Book picks similar to
Naked Lens: Video Blogging & Video Journaling to Reclaim the You in Youtube by Michael Sean Kaminsky
social-media
youtube
paused
self-study
Stranded on Haven
William Zellmann - 2014
No, he was just a slum-bred cargo handler, until everyone aboard was killed except him. With the help of the ship’s Artificial Intelligence, he located the nearest known settled star, some ten light years away; thirty years away in normal space. There is, however a system just less than one light year away that might have an Earthlike planet. It does have one, and it also has a colony. Haven was settled 500 years ago, but a catastrophe prevented it from landing their colony ship, which was designed to provide computer information services for a century. Without the ship’s services, the colony has reverted, and is now at a prespace level. After two years in normal space, Jerd is desperate for human company. But the colony has airships, radios, and a patchwork of small nations. What kind of welcome can he expect? Startrader and the colony ship both contain information which would let any of the six nations occupying Haven take over the planet. Will the nations welcome him and his ship? Will they race to kill him and seize Startrader and its wonders? Will he face spies and assassins, or will he find a new home? Find out in William Zellmann’s newest space opera!
Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content
Ann Handley - 2014
If you are on social media, you are in marketing. And that means that we are all relying on our words to carry our marketing messages. We are all writers.Yeah, but who cares about writing anymore? In a time-challenged world dominated by short and snappy, by click-bait headlines and Twitter streams and Instagram feeds and gifs and video and Snapchat and YOLO and LOL and #tbt. . . does the idea of focusing on writing seem pedantic and ordinary?Actually, writing matters more now, not less. Our online words are our currency; they tell our customers who we are.Our writing can make us look smart or it can make us look stupid. It can make us seem fun, or warm, or competent, or trustworthy. But it can also make us seem humdrum or discombobulated or flat-out boring.That means you've got to choose words well, and write with economy and the style and honest empathy for your customers. And it means you put a new value on an often-overlooked skill in content marketing: How to write, and how to tell a true story really, really well. That's true whether you're writing a listicle or the words on a Slideshare deck or the words you're reading right here, right now...And so being able to communicate well in writing isn't just nice; it's necessity. And it's also the oft-overlooked cornerstone of nearly all our content marketing.In Everybody Writes, top marketing veteran Ann Handley gives expert guidance and insight into the process and strategy of content creation, production and publishing, with actionable how-to advice designed to get results.These lessons and rules apply across all of your online assets — like web pages, home page, landing pages, blogs, email, marketing offers, and on Facebook, Twitter, LinkedIn, and other social media. Ann deconstructs the strategy and delivers a practical approach to create ridiculously compelling and competent content. It's designed to be the go-to guide for anyone creating or publishing any kind of online content — whether you're a big brand or you're small and solo.Sections include:
How to write better. (Or, for "adult-onset writers": How to hate writing less.)
Easy grammar and usage rules tailored for business in a fun, memorable way. (Enough to keep you looking sharp, but not too much to overwhelm you.)
Giving your audience the gift of your true story, told well. Empathy and humanity and inspiration are key here, so the book covers that, too.
Best practices for creating credible, trustworthy content steeped in some time-honored rules of solid journalism. Because publishing content and talking directly to your customers is, at its heart, a privilege.
"Things Marketers Write": The fundamentals of 17 specific kinds of content that marketers are often tasked with crafting.
Content Tools: The sharpest tools you need to get the job done.
Traditional marketing techniques are no longer enough. Everybody Writes is a field guide for the smartest businesses who know that great content is the key to thriving in this digital world.
Learning How to Learn: How to Succeed in School Without Spending All Your Time Studying; A Guide for Kids and Teens
Barbara Oakley - 2018
Fans often wish they'd discovered these learning strategies earlier and ask how they can help their kids master these skills as well. Now in this new book for kids and teens, the authors reveal how to make the most of time spent studying. We all have the tools to learn what might not seem to come naturally to us at first--the secret is to understand how the brain works so we can unlock its power. This book explains: * Why sometimes letting your mind wander is an important part of the learning process * How to avoid "rut think" in order to think outside the box * Why having a poor memory can be a good thing * The value of metaphors in developing understanding * A simple, yet powerful, way to stop procrastinatingFilled with illustrations, application questions, and exercises, this book makes learning easy and fun.
The Courage To Start: A Guide To Running for Your Life
John "The Penguin" Bingham - 2013
The miracle is that I had the courage to start."Take your first step toward fitness and a happier, healthier life.Has the idea of running crossed your mind, but you haven't acted on it because you don't think you have the body of a runner? Have you thought about running but quit before you started because you knew that you would be breathless at the end of your driveway? Well, put aside those fears because you can do it. John Bingham, author of the popular Runner's World column "The Penguin Chronicles," transformed himself from an overweight couch potato who smoked into a runner who has completed eleven marathons and hundreds of road races.Forget about the image of a perfect body in skintight clothes, and don't worry about how fast or how far you go. Bingham shows how anyone can embrace running as a life-enhancing activity -- rather than as a competition you will never win. In an entertaining blend of his own success story and practical advice, Bingham provides reasonable guidelines for establishing a program of achievable goals; offers tips on clothing, running shoes, and other equipment; and explains how anyone can prepare for and run distances ranging from a few miles to marathons.After all, in running and in life, the difference between success and failure sometimes comes down to a single step. Waddle on, friends.
Becoming Facebook: The 10 Challenges That Defined the Company That's Disrupting the World
Michael Hoefflinger - 2017
But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect.Mike Hoefflinger was one of those Facebook insiders. As a computer engineer turned marketing innovator who worked with COO Sheryl Sandberg, Hoefflinger had a front-row seat to the company's growing pains, stumbles, and reinventions.Becoming Facebook tells the coming-of-age story of the now venerable giant. Filled with insights and anecdotes from crises averted and challenges solved, the book tracks the company's development, uncovering lessons learned on its way to greatness: How Facebook recovered from its "disastrous" IPO ● How the growth team achieved the impossible ● Why Facebook's News Feed ads were the company's most important business decision ever ● How Google+ attacked and lost ● Why—and how—Instagram and WhatsApp were added to the mix ● What the company does to win the talent wars ● What makes Zuckerberg, Sandberg, Cox, and other A-teamers tick ● Which products and technical advancements are on the horizon and why ● And much moreIntimate, fast-paced, and deeply informative, Becoming Facebook shares the true story of how Zuckerberg joined the ranks of iconic CEOs like Steve Jobs, Larry Page, and Jeff Bezos—as Facebook grows up, overcomes setbacks, and works to connect the world.
How to Cook That: Crazy Sweet Creations
Ann Reardon - 2021
An accomplished pastry chef, Reardon draws millions of baking fans together each week, eager to learn the secrets of her extravagant cakes, chocolates, and eye-popping desserts. Her warmth and sense of fun in the kitchen shines through on every page as she reveals the science behind recreating your own culinary masterpieces.For home cooks and fans who love their desserts, cakes, and ice creams to look amazing and taste even better. Take your culinary creations to influencer status, you’ll also:1. Learn to make treats that get the whole family cooking2. Create baked goods that tap into beloved pop culture trends3. Impress guests with beautiful dessertsReaders of dessert cookbooks like Mary Berry’s Baking Bible by Mary Berry, Cake Confidence by Mandy Merriman, or Pastry Love by Joanne Chang will love How to Cook That: Crazy Sweet Creations.
Backyard Chickens: A Practical Handbook to Raising Chickens
Claire Woods - 2018
This handbook covers: selecting the perfect chicken breed, feeding your hens, healthy egg laying, chicken behavior (including bullying) and how-to treat common chicken health issues. The handbook is suited to both first time keepers and veterans by providing varying degrees of detail to keep both readers engaged. Full color photos and illustrations throughout provide specific examples of chicken anatomy, health and behavior.
SEO - The Sassy Way to Ranking #1 in Google - when you have NO CLUE!: A Beginner's Guide to Search Engine Optimization (Beginner Internet Marketing Series Book 6)
Gundi Gabrielle - 2017
If you don't know what "SEO" stands for or what a "backlink" is, this book will get you up to speed in a quick 1 hour read and show you some basic steps to optimize your site and blog posts. There are no advanced ninja tricks here, but simply the meat and potato basics of what SEO is and how you can best use it without spending a fortune Have you ever wondered how websites end up on page 1 in Google - and…. why your site isn’t there? Does it just “happen”? Is it luck? Do you need to know someone at Google? Or…… are there actual techniques that can help you get to #1? The good news is: there are! The Art of Ranking in Google is called SEO and people who do it well, make a LOT of money! Why? Because the higher you rank, the more people will visit your site = potential customers -> the more money you can make. SEO is a form of internet marketing, just like Google or Facebook Ads, yet a lot more effective and stable once set up - and in the long run, far less expensive! For blogging purposes, SEO is next to Kindle Publishing the most effective strategy to grow an audience long term - and also, to market affiliate products (=monetize your site). And you need to start from Day 1. - This is the one technique you cannot put off for later! This book will take you as a complete novice and take you step by step through: What SEO is all about? The main techniques and strategies to start ranking in Google and how even as a total beginner you can start employing them from day 1. The pitfalls and dangers along the way (Google Penalties) How to structure your Posts for optimal ranking chances How to structure your overall Site for optimal Google recognition Basic - but effective Backlinking strategies Social Media Implementation Most of all - this book will help you understand what it’s really all about and why it is so important to employ SEO techniques from day 1! This is the one technique you cannot put off till later and while you might feel overwhelmed in the beginning with all the new things to learn, this book will make it painless and easy to get started with minimal time input. Go back to the TOP to purchase - see your there….;-
Her Deadly Homecoming
Tony Urban - 2020
Brutally murdered. Eyelids surgically removed.Their killer never caught.Eighteen years later… a new victim is found.Carolina McKay thought she’d escaped her past. The murders that wrecked her youth. Her family. But most of all, her hometown.After her promising career as a big-city police detective is ended by a gunshot, Carolina heads home to Dupray, West Virginia, defeated and purposeless.Until the murders start anew. Sheriff Lester Fenech, her mentor and surrogate father, feels old and outmatched. With less than a month until his retirement, he’s desperate to solve the case which has tormented him. But he needs help. When the first killings rocked Dupray, Carolina was just a teenager. Now, she’s the best chance they have to catch a monster.Will she be able to pull herself together and solve the murders? Or will her own haunted past get in the way and leave more dead bodies in a killer’s wake?A page-turning thriller packed with twists and suspense. Fans of Willow Rose, Patrick Logan, Karin Slaughter, and Lisa Gardner will love Carolina McKay.
Summary and Analysis of The Handmaid's Tale: Based on the Book by Margaret Atwood (Smart Summaries)
Worth Books - 2017
Crafted and edited with care, Worth Books set the standard for quality and give you the tools you need to be a well-informed reader. This short summary and analysis of The Handmaid’s Tale by Margaret Atwood includes: Historical context Part-by-part summaries Analysis of the main characters Themes and symbols Important quotes Fascinating trivia Glossary of terms Supporting material to enhance your understanding of the original work About Margaret Atwood’s The Handmaid’s Tale: Margaret Atwood’s dystopian literary masterpiece tells the story of Offred, a Handmaid living in the near future in what was once the United States. A new theocratic regime called the Republic of Gilead has come to power and changed life as she knew it. Once Offred had a her own name and a loving family—a husband and daughter—both of which were taken from her; now she belongs to the Commander and his hostile wife, and her only value lies in her ability to bear a child for them. She used to read books and learn; now such things are forbidden to all women. Gripping, disturbing, and so relevant today, The Handmaid’s Tale is a brilliant novel and a chilling warning about what can happen when extreme ideas are taken to their logical conclusions. The summary and analysis in this ebook are intended to complement your reading experience and bring you closer to a great work of fiction.
Primal Branding: Create Zealots for Your Brand, Your Company, and Your Future
Patrick Hanlon - 2006
His search revealed seven definable assets that together construct the belief system that lies behind every successful brand, whether it's a product, service, city, personality, social cause, or movement. In Primal Branding, Hanlon explores those seven components, known as the primal code, and shows how to use and combine them to create a community of believers in which the consumer develops a powerful emotional attachment to the brand. These techniques, work for everyone involved in creating and selling an image-from marketing managers to social advocates to business leaders seeking to increase customer preference for new or existing products. Primal Branding presents a world of new possibility for marketers of every stripe—and the opportunity to move from being just another product on the shelf to becoming a desired and necessary part of the culture.
Chasing Rumor: A Season Fly Fishing in Patagonia
Cameron Chambers - 2015
Rediscovered by fishermen a half-century later, the fish had grown to epic proportions. In Chasing Rumor, Cameron Chambers chronicles his modern-day pilgrimage to the rivers of Patagonia in pursuit of these legendary 20-pound trout. What started as a trip focused on catching fish became a love affair with the Patagonian landscape, environment, and, mostly, the people. From a business mogul turned B&B owner to a kid determined to save a local trout population, Chasing Rumor is at times the story of a handful of fishermen, and at other times a tale of enormous trout.
Rich Dad, Poor Dad - Summary
ParentsDigest.com - 2009
Save time and money and download this 8 page summary now!Forget everything you know about money. Too many of us base our financial decisions on emotions, such as fear, worry, or guilt. It’s time to learn a new approach. Think like a CEO. Use your money to make more money. Know when it’s time to take a risk. We’ll outline the basics, and give you tips to help you reach your family’s financial goals.
Google Hacking: An Ethical Hacking Guide To Google
Ankit Fadia - 2007
Google Hacking teaches people how to get the most out of this revolutionary search engine. Not only will this book teach readers how Google works, but it will also empower them with the necessary skills to make their everyday searches easier, more efficient, and more productive. Google Hacking also demonstrates how Google can be used for negative means. It's immense searching power, means that everyone, including cyber criminals, can feasibly access confidential data, such as company presentations, budgets, blueprints, even credit card numbers, with just the click of a mouse. Using numerous examples, case studies, and screenshots, this book explains the art of ethical Google Hacking -- it not only teaches readers how Google works, but it provides them with the knowledge they need to protect their data and systems from getting Google Hacked. This is the only book you need to maximize (and protect yourself) from Google searches!
Renegades Write the Rules: How the Digital Royalty Use Social Media to Innovate
Amy Jo Martin - 2012
In this book she shows how to build a faithful following and beat the competition clamoring for people's attention by continually delivering value - when, where, and how people want it. People want to be heard, to be involved, to be entertained, to be adventurous, to be informed.Reveals the winning strategies for using social media to achieve dramatic results Shows how to gain influence with social media that requires an unprecedented (and potentially uncomfortable) level of accessibility and ongoing affinity Filled with illustrative examples of social media successes (including Dwayne 'The Rock' Johnson, Shaquille O'Neal, and Nike) that show how humanizing a brand through social media leads to monetization Explores how Amy Jo Martin and other successful entrepreneurs are becoming renegades by using social media to innovate their personal and professional lives The book reveals one of the basic rules of digital media success: Humans connect with humans, not logos and creative taglines.