip he began writing for the Chicago tabloid New City. Combining six years’ worth of the strips, Ware created the best-selling novel named after Jimmy that spans an Irish-American family’s life in Chicago from the Civil War to the present. For its experiments in graphic form—including pull-out, three-dimensional inserts—and its non-chronological narrative, the novel earned numerous honors, among them the Guardian First Book Award, presented for the first time to a comic book. For this volume Raeburn interviewed Chris Ware for many hours to make fascinating connections between Jimmy Corrigan’s fictional life and the life of his creator. Raeburn discusses the scope of Ware’s career, including his drawings for New City, the New Yorker, and his own comic book, The Acme Novelty Library. AsRaeburn shows, Ware’s unique art form extends beyond the world of graphic novels into the broader worlds of literature, graphic art, and popular culture, and challenges traditional definitions of all three.

Signs and Symbols: Their Design and Meaning


Adrian Frutiger - 1981
    This classic study shows how humans express thought through graphic means and why certain shapes and configurations of dot and line are perceived and remembered more easily than others.

Interaction of Color


Josef Albers - 1971
    Conceived as a handbook and teaching aid for artists, instructors, and students, this timeless book presents Albers’s unique ideas of color experimentation in a way that is valuable to specialists as well as to a larger audience.Originally published by Yale University Press in 1963 as a limited silkscreen edition with 150 color plates, Interaction of Color first appeared in paperback in 1971, featuring ten representative color studies chosen by Albers. The paperback has remained in print ever since and is one of the most influential resources on color for countless readers.This new paperback edition presents a significantly expanded selection of more than thirty color studies alongside Albers’s original unabridged text, demonstrating such principles as color relativity, intensity, and temperature; vibrating and vanishing boundaries; and the illusions of transparency and reversed grounds. Now available in a larger format and with enhanced production values, this expanded edition celebrates the unique authority of Albers’s contribution to color theory and brings the artist’s iconic study to an eager new generation of readers.

Halo: The Essential Visual Guide


Jeremy Patenaude - 2011
    Halo: The Essential Visual Guide delves even deeper into the phenomenon that is Halo. Covering material from Halo, Halo 2, Halo 3, Halo Wars, and the latest game, Halo: ODST, the book provides amazing images and insightful information making you feel as if you yourself are part of the game! (c)2011 Microsoft Corporation. All Rights Reserved.

B is for Bauhaus


Deyan Sudjic - 2013
    It's not an autobiography, though it does offer a revealing and highly personal inside view of contemporary culture. It's an essential tool kit for understanding the world around us. Deyan Sudjic studied architecture in Edinburgh, edited Domus in Milan, was the director of the Venice architecture biennale, and a curator in Glasgow, Istanbul and Copenhagen. The author of The Language of Things and The Edifice Complex, Deyan Sudjic is now Director of the Design Museum, London.

The Complete Manual of Typography


James Felici - 2002
    Jim Felici brings together a vast amount of knowledge in this book. Must-have!" --Erik Spiekermann, author, Stop Stealing Sheep (and Find Out How Type Works)This book is about how type should look and how to make it look that way; in other words, how to set type like a professional. It releases the craft knowledge that used to reside almost exclusively in the heads of people working in type shops. The shops are gone, the technologies have changed, but the goal remains the same. This book explains in very practical terms how to use today's computerized tools to achieve that secret of good design: well-set type.Beautifully designed and richly illustrated, The Complete Manual of Typography is an essential reference for anyone who works with type. Designers, print production professionals, and corporate communications managers can go straight to the index to find focused answers to specific questions, while educators and students can read it as a textbook from cover to cover. You'll find:History, basic concepts, and anatomy of good typography, concisely presented and indexed for quick reference by busy professionals. Straight-ahead instructions for how to manage fonts, handle corrupted or missing fonts, and find the characters you need. Clear, useful explanations of what makes good type good (and bad type bad) . Detailed guidance on controlling the fundamentals of type, including measure, point size, leading, kerning, and hyphenation and justification. Practical advice on how to fix and avoid composition problems such as loose lines, bad rags, widows and orphans. Hard-to-find rules for managing indents and alignments, skews, wraps, expert-set characters, and tables. Scores of workarounds that show how to wring good type out of uncooperative word-processing and layout programs.

Transformers Vault: The Complete Transformers Universe - Showcasing Rare Collectibles and Memorabilia


Pablo Hidalgo - 2011
    Loaded with never-before-seen images, this book is a guide to the epic battle between the Autobots and Decepticons, as it began with toys and television, and continued to comics, film, games, and other media. There's something here for all generations, from classic toys that have become sought-after collectibles to the amazing, high-tech visuals of the three live-action films.Hasbro has opened its official archives, gathering more than 250 images and several featured pieces of memorabilia. Look inside for a sheet of Generation One tech specs with a secret revealer, a rare pencil sketch from comics artist Casey Coller, an unseen character profile for Hot Rod from the 1986 film, an animation cel, and much more. Exclusive photos of Japanese Transformer prototypes, archival development art, and brand-new information about the future of the Transformers make this the ultimate package for every fan.