With metaprogramming, you can produce elegant, clean, and beautiful programs. Once the domain of expert Rubyists, metaprogramming is now accessible to programmers of all levels. This thoroughly revised and updated second edition of the bestselling Metaprogramming Ruby explains metaprogramming in a down-to-earth style and arms you with a practical toolbox that will help you write your best Ruby code ever.Dig under the surface and explore Ruby's most advanced feature: a collection of techniques and tricks known as metaprogramming. In this book, you'll learn metaprogramming as an essential component of Ruby and discover the deep, non-obvious details of the language. Once you understand the tenets of Ruby, including the object model, scopes, and singleton classes, you're on your way to applying metaprogramming both in your daily work assignments and in your fun, after-hours projects.Metaprogramming Ruby, Second Edition makes mastering the language enjoyable. The book is packed with: Pragmatic examples of metaprogramming in action, many of which come straight from real-life gems such as Rails.Programming challenges that let you experiment and play with some of the most out-there metaprogramming concepts.Metaprogramming spells--33 practical recipes and idioms that you can study and apply right now, to write code that is sure to impress.This completely revised new edition covers the new features in Ruby 2.0 and 2.1, and contains code from the latest Ruby libraries, including Rails 4. Most examples are new, from the wild, with more recent libraries. And the book reflects current ideas of when and how much metaprogramming you should use.Whether you're a Ruby apprentice on the path to mastering the language or a Ruby wiz in search of new tips, this book is for you.What You Need: Ruby 2.x, Ruby 1.9, or a recent version of JRuby.

    

    While the work entails elements of software development, marketing, and advertising, it's neither purely technical nor traditional "agency" work. Because the industry is relatively new, the gap in understanding between the clients buying the work and the teams building it is often wide, and the methods of delivery vary.Enter the Geek Girls Guide. Nancy Lyons and Meghan Wilker don't just tell you how to deliver digital work, they demonstrate how to think about it. Interactive Project Management helps clients, agencies, and industry professionals better understand the critical role of the interactive project manager, and presents a collaborative, people-focused approach to delivering high-quality digital work. This concise volume helps build understanding across all stakeholders in interactive work, and most importantly, it won't put you to sleep.

    It combines the productivity and expressivity of Ruby with the concurrency and fault-tolerance of Erlang. Elixir makes full use of Erlang's powerful OTP library, which many developers consider the source of Erlang's greatness, so you can have mature, professional-quality functionality right out of the gate. Elixir's support for functional programming makes it a great choice for highly distributed event-driven applications like IoT systems.The Little Elixir & OTP Guidebook gets you started programming applications with Elixir and OTP. You begin with a quick overview of the Elixir language syntax, along with just enough functional programming to use it effectively. Then, you'll dive straight into OTP and learn how it helps you build scalable, fault-tolerant and distributed applications through several fun examples. Come rediscover the joy of programming with Elixir and remember how it feels like to be a beginner again.

    And with deadlines looming, you can't wait for inspiration to strike.That's where Idea Index comes in. Don't let the small size fool you. Inside you'll discover thousands of big ideas for graphic effects and type treatmnts — via hundreds of prompts designed to stimulate, quicken and expand your creative thinking.Use Idea Index to brainstorm ideas, to unclog your mind, and to explore different looks and approaches.The Idea Index — instant creative genius when you need it most!

    There has been a marked increase in the adoption of PHP, most notably in the beginning to intermediate levels. PHP now boasts over 30% of the server side scripting market (Source: php.weblogs.com).The previous edition sold over 17,000 copies exclusively through Sitepoint.com alone. With the release of PHP 5, SitePoint have updated this bestseller to reflect best practice web development using PHP 5 and MySQL 4.The 3rd Edition includes more code examples and also a new bonus chapter on structured PHP Programming which introduces techniques for organizing real world PHP applications to avoid code duplication and ensure code is manageable and maintainable. The chapter introduces features like include files, user-defined function libraries and constants, which are combined to produce a fully functional access control system suitable for use on any PHP Website.

    But it can be even trickier to use than either Unix or Linux, and harder still to master.Absolute FreeBSD, 2nd Edition is your complete guide to FreeBSD, written by FreeBSD committer Michael W. Lucas. Lucas considers this completely revised and rewritten second edition of his landmark work to be his best work ever; a true product of his love for FreeBSD and the support of the FreeBSD community. Absolute FreeBSD, 2nd Edition covers installation, networking, security, network services, system performance, kernel tweaking, filesystems, SMP, upgrading, crash debugging, and much more, including coverage of how to:Use advanced security features like packet filtering, virtual machines, and host-based intrusion detection Build custom live FreeBSD CDs and bootable flash Manage network services and filesystems Use DNS and set up email, IMAP, web, and FTP services for both servers and clients Monitor your system with performance-testing and troubleshooting tools Run diskless systems Manage schedulers, remap shared libraries, and optimize your system for your hardware and your workload Build custom network appliances with embedded FreeBSD Implement redundant disks, even without special hardware Integrate FreeBSD-specific SNMP into your network management system. Whether you're just getting started with FreeBSD or you've been using it for years, you'll find this book to be the definitive guide to FreeBSD that you've been waiting for.

    While other nerds were fumbling with password possibilities, this adept break-artist was penetrating the digital secrets of Sun Microsystems, Digital Equipment Corporation, Nokia, Motorola, Pacific Bell, and other mammoth enterprises. His Ghost in the Wires memoir paints an action portrait of a plucky loner motivated by a passion for trickery, not material game. (P.S. Mitnick's capers have already been the subject of two books and a movie. This first-person account is the most comprehensive to date.)

    Designed for experienced developers ready to advance their status, Exam Ref focuses on the critical-thinking and decision-making acumen needed for success at the Microsoft Specialist level.Focus on the expertise measured by these objectives:Implement and manipulate document structures and objectsImplement program flowAccess and secure dataUse CSS3 in applicationsThis Microsoft Exam Ref:Organizes its coverage by exam objectives.Features strategic, what-if scenarios to challenge you.Includes a 15% exam discount from Microsoft. (Limited time offer)

    When users can browse the Web on a three-inch phone screen as easily as on a fifty-inch HDTV, what's a developer to do?Peter Gasston's The Modern Web will guide you through the latest and most important tools of device-agnostic web development, including HTML5, CSS3, and JavaScript. His plain-English explanations and practical examples emphasize the techniques, principles, and practices that you'll need to easily transcend individual browser quirks and stay relevant as these technologies are updated.Learn how to:Plan your content so that it displays fluidly across multiple devices Design websites to interact with devices using the most up-to-date APIs, including Geolocation, Orientation, and Web Storage Incorporate cross-platform audio and video without using troublesome plug-ins Make images and graphics scalable on high-resolution devices with SVG Use powerful HTML5 elements to design better formsTurn outdated websites into flexible, user-friendly ones that take full advantage of the unique capabilities of any device or browser. With the help of The Modern Web, you'll be ready to navigate the front lines of device-independent development.

    Written by the man who started the adventure, Behind Deep Blue reveals the inside story of what happened behind the scenes at the two historic Deep Blue vs. Kasparov matches. This is also the story behind the quest to create the mother of all chess machines. The book unveils how a modest student project eventually produced a multimillion dollar supercomputer, from the development of the scientific ideas through technical setbacks, rivalry in the race to develop the ultimate chess machine, and wild controversies to the final triumph over the world's greatest human player.In nontechnical, conversational prose, Feng-hsiung Hsu, the system architect of Deep Blue, tells us how he and a small team of fellow researchers forged ahead at IBM with a project they'd begun as students at Carnegie Mellon in the mid-1980s: the search for one of the oldest holy grails in artificial intelligence--a machine that could beat any human chess player in a bona fide match. Back in 1949 science had conceived the foundations of modern chess computers but not until almost fifty years later--until Deep Blue--would the quest be realized.Hsu refutes Kasparov's controversial claim that only human intervention could have allowed Deep Blue to make its decisive, "uncomputerlike" moves. In riveting detail he describes the heightening tension in this war of brains and nerves, the "smoldering fire" in Kasparov's eyes. Behind Deep Blue is not just another tale of man versus machine. This fascinating book tells us how man as genius was given an ultimate, unforgettable run for his mind, no, not by the genius of a computer, but of man as toolmaker.

    "The Rails(TM) 3 Way"is the only comprehensive, authoritative guide to delivering production-quality code with Rails 3. Pioneering Rails expert Obie Fernandez and a team of leading experts illuminate the entire Rails 3 API, along with the idioms, design approaches, and libraries that make developing applications with Rails so powerful. Drawing on their unsurpassed experience and track record, they address the real challenges development teams face, showing how to use Rails 3 to maximize your productivity. Using numerous detailed code examples, the author systematically covers Rails 3 key capabilities and subsystems, making this book a reference that you will turn to again and again. He presents advanced Rails programming techniques that have been proven effective in day-to-day usage on dozens of production Rails systems and offers important insights into behavior-driven development and production considerations such as scalability. Dive deep into the Rails 3 codebase and discover why Rails is designed the way it is--and how to make it do what you want it to do.This book will help youLearn what's new in Rails 3 Increase your productivity as a web application developer Realize the overall joy in programming with Rails Leverage Rails' powerful capabilities for building REST-compliant APIs Drive implementation and protect long-term maintainability using RSpec Design and manipulate your domain layer using Active Record Understand and program complex program flows using Action Controller Master sophisticated URL routing concepts Use Ajax techniques via Rails 3 support for unobtrusive JavaScript Learn to extend Rails with popular gems and plugins, and how to write your own Extend Rails with the best third-party plug-ins and write your own Integrate email services into your applications with Action Mailer Improve application responsiveness with background processing Create your own non-Active Record domain classes using Active Model Master Rails' utility classes and extensions in Active Support

    It's certainly no walk in the park. And, depending on where you've been for your information when it comes to SEO, it might be outdated, or just flat-out wrong. Why is that? Search has been evolving at an uncanny rate in recent years. And, if you're not in the know, then you could end up spinning your wheels and wasting valuable and precious time and resources on techniques that no longer work. The main reason for the recent changes: to increase relevancy. Google's sole mission is to provide the most relevant search results at the top of its searches, in the quickest manner possible. But, in recent years, due to some mischievous behavior at the hand of a small group of people, relevancy began to wane. SEO 2016 :: Understanding Google's Algorithm Adjustments The field of SEO has been changing, all led by Google's onslaught of algorithm adjustments that have decimated and razed some sites while uplifting and building others. Since 2011, Google has made it its mission to hunt out and demote spammy sites that sacrifice user-experience, focus on thin content, or simply spend their time trying to trick and deceive their way to the top of its search results. At the same time, Google has increased its reliance on four major components of trust, that work at the heart of its search algorithm: Trust in Age Trust in Authority Trust in Content Relevancy In this book, you'll learn just how each of these affects Google's search results, and just how you can best optimize your site and content to ensure that you're playing by Google's many rules. And, although there have been many algorithm adjustments over the years, four major ones have shaped and forever changed the search engine landscape: Google Panda Google Penguin Google Hummingbird Google Mobilegeddon We'll discuss the nature of these changes and just how each of these algorithm adjustments have shaped the current landscape in search engine optimization. So what does it take to rank your site today? In order to compete at any level in SEO, you have to earn trust - Google's trust that is. But, what does that take? How can we build trust quickly without jumping through all the hoops? SEO is by no means a small feat. It takes hard work applied consistently overtime. There are no overnight success stories when it comes to SEO. But there are certainly ways to navigate the stormy online waters of Google's highly competitive search. Download SEO 2016 :: Learn Search Engine Optimization Lift the veil on Google's complex search algorithm, and understand just what it takes to rank on Google searches today, not yesterday.

    When she arrived at MIT in the 1990s, Alien was quickly drawn to the school’s tradition of high‑risk physical trespassing: the original “hacking.” Within a year, one of her hallmates was dead and two others were arraigned. Alien’s adventures were only just beginning. After a stint at the storied, secretive Los Alamos National Laboratory, Alien was recruited by a top cybersecurity firm where she deployed her cache of virtual weapons—and the trespassing and social engineering talents she had developed while “hacking” at MIT. The company tested its clients’ security by every means possible—not just coding, but donning disguises and sneaking past guards and secretaries into the C‑suite. Alien now runs a boutique hacking outfit that caters to some of the world’s biggest and most vulnerable institutions—banks, retailers, government agencies. Her work combines devilish charm, old‑school deception, and next generation spycraft. In Breaking and Entering, cybersecurity finally gets the rich, character‑driven, fast-paced treatment it deserves.

    This book is indispensable for anyone who is serious about using jQuery for non-trivial applications." -- Raffaele Cecco, longtime developer of video games, including Cybernoid, Exolon, and StormlordjQuery is the "write less, do more" JavaScript library. Its powerful features and ease of use have made it the most popular client-side JavaScript framework for the Web. This book is jQuery's trusty companion: the definitive "read less, learn more" guide to the library.jQuery Pocket Reference explains everything you need to know about jQuery, completely and comprehensively. You'll learn how to:Select and manipulate document elementsAlter document structureHandle and trigger eventsCreate visual effects and animationsScript HTTP with Ajax utilitiesUse jQuery's selectors and selection methods, utilities, plugins and moreThe 25-page quick reference summarizes the library, listing all jQuery methods and functions, with signatures and descriptions.