It shows how the components of design interact with each other, and provides a strategy for creating coherent and workable relationships among these design components, highlighting key design issues. Written in an informal, jargon-free style, the new Third Edition incorporates examples and hands-on exercises.

    

    The core of the orthodoxy consists of three dogmas:- Gender is a social construct.- Race is a social construct.- Class is a function of privilege. The problem is that all three dogmas are half-truths. They have stifled progress in understanding the rich texture that biology adds to our understanding of the social, political, and economic worlds we live in.It is not a story to be feared. "There are no monsters in the closet," Murray writes, "no dread doors we must fear opening." But it is a story that needs telling. Human Diversity does so without sensationalism, drawing on the most authoritative scientific findings, celebrating both our many differences and our common humanity.

    From our enjoyment of music to our cravings for chocolate, from our love for children and family to our attraction to things of beauty, this book embarks on an intriguing and accessible exploration of the purpose of pleasure in our lives and in human history. How did pleasure evolve and why? How does it develop in children? How does the pursuit of pleasure play a critical role in brain development? The Pleasure Instinct explores everything we need to know about our urge to feel good.

    It is packed with fascinating information that I didn't know... I shall give it to lots of friends." —Jonathan Lynn, comedy legendA fascinating field guide from neuroscientist and opera singer Indre Viskontas that investigates what music is and how it can change us for the better—from deep in our neurons to across our entire society. Learn how certain songs carry us through a tough workout, comfort us after a breakup, or unite 50,000 diverse fans. A vibrant and smart gift for any audiophile—hip-hop fans, classically trained pianists, or vinyl collectors—readers will think about their favorite songs in a whole new way by the end of this book. • Find out how your mind transforms sounds into human experiences• Discover how music connects us, heals us, and changes us for the better • Learn from renowned musicians, neuroscientists, and authors"Indre Viskontas, combining her deep knowledge of neuroscience and music, has lifted the veil on the mysterious effects of music to move us, showing us not only how the human brain creates the magical patterns of music but also why music has the power to affect us like no other form of communication. An extremely important and inspiring book." —Robert Greene, best-selling author of The 48 Laws of PowerReaders of How Poetry Can Change Your Heartor The Psychology of Music will love this book• Music lovers and audiophiles• Musicians • Anyone interested in neuroscience

    The psychiatric establishment and rehab industry in the Western world have branded addiction a brain disease. But in The Biology of Desire, cognitive neuroscientist and former addict Marc Lewis makes a convincing case that addiction is not a disease, and shows why the disease model has become an obstacle to healing. Lewis reveals addiction as an unintended consequence of the brain doing what it's supposed to do-seek pleasure and relief-in a world that's not cooperating. As a result, most treatment based on the disease model fails. Lewis shows how treatment can be retooled to achieve lasting recovery. This is enlightening and optimistic reading for anyone who has wrestled with addiction either personally or professionally.

    But despite the unprecedented attention, our understanding of addiction is trapped in unfounded 20th century ideas, addiction as a crime or as brain disease, and in equally outdated treatment.Challenging both the idea of the addict's "broken brain" and the notion of a simple "addictive personality," The New York Times Bestseller, Unbroken Brain, offers a radical and groundbreaking new perspective, arguing that addictions are learning disorders and shows how seeing the condition this way can untangle our current debates over treatment, prevention and policy. Like autistic traits, addictive behaviors fall on a spectrum -- and they can be a normal response to an extreme situation. By illustrating what addiction is, and is not, the book illustrates how timing, history, family, peers, culture and chemicals come together to create both illness and recovery- and why there is no "addictive personality" or single treatment that works for all.Combining Maia Szalavitz's personal story with a distillation of more than 25 years of science and research, Unbroken Brain provides a paradigm-shifting approach to thinking about addiction.Her writings on radical addiction therapies have been featured in The Washington Post, Vice Magazine, The Wall Street Journal, and The New York Times, in addition to multiple other publications. She has been interviewed about her book on many radio shows including Fresh Air with Terry Gross and The Brian Lehrer show.

    This is how engineers calculate your quality of living, how corporations determine your needs, and how politicians estimate your opinions. These are the numbers you never think about-even though they play a crucial role in every single aspect of your life.What you learn may surprise you, amuse you, or even enrage you. But there's one thing you won't be able to deny: Numbers Rule Your World...An easy read with a big benefit. --Fareed Zakaria, CNNFor those who have anxiety about how organization data-mining is impacting their world, Kaiser Fung pulls back the curtain to reveal the good and the bad of predictive analytics. --Ian Ayres, Yale professor and author of Super Crunchers: Why Thinking By Numbers is the New Way to Be Smart A book that engages us with stories that a journalist would write, the compelling stories behind the stories as illuminated by the numbers, and the dynamics that the numbers reveal. --John Sall, Executive Vice President, SAS InstituteLittle did I suspect, when I picked up Kaiser Fung's book, that I would become so entranced by it - an illuminating and accessible exploration of the power of statistical analysis for those of us who have no prior training in a field that he explores so ably. --Peter Clarke, author of Keynes: The Rise, Fall, and Return of the 20th Century's Most Influential EconomistA tremendous book. . . . If you want to understand how to use statistics, how to think with numbers and yet to do this without getting lost in equations, if you've been looking for the book to unlock the door to logical thinking about problems, well, you will be pleased to know that you are holding that book in your hands. --Daniel Finkelstein, Executive Editor, The Times of LondonI thoroughly enjoyed this accessible book and enthusiastically recommend it to anyone looking to understand and appreciate the role of statistics and data analysis in solving problems and in creating a better world. --Michael Sherman, Texas A&M University, American Statistician

    Based on the work of W. Edwards Deming and on Dr. Glasser's own choice theory, it is written for teachers who are trying to abandon the old system of boss-managing, which is effective for less than half of all students. William Glasser, M.D., explains that only through lead-management can teachers create classrooms in which all students not only do competent work but begin to do quality work. These classrooms are the core of a quality school. The book begins by explaining that to persuade students to do quality schoolwork, teachers must first establish warm, totally noncoercive relationships with their students; teach only useful material, which means stressing skills rather than asking students to memorize information; and move from teacher evaluation to student self-evaluation. There are no generalities in this book: It provides the specifics that classroom teachers seek as they begin the move to quality schools.

    The Structure of Scientific Revolutions is that kind of book. When it was first published in 1962, it was a landmark event in the history and philosophy of science. Fifty years later, it still has many lessons to teach. With The Structure of Scientific Revolutions, Kuhn challenged long-standing linear notions of scientific progress, arguing that transformative ideas don’t arise from the day-to-day, gradual process of experimentation and data accumulation but that the revolutions in science, those breakthrough moments that disrupt accepted thinking and offer unanticipated ideas, occur outside of “normal science,” as he called it. Though Kuhn was writing when physics ruled the sciences, his ideas on how scientific revolutions bring order to the anomalies that amass over time in research experiments are still instructive in our biotech age. This new edition of Kuhn’s essential work in the history of science includes an insightful introduction by Ian Hacking, which clarifies terms popularized by Kuhn, including paradigm and incommensurability, and applies Kuhn’s ideas to the science of today. Usefully keyed to the separate sections of the book, Hacking’s introduction provides important background information as well as a contemporary context.  Newly designed, with an expanded index, this edition will be eagerly welcomed by the next generation of readers seeking to understand the history of our perspectives on science.

    Now Wright attempts something even more ambitious: explaining the direction of evolution and human history–and discerning where history will lead us next.In Nonzero: The Logic of Human Destiny, Wright asserts that, ever since the primordial ooze, life has followed a basic pattern. Organisms and human societies alike have grown more complex by mastering the challenges of internal cooperation. Wright's narrative ranges from fossilized bacteria to vampire bats, from stone-age villages to the World Trade Organization, uncovering such surprises as the benefits of barbarian hordes and the useful stability of feudalism. Here is history endowed with moral significance–a way of looking at our biological and cultural evolution that suggests, refreshingly, that human morality has improved over time, and that our instinct to discover meaning may itself serve a higher purpose. Insightful, witty, profound, Nonzero offers breathtaking implications for what we believe and how we adapt to technology's ongoing transformation of the world.From the Trade Paperback edition.

    Dennett, whom Chet Raymo of The Boston Globe calls "one of the most provocative thinkers on the planet," focuses his unerringly logical mind on the theory of natural selection, showing how Darwin's great idea transforms and illuminates our traditional view of humanity's place in the universe. Dennett vividly describes the theory itself and then extends Darwin's vision with impeccable arguments to their often surprising conclusions, challenging the views of some of the most famous scientists of our day.

    Along the way, he offers simple and engaging science lessons, proving that you don't have to be a scientist to spot the fraudulent science that swirlsaround us. While remaining highly humorous, this hard-hitting account also tallies the cost: the billions spent on worthless therapies, the tax dollars squandered on government projects that are doomed to fail, the investors bilked by schemes that violate the most fundamental laws of nature. But thegreatest cost is human: fear of imaginary dangers, reliance on magical cures, and above all, a mistaken view of how the world works. To expose the forces that sustain voodoo science, Park examines the role of the media, the courts, bureaucrats and politicians, as well as the scientific community. Scientists argue that the cure is to raise general scientific literacy. But what exactly should a scientifically literate societyknow? Park argues that the public does not need a specific knowledge of science so much as a scientific world view--an understanding that we live in an orderly universe governed by natural laws that cannot be circumvented.

    He takes us into the tragic world imposed on him that robbed him of his childhood. The depth of the tragedy, strength of courage and power of survival will move you and inspire you.Contrary to assertions that the Holocaust years were a mere ‘detail of history’, Arek Hersh gives us a glimpse into the greatest catastrophe that man has ever inflicted on his fellow man.

    As a result, we've come to accept that boys can't focus in a classroom and girls are obsessed with relationships. That's just the way they're built. In Pink Brain Blue Brain, neuroscientist Lise Eliot turns that thinking on its head. Based on years of exhaustive research and her own work in the new field of plasticity, Eliot argues that infant brains are so malleable that a few small differences at birth become amplified over time, as parents and teachers—and the culture at large—unwittingly reinforce gender stereotypes. Perhaps surprisingly, children themselves exacerbate the differences, by playing to their modest strengths. They constantly exercise those “ball-throwing” or “doll-cuddling” circuits, rarely straying from their comfort zones. But this, says Eliot, is just what they need to do. And parents can help, if they know how and when to intervene. Presenting the latest science at every developmental stage, from birth to puberty, she zeroes in on the precise differences between boys and girls, erasing harmful stereotypes. Boys are not, in fact, “better at math” but at certain kinds of spatial reasoning. Girls are not naturally more empathetic, they’re just encouraged to express their feelings. By appreciating how sex differences emerge—rather than assuming them to be fixed biological facts—we can help all children reach their fullest potential, close the troubling gaps between boys and girls, and ultimately end the gender wars that currently divide us.