Flow–charts are also used extensively to highlight the step–by–step methodology applied by industry professionals to create a brand.The content of the book has been derived from Catharine Slade–Brooking own experience of entering the world of branding as a graduate and having to learn the hard way, 'on the job'. This, in turn, enabled the author to develop teaching materials for undergraduate and postgraduate students on the BA Graphic Communication course at the University of the Creative Arts, where Slade–Brooking is a lecturer. The book has been recommended across a wide range of university courses, from graphic design school to animation, digital media, textiles and interior design. It includes a full glossary of brand terminology and a list of recommended further reading.

    Brassaï carefully and affectionately records each of his meetings and appointments with the great artist, building along the way a work of remarkable depth, intimate perspective, and great importance to anyone who truly wishes to understand Picasso and his world.

    These large, colorful works are the capstone of his engagement with nature, not only in England but also in the American Southwest, through the media of painting and photography. This book, the catalog of the first major Hockney museum exhibition in many years, offers a glorious view of the landscape as seen by the artist, and it includes not only his recent paintings but also his iPhone and iPad drawings. Essays by leading art historians—as well as a more literary piece by novelist Margaret Drabble and Hockney’s own reflections on his recent work—explore Hockney’s art from various perspectives.Praise for David Hockney:"Supplemented with numerous essays by art critics and Hockney himself, this is a mesmerizing volume of an established artist who continues to assert his dynamic relevancy." —Publishers Weekly (starred review) "This glorious volume showcases this unique and exhilarating body of work, which celebrates the pulse of life in trees, fields, flowers, and clouds over the great cycle of the seasons . . . The enlightening commentary is merely prelude to a swoon once the reader turns to the 300 resplendent color reproductions." —Booklist, starred review

    By the time she returned to her home country in 1973, she had established herself as a leader of New York’s avant-garde movement, known for creating happenings and public orgies to protest the Vietnam War and for the polka dots that had become a trademark of her work. Her sculptures, videos, paintings, and installations are to this day included in major international exhibitions.Available for the first time in English, Infinity Net paints a multilayered portrait of this fascinating artist. Taking us from her oppressive childhood in postwar Japan to her present life in the psychiatric hospital where she voluntarily stays—and is still productive—Kusama’s autobiography offers insight into the persona of mental illness that has informed her work. While she vibrantly describes the hallucinatory episodes she experiences, her tale is punctuated by stories of her pluck and drive in making her artistic voice heard. Conveying the breadth and ambition of her own work, Kusama also offers a dazzling snapshot of 1960s and 1970s New York City and her encounters with its artists—she collaborates with Andy Warhol, shares an apartment with Donald Judd, and becomes romantically entangled with Joseph Cornell. Replete with the sense of the sheer necessity within an artist to create, Infinity Net is an energetic and juicy page-turner that offers a glimpse into Kusama’s exhilarating world.

    Today, however, most of us work on computers, with access to hundreds of fonts, and we’d all like our letters, reports and other documents to look as good – and as readable – as possible. But what does all the confusing terminology about ink traps, letter spacing, and visual centring mean, and what are the rules for good typography? Type Matters! is a book of tips for everyday use, for all users of typography, from students and professionals to anyone who does any layout design on a computer. The book is arranged into three chapters: an introduction to the basics of typography; headline and display type; and setting text. Within each chapter there are sections devoted to particular principles or problems, such as selecting the right typeface, leading, and the treatment of numbers. Examples throughout show precisely what makes good typography – and, crucially, what doesn’t. Authoritatively written and designed by a practitioner and teacher of typography, Type Matters! has a beautifully clear layout that reinforces the principles discussed throughout.

    At least, that is, in the world of Magritte. And who wouldn't want to believe in that world, or at least take pleasure in the ability to recognize parts of it in our own? One of the most charming and beloved of the surrealists, Rena Magritte took a light, witty paintbrush and created a world both familiar and not--but always recognizable in our dreams. His plays on semiotics, identity, the idea of woman, the possibilities inherent in objects, and the idea that everything was not necessarily what it seemed--or what it was supposed to be--are celebrated here in an intelligent retrospective monograph, featuring more than 150 paintings, sculptures, objects, and works on paper. The organization of this catalogue paints Magritte as an innovator, and an artist who has had significant influence on contemporary creators. Accompanying essays, including an introduction by Alain Robbe-Grillet, inventor of the nouveau roman, consider Magritte's influence on modern and contemporary art. Magritte's relationships with his surrealist contemporaries Louis Scutenaire and Andra Breton, and the art dealers Edward James and Alexandre Iolas, are each revealed through individual art historical texts and a selection of unpublished letters. An illustrated chronology is included as well. This catalogue is published in conjunction with an exhibition at the Galerie Nationale du Jeu de Paume in Paris.

    The 15 project-based lessons in this book show users step-by-step the key techniques for working in Photoshop and how to correct, enhance, and distort digital images, create image composites, and prepare images for print and the web. In addition to learning the key elements of the Photoshop interface, this completely revised CC (2017 release) edition covers features like new and improved search capabilities, Content-Aware Crop, Select and Mask, Face-Aware Liquify, designing with multiple artboards, and much more! The online companion files include all the necessary assets for readers to complete the projects featured in each chapter as well as ebook updates when Adobe releases new features for Creative Cloud customers. All buyers of the book get full access to the Web Edition: a Web-based version of the complete ebook enhanced with video and interactive multiple-choice quizzes. As always with the Classroom in a Book, Instructor Notes are available for teachers to download.

    In this book, artist and workshop teacher Patti Mollica walks you through surprisingly simple and efficient strategies for achieving that kind of powerful composition, whatever your subject. Complete with timed exercises and start-to-finish painting demonstrations, this book is for any artist who feels overwhelmed by where to start or daunted by the urge to paint everything in sight. Patti Mollica's mindful approach will lead you to better, bolder results, as well as greater confidence and joy in the process. So load your palette with ample paint, grab some fat brushes and get ready to paint fast, paint loose, paint bold. Start with a strong, simple value statement Get expressive with color Be brave with your brushwork 5 technique exercises 5 start-to-finish painting demonstrations Paint fearlessly!

    His iconic logo designs for IBM, UPS, and the ABC television network distilled the essences of modernity for his corporate patrons. His body of work includes advertising, poster, magazine, and book designscharacterized by simplicity and a wit uniquely his own. His ability to discuss design with insight and humor made him one of the most revered design educators of our time. This latest volume of the popular Conversations with Students series presents Rand's last interview, recorded at Arizona State University one year before his death in 1996. Beginners and seasoned design professionals alike will be informed by Rand's words and thoughts on varied topics ranging from design philosophy to design education.

    Curators visit artists’ studios; collectors, dealers, and journalists assemble for a reception and reconvene later for dinner; everyone goes to parties. We exchange introductions and small talk; art is bought and sold; careers (and friendships) brighten or fade. In each situation, certain behaviors are expected while others are silently discouraged. Sometimes, what’s appropriate in the real world would be catastrophic in the art world, and vice versa.Making these distinctions on the spot can be nerve-wracking and disastrous. So we asked ourselves: What is the place of etiquette in art? How do social mores establish our communities, mediate our critical discussions, and frame our experience of art? If we were to transcribe these unspoken laws, what would they look like? What happens when the rules are broken? Since we didn’t have all the answers, we politely asked our friends for some help.Featuring: James Bae, Jay Batlle, Andrew Berardini, Dike Blair, Matthew Brannon, Sari Carel, Naomi Fry, Maria Elena González, Michelle Grabner, Ethan Greenbaum, Sara Greenberger Rafferty, A.S. Hamrah, Steffani Jemison, Paddy Johnson, Angie Keefer, Prem Krishnamurthy, David Levine, Pam Lins, Jason Murison, Dan Nadel, Bob Nickas, Wendy Olsoff, Dushko Petrovich, Kaspar Pincis, Richard Ryan, Jessica Slaven, Ryan Steadman, Amanda Trager, Rachel Uffner, and Roger White.

    After a brief introduction to the various tools and materials, artists and lettering enthusiasts will learn how to master the art of hand lettering and typography through easy-to-follow step-by-step projects, prompts, and exercises. From the basic shape and form of letters to cursive script, spacing, and alignment, artists will discover how to transform simple words, phrases, and quotes into beautiful works of hand-lettered art. The interactive format and step-by-step process offers inspirational instruction for a wide variety of fun projects and gift ideas, including hand-rendered phrases on paper and digitally enhanced note cards. Artists will also discover how to apply lettering to linen, coffee mugs, calendars, and more. Numerous practice pages and interactive prompts throughout the book invite readers to put their newfound lettering skills to use, as well as work out their artistic ideas. Covering a variety of styles and types of lettered art, including calligraphy, illustration, chalk lettering, and more, artists will find a plethora of exercises and tips to help them develop their own unique lettering style.

    This is the book Haring wanted to make, based on the outline of a monograph that was never completed due to his untimely death in 1989.

    It's not an autobiography, though it does offer a revealing and highly personal inside view of contemporary culture. It's an essential tool kit for understanding the world around us. Deyan Sudjic studied architecture in Edinburgh, edited Domus in Milan, was the director of the Venice architecture biennale, and a curator in Glasgow, Istanbul and Copenhagen. The author of The Language of Things and The Edifice Complex, Deyan Sudjic is now Director of the Design Museum, London.

    From the Pale Gold (15-0927 TPX) and Almost Mauve (12-2103 TPX) of the 1900 Universal Exposition in Paris to the Rust (18-1248 TPX) and Midnight Navy (19-4110 TPX) of the countdown to the Millennium, the 20th century brimmed with color. Longtime Pantone collaborators and color gurus Leatrice Eiseman and Keith Recker identify more than 200 touchstone works of art, products, d cor, and fashion, and carefully match them with 80 different official PANTONE color palettes to reveal the trends, radical shifts, and resurgences of various hues. This vibrant volume takes the social temperature of our recent history with the panache that is uniquely Pantone.

    Conceived as a handbook and teaching aid for artists, instructors, and students, this timeless book presents Albers’s unique ideas of color experimentation in a way that is valuable to specialists as well as to a larger audience.Originally published by Yale University Press in 1963 as a limited silkscreen edition with 150 color plates, Interaction of Color first appeared in paperback in 1971, featuring ten representative color studies chosen by Albers. The paperback has remained in print ever since and is one of the most influential resources on color for countless readers.This new paperback edition presents a significantly expanded selection of more than thirty color studies alongside Albers’s original unabridged text, demonstrating such principles as color relativity, intensity, and temperature; vibrating and vanishing boundaries; and the illusions of transparency and reversed grounds. Now available in a larger format and with enhanced production values, this expanded edition celebrates the unique authority of Albers’s contribution to color theory and brings the artist’s iconic study to an eager new generation of readers.