It's goal is the successful design and operation of chemical reactors. This text emphasizes qualitative arguments, simple design methods, graphical procedures, and frequent comparison of capabilities of the major reactor types. Simple ideas are treated first, and are then extended to the more complex.

    But, as Anne E. Greene shows in Writing Science in Plain English,writers from all scientific disciplines can learn to produce clear, concise prose by mastering just a few simple principles.   This short, focused guide presents a dozen such principles based on what readers need in order to understand complex information, including concrete subjects, strong verbs, consistent terms, and organized paragraphs. The author, a biologist and an experienced teacher of scientific writing, illustrates each principle with real-life examples of both good and bad writing and shows how to revise bad writing to make it clearer and more concise. She ends each chapter with practice exercises so that readers can come away with new writing skills after just one sitting.  Writing Science in Plain English can help writers at all levels of their academic and professional careers—undergraduate students working on research reports, established scientists writing articles and grant proposals, or agency employees working to follow the Plain Writing Act. This essential resource is the perfect companion for all who seek to write science effectively.

    One million people can create new market for a business, spark a social movement, or effect political change. In 1996, a microtrend identified by Penn ("soccer moms") was crucial in re-electing President Clinton. With years of experience as one of world's most highly regarded pollsters, Mark Penn identifies the new microtrends sweeping the world: *Single women by choice: More often than ever before, they aren't waiting for Mr. Right. They are raising children by themselves and buying their own homes.*Splitters: A growing number of middle-class residents are shuttling between two homes, creating new communities and dynamics in the real estate market.*Sun Haters: Environmentalists, skin cancer survivors, and parents concerned about the impact the sun is having on our health.*Philo-semites: A growing number of people want to date Jewish men and women.*Classical Music Dads: Older men who are fathers in their 40's and 50's and taking on a larger role in the nurturing of their children and becoming an important factor in consumer culture for kids. Penn highlights everything from religion to politics, from leisure pursuits to relationships. MICROTRENDS will take the reader deep into the worlds of polling, targeting, and psychographic analysis, reaching tantalizing conclusions through engaging analysis.

    James Hansen—the nation’s leading scientist on climate issues—speaks out for the first time with the full truth about global warming: The planet is hurtling even more rapidly than previously acknowledged to a climatic point of no return.Although the threat of human-caused climate change is now widely recognized, politicians have failed to connect policy with the science, responding instead with ineffectual remedies dictated by special interests. Hansen shows why President Obama’s solution, cap-and-trade, which Al Gore has signed on to, won’t work; why we must phase out all coal; and why 350 parts per million of carbon dioxide in the atmosphere is a goal we must achieve if our children and grandchildren are to avoid global meltdown and the horrific storms of the book’s title. This urgent manifesto bucks conventional wisdom (including the Kyoto Protocol) and is sure to stir controversy, but Hansen—whose climate predictions have come to pass again and again, beginning in the 1980s when he first warned Congress about global warming—is the single most credible voice on the subject worldwide.Hansen paints a devastating, all-too-realistic picture of what will happen in the near future, mere years and decades from now, if we follow the course we’re on. But he is also an optimist, showing that there is still time to do what we need to save the planet. Urgent, strong action is needed, and this book will be key in setting the agenda going forward to create a groundswell, a tipping point, to save humanity—and our grandchildren—from a dire fate more imminent than we had supposed.

    The book is also ideal for university and third-level physics or engineering courses on solar photovoltaics, with exercises to check students' understanding and reinforce learning. It is the perfect companion to the Massive Open Online Course (MOOC) on Solar Energy (DelftX, ET.3034TU) presented by co-author Arno Smets. The course is available in English on the nonprofit open source edX.org platform, and in Arabic on edraak.org. Over 100,000 students have already registered for these MOOCs.

    With thousands of breathtaking photographs and unique visual catalogues of the features and phenomena that take place on Earth -- such as rocks, minerals, and mountains to tropical rain forests and the different types of clouds -- Earth contains the most up-to-date ideas on how our world works, a compelling review on the health of the planet, and unbelievable images of the world's most stunning features.

    It has failed to predict, let alone prevent, financial crises that have shaken the foundations of our societies. Its outdated theories have permitted a world in which extreme poverty persists while the wealth of the super-rich grows year on year. And its blind spots have led to policies that are degrading the living world on a scale that threatens all of our futures.Can it be fixed? In Doughnut Economics, Oxford academic Kate Raworth identifies seven critical ways in which mainstream economics has led us astray, and sets out a roadmap for bringing humanity into a sweet spot that meets the needs of all within the means of the planet. En route, she deconstructs the character of ‘rational economic man’ and explains what really makes us tick. She reveals how an obsession with equilibrium has left economists helpless when facing the boom and bust of the real-world economy. She highlights the dangers of ignoring the role of energy and nature’s resources – and the far-reaching implications for economic growth when we take them into account. And in the process, she creates a new, cutting-edge economic model that is fit for the 21st century – one in which a doughnut-shaped compass points the way to human progress.Ambitious, radical and rigorously argued, Doughnut Economics promises to reframe and redraw the future of economics for a new generation.

    Now, as the world struggles to recover, it's tempting to blame what happened on just a few greedy bankers who took irrational risks and left the rest of us to foot the bill. In "Fault Lines," Rajan argues that serious flaws in the economy are also to blame, and warns that a potentially more devastating crisis awaits us if they aren't fixed.Rajan shows how the individual choices that collectively brought about the economic meltdown--made by bankers, government officials, and ordinary homeowners--were rational responses to a flawed global financial order in which the incentives to take on risk are incredibly out of step with the dangers those risks pose. He traces the deepening fault lines in a world overly dependent on the indebted American consumer to power global economic growth and stave off global downturns. He exposes a system where America's growing inequality and thin social safety net create tremendous political pressure to encourage easy credit and keep job creation robust, no matter what the consequences to the economy's long-term health; and where the U.S. financial sector, with its skewed incentives, is the critical but unstable link between an overstimulated America and an underconsuming world.In "Fault Lines," Rajan demonstrates how unequal access to education and health care in the United States puts us all in deeper financial peril, even as the economic choices of countries like Germany, Japan, and China place an undue burden on America to get its policies right. He outlines the hard choices we need to make to ensure a more stable world economy and restore lasting prosperity.

     "Simon’s star-studded debut memoir populated with humorous details and matter-of-fact commentary is incredibly readable, with plenty of quote-worthy anecdotes. Over the span of his lengthy career as a music producer, the author worked with some legendary artists, including Janis Joplin, Simon and Garfunkel, Leonard Cohen, and The Band. In this remembrance, he details his lifelong engagement with music, which follows the trajectory of American popular music as a whole, from jazz to Broadway musicals to rock ’n’ roll. An intriguing memoir about an unusual career involving some celebrated musical figures." - - Kirkus Reviews Celebrated music producer John Simon has produced some of the greatest rock ‘n’ roll ever recorded including THE BAND’s "Music from Big Pink", "The Band", and "The Last Waltz", JANIS JOPLIN’s Cheap Thrills, SIMON AND GARFUNKEL’s Bookends, and the first albums by LEONARD COHEN and BLOOD, SWEAT and TEARS. His contributions to popular music have helped tell the story of a generation in the 1960s and 70s, and now he is sharing his own. "WHEN JOHN SIMON JOINED THE BAND’S BROTHERHOOD HE FIT LIKE A GLOVE. I CAN’T IMAGINE ANOTHER RECORD PRODUCER IN THE WHOLE WORLD WHO COULD’VE MATCHED JOHN’S WORK ON: MUSIC FROM BIG PINK AND THE BAND, ALBUMS." - - Robbie Robertson “Reflecting on the amazing life he’s led, I found myself thinking he ought to write a book. Then I realized that he did. Now he tells never-before-told tales of those rich, often rollicking years in his colorful new book.” --- Steve Israel * * * * * * * Given his truly unique perspective on music and the music business, Simon has been been courted by interviewers for years. With so many anecdotes to choose from, Simon found himself only skimming the surface of his experiences. Now, in writing TRUTH, LIES & HEARSAY, he has drawn on a lifetime of numerous first-hand accounts revealed in this memoir for first time, including: • Getting down the sounds for MUSIC FROM BIG PINK and THE BAND’s 2nd album • How everything was changed by a hit record of a PAUL SIMON song that Paul didn’t even like • Experiencing the volatile personal dynamics during the recording of CHEAP THRILLS by BIG BROTHER AND THE HOLDING COMPANY featuring their new vocalist, JANIS JOPLIN • Living and playing in Woodstock when it was just a small-town safe haven for musicians. • Behind-the-scenes at THE BAND’s “farewell concert appearance” • Writing two ballet scores for legendary choreographer TWYLA THARP • Touring with American blues master, TAJ MAHAL • Recording secrets revealed and much, much more! With an unerring ear for music and eye for a good story, John Simon has amassed a collection of remarkable stories to delight any music fan! Read about Leonard Cohen, Levon Helm, Janis Joplin, Robbie Robertson, The Band, Mama Cass, Blood, Sweat & Tears, Gordon Lightfoot, Leon Russell, Eric Clapton, Wilson Pickett, Peter Yarrow, Gil Evans, Elizabeth Taylor, Joni Mitchell, Les Paul, Bob Dylan, Muddy Waters, Steve Forbert, Marshall McLuhan and The Beatles – -- All of these people and more turn up in the pages of TRUTH, LIES and HEARSAY: A Memoir of a Musical Life In and Out of Rock and Roll. You will really like this book.

    * * *Download for FREE on Kindle Unlimited + Free BONUS Inside!* * *From the ~Personality Disorders and Mental Illnesses~ collection and the award winning writer, Paul Sorensen, comes a masterful explanation into the mind of a sociopath! "An excellent depiction of the modern day sociopath!" - Alex Lemmings, Book CritiqueThink of sociopaths, and what’s the first thing that enters your mind? The soulless murderer, lurking in the shadows? Or perhaps you think of the ruthless business man turned hardened criminal, a modern day depiction in recent movies and media.You’d probably be surprised to know that you’ve met a sociopath already, at least one. Are they your classmate, colleague, friend, or even lover? The thing about sociopaths that so few realize is that they are chameleons, masters at blending in. Unless you know them intimately, you will have no idea what’s going on behind the charming façade.In the real world, sociopaths are far more likely to lie to family members, steal from workplaces, cheat on their partners, abuse drugs, and commit fraud, than they ever are to murder someone.Although not all actions by a sociopath are criminal, many are what society considers immoral, and you remain unaware of the sociopaths in your own life at your peril. In this book you will learn what a true sociopath is like, how to recognize them, and how to deal with them – especially if they cannot be avoided. I also discuss how to help yourself heal after you come out the other side.Is there a cure, or even any hope for sociopaths? The short answer is ‘we don’t know’, but there’s a lot more to it than that, and forewarned is forearmed. Don’t let yourself become the next to be manipulated, lied to, or even assaulted or have your life destroyed by the sociopath you know.Topics of Discussion ✓ What is Sociopathy? ✓ Sociopathic Personalities ✓ How to Recognize a Sociopath ✓ Surviving a Sociopath ✓ Clinical Sociopathy ✓ The Cause of Sociopathy ✓ Is there a Cure? ✓ BONUS! Find Inside… Download Your Copy Today! The contents of this book are easily worth over $20 but if you download it right now you'll get it for only $3.99 or FREE on Kindle Unlimited!---------Tags: Sociopath, ASPD

    The book continues to help students make sense of a complex world in transition and explains how globalization became part of public discourse. Filled with case studies, this text makes the intricacies of globalization concrete, meaningful, and clear for students and moves them away from simple social evolutionary views, encouraging them to connect social change, development policies, global inequalities and social movements. The book challenges students to see themselves as global citizens whose consumption decisions have real social and ecological implications.

    Not to worry: This book is the one place you can turn to find quick, non-intimidating, excellent design help. In The Non-Designer's Design Book, 2nd Edition, best-selling author Robin Williams turns her attention to the basic principles of good design and typography. All you have to do is follow her clearly explained concepts, and you'll begin producing more sophisticated, professional, and interesting pages immediately. Humor-infused, jargon-free prose interspersed with design exercises, quizzes, illustrations, and dozens of examples make learning a snap—which is just what audiences have come to expect from this best-selling author.

    The text examines the basics of analog image analysis while placing greater emphasis on digitally based systems and analysis techniques. The presentation is discipline neutral, so students in any field of study can gain a clear understanding of these systems and their virtually unlimited applications.

    With an entire chapter unpacking the climate change denier’s point of view, he advocates for expanding our exclusive focus on carbon emissions to see the broader picture beyond our short-sighted and incomplete approach. The rivers, forests, and creatures of the natural and material world are sacred and valuable in their own right, not simply for carbon credits or preventing the extinction of one species versus another. After all, when you ask someone why they first became an environmentalist, they’re likely to point to the river they played in, the ocean they visited, the wild animals they observed, or the trees they climbed when they were a kid. This refocusing away from impending catastrophe and our inevitable doom cultivates meaningful emotional and psychological connections and provides real, actionable steps to caring for the earth. Freeing ourselves from a war mentality and seeing the bigger picture of how everything from prison reform to saving the whales can contribute to our planetary ecological health, we resist reflexive postures of solution and blame and reach toward the deep place where commitment lives.

    As he considers the moral dimensions of climate change, he reasons clearly through what universal standards of goodness and justice require of us, both as citizens and as governments. His conclusions—some as demanding as they are logical—will challenge and enlighten. Eco-conscious readers may be surprised to hear they have a duty to offset all their carbon emissions, while policy makers will grapple with Broome’s analysis of what if anything is owed to future generations. From the science of greenhouse gases to the intricate logic of cap and trade, Broome reveals how the principles that underlie everyday decision making also provide simple and effective ideas for confronting climate change. Climate Matters is an essential contribution to one of the paramount issues of our time.(Taken from publisher's website.)