The book documents the adverse environmental effects caused by the indiscriminate use of pesticides. Carson accused the chemical industry of spreading disinformation, and public officials of accepting the industry's marketing claims unquestioningly.The book appeared in September 1962 and the outcry that followed its publication forced the banning of DDT and spurred revolutionary changes in the laws affecting our air, land, and water. Carson’s book was instrumental in launching the environmental movement.

    No wonder: it's the most omnipresent subnstance on Earth and, along with air, the primary ingredient for supporting life as we know it. From far, far outside, our planet looks like a blue marble; from deep inside, we ourselves are three-quarters H2O.We know instinctively that being near water makes us healthier and happier, reduces stress, and brings us peace. But why? And what might the answer tell us about how we should be living our lives?After centuries of asking these questions, we can finally answer them - and those answers are life changing. As Wallace J. Nichols reveals in Blue Mind, we are now at the forefront of a wave of neuroscience, evolutionary biology, and medical research that illuminates the phsysiological and brain processes that underlie our transformative connection to water. That research, involving tools like EEGs, MRIs, and fMRIs, is uncovering remarkable truths about water's incredibly powerful, and startlingly profound, effects on our bodies and souls. Drawing on this breakthrough science, and on compelling personal stories from top athletes, leading scientists, military veterans, and gifted artists, Nichols shows precisely how proximity to water can:-improve performance in a wide range of fields-increase calm and diminish anxiety much better than medication-amplify creativity - artistic and otherwise-increase generosity and compassion-increase professional success-improve our overall health and well-being-reinforce our connection to the natural world - and one anotherBlue Mind isn't just about oceans, lakes, and rivers. Water's tremendous benefits stretch from the sea to the swimming pool, from a barrier reef to a glass of water - even a fishbowl, photograph, or painting. So no matter where you live on this big blue marble, it's time to get your brain on water.

    Fathoms: The World in the Whale blends natural history, philosophy, and science to explore: How do whales experience ecological change? Will our connection to these storied animals be transformed by technology? What can observing whales teach us about the complexity, splendour, and fragility of life? In Fathoms, we learn about whales so rare they have never been named, whale songs that sweep across hemispheres in annual waves of popularity, and whales that have modified the chemical composition of our planet’s atmosphere. We travel to Japan to board the ships that hunt whales and delve into the deepest seas to discover the plastic pollution now pervading the whale’s undersea environment. In the spirit of Rachel Carson and Rebecca Solnit, Giggs gives us a vivid exploration of the natural world even as she addresses what it means to write about nature at a time of environmental crisis.

    From day-to-day conversations to professional meetings, from candid talks to consequential discussions, the book explains the nitty-gritty of impactful communication.How to make the best of this book?Go in the chronological order, comprehending each chapter in-depth, and participating in the exercises. Make a note of important points of reference. Practice and rehearse the skills that you learnt. Once you complete all the chapters, following the same method, re-visit previous chapters if required. Involve in the activities suggested and have a real-life experience on showcasing the skills that you learn.

    The PCs, the i- phones, the i-pods, the tablet PCs all will be a constant reminder of the genuine and witty ways that Steve handled and fondled. He was always lost in a world of his own. He hugged the glory and the downfalls with equal aloofness. Not once were his beliefs shattered. Throughout his life, he struggled and dared to bring his dreams come true. His dreams had a silvery lining of consistency, persuasion and intention. He was unique in every way. The life threatening disease of cancer could not prevent him from working till his last breath, literally. Though stubborn and dominant by nature he stood as a magician in the field of technology. Here is a simple gesture to pay him respect and honour. A magnificent journey presented authentically.

    is an American Board of Emergency Medicine certified ED doctor. His journey began in the mid-1970s, when he chose to pursue a career in medicine. In his youthful perspective, he came to regard doctors as the good guys, the ones who healed people and saved lives. He knew he’d be one of those good guys one day. Now, with a career spanning more than thirty years, he works as an emergency-room physician in North Carolina. In A License to Heal: Random Memories of an ER Doctor, Bentley describes the real world of emergency medicine from the viewpoint of a practicing physician. This memoir is filled with real-life stories of the ER, including life and death, triumph and tragedy. Meet a man named Solomon Darby, who spoke to long-dead relatives during his own near-death experience. Bentley also recalls the heartbreaking story of a young widow who desperately needed to understand and cope with the death of her husband. Amid the grief, there are also episodes of great humor and human comedy. In the dynamic world of emergency medicine, there is a great deal of pain, blood, and tragedy, but there is also hope, compassion, and excitement—for both the patients and the staff."

    They are unsure of what happened in space or how they crashed into an uncharted planet. Upon exploration of the new world, they soon realize their destination: The Triassic, the first chapter of the Mesozoic Era. A plan is formulated to escape this terrifying landscape plagued with dinosaurs and prehistoric beasts. The survivors soon discover that there may be an even larger threat looming under the trees than just the dinosaurs, threatening to cut their mission short and trap them all forever in the primitive depths of the Triassic.

    Whatever your circumstances, you can create the life you desire by following simple, counterintuitive steps; not the steps society wants you to follow. Unfortunately, you cannot even trust yourself when it comes to creating the life that you desire, because you’re programmed by your past, an accumulation of hundreds of thousands of years, a mind still adapted for a hunter-gatherer time period. What does this mean? It means every day you’re battling your emotions, logic versus emotion. Logically, you want to do one thing, but emotionally, you are drawn to something else. First, if this sounds familiar, then great, because it means you are human. But, if you’re going to win the game of life, you cannot sit around and wait for things to happen, because you’ll be living a life of supreme comfort and sameness; ultimately, a great sin. You are destined for great things, capable of forging dreams and living your aspirations. Maybe you’ve forgotten about this truth: that you are capable, worthy, and ready. Maybe you’ve been beaten into the ground by life, a teacher who doesn’t care if you’re rich or poor, weak or strong, ready or not, because life will continue forward regardless, waiting for no one. Fortunately, there’re things you can do to set yourself apart from the millions that will ultimately suffer and fail. One such thing, perhaps the most powerful of all, is by studying the great, people who have succeeded and who have gone beyond what is humanly thought possible. When it comes to studying someone great, there’s one name that stands tall, Stephen Hawking, a person who has persevered and flourished. Not only has he conquered great adversity, but he has inspired millions around the world with his brilliant mind. There is a reason why people compare him with the once living Albert Einstein, the genius. What follows are Stephen Hawking’s greatest life lessons, gems of wisdom that you can easily apply to your own life, which will help you live a more abundant, stronger life. If you’re in need of inspiration, a boost of confidence, or just a friendly reminder of the wonders in life, you’ve come to the right place. See for yourself why millions study his work and regard him as a genius. Scroll up and grab your copy today.*** Limited time offer ***

    Things can exist in two places at once and travel backwards and forwards in time. Waves and particles are one and the same, and objects change their behaviour according to whether they are being watched. This is not some alternative universe but the realm of the very small, where quantum mechanics rules. In this weird world of atoms and their constituents, our common sense understanding of reality breaks down - yet quantum mechanics has never failed an experimental test. What does it all mean? For all its weirdness, quantum mechanics has given us many practical technologies including lasers and the transistors that underlie computers and all digital technology. In the future, it promises computers more powerful than any built before, the ability to communicate with absolute privacy, and even quantum teleportation. The Quantum World explores the past, present and future of quantum science, its applications and mind-bending implications. Discover how ideas from quantum mechanics are percolating out into the vast scale of the cosmos - perhaps, in the future, to reveal a new understanding of the big bang and the nature of space and time.ABOUT THE SERIESNew Scientist Instant Expert books are definitive and accessible entry points to the most important subjects in science; subjects that challenge, attract debate, invite controversy and engage the most enquiring minds. Designed for curious readers who want to know how things work and why, the Instant Expert series explores the topics that really matter and their impact on individuals, society, and the planet, translating the scientific complexities around us into language that's open to everyone, and putting new ideas and discoveries into perspective and context.

    After highlighting the benefits of Lean methods for patients, employees, physicians, and the hospital itself, he explains how Lean manufacturing staples such as Value Stream Mapping and process observation can help hospital personnel identify and eliminate waste in their own processes -- effectively preventing delays for patients, reducing wasted motion for caregivers, and improving the quality of care.Additionally, Graban describes how Standardized Work and error-proofing can prevent common hospital errors and details root cause problem-solving and daily improvement processes that can engage all personnel in systemic improvement. A unique guide for healthcare professionals, Lean Hospitals clearly elaborates the steps they can take to begin the proactive process of Lean implementation.The book has an accompanying website with more information.Mark Graban was quoted in a July 2010 New York Times article about lean hospitals.*Given the increase in candidates from the health services sector, the Lean Certification and Oversight Appeals committee has approved Lean Hospitals by Mark Graban as recommended reading in pursuit of the Lean Bronze Certification exam.Mark Graban speaks about his book on the CRC Press YouTube channel.

    Once Anthony entered Baghdad he discovered that full-scale combat and uncontrolled looting had killed nearly all the animals of the zoo.But not all of them. U.S. soldiers had taken the time to help care for the remaining animals, and the zoo's staff had returned to work in spite of the constant firefights. Together the Americans and Iraqis had managed to keep alive the animals that had survived the invasion.Babylon's Ark chronicles the zoo's transformation from bombed-out rubble to peaceful park. Along the way, Anthony recounts hair-raising efforts to save a pride of the dictator's lions, close a deplorable black-market zoo, and rescue Saddam's Arabian horses. His unique ground-level experience makes Babylon's Ark an uplifting story of both sides working together for the sake of innocent animals caught in the war's crossfire.

    Who would have guessed that all of our sexual and social behavior, and even our physical appearance, could be attributed to what our tiny unseen reproductive cells are doing? But that's Quirk's thesis in this highly entertaining book from an Average Guy that's a fun read full of a-ha! moments for scientists and civilians alike. Learn facts about cheating you'll never see on "Jerry Springer," like how unfaithful females actually change the biology of their mates. Discover why most sperm couldn't care less if they never saw an egg, what makes men yell "woo!" in a feminine falsetto--very similar to the mating cry of the Siamang gibbon--and, most important, the surprising answer on what to wear to attract that alpha mate.

    Throughout these adventures, Rinella found himself contemplating his own place among the 14,000 years’ worth of buffalo hunters in North America, as well as the buffalo’s place in the American experience. At the time of the Revolutionary War, North America was home to approximately 40 million buffalo, the largest herd of big mammals on the planet, but by the mid-1890s only a few hundred remained. Now that the buffalo is on the verge of a dramatic ecological recovery across the West, Americans are faced with the challenge of how, and if, we can dare to share our land with a beast that is the embodiment of the American wilderness. American Buffalo is a narrative tale of Rinella’s hunt. But beyond that, it is the story of the many ways in which the buffalo has shaped our national identity. Rinella takes us across the continent in search of the buffalo’s past, present, and future: to the Bering Land Bridge, where scientists search for buffalo bones amid artifacts of the New World’s earliest human inhabitants; to buffalo jumps where Native Americans once ran buffalo over cliffs by the thousands; to the Detroit Carbon works, a “bone charcoal” plant that made fortunes in the late 1800s by turning millions of tons of buffalo bones into bone meal, black dye, and fine china; and even to an abattoir turned fashion mecca in Manhattan’s Meatpacking District, where a depressed buffalo named Black Diamond met his fate after serving as the model for the American nickel. Rinella’s erudition and exuberance, combined with his gift for storytelling, make him the perfect guide for a book that combines outdoor adventure with a quirky blend of facts and observations about history, biology, and the natural world. Both a captivating narrative and a book of environmental and historical significance, American Buffalo tells us as much about ourselves as Americans as it does about the creature who perhaps best of all embodies the American ethos.

    Unwitting humans create a zone of disturbance that scatters the wildlife. Respectful humans who heed the birds acquire an awareness that radically changes the dynamic. We are welcome in their habitat. The birds don't fly away. The larger animals don't race off. No longer hapless intruders, we now find, see, and engage the deer, the fox, the red-shouldered hawk—even the elusive, whispering wren.Deep bird language is an ancient discipline, perfected by Native peoples the world over. Finally, science is catching up. This groundbreaking book unites the indigenous knowledge, the latest research, and the author's own experience of four decades in the field to lead us toward a deeper connection to the animals and, in the end, a deeper connection to ourselves.

    Evan Antin, America’s most popular veterinarian, comes a wild look at our natural world. Perfect for fans of Steve Irwin, James Herriot and Bear Grylls.Star of Animal Planet’s Evan Goes Wild, Dr. Evan Antin takes readers beyond his viral Instagram posts right into the wild world with him.Millions follow Dr. Evan Antin and his wildlife adventures through social media, and in his popular Animal Planet television show Evan Goes Wild. Now in his first book, World Wild Vet, Evan takes us to the deep blue seas swimming with forty foot whale sharks with “puppy dog eyes”, to jungles filled with venomous snakes (who are more afraid of you than you are of them), and a race across the savannah and against the clock to save rhinos from the clutches of poachers, all in the name of adventure and a deep love for the wild around us. Part memoir, travelogue, and conservation wake up call, World Wild Vet is an unforgettable exploration of the world we all call home, and a love letter to the creatures we share it with.