It's a strange language, a little like English. Without it, how would our intrepid journalists be able to describe a world in which innocent bystanders look on in horror, where tots in peril are saved by have-a-go heroes, and where troubled stars lash out in foul-mouthed tirades?Robert Hutton has been working around native journalese speakers for two decades, living as one of them and learning their ways, and now he has made their secrets available to the public for the first time. When he first began collecting examples online, he provoked a 'Twitter storm', and was 'left reeling' by the 'scores' of examples that 'flooded in'. He realized that phrases which started as shorthand to help readers have become a dialect that is often meaningless or vacuous to non-journalese speakers.In a courageous attempt both to wean journalists off their journalese habit, and provide elucidation for the rest of us, Romps, Tots and Boffins catalogues the highs and lows of this strange language, celebrating the best examples ('test-tube baby', 'mad cow disease'), marvelling at the quirky ('boffins', 'frogmen') and condemning the worst ('rant', 'snub', 'sirs'). It's a 'must-read' 'page-turner' that may 'cause a stir', 'fuel controversy', or even 'spark' 'tough new rules' in newsrooms.Shortlisted for the Political Humour Book of the Year at the PaddyPower Political Book Awards 2014 "great joy from Robert Hutton's Romps, Tots and Boffins. Never has the weird language of headlines been so wittily defined."--Libby Purves, 'books of the year', The Times"Robert Hutton...has set himself up as the Dr Johnson of this strange, widely read, hardly spoken, language."--Matthew Engel, Financial Times"I'm loving a little book just out by my fellow political journalist Rob Hutton. It's called Romps, Tots and Boffins: The Strange Language of News but is so much more than a hilarious compendium of the ghastly cliché to which our trade is prone. "--Matthew Parris, The Times"An essential guide to finding out what you are reading about. Some people may dismiss this as a 'loo book' but, actually, it's so much more."--Ann Treneman, The Times"A right romp"--Paul Dietrich, The Metro"A fascinating code-breaker of the cliches, inanities and banalities which fill our newspapers. Or, if you prefer, 'News Secrets Revealed Leaving Bosses Shamefaced'. I'm not sure I dare write another word."--Nick Robinson"Finally, I understand what my fellow journalists are writing about."--Simon Hoggart"Long journey to Lib Dem Conference enlivened by Robert Hutton's journalese book, Romps, Tots + Boffins - hilarious, wonderful, + very true - a mini classic"--Andrew Sparrow, Guardian Politics blogger"Very funny new book by Robert Hutton - "Romps, Tots + Boffins: the strange language of news" - a must-read page-turner"--Iain Martin, former editor of the Scotsman and Scotland on Sunday"For readers, it promises to explain what journalists really mean. And for journalists, it also provides a guide to some of the hackneyed, arcane and clichéd phrases that are probably best avoided."--Axegrinder, Press Gazette"an amusing dictionary of arcane hack-speak"--Michael Deacon, The Telegraph"The world of journalism was rocked to its foundations last night as a top newsman claimed to have discovered the secret of 'journalese'." --John Rentoul, The Independent

    Jill Walker Rettberg analyses these and related genres as three intertwined modes of self-representation: visual, written and quantitative. Rettberg explores topics like the meaning of Instagram filters, smartphone apps that write your diary for you, and the ways in which governments and commercial entities create their own representations of us from the digital traces we leave behind as we go through our lives.

    An immediate and comprehensive answer source, rather than a diffuse tutorial, for serious programmers who want to see difficult material covered in depth without the fluff. Discusses XML, dynamic HTML, JavaScript, Java, and Perl CGI programming to create a full Web site programming package. Written by the author of several successful titles published by The Coriolis Group.

    Now she reveals the winning framework she uses to transform markets and industries.Get to Aha! shows how to establish the kind of foundation world-class brands are built on. Too many business leaders fail to ask the most basic questions about their company--Who are we? And why do we matter?--before they leap right into branding. Big mistake. A company must first know itself (establish its position) before it can express its identity (execute its branding).There are three types of companies in the world, each with its own DNA: Mothers are customer-oriented, Mechanics are product-oriented, and Missionaries are concept-oriented―and it's absolutely critical for business leaders to know which type their company is to create an authentic and ultimately "sticky" position in the market. A company's DNA is the key to achieving this and with it, a competitive advantage. Why? Because if a Mechanic creates a marketing campaign based on its belief that it is a Missionary, the underlying positioning will not ring true and the company won't gain a foothold in the market. But if a company positions itself in alignment with its DNA, it will resonate authentically and establish its role and relevance even in the face of a major competitor.Get to Aha! presents a clear step-by-step framework that will help you determine your company's precise position in the marketing landscape, using Andy's DNA-based methodology. It takes you through the process of performing "genetic testing" on your company, examining the market through the six Cs of positioning, and developing your positioning statement--a rational, factual statement about your company's role and relevance. Then and only then can you create a branding and marketing strategy that will build market momentum and crush the competition.Trust Andy. Steve Jobs did.

    Phil M. Jones has trained more than two million people across five continents and over fifty countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.Best-selling author and multiple award-winner Phil M. Jones is highly regarded as one of the world's leading sales trainers.

    Using AWS, you can develop applications quickly and then deploy them to a cloud environment that scales on demand. And with several AWS deployment services to choose from, you can create a deployment solution that gives you the right mix of automation and control. This documentation is offered for free here as a Kindle book, or you can read it online or in PDF format at http://docs.aws.amazon.com/gettingsta....

    What does it take to keep them going strong? The authors of The New Strategic Selling and The New Conceptual Selling present a hard-hitting, no-nonsense book of techniques to improve your most important business relationships. Updated with recent examples of actual success stories, this new edition explores how online click speeds have resulted in highly sophisticated customers who expect all services to be done in "real time." Discover: * The Long View: Studying and really understanding your company-and your customer's business-can mean years of selling success * "Lamp" Strategies: Activate a Large Account Management Process strategy to turn your best customers into permanent "external assets" * Trends and Market Forces: Constantly identify and reappraise the conditions that can make your services more crucial than ever * Channels of Communication: The right contacts and communication lines will help you make key changes-before it's too late!

    In one hundred brief, reader-friendly chapters, alphabetized by subject, "China A to Z" introduces a general audience to contemporary Chinese society, as well as its venerable history. Discover: ? Why Chinese names are written in reverse order ? What to bring when visiting a Chinese household ? What the current relationship is between Japan and China ? Why you should wrap gifts in red or pink paper, and never send white flowers With the 2008 Summer Olympics being held in Beijing, thousands of Chinese adoptions occurring each year, and China becoming the fourth most popular international destination, the need for information about this complex country is greater than ever.

    So when she discovered that schools today forego handwriting drills in favor of teaching something called keyboarding, it gave her pause: “There is a widespread belief that, in a digital world, forming letters on paper with a pen is pointless and obsolete,” she says, “and anyone who thinks otherwise is right up there with folks who still have fallout shelters in their backyards.”Florey tackles the importance of writing by hand and its place in our increasingly electronic society in this fascinating exploration of the history of handwriting. Weaving together the evolution of writing implements and scripts, pen-collecting societies, the golden age of American penmanship, the growth in popularity of handwriting analysis, and the many aficionados who still prefer scribbling on paper to tapping on keys, she asks the question: Is writing by hand really no longer necessary in today’s busy world?

      Since taking over TED in the early 2000s, Chris Anderson has shown how carefully crafted short talks can be the key to unlocking empathy, stirring excitement, spreading knowledge, and promoting a shared dream. Done right, a talk can electrify a room and transform an audience’s worldview. Done right, a talk is more powerful than anything in written form.         This book explains how the miracle of powerful public speaking is achieved, and equips you to give it your best shot. There is no set formula; no two talks should be the same. The goal is for you to give the talk that only you can give. But don’t be intimidated. You may find it more natural than you think.         Chris Anderson has worked behind the scenes with all the TED speakers who have inspired us the most, and here he shares insights from such favorites as Sir Ken Robinson, Amy Cuddy, Bill Gates, Elizabeth Gilbert, Salman Khan, Dan Gilbert, Mary Roach, Matt Ridley, and dozens more — everything from how to craft your talk’s content to how you can be most effective on stage. This is the 21st-century’s new manual for truly effective communication and it is a must-read for anyone who is ready to create impact with their ideas.

    This methodology revealed distinct cyclical patterns that were used to provide the foundation for his forecasting. The wonderful advances in science add to the mix, but are tools to use, not answers that should automatically be accepted as we see with the climate agenda. The lesson in weather, in history, in anything, is that the foundation you stand on today is built from yesterday to reach for tomorrow. The book examines the clash between that philosophy and one that minimizes lessons of the past, or ignores them, and uses climate and weather to simply further an agenda that has very little to do with either. An uncurious media is a willing accomplice in advancing the missive to the population, The Climate Chronicles reveals that clash in an effort to get the reader to search beyond what they are told. As such its a must read for those seeking not an agenda driven answer, but the right answer, wherever it may lead them. Bastardi's goal is not to get you to blindly accept what he says, but to dig in and examine for yourself. The book shows, given the implications of not doing so, more is at stake than just tomorrows weather.

    It has inspired songs, poetry and imaginations across the globe – as well as providing a very real service for the nation’s seafarers who might fall prey to storms and gales. In 1995, a plan to move the late-night broadcast by just 12 minutes caused a national outcry and was ultimately scrapped.Published with Radio 4 and the Met Office, The Shipping Forecast is the official miscellany for seafarers and armchair travellers alike. From the places themselves – how they got their names, what’s happened there through the ages – to the poems and parodies that it’s inspired, this is a beautifully evocative tribute to one of Britain's – and Radio 4's – best-loved broadcasts.

    It covers every aspect of call center management - service level, forecasting, scheduling, resource calculations, metrics, quality, budgeting, reporting, strategy and key enabling technologies - in a format that is well-organized and easy to understand. The updated and expanded edition contains important new information, including: Trends in customer expectations; Best practices in performance reports and objectives; How to create an effective customer access strategy appropriate for today's environment; How to manage multichannel contacts with quality; New technologies, and how they're changing customer contact services; Improving the call center's strategic impact and ROI; New case studies and examples from Wells Fargo, Starbucks, Aetna and many others.

    This behavior is so ingrained, so subtle, and so often mistaken for true intelligence that identifying it, calling it out, or compiling it into an exhaustive digest has never been attempted. Until now.Complete with illustrated tips, examples, and scenarios, 100 Tricks gives you actionable ways to use words like 'actionable', in order to sound smart. Every type of meeting is covered, from general meetings where you stopped paying attention almost immediately, to one-on-one meetings you zoned out on, to impromptu meetings you were painfully subjected to at the last minute. It’s all here.Open this book to any page and find an easy-to-digest trick with an even easier-to-digest illustration, guiding you on: how to nail the big meeting by pacing and nodding, the most effective ways to listen to your coworkers while still completely ignoring them, and the key to making your presentations 'interactive'.If you hadn’t noticed these behaviors before, you will see them now - from your colleagues, your managers, and soon yourself. Each trick is a mirror to the reality of what happens in meetings, told in the form of hilariously bad advice - advice that you might just want to take. But probably not. But maybe.

    This landmark book documents the magazine’s rise to prominence as the voice of rock and roll and a leading showcase for era-defining photography. From the 1960s to the present day, the book offers a decade-by-decade exploration of American music and history. Interviews with rock legends—Bob Dylan, Mick Jagger, Kurt Cobain, Bruce Springsteen, and more—appear alongside iconic photographs by Baron Wolman, Annie Leibovitz, Mark Seliger, and other leading image-makers. With feature articles, excerpts, and exposés by such quintessential writers as Hunter S. Thompson, Matt Taibbi, and David Harris, this book is an irresistible and essential keepsake of the magazine that has defined American music for generations of readers.