Letters from a Self-Made Merchant to His Son


George Horace Lorimer - 1902
    Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions that are true to the original work.

Models.Behaving.Badly.: Why Confusing Illusion with Reality Can Lead to Disaster, on Wall Street and in Life


Emanuel Derman - 2011
    The reliance traders put on such quantitative analysis was catastrophic for the economy, setting off the series of financial crises that began to erupt in 2007 with the mortgage crisis and from which we're still recovering. Here Derman looks at why people--bankers in particular--still put so much faith in these models, and why it's a terrible mistake to do so.Though financial models imitate the style of physics by using the language of mathematics, ultimately they deal with human beings. Their similarity confuses the fundamental difference between the aims and possible achievements of the phsyics world and that of the financial world. When we make a model involving human beings, we are trying to force the ugly stepsister's foot into Cinderella's pretty glass slipper.  It doesn't fit without cutting off some of the essential parts. Physicists and economists have been too enthusiastic to recognize the limits of their equations in the sphere of human behavior--which of course is what economics is all about.  Models.Behaving.Badly. includes a personal account Derman's childhood encounter with failed models--the utopia of the kibbutz, his experience as a physicist on Wall Street, and a look at the models quants generated: the benefits they brought and the problems they caused. Derman takes a close look at what a model is, and then he highlights the differences between the success of modeling in physics and its relative failure in economics.  Describing the collapse of the subprime mortgage CDO market in 2007, Derman urges us to stop relying on these models where possible, and offers suggestions for mending these models where they might still do some good.  This is a fascinating, lyrical, and very human look behind the curtain at the intersection between mathematics and human nature.

The Secret of Our Success: How Culture Is Driving Human Evolution, Domesticating Our Species, and Making Us Smarter


Joseph Henrich - 2015
    On the one hand, we struggle to survive on our own in the wild, often unable to solve basic problems, like obtaining food, building shelters, or avoiding predators. On the other hand, human groups have produced innovative technologies, sophisticated languages, and complex institutions that have permitted us to successfully expand into environments across the globe. What has enabled us to dominate such a vast range of environments, more than any other species? As this book shows, the secret of our success lies not in our innate intelligence, but in our collective brains--in the ability of human groups to socially interconnect and learn from one another.Drawing insights from lost European explorers, clever chimpanzees, hunter-gatherers, neuroscientists, ancient bones, and the human genome, Joseph Henrich demonstrates how our collective brains have propelled our species' genetic evolution and shaped our biology. Our early capacities for learning from others produced many innovations, such as fire, cooking, water containers, plant knowledge, and projectile weapons, which in turn drove the expansion of our brains and altered our physiology, anatomy, and psychology in crucial ways. Further on, some collective brains generated and recombined powerful concepts, such as the lever, wheel, screw, and writing. Henrich shows how our genetics and biology are inextricably interwoven with cultural evolution, and that this particular culture-gene interaction has propelled our species on an extraordinary evolutionary trajectory.Tracking clues from our ancient past to the present, "The Secret of Our Success" explores how our cultural and social natures produce a collective intelligence that explains both our species' immense success and our human uniqueness.

How Life Imitates Chess: Making the Right Moves, from the Board to the Boardroom


Garry Kasparov - 2001
    In How Life Imitates Chess Kasparov distills the lessons he learned over a lifetime as a Grandmaster to offer a primer on successful decision-making: how to evaluate opportunities, anticipate the future, devise winning strategies. He relates in a lively, original way all the fundamentals, from the nuts and bolts of strategy, evaluation, and preparation to the subtler, more human arts of developing a personal style and using memory, intuition, imagination and even fantasy. Kasparov takes us through the great matches of his career, including legendary duels against both man (Grandmaster Anatoly Karpov) and machine (IBM chess supercomputer Deep Blue), enhancing the lessons of his many experiences with examples from politics, literature, sports and military history.With candor, wisdom, and humor, Kasparov recounts his victories and his blunders, both from his years as a world-class competitor as well as his new life as a political leader in Russia. An inspiring book that combines unique strategic insight with personal memoir, How Life Imitates Chess is a glimpse inside the mind of one of today's greatest and most innovative thinkers.

How We Believe: Science, Skepticism, and the Search for God


Michael Shermer - 1999
    Why is this? Why, despite the rise of science, technology, and secular education, are people turning to religion in greater numbers than ever before? Why do people believe in God at all?These provocative questions lie at the heart of How We Believe , an illuminating study of God, faith, and religion. Bestselling author Michael Shermer offers fresh and often startling insights into age-old questions, including how and why humans put their faith in a higher power, even in the face of scientific skepticism. Shermer has updated the book to explore the latest research and theories of psychiatrists, neuroscientists, epidemiologists, and philosophers, as well as the role of faith in our increasingly diverse modern world.Whether believers or nonbelievers, we are all driven by the need to understand the universe and our place in it. How We Believe is a brilliant scientific tour of this ancient and mysterious desire.

Computer Lib/Dream Machines


Ted Nelson - 1974
    His rallying cry "Down with Cybercrud" is against the centralization of computers such as that performed by IBM at the time, as well as against what he sees as the intentional untruths that "computer people" tell to non-computer people to keep them from understanding computers. In Dream Machines, Nelson covers the flexible media potential of the computer, which was shockingly new at the time.

Detonate: Why - And How - Corporations Must Blow Up Best Practices (and bring a beginner's mind) To Survive


Geoff Tuff - 2018
    Until now, the relatively slow speed of marketplace evolution has allowed wasteful habits to continue without consequence. This reality is ending. Detonate explains how organizations built up bad habits, identifies which ones masquerade as "best practices," and suggests alternatives that can contribute to winning in the marketplace. With a focus on optimism and empowerment, it focuses on an approach and mindset which are critical to successfully compete in an era characterized by profound technological advances and uncertainty.  •    Core themes challenge how you think about and approach problems •    Case studies illustrate the challenges you face and how to overcome them •    Recommendations are pragmatic and steer clear of suggesting a brand-new, complicated wiring diagram •    Actionable advice provides the first steps down an evolutionary pathIf you want to compete differently in today’s marketplace and to challenge the things your company does which you have a nagging feeling are actually just a waste of time – and maybe value-destroying – Detonate gives you what you need to ignite change.

Sensemaking: The Power of the Humanities in the Age of the Algorithm


Christian Madsbjerg - 2017
    Humans have become subservient to algorithms. Every day brings a new Moneyball fix--a math whiz who will crack open an industry with clean fact-based analysis rather than human intuition and experience. As a result, we have stopped thinking. Machines do it for us. Christian Madsbjerg argues that our fixation with data often masks stunning deficiencies, and the risks for humankind are enormous. Blind devotion to number crunching imperils our businesses, our educations, our governments, and our life savings. Too many companies have lost touch with the humanity of their customers, while marginalizing workers with liberal arts-based skills. Contrary to popular thinking, Madsbjerg shows how many of today's biggest success stories stem not from "quant" thinking but from deep, nuanced engagement with culture, language, and history. He calls his method sensemaking. In this landmark book, Madsbjerg lays out five principles for how business leaders, entrepreneurs, and individuals can use it to solve their thorniest problems. He profiles companies using sensemaking to connect with new customers, and takes readers inside the work process of sensemaking "connoisseurs" like investor George Soros, architect Bjarke Ingels, and others. Both practical and philosophical, Sensemaking is a powerful rejoinder to corporate groupthink and an indispensable resource for leaders and innovators who want to stand out from the pack.

Rigor Mortis: How Sloppy Science Creates Worthless Cures, Crushes Hope, and Wastes Billions


Richard F. Harris - 2017
    By some estimates, half of the results from these studies can't be replicated elsewhere-the science is simply wrong. Often, research institutes and academia emphasize publishing results over getting the right answers, incentivizing poor experimental design, improper methods, and sloppy statistics. Bad science doesn't just hold back medical progress, it can sign the equivalent of a death sentence. How are those with breast cancer helped when the cell on which 900 papers are based turns out not to be a breast cancer cell at all? How effective could a new treatment for ALS be when it failed to cure even the mice it was initially tested on? In Rigor Mortis, award-winning science journalist Richard F. Harris reveals these urgent issues with vivid anecdotes, personal stories, and interviews with the nation's top biomedical researchers. We need to fix our dysfunctional biomedical system-now.

The Engineer: Follow Elon Musk on a journey from South Africa to Mars


Erik Nordeus - 2013
    Elon Musk is the main person in the journey through a roller-coaster life. His journey includes everything from Winston Churchill’s adventures in British colonies to demolished sports cars. From failed marriages to German scientists escaping from the Red Army. From the oil industry to the Burning Man festival.Elon has been described as the Steve Jobs of heavy industry, as a modern version of the scientist Nikola Tesla, and as the Henry Ford of rockets. There’s a high probability that the British Secret Intelligence Service has a file on him. As the files of other James Bond villains, it describes secret rocket launches in the Pacific Ocean. But Elon doesn’t own a white cat - he’s more of a dog person. Maybe the most comparable persons are the great explorers who voyaged across the globe. They had an entrepreneurial spirit, were a little crazy, tried what no one else had tried, and thought what no one else had thought.If you want to describe the companies Elon has founded with one theme, you can say that they improve the world with the help of innovative technologies. This is exactly what our world needs.Buy it here: https://leanpub.com/theengineer/

The Reflective Practitioner: How Professionals Think in Action


Donald A. Schön - 1983
    social scientist and consultant examines five professions - engineering, architecture, management, psychotherapy, and town planning - to show how professionals really go about solving problems. The best professionals, Donald Sch�n maintains, know more than they can put into words. To meet the challenges of their work, they rely less on formulas learned in graduate school than on the kind of improvisation learned in practice. This unarticulated, largely unexamined process is the subject of Sch�n's provocatively original book, an effort to show precisely how 'reflection-in-action' works and how this vital creativity might be fostered in future professionals.

A Whack on the Side of the Head: How You Can Be More Creative


Roger Von Oech - 1973
    The book has been stimulating creativity in millions of readers, translated into eleven languages, and used in seminars around the world.Now Roger von Oech's fully illustrated and updated volume is filled with even more provocative puzzles, anecdotes, exercises, metaphors, cartoons, questions, quotations, stories, and tips designed to systematically break through your mental blocks and unlock your mind for creative thinking. This new edition will attract an entire new generation of readers with updated and mind-stretching material.

The Psychology of Judgment and Decision Making


Scott Plous - 1993
    Winner of the prestigious William James Book Award, THE PSYCHOLOGY OF JUDGMENT AND DECISION MAKING is an informative and engaging introduction to the field written in a style that is equally accessible to the introductory psychology student, the lay person, or the professional. A unique feature of this volume is the Reader Survey which readers are to complete before beginning the book. The questions in the Reader Survey are drawn from many of the studies discussed throughout the book, allowing readers to compare their answers with the responses given by people in the original studies. This title is part of The McGraw-Hill Series in Social Psychology.

Why We Make Mistakes: How We Look Without Seeing, Forget Things in Seconds, and Are All Pretty Sure We Are Way Above Average


Joseph T. Hallinan - 2009
    Our eyes play tricks on us; our stories change in the retelling; and most of us are fairly sure we’re way above average. In Why We Make Mistakes, journalist Joseph T. Hallinan sets out to explore the science of human error—how we think, see, remember, and forget, and how this sets us up for wholly irresistible mistakes.In his quest to understand our imperfections, Hallinan delves into psychology, neuroscience, and economics, with forays into aviation, consumer behavior, geography, football, stock picking, and more. He discovers that some of the same qualities that make us efficient also make us error prone. Why We Make Mistakes is enlivened by real-life stories--of weathermen whose predictions are uncannily accurate and a witness who sent an innocent man to jail--and offers valuable advice, such as how to remember where you’ve hidden something important. He explains why multitasking is a bad idea, why men make errors women don’t. This book will open your eyes to the reasons behind your mistakes and have you vowing to do better the next time.

It's Up to Us: Ten Little Ways We Can Bring About Big Change


John Kasich - 2019
    We want to live a life of purpose and meaning. We want to leave a legacy for our children and grandchildren. We want to leave the world a better place. And yet we spend so much time wringing our hands over what’s wrong and not nearly enough time fixing those things within our control.John Kasich has walked the corridors of power both in the politics, as a former leader of Congress, governor of Ohio, presidential candidate, and in the private sector, as an in-demand public speaker, best-selling author and a strategic advisor to businesses and large non-profits. Yet he’s seen that the most powerful movements have started from the bottom up. Rather than waiting on Washington, the solutions happen once we become leaders in our own lives and communities. The strength and resilience of our nation lies in each of us. That’s what this book is about.In It’s Up to Us, Kasich shares the ten little ways we each can bring about big change. Taken together, they chart a path for each to follow as we look to live a life bigger than ourselves. Taken one-by-one, they can help to lift us from a place of outrage or complacency or helplessness and move us closer to our shared American dream.