Best of
Social-Media

2013

The iCandidate


Mikael Carlson - 2013
    However, when he loses a bet to his over-achieving class of American history students, he finds himself in unfamiliar territory: a candidate running for a seat in the U.S. House of Representatives.With no money to run a campaign, Michael sets an audacious plan in motion to become the country’s first virtual candidate. With the help of his teenaged students who serve as his campaign staff, he leverages every form of electronic and social media to reach the voters in his district. With the help of a beautiful, but jaded journalist bent on getting revenge against his opponent, the Bennit campaign rises from obscurity to become the epicenter of national attention. As the infatuation with his fledgling campaign captivates the country, he becomes a target for the desperate incumbent fanatical about hanging onto his power at any cost.The iCandidate follows the plight of four people caught in the firestorm of mainstream media, social media, and dirty politics. In the end, the lives of everybody involved will be changed and the political landscape of the country forever altered. For Michael Bennit, his real concern heading into Election Day is whether the lesson he is trying to teach is getting lost in all the drama.

Rise of the Machines--Human Authors in a Digital World


Kristen Lamb - 2013
    The machines have taken over. Everything is computerized. People no longer talk, they text. What number do we have to press to get a flesh and blood HUMAN? It’s easy to feel like we’re losing our humanity when surrounded by computers, cell phones, and text messaging, but I’m here to bring you the good news. The same machines that seem to be stealing our humanity also have the power to restore it. Yes, you read correctly. The more we embrace technology, the more distinctly human we can become.The new author is a cyborg of sorts—part human, part machine. The machine part allows us to compose series of words, copy them, email them, and then send them across the globe with a push of a button. We can research faster and more accurately than ever before. We can communicate with people all over the planet real-time and virtually for free. The new power technology has given writers has made us, in effect, superhuman.Branding has broken free of marketing’s shackles and merged with personal identity. If we want to thrive in our new environment, we need to adapt, to apply technology as an extension of our humanness. This is not a book to teach you 1,000 ways to blast people with advertising. The WANA Way is different than anything you’ve likely encountered. It is constructed using the timelessness of art, blended with the strength of human relationships. Platforms are more than a zillion ways to try to part readers from money; they are living works of art and meshed with the soul of the writer-artist. The machines are rising, but humans were here first.

Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World


Gary Vaynerchuk - 2013
    Even companies committed to jabbing-patiently engaging with customers to build the relationships so crucial to successful social media campaigns-still yearn to land the powerful, bruising swing that will knock out their opponent or their customer's resistance in one tooth-spritzing, killer blow. Right hooks, after all, convert traffic to sales. They easily show results and ROI. Except when they don't.In the same passionate, street-wise style readers have come to expect, Gary Vaynerchuk is on a mission to improve marketers' right hooks by changing the way they fight to make their customers happy, and ultimately to compete. Thanks to the massive change and proliferation in social media platforms in the last four years, the winning combination of jabs and right hooks is different now. Communication is still key, but context matters more than ever. It's not just about developing high-quality content, but developing high-quality content perfectly adapted to specific social media platforms and mobile devices-content tailor-made for Facebook, YouTube, Instagram, Pinterest, Twitter, and Tumblr. A mash-up of the best elements of Crush It! and The Thank You Economy with a 2013 spin, here is a blueprint to social media marketing strategies that really works.

Adventures with Jedi, Geeks, and Hobbits: Confessions of a New Media Priest


Roderick Vonhögen - 2013
    Roderick shares how he became a “new media missionary.” Focusing on the importance of personal connection (an essential ingredient of new media), he uncovers the exciting possibilities of using all forms of media to successfully accomplish the mission Jesus gave us: to evangelize the world. Each chapter contains illustrations of using new media as a way to reach out to others. Some examples:How the pope got his iPodReaching 50,000 Harry Potter fans without waving a magic wandWhy gaming can be good for the soulHow to deal with online atheistsThe Mass and mass mediaHow you, too, can become a new media missionaryFr. Roderick’s stories introduce a young, secularized generation to an experience of God at work in his Church and in individual lives. Instead of presenting dry theories and principles, this book reveals those principles through experiences of one of today’s leading Catholic new media entrepreneurs.

My Way


David P. Perlmutter - 2013
    Everything is explained fully, and written in its most basic form. I don't tell you what to do, I show you how I did it. I also provide examples of what I continue to do, as well as links to wonderful people who will help you in your journey.If you're not a social media guru...if you're someone who perhaps knows that you should be using Twitter and Facebook and other social media platforms, but aren't entirely sure how you should be using them or what you should be saying, then this book is for you. However, if you already know what you're doing and are just looking for the 'secret' to having a bestselling book, you'll be disappointed. There is no secret.'My Way' is quite simply a story. It's the journey I took from the unknown to the acknowledged; from being in the abyss of the Amazon charts to making my way to the top.Selection of the many 5***** reviews received for "MY WAY" across Amazon!"His advice worked for me. 'My Way' is like a handful of jewels, scattered out in front of you.""If my second book's steady trickle of sales goes on building, he might have helped me to 'kick start' my sales." "Thanks to David's advice I got almost 2000 free downloads & since then, almost 100 sales in the days following.""I'm now working my way through the book and applying ideas to the promotion of my own novel." "My Way is the first book I've read that provides really usable tips & advice on how to get your book noticed.""Not an author but the marketing tips in this book will help me push my company forward in social media." "No hesitation in giving this 5 stars. Thanks David for publishing "MY WAY". I intend to put the advice into practice.""Picked it up & read it through in one sitting. "My Way" has some great tips for any indie author." "Followed David on twitter for a while & seen how successful his work has been, so when My Way came out, it was a no-brainer.""Internet is a vast place & there's a hell of a lot of books, so DON'T GO PUBLISHING WITHOUT IT, GOOD PEOPLE!""Having read Dave's first book & enjoyed his conversational style I decided to give it a try & I'm glad I did.""I read "My Way" in an hour & now the world is my oyster. Highly recommended.""Must-have for all new authors. Priceless information, succinct & neat, without any waffle." "Lots of tips - generous & encouraging- someone you would want to have a cup of tea with after finishing the book." "Just spent a happy afternoon following David's advice and, frankly, it is enlightening! Packed with lots of facts about creating the best self promotion platform for the indie author.""For somebody who is just starting on the #self-publishing experience this book would be an excellent.

The Author's On-Line Presence


Barb Drozdowich - 2013
    Based on survey answers from over 700 bloggers, this book contains down to earth, basic information that will help every author understand the book blogger world. Although there are many sources of book reviews, this book will focus specifically on the benefits the online reader world can bring to you and your book. In this book you’ll learn about who book bloggers are and where to find them as well as learn all about these essential promotional tools:- The Query- The Review- The Giveaway- The Guest Post- The Book Blurb/Cover Graphic Feature- The Cover Reveal…and so much more! Discover how to move comfortably in the blogging world, putting your best foot forward. Learn to introduce yourself to coveted reviewers to obtain valuable reviews and promotion of your book. Whether you are a new author or have many titles under your belt, let the award-winning The Author’s Guide to Working with Book Bloggers demystify the promotion of your book. Pick up a copy today!

Ctrl Alt Delete: Reboot Your Business. Reboot Your Life. Your Future Depends on It.


Mitch Joel - 2013
    Forever. You can blame technology, smartphones, social media, online shopping and everything else, but nothingchanges this reality: we are in a moment of business purgatory.So, what are you going to do about it?Mitch Joel, one of the world's leading experts in new media, warns that the time has come to CTRL ALT DELETE. To reboot and to start re-building your business model. If you don't, Joel warns, not only will your company begin to slide backwards, but you may find yourself unemployable within five years.That's a very strong warning, but in his new book, CTRL ALT DELETE, Joel explains the convergence of five key movements that have changed business forever. The movements have already taken place, but few businesses have acted on them. He outlines what you need to know to adapt right now. He also points to the seven triggers that will help you take advantage of these game-changing factors to keep you employable as this new world of business unfolds.Along the way, Joel introduces his novel concept of "squiggle" which explains how you can learn to adapt your personal approach to your career, as new technology becomes the norm.In short, this is not a book about "change management" but rather a book about "changing both you AND your business model."

Writing on the Wall: Social Media - The First 2,000 Years


Tom Standage - 2013
    Indeed, as Tom Standage reveals in his scintillating new book, social media is anything but a new phenomenon.From the papyrus letters that Roman statesmen used to exchange news across the Empire to the advent of hand-printed tracts of the Reformation to the pamphlets that spread propaganda during the American and French revolutions, Standage chronicles the increasingly sophisticated ways people shared information with each other, spontaneously and organically, down the centuries. With the rise of newspapers in the nineteenth century, then radio and television, “mass media” consolidated control of information in the hands of a few moguls. However, the Internet has brought information sharing full circle, and the spreading of news along social networks has reemerged in powerful new ways.A fresh, provocative exploration of social media over two millennia, Writing on the Wall reminds us how modern behavior echoes that of prior centuries-the Catholic Church, for example, faced similar dilemmas in deciding whether or how to respond to Martin Luther's attacks in the early sixteenth century to those that large institutions confront today in responding to public criticism on the Internet. Invoking the likes of Thomas Paine and Vinton Cerf, co-inventor of the Internet, Standage explores themes that have long been debated: the tension between freedom of expression and censorship; whether social media trivializes, coarsens or enhances public discourse; and its role in spurring innovation, enabling self-promotion, and fomenting revolution. As engaging as it is visionary, Writing on the Wall draws on history to cast new light on today's social media and encourages debate and discussion about how we'll communicate in the future.

Social Media for the Executive


Brian E. Boyd Sr. - 2013
    Whether you like social media or not, feel comfortable with it or not, engage in it or not, you cannot afford to ignore it because many of your competitors are using it effectively.With Social Media for the Executive: Maximize Your Brand and Monetize Your Business, learn to: Leverage the three C s of social media success Create a winning social media strategy Measure social media ROI (return on investment) and ROR (return on relationship), and use both to boost your bottom line and more!

Promotional tips and Tricks for Aspiring Writers in a Digital Landscape


Annie Seaton - 2013
    

How to Write Magnetic Headlines


Copyblogger - 2013
    Without a compelling promise that turns a browser of your content into a reader of your content, the rest of your words may as well not even exist. So, from a copywriting and content marketing standpoint, writing great headlines is a critical skill.Here are some interesting statistics.On average, 8 out of 10 people will read your headline copy, but only 2 out of 10 will read the rest. This is the secret to the power of your headline, and why it so highly determines the effectiveness of the entire piece.Remember, every element of compelling copy has just one purpose — to get the next sentence read. And then the sentence after that, and so on, all the way down to your call to action. So it’s fairly obvious that if people stop at the headline, you’re already dead in the water.The better your headline, the better your odds of beating the averages and getting what you’ve written read by a larger percentage of people. This ebook will provide you with concrete guidance that’ll have you writing better headlines in no time.Let’s begin.

Think Like a Rock Star: How to Create Social Media and Marketing Strategies that Turn Customers into Fans


Mack Collier - 2013
    Everything marketers need to know to find, engage, and leverage the power of brand evangelists"Think Like a Rock Star" provides step-by-step instructions that show marketing professionals how to connect with customers both online and offline to create a truly fan-centric brand. Using case studies of how rock stars like Lady Gaga, Taylor Swift, Katy Perry, and Blink-182 cultivate fans, it teaches readers how to apply those lessons to create brand advocates who will grow profits, improve business frameworks, and contribute more than ever to the success of the brand. It also identifies successful and easily replicable marketing strategies of top brands such as Dell, Ford, Patagonia, and YouTube. "Think Like a Rock Star "is an indispensable tool for any marketing professional.Mack Collier is a social media strategist, trainer, and speaker who specializes in helping companies better connect with their customers via social media. His clients include businesses of all sizes, from sole proprietorships to Fortune 500 companies.

New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods


Dave Delaney - 2013
    Drawing on nearly 20 years of experience building great online and offline communities, Delaney offers easy step-by-step directions, plus examples from some of the world's top relationship builders. You'll discover little-known tips for reaching out more efficiently and more personally...great ways to meet your Twitter connections "in real life..".new ways to build your network before you need it, and make the most of it when you need it!- Identify, research, and actually reach your best potential connections- Create a personal landing page that builds relationships- Grow a thriving LinkedIn network you can count on for years to come- Use third-party services to supercharge the value of your Twitter feed- Encourage people to engage more deeply with you on Facebook- Make powerful new connections through Google+ and Google Hangouts- Use fast-growing networking tools like Instagram, Eventbrite, Rapportive, Evernote, Plancast, Meetup, Batchbook, Highrise, and Nimble- Organize in-person events that work--and find sponsors to pay for them- Listen and converse better, and remember more of what you hear- Avoid oversharing and other social media faux pas- Transform your business card into a powerful agent on your behalf- Nurture and deepen the relationships you've worked so hard to create

Words Wound: Delete Cyberbullying and Make Kindness Go Viral


Justin W. Patchin - 2013
    Harsh words and damaging photos exchanged through texts, email, or social media can result in humiliation, broken friendships, punishment at school, and even legal prosecution. In some cases, online harassment has contributed to suicide. Faced with this frightening problem, parents, educators, and teens are looking for information and advice. But few cyberbullying resources speak to teens themselves.Written by experts in cyberbullying prevention and reviewed by teens, this book provides strategies for dealing with teenage bullying happening online—such as saving a screenshot of hostile Facebook posts as evidence—as well as for those who have taken part in bullying others. It also presents ways for teens to make their schools and their communities kinder places that are free from online cruelty. This book gives teens the tools they need to keep themselves and others safe.

Instagram Power


Jason Miles - 2013
    But it's not just users that are flocking to the site, marketers love it too. With more features and marketing capabilities than ever, Instagram is a channel that smart marketers can't afford to avoid.Filled with proven strategies from leading Instagram experts this updated edition of Instagram Power walks you through the steps of setting up your account, actionable monetization methods you can use, and how to integrate the social media platform into your complete marketing approach. With 15 new chapter subsections and revisions throughout, the book shows you how to leverage all the new features, including Insights, IGTV, Shop-able Posts, Stories, and Instagram Ads. You'll discover how to: -Leverage Instagram to build and strengthen your business or personal brand-Design an effective marketing plan for the platform-Sell directly on Instagram with Shop-able posts-Avoid common pitfalls, and much more If you're serious about marketing, you need to tap into the power of the world's most popular photo-sharing platform. This guide offers a road map to achieving Instagram marketing success.

The Invisible Sale: How to Build a Digitally Powered Marketing and Sales System to Better Prospect, Qualify and Close Leads


Tom Martin - 2013
    Martin's simple, repeatable process helps you laser-target all your marketing activities, sales messages, and sales calls based on what your prospects are actually telling you. Martin boils complex ideas down to simple, straightforward language...real-life case studies...easy-to-understand templates...and actionable solutions!- Discover the "invisible funnel," where self-educated buyers are making decisions before you know they exist- Leverage Funnel Optimized website design to identify your prospects' key challenges before you ever speak to them- Integrate social media, content, and email to optimize the entire prospecting process- Make every sales call count with behaviorally targeted email prospecting- Leverage Twitter, Facebook, and LinkedIn to efficiently "prospect at scale"- Use the science of propinquity to choose "outposts," strategize social networking, and drive offline campaigns- Save money by rightsizing production quality to each marketing requirement- Rapidly create keyword-rich text content, and use it widely to promote self-qualification- Create webinars and tutorials more easily and painlessly than you ever thought possible- Choose low-cost devices, apps, software, and accessories for quickly creating high-quality DIY media content- Learn how to apply Aikido Selling Techniques to close self-educated buyers

The Seven Success Factors of Social Business Strategy


Charlene Li - 2013
    There's a reason why the question about ROI is met with such hostility. But it's time for businesses to get serious about social. In this concise e-book, noted authors and disruptive technology analysts Charlene Li and Brian Solis present seven powerful factors for designing and supporting an effective social business strategy. Li and Solis studied how the best companies create measurable value that aligns with overall business objectives and outline how to incorporate these insights into your strategy and planning process.Li and Solis focus their findings and recommendations on how to convince and even rally decision makers at the executive level. Based on interviews with thought leaders, surveys, and extensive research, they show you how to define your social strategy, create alignment across the organization, and use that strategy to support overall business success.Offers actionable best practices for getting the most bang for your social marketing buck Explains seven key success factors for effective social marketing that cover everything from long-term vision and executive support to staffing and technology investment Written by Charlene Li, bestselling author of Open Leadership, and Brian Solis, bestselling author of What's the Future of Business, The End of Business as Usual, and Engage

The Social Media WHY: A Busy Professional's Practical Guide to Using Social Media Including LinkedIn, Facebook, Twitter, YouTube, Pinterest, Google+ and Blogs for Business


Crystal Washington - 2013
    The Haves enjoy a competitive advantage, access to nearly unlimited information, and are pushing the Have-Nots out of leadership roles (and sometimes jobs) in organizations. In The Social Media WHY, marketing strategist and international speaker Crystal Washington dispels the myths surrounding using social media for business and concisely demonstrates the very practical ways that innovative professionals are using social media to become more efficient, effective and connected.

Twitter Marketing That Doesn't Suck: How to Use Twitter to Sell More Stuff, and Rule the World


Michael Rogan - 2013
    No. Really. It does. All those tweets and retweets and follows and hashtags can do a lot more than show you what Kim Kardashian is wearing and what felony Lindsay Lohan committed. Twitter marketing can be one of the fastest and easiest ways to spread the message about your brand…and you know…actually sell stuff. But you gotta sorta know what you’re doing. And that’s what Twitter Marketing That Doesn’t Suck is all about. Here’s what you’ll get in "Twitter Marketing That Doesn't Suck - How to Use Twitter to Sell More Stuff (and Rule the World)": Chapter 1: How to Make Money With Twitter We’ll answer the biggest question businesses using Twitter have about this tool. How the heck do I actually make some money from this thing? (And we’ll give you a 10,000 feet level view of what you should be focusing on in your Twitter marketing strategy.) Chapter 2: Keys to a Kick-Ass Twitter Profile Here we show you how to a) choose a Twitter name that doesn’t suck b) optimize your Twitter profile for maximum awesomeness (and good places to link back to your website) and c) how to write a killer Twitter bio that makes you sound cool, compassionate, and somebody other people want to (possibly) buy stuff from. Chapter 3: Yeah, But What the Hell Do I Tweet About? This is where you get the Ultimate Punk Rock Marketing Brain-Dead formula for what to tweet, where to find stuff to tweet, and how to ensure you get a ton of retweets and traffic back to your own website or blog. (We also provide tons of free resources to find cool stuff to tweet about that takes less than a couple of minutes a day.) Chapter 4: The Best and Worst Times to Tweet In this chapter we get a little bit scientific with our Twitter marketing tips. (Don’t worry, we’re English majors, so it won’t get too geeky.) We break down the straight scoop on when the best times are to tweet, and dispell the myths of when to tweet on the weekends. Chapter 5: Art of the Perfect Tweet Here’s where we show the 7 elements of the perfect tweet – don’t worry, they are super easy – and how to implement them into all your tweets so they get found, get read, and get retweeted like crazy. Chapter 6: how to Get a Million Followers in 24 Hours Okay, maybe less than a million. But in this chapter we show you an easy, repeatable 3-step formula to build your Twitter fanbase quickly and without raising the red flags of Twitter terms of service. Chapter 7: Conests, Twit Streams, and Twittter Q&A’s…Oh My! In this chapter we go over all the cool promotional tools you can use to get the word out about your product or service...and get a ton of cool media attention and press at the same time. Chapter 8: Setting It All on Autopilot Now for the fun part. Here's where we show all the cool, and they are cool even if the names are ridiculous, 3rd-party Twitter tools you can use to automate -- and outsource -- all your Twitter marketing efforts. So....if you're looking for a Twitter Marketing tour guide that will give you the straight scoop on what actually works...and won't bore you with all the mindless details that you don't care about...check out "Twitter Marketing That Doesn't Suck - How to Use Twitter to Sell More Stuff (and Rule the World)": and begin your Twitter marketing world domination. Good luck! Michael Rogan Punk Rock Marketing

The Coffee Break Guide to Social Media for Writers: How to Succeed on Social Media and Still Have Time to Write


Amy Denim - 2013
    "-an effective tool for writers who want to spend more time writing and less on social media." ~ Larie Brannick, author of Her Desert Treasure, coming in April 2014.You know as an author you have to build a platform on social media. But are you spending more time on Facebook, tweeting, pinning and blogging than than on writing your book? The Coffee Break Guide to Social Media for Writers can help you. You'll learn: — How to choose the right social media platforms to use for you and how to use them successfully — What social media networks work well together — Tools to make using social media easier and faster — What to post that will interest your readers and fans — And most importantly, how to be present and engaging on social media in only a few 5-15 minute breaks a dayIf you need to succeed on social media but still have time to write grab a copy of this book right away.

Likeable Leadership: A Collection of 65+ Inspirational Stories on Marketing, Your Career, Social Media & More


Dave Kerpen - 2013
    His new book is an invaluable tool for any business leader who hopes to navigate today's fast changing social media landscape. Moreover, Dave's cogent advice and instructive (and humorous!) anecdotes are as likeable as he is!"–Christopher McCann, CEO and President of 1-800-FLOWERS.com “This book is a GEM! Likeable Leadership reminds us all about what is really important in business and in life. A fun and easy read it will help you be a better and more effective leader.”-Chester Elton, Bestselling Author of The Carrot Principle, 24-Carrot Manager, and The Orange Revolution"Dave’s career is a testament to all those who should continue to follow their passions and eventually you will get it right. I have known Dave for a very long time, from his humble beginnings as a stadium vendor to his current status as social media rock star. What I admire most about Dave is that he truly embodies that anything is possible if you stay true to who you are and keep chasing your dreams."-Christian McMahan, Managing Partner at Smartfish Group and former CMO Heineken, USALikeable Leadership is the culmination of a year of work and a journey that's had NY Times Bestselling author and serial entrepreneur Dave Kerpen exploring new topics as a reader, writer and thinker. The book is a collection of stories and articles in four sections:1. Leadership and Inspiration2. Your Career3. Marketing and Social Media4. Miscellaneous Musings Praised by bestselling authors and industry CEOs such as Jeffrey Hayzlett, Chris McCann, Christian McMahan, Chris Stout, Chester Elton, Jim Tobin, and Adam Grant, Likeable Leadership explores the integral traits of what makes a leader likeable, leaving readers motivated to improve their careers and personal lives with Dave's action items.Whether you're a CMO of a Fortune 500 company, an entrepreneur, a recent college grad, or anywhere in between, Dave's anecdotes will inspire you, help you evaluate yourself and help you to become a better leader inside and outside the office.

Ultimate Guide to Pinterest for Business


Karen Leland - 2013
    . . if you know how to effectively use it. Karen Leland acquaints you with the newest social media kid on the block, covering:the ins and outs of signing up and getting startedbuilding boards that get noticed, drive traffic, and convert fans into customerscreating a Pinterest community through power connections, contests, social media outreach, and smart pinning strategiesstrategies for becoming a power Pinterest user and creating an enthusiastic followingbest practices for pins that promote, including image optimization, consistent branding, social media integration, and high-value contentPinterest etiquetteLearn to expand your business and brand’s success — one pin at a time.

On Becoming a Writer: What Every Blogger Needs to Know


Denise J. Hughes - 2013
    This is what every blogger does. We enter an online party where discussions are in progress. We listen awhile. We lurk. And when we’re ready, we tap that publish button. We join the conversation.Of course, it’s intimidating at first. What if no one is interested in what we have to say? What if we embarrass ourselves with our own “creative punctuation”?The world of blogging has revitalized people’s interest in the craft of writing. More than ever, people of all ages are committing their thoughts to the written word. They want to improve their craft too. They want to become better writers."On Becoming a Writer" answers thirty-four of the most important questions about writing that bloggers need to ask. What’s the difference between writing advice and editing advice? What if I hated English class? What’s the one metaphor every writer should know? Do I always show and never tell? How do I tell my story? What if I can’t remember the eight parts of speech? This e-book answers these questions and more. Each chapter also ends with an optional writing assignment to help writers put into practice the tools discussed.The concepts shared in this e-book are valuable for every nonfiction writer—blogger and non-blogger alike. "On Becoming a Writer" will help you to:• Improve your writing by understanding when to apply conventional writing advice and when not to.• Gain confidence by identifying what kind of writing processor you are and how that affects your writing style.• Cultivate your unique voice by establishing a writing routine that turns a writer’s perspiration into inspiration.• Avoid the frustration of futile feedback by formulating the right kinds of questions.• Embrace your life as a writer by overcoming prior fears about grammar and developing strategies to achieve the three characteristics of great writing.A writer is someone who has something to say and wants to say it well. And this e-book will help you do just that.

Twitter In 30 Minutes: How to connect with interesting people, write great tweets, and find information that's relevant to you.


Ian Lamont - 2013
    In just 30 minutes, you’ll learn how to:* Create a new Twitter account online, on your phone, or on a tablet* Customize your Twitter profile with photos and a bio that’s right for you * Follow other Twitter accounts . . . and block those you don’t like* Identify local people and organizations using Twitter* Find people who share the same interests and hobbies* Compose your first Tweets* Share photos on Twitter* Take part in conversations* Understand advanced features such as lists, direct messages, and shortcut keysThere's more. "Twitter In 30 Minutes" shows you how all kinds of people use Twitter to promote their businesses, connect with people, explore their interests, and have fun! It's peppered with real-world examples, from everyday people to celebrities. For just a small investment, "Twitter In 30 Minutes" will get you up and running on one of the world's most popular social networks. Buy it today!Author Bio: Ian Lamont is a former technology and business journalist whose writing and editorial work has garnered awards from the Society of American Business Editors and Writers and the American Society of Business Publication Editors. He has authored several books, including Twitter In 30 Minutes, Dropbox In 30 Minutes, Google Drive & Docs In 30 Minutes, and Excel Basics In 30 Minutes. He is a graduate of MIT Sloan.

Diary of a Mad Scientist Garden Gnome


Alethea Kontis - 2013
    Harry Gnome, mad scientist. Here there be sock monkeys! You have been warned!"One crazy spring, NY Times bestselling author Alethea Kontis and Eisner Award winning artist Janet K. Lee created an illustrated twitter serial about Dr. Harry Gnome, a pint-sized mad scientist with the luck of Victor Frankenstein. Collected for the first time, this is a very limited printing of DIARY OF A MAD SCIENTIST GARDEN GNOME. Only 50 copies were made. Each of its 32 pages are chocked full of rabbits, ray guns, zombies, and sock monkeys. Revel in the precision of Kontis' 140 character installments. Gaze at the very first illustrations Lee ever undertook. Before there were Dapper Men and Fairy Godmothers, there was Harry Gnome.

Social Media Promotion For Musicians


Bobby Owsinski - 2013
     The book shows you how to stop just using social media and learn how to promote with it, as you’ll find a host of online insider tips and tricks that that will help you gain more fans and followers, increase your views, and grow your ticket and merch sales. Social Media Promotion For Musicians shows artists, bands, engineers and producers the latest techniques and strategies to increase your online presence more effectively and efficiently than you ever thought possible. Best of all, anyone can do it! You’ll Discover *How to increase your online exposure to increase your fan base * How to have more time for creating by saving at least an hour every day on common social media operations * Exclusive promotional tips that boost your views and followers * How to uncover and develop your brand * The secret behind successful tweets and posts * Why a mailing list is the key to your ticket and merch sales * 10 ways to make sure that fans, music critics and bloggers, bookers and promoters, and agents and managers always have your latest information * Ways to optimize your YouTube channel and videos to maximize your views and so much more. Social Media Promotion For Musicians covers all aspects of a musician’s online presence on the most widely used platforms like YouTube, Facebook, Twitter, Google+, Blogs, Pinterest, Bookmarking sites, as well as personal and band websites and newsletters.

Social State: Thoughts, Stats and Stories about the State of Social Media in 2013


Esteban Contreras - 2013
    There are now over 1 billion people sharing their lives on Facebook; and that's only one of many social networks enabling and dictating how we connect, how we learn, and how we act. Instagram, Twitter, Google+, LinkedIn, Pinterest, Tumblr, and a long tail of social media services are transforming how we interact with the world around us. Everything we know is being re-imagined. In Social State, Esteban Contreras writes about the rapidly changing social media landscape. Social State is a visual, thoroughly-researched and in-depth exploration about the integration of life and technology; covering topics ranging from the implications of openness, virality, influence, and privacy, to the unique opportunities presented by social media marketing, social business, and social good. Social State is an honest, informative, and entertaining book written from a unique perspective. Esteban Contreras is an avid user, former Social Media Manager for Samsung USA, and current strategist serving Fortune 100s on behalf of enterprise SMMS tech startup Sprinklr, Inc. Born in Guatemala City, Guatemala, Esteban is also the founder of Social Nerdia Consulting, based in New Westminster, British Columbia. Esteban Contreras paints a picture of what the world is going to look like as social technologies become part of everything around us. Factual, opinionated, and current, Social State was written and edited in the fourth quarter of 2012. Whether you are an enthusiast or a skeptic about all things "social," this book is a one-stop shop packed with facts, stats, charts, and real-life examples. CHAPTER LIST:Introduction – Social Media: Transforming Our Lives, For Better or WorseChapter 1 – The Social Universe: Life and Technology in Perpetual BetaChapter 2 – Facebook: Now Connecting Over 1 Billion PeopleChapter 3 – Instagram: The New American DreamChapter 4 – Twitter: The MMS of the InternetChapter 5 – Google+: The Little Social Engine that CouldChapter 6 – LinkedIn: A Network Building the Economic GraphChapter 7 – Pinterest: The World’s Visually Social PinboardChapter 8 – Tumblr: Part Blogging Platform, Part Meme MachineChapter 9 – The Social Long Tail: Startup Hype and the Search for the Next BlankChapter 10 – Social Media Election: How Obama Won the Presidency, AgainChapter 11 – Virality: YouTubers, Hot Pockets and Klout ScoresChapter 12 – Trust No One: Skepticism, Privacy and Trauma in an Age of OpennessChapter 13 – Social Advertising: How Social Media Gets PaidChapter 14 – The New Customer Journey: Empowered Consumers and AdvocacyChapter 15 – Social Storyteller: A New Kind of MarketerChapter 16 – The 3 C’s of Social Media Marketing: Easier Said Than DoneChapter 17 – Social Business: From Buzzword to RealityChapter 18 – Social Good: Changing the World One Tweet at a TimeAfterword – Trends and Predictions: Re-Imagining Social Media AVAILABLE ON:Amazon: http://bit.ly/socialstateamazonApple iBooks: http://bit.ly/socialstateibooksVook (including Nook downloadable file): http://bit.ly/socialstatevookOFFICIAL TRAILER:http://www.vimeo.com/estebancontreras...Learn more about the cover artist Diego Contreras at http://www.thisisdiego.netLearn more about the author Esteban Contreras at http://www.estebancontreras.comLearn more about the book at http://www.socialstatebook.com

Social Media Scams: Protect Yourself on Facebook, Twitter, eBay & More (Volume 2)


Kathleen McMahon - 2013
    Written with the non-technical person in mind, this book will explain how scams work, red flag clues for recognizing a scam before you become a victim, and actual real-world examples on the most popular social media sites in use today.This volume explores more in depth:- a little history on the rise of social media sites- in depth descriptions of social media scams on: * Facebook, YouTube, eBay, Twitter, Craigslist, LinkedIn, and more * Dating websites- understanding security on social media sites, including for childrenHighly readable and accessible, this book will provide the tools you need to detect and protect yourself, and your money, from despicable Internet scammers.Available on Amazon at: http://amzn.to/RZSfZc

How to Make Money Online for Free Using Social Media


Billy Holmberg - 2013
    These tips, tricks and techniques are fairly simple, working and if you put little bit of hard work to implement them and stick to anyone of them, you can make a decent recurring income. In this ebook I mostly targeted some popular social networks, which are fairly simple to use and to generate money from. Best of all they are all free, so you don’t need to spend anything. Remember don’t just read them, TAKE ACTION.

The Nature of the Future: Dispatches from the Socialstructed World


Marina Gorbis - 2013
    The economist Ronald Coase, in his famous 1937 paper “The Nature of the Firm,” provided an economic explanation for this: Organizations lowered transaction costs, making the provision of goods and services cheap, efficient, and reliable. Today, this organizational advantage is rapidly disappearing. The Internet is lowering transaction costs—costs of connection, coordination, and trade—and pointing to a future that increasingly favors distributed sources and social solutions to some of our most immediate needs and our most intractable problems.As Silicon Valley thought-leader Marina Gorbis, head of the Institute for the Future, portrays, a thriving new relationship-driven or socialstructed economy is emerging in which individuals are harnessing the powers of new technologies to join together and provide an array of products and services. Examples of this changing economy range from BioCurious, a members-run and free-to-use bio lab, to the peer-to-peer lending platform Lending Club, to the remarkable Khan Academy, a free online-teaching service. These engaged and innovative pioneers are filling gaps and doing the seemingly impossible by reinventing business, education, medicine, banking, government, and even scientific research. Based on extensive research into current trends, she travels to a socialstructed future and depicts an exciting vision of tomorrow.

Human as media: The emancipation of authorship


Andrey Miroshnichenko - 2013
    This is an important book in a world where our apps are learning about us every time we touch a screen, and it is essential reading for anyone who has come to suspect that our civilization may have the medium and message reversed." Douglas Rushkoff The author of Present Shock, Program or Be Programmed, Media Virus, and others “Dr. Andrey Miroshnichenko, a media futurist and journalist, trained as a philologist, has written a very important book. I would go even further and say that a new star is born that students of media ecology, communications and digital media need to pay special attention to by first reading his book and then integrating his insights into their own understanding of the Internet, the World Wide Web and social media... The book is a blockbuster full of insights into the nature of communication, socialization, authorship, culture, politics and their connection to the Web... Dr. Miroshnichenko has extended McLuhan’s ideas to create totally new insights of his own." Robert K. Logan The author of The Future of the Library: An Old Figure in a New Ground (coauthored with Marshall McLuhan), The Sixth Language, McLuhan Misunderstood: Setting the Record Straight (2013), and others. DESCRIPTION Over 6,000 years of literary civilisation, there have been perhaps 300 million authors: people capable of communicating their opinion beyond their own physical circles. Now, thanks to the Internet, in the historical blink of an eye, the number of authors has reached two billion people. In his book, "Human as Media. The Emancipation of Authorship", the media futurist Andrey Miroshnichenko examines the impact of emancipated authorship on the media, culture, and politics in closed and open societies. Miroshnichenko demonstrates that, becoming themselves the media, people unavoidably engage in the evolution of media activism. For the sake of response and better socialisation, the former audience gets increasingly infected by authorship and inevitably moves from everyday idle talk, to funny cats, then to communal subjects, and finally, to political activities. The conflict between emancipated authorship and the old broadcast media model will stir up antagonisms between developed and developing countries, and will also intensify social and cultural conflicts within developing countries. Andrey Miroshnichenko is a Russian media futurist, journalist, writer and public speaker, Ph.D., coordinator for the Russian Association of Futurologists, Fulbright-Kennan scholar (2012-2013), and the author of a number of books on linguistics, journalism and communications. He is also a regular contributor to influential Russian media outlets, including Forbes.ru, Slon.ru, The Moscow News, Colta.ru and others. Andrey Miroshnichenko is known for his concept of the Viral Editor and his research in the media sphere. After working in print media for twenty years, Miroshnichenko wrote his book, When Newspapers Die (2010), which became a bestseller in Russian media circles, subsequently leaving the press himself. Over the past few years, he has been consulting corporations and politicians on media. He also researches and advises on the development of new, old and corporate media. The author’s blog: http://human-as-media.com

LinkedIn In 30 Minutes: How to create a rock-solid LinkedIn profile and build connections that matter


Melanie Pinola - 2013
    In "LinkedIn In 30 Minutes", author Melanie Pinola will show you how to make a killer LinkedIn profile and expand your network. Whether you want to find a new job or advance your career, this guide can be the blueprint for a supercharged LinkedIn strategy. It includes sections on:* LinkedIn registration and basic profile setup* How building a LinkedIn profile is different than resume writing * How to find the right keywords to include in your profile* Three things your LinkedIn profile must communicate* Real-world examples of successful profiles and keywords* How to find people to connect with* Crafting personalized connection invitations* How to address unemployment, résumé gaps, or a career change* How to find job listings on LinkedIn* LinkedIn Groups: Pros, cons, and participation strategies* How to access the hidden job market on LinkedIn* Special tools, such as InMail, LinkedIn Signal and LinkedIn Contacts* How to stay current in your industry* How to send a message to (almost) anyone on LinkedIn for free* Best practices for organizing your contacts* Managing LinkedIn privacy settings* The differences between LinkedIn Premium and Job Seeker Premium"LinkedIn In 30 Minutes" is for people who are new to LinkedIn, as well as those who want to optimize their profiles and networking efforts. Like all In 30 Minutes® guides, "LinkedIn In 30 Minutes" is easy to approach -- it's filled with step-by-step instructions written in plain English and a touch of humor.

Kindle Marketing Gold: 5 Keys to Boost Your eBook Sales


Michael Holtby - 2013
    So You've Written Your eBook: Now What??Are you having trouble making sales? Not getting any reviews? Struggling to find the audience you know your book deserves?Then you need Kindle Marketing Gold: 5 Keys to Boost Your eBook Sales!You'll learn 5 vital marketing keys that will help you boost sales, attract reviews, and build a loyal base of customers.You'll learn how to harness the power of Social Media, how to build Pre-Launch Buzz, how to Harness the Power of Amazon to Market for you, and so much more!Start Selling More Books Today!With Kindle Marketing Gold: 5 Keys to Boost Your eBook Sales, you'll learn all of the secrets you need to take your Kindle sales to the next level!

10 Social Media Marketing Tips: Automate Blog Posts, Engage Audience, FREE WordPress Plugins For Facebook, Twitter, Pinterest, Google+, YouTube, LinkedIn and More! (Online Business Series)


RAWEE M. - 2013
    This book also provides list of WordPress Plugins and Tools for social media, which AUTOMATED POSTING and MANUALLY SHARING.What You Will Learn To Start Engage Your Audience Through Social Media:* What Is Social Media Marketing? And Why Your Business Needs This!* Facebook Marketing: The Huge Empire For Like and Share* Twitter Marketing: The Microblogger For Tweeting Your Brand* Google+ Marketing: What The Plus Means! For Profiles, Circles, Communities and Hangouts* Pinterest Marketing: Pinterest Strategies For Your Brands - How To Say It All With A Well-placed (and taken!) Image* LinkedIn Marketing: Professional Network For Your Brands* YouTube Marketing: Video Marketing Made Easy* Instagram Marketing: Taking Photos To Attract Customers* Slideshare Marketing: Presenting and Sharing Your Business* Foursquare Marketing: Get Your Customers To Check-in Wherever They Are* Blogging & Marketing: The Importance Of Blogging For Your Business* WordPress Plugins and Tools For Social Media: Automated Posting and Sharing The Content* WordPress Plugins and Tools For Social Media: Manually Posting and Sharing The Content* Choosing and Integrating The Social Media Strategy Into Your BrandsAnd Much More!Want To Start Engage Your Audience Through Social Mediathe Easy Way? Get Started Now!If you are a beginner looking for some easy tips and tools to help you grow your audience to your business, I will guide you through all the tips and tools you need to grow your CUSTOMERS!Scroll Up and Click "Buy Now" to Get Started!Download and begin to engage your audience NOW! And get access to a free bonus!30 TIPS & TECHNIQUES FOR INTERNET MARKETING THAT YOU SHOULD KNOW!The 30 Tips & Techniques for Internet Marketing that You Should Know, includes many tips & techniques for Affiliate Marketing, Article Marketing, E-mail Marketing, Facebook Marketing, Home-based Business, Internet Marketing, Leadership Skills, Mobile Marketing and SEO. (a PDF file with over 30,000 words).

Youtube Marketing Power: How to Use Video to Find More Prospects, Launch Your Products, and Reach a Massive Audience


Jason Miles - 2013
    Miles, the author of Pinterest Power and Instagram Power, shows you how to get up and running on YouTube and offers best practices for using it to drive traffic to websites to increase sales. YouTube Marketing Power provides expert tips on how to design a powerful YouTube strategy.LEARN HOW TO: Make great videos--quickly and easily Build brand loyalty with powerful videos Drive traffic and revenue to your existing business Advertise on YouTube Monetize your YouTube work This fast-paced but highly detailed guide reveals why companies frequently fail at YouTube marketing and how you can succeed by avoiding the same mistakes.YouTube Marketing Power is the only guide you need to take full advantage of today's most powerful and inexpensive marketing tools.

Presidential Campaigning in the Internet Age


Jennifer Stromer-Galley - 2013
    Analyzing campaign strategies, structures, and tactics from the past fivepresidential election cycles, Stromer-Galley reveals how, for all their vaunted inclusivity and tantalizing promise of increased two-way communication between candidates and the individuals who support them, DCTs have done little to change the fundamental dynamics of campaigns. The expansion of newtechnologies has presented candidates with greater opportunities to micro-target potential voters, cheaper and easier ways to raise money, and faster and more innovative ways to respond to opponents. The need for communication control and management, however, has made campaigns slow and loathe toexperiment with truly interactive internet communication technologies.Citizen involvement in the campaign historically has been and, as this book shows, continues to be a means to an end: winning the election for the candidate. For all the proliferation of apps to download, polls to click, videos to watch, and messages to forward, the decidedly undemocratic view ofcontrolled interactivity is how most campaigns continue to operate.Contributing to the field a much-needed historical understanding of the shifting communication practices of presidential campaigns, Presidential Campaigning in the Internet Age examines election cycles from 1996, when the World Wide Web was first used for presidential campaigning, through 2012, whenpractices were being tuned to perfection using data analytics for carefully targeting and mobilizing particular voter segments. As the book charts changes in internet communication technologies, it shows how, even as campaigns have moved responsively from a mass mediated to a networked paradigm, andfrom fundraising to organizing, the possibilities these shifts in interactivity seem to promise for citizen input and empowerment remain much farther than a click away.

Goodreads Marketing For Authors : How to Market and Promote Books on Goodreads


Mayowa Ajisafe - 2013
    Goodreads is a very useful tool in every author's book marketing and promotion arsenal and there are lots of possibilities in using the amazing social networking site for both authors and book readers. This book contains several tips, ways and strategies that author; especially self-publishing author can use to market and promote their books as well as interact, connect and network with fellow authors as well as book readers. And with the recent investment of Amazon into Goodreads, there has been no better time for authors to take advantage of the all the benefits that Goodreads has to offer their book marketing efforts.

Be Successful on YouTube: How to Build and Market Your Channel, Make Great Videos, Grow Views and Subscribers, and Engage Your Audience


Andrew Macarthy - 2013
    This guide cuts the fluff to get you DOING instead of reading, with lots of advice that you can put into practice within minutes. Take Your YouTube Knowledge to the NEXT Level! Most users who join YouTube cobble together a profile, make one video (which fails) and never touch it again - they are missing out! Those who invest a small amount of time to learn how to harness the true power of YouTube and video marketing are the ones who people look at and think \"How can I do that? Why can\'t that be me?\" I\'m here to tell you that CAN do it, you CAN be that person.  All the Info, None of the Fluff! Unlike other \"expert\" guides, I\'m not going to lie and say that YouTube fame and fortune will be yours overnight, but with a little planning and hard work, your content will outshine 99% of everything on the site. And you know what they say... the cream always rises to the top!  DISCOVER INSIDE:  4 Ways to Optimize and Kick Start Your New (Or Existing) YouTube Channel How to Create Killer Branding For Your YouTube Channel and Videos + A FREE Template How to Create An Irresistible YouTube Channel Trailer to Encourage New Subscribers 5 Ways to Engage Your Video Viewers (And Keep Them Hooked) How to Annotations to Enhance Your Videos and Increase Subscribers 8 Ways to Boost Your Videos\' SEO to Get Them Found in and Clicked on in Search Results 11 Evergreen Video Types and Ideas That Viewers LOVE 15 Ways to Quickly and Easily Promote Your Videos to Thousands of Viewers How to Use YouTube Analytics to Track, Study, and Optimize Your YouTube Strategy For less than the cost of a cup of coffee, learn advanced YouTube techniques that could mean the difference between YouTube success or failure. Scroll back up and click \"Buy\" now!

Going Tradigital: Social Media Made Easy for Insurance Agents


Angela Johnson - 2013
    When you are a Tradigital agent, you can: -increase prospecting and opportunities for sales -increase customer service -improve retention and cross sales -gain referrals -humanize your agency brand In Going Tradigital, you will discover the best practices from two top insurance agents who have discovered the power of combining traditional marketing techniques with the latest in digital marketing methods. Your insurance agency can become more profitable and experience exponential growth on social media. Go tradigital. May your agency never be the same again!

How to Get Followers on Twitter


Denice Shaw - 2013
    The information also applies to writers, small business entrepreneurs, online marketers or just about anyone who wants to gain targeted, loyal followers on Twitter. What you'll find in this book: Five easy steps to get massive retweets on Twitter Five things you should avoid doing if you want to be successful on Twitter How to make a Twitter list and why you should Ten simple ways to use your Twitter time wisely To follow or not to follow: that is the question How productive are Twitter DMs anyway? What is Hootsuite and how do you use it? Ideas for what to post on Hootsuite How to tweet your book-5 easy steps What happens when you don't use Hootsuite? What Buffer is and why you should use it Tweople to follow

Social Works: How #HigherEd Uses #Social Media to Raise Money, Build Awareness, Recruit Students, and Get Result


Michael StonerMallory Wood - 2013
    But Social Works: How #HigherEd Uses #SocialMedia to Raise Money, Build Awareness, Recruit Students, and Get Results is unique. The 25 case studies in Social Works demonstrate that social media has the maturity and reach to be an integral component of campaigns focused on building awareness, recruiting students, engaging alumni and other key audiences, raising money, and accomplishing important goals that matter to a college or university. The case studies in Social Works will inspire college and university communicators, marketers, web team members, and other staff, offering models and details for highly successful initiatives. And, they will convince presidents and other senior leaders that social media is not just valuable, but essential, to achieving institutional goals. In short, Social Works belongs on the shelves (or on the e-readers) of college and university staff who want to learn how to get results with social media.

Real Estate Marketing on Facebook - Discover the Secrets of How a Top Producing Team Used Facebook to Help Drive Over $10 Million in Annual Sales Volume


Chris Moore - 2013
    He and co-author John Cote (#1 Best Selling Author and Social Media Strategist) will teach you how to:- Farm for new listings and buyers online then convert them into closings- Market your business to your target demographic using branded advertising- Drive consistent traffic to your website- Increase your referral business- Stay in constant contact with your past clients, automaticallyYou will learn the techniques Chris uses to create highly successful real estate marketing campaigns on Facebook. This is not theory, but real world application of the money making strategies used by Chris in his business. This step by step guide to creating a Facebook Business page (Fan page) will teach you how to actively engage your viewers and generate leads. You can learn how to increase your referral business, generate Internet leads, and stay in touch with your past and current clients, all for FREE.

Social Media Secrets for Authors: A Beginner's Guide to Blogging, Twitter, Facebook, and Goodreads


Dara Beevas - 2013
    -Eileen Biernat, author of Stalking Mary and Echoes of Evil "If you're an author looking for simple tips to create a social following and increase engagement, Social Media Secrets for Authors is a quick guide that will help you get started!" -Tena Pettis, CEO of tena.cious"Social Media Secrets for Authors is filled with nuggets that will make using social media pain-free. If you want a go-to guide that'll help you continuously generate blog post ideas, tweets, Facebook posts, and promotion ideas, look no further." -Deirdre Van Nest, CEO of Accelerated Performance, author of Fire Your FearWho is the best marketer for your book? You might be surprised to learn that it’s you! Social Media Secrets for Authors is an easy-to-follow guide that will help you sell your book by jumpstarting your social media presence without becoming overwhelmed or ending up lost in the black hole of the internet. Through fool-proof checklists, tips, and how-to instructions for blogging, Twitter, Facebook, and Goodreads, this book will equip you with the strategies and tools you’ll need to become your own modern-day marketing guru and a publishing success story!

Microdomination: How to Leverage Social Media and Content Marketing to Build a Mini-Business Empire Around Your Personal Brand


Trevor Young - 2013
    This new book from entrepreneur and communications guru Trevor Young, shows you how to tap into your particular area of expertise and build a small business around what you know and love. No matter what particular subject you're knowledgeable in, from dog training to cooking to financial planning, "microDomination" shows you how to build a brand around yourself and turn that brand and expertise into profits even from the comfort of your own home.In the first part of the book, Young uses real-life examples to introduce you to the businesspeople--or "micro mavens"--who are living their dreams and earning money doing what they love. The second part of the book reveals the nuts-and-bolts strategies and tactics you can use to emulate their success and achieve your goal of "microdominating."Includes inspirational case studies and practical advice on starting a micro-business based on your talent or expertiseFeatures actionable guidance on using content marketing and social media to grow your brand and businessWritten by a leading thinker in the fields of public relations, marketing, and communicationsIf you're stuck in a dead-end job or just dream of turning your hobby into a business, "microDomination" gives you a proven plan for turning your passion into prosperity.

Social Media Marketing. Strategies, Tips, Hints For Any Size Business


Darren Stock - 2013
    My full time occupation involves working as a Sales & Marketing Manager and my team specialize in engaging with FTSE 350 and Fortune 500 Executives. In my spare time, I'm a keen affiliate marketer and market my sites B2C.Bonus Chapter - I will share with you an effective tandem Marketing Technique creating Free eBooks to capture email addresses on autopilot and build a marketing email list. Have you heard the saying ‘the money is in the list’, by reading this book you will discover how to implement this powerful marketing strategy. Scroll to the top and Click the Buy Button today and you can start reading my book within minutes!

The History of England in Social Media Speak: How matters might have been played out on the internet...


Barclay Redfern - 2013
    Celebrities and leaders all have social profiles and seem to drip feed the drivel from their lives on a daily basis. The question that seems to be on everyone lips is how would the history of England have played out if everyone had social media accounts. Okay, to be fair, the question probably hasn’t been on everyone lips. But no matter, the question has been answered in this comic take on English history. You can imagine the Twitter rants from Henry VIII at the Pope for his refusal to grant a divorce, the Facebook friends that Charles 1 would have made and how the wars of the roses would have had profiles being deleted left, right and centre. In this first book in the series we look at the Conquest and our delightful friends “The Normans.” It all starts with @BillytheBastard and his belief that @theconfessor left him the crown of England. With swearing and jokes aplenty this is an alternative view on how the four Norman kings ruled England and how every girl in the land seemed to be called Matilda. This is a short book, that is meant to be stupid, crass and quite funny! Enjoy it with a sandwich during your lunch hour.

Popular Culture and New Media: The Politics of Circulation


David Beer - 2013
    This book explores the material and everyday intersections between popular culture and new media. Using a range of interdisciplinary resources the chapters open up a series of hidden dimensions – including objects and infrastructures, archives, algorithms, data play and the body – that force us to rethink our understanding of culture as it is today. Through an exploration of its intersections with new media, this book reveals the centrality of data circulations in the formation, organization and relations of popular culture. It shows how digital data accumulate as a result of our routine engagements with culture. It then examines the ways that these data fold-back into culture through algorithmic process, through play and through mediated bodily experiences. The book asks how we might conceptualize and understand culture as it continues to be reshaped by these recursive circulations of data.

The Twible: All the Chapters of the Bible in 140 Characters or Less . . . Now with 68% More Humor!


Jana Riess - 2013
    You’re a busy person with stuff to do. You want the Bible, only funnier. And shorter. Enter The Twible, which brings you every chapter as tweeted in 140 characters or less, from Genesis to Revelation!Find out what the Bible says you’re supposed to do if a friend starts worshiping another god, your child disrespects you in public, or you break the Sabbath. (The answers to those dilemmas are to stone your friend, stone your child, and stone yourself. In that order.) Learn where Paul swears in the New Testament, and why Jeremiah could benefit from antidepressants. Inside The Twible you’ll find:• A tweet for each of the 1,189 chapters of the Bible• A summary of every book of the Bible in seven words or less• Dozens of informative sidebars (print edition only)• More than 50 original cartoons • A glossary telling you who’s who in the Bible• UnicornsFrom start to finish, The Twible brings the Bible to wonderful, wicked, weird life.

Video Marketing Made Easy: 12 Tips to Get You Video Marketing Like a Pro! (Social Media Marketing, You Tube)


Online Business Buddy - 2013
     Wished you could Work From home? Did you know with Video Marketing for Business’s you can make that happen! Do you dream of an unlimited supply of Customers? Or a free or cheap way to get worldwide customers? Whatever your reasons for wanting to start Video Marketing this book is for you! This book is action packed full of great idea’s to help you get started in a Video Marketing Today! In this book you will find the answers on to: What is Video Marketing? How to get started with video marketing today! Marketing ona budget Using Personal Experiences Where to upload your video’s And much more! This book also comes with a one page Action plan you can use Immediately to help you get started in Video Marketing! Your about to discover marketing you can do from home that serve’s others and all of these things and more with Video Marketing Made Easy: 12 Tips to get you Video Marketing like a Pro Today! You wont find your usual and boring old tips you’ve heard millions of times before. This guide is full of up-to date information, hot of the press and will help you reach goal of your Ideal life, buy starting Video Marketing for your business today! Business life, business, marketing, social media, video marketing, marketing, direct, social media marketing, You Tube, home based business, MLM, business and investing, marketing and sales, work from home

Civility in the Digital Age: How Companies and People Can Triumph Over Haters, Trolls, Bullies and Other Jerks


Andrea Weckerle - 2013
    Stop. Now. Step back. Take a breath. And solve the problem. Thought you couldn't? You can: there are proven best practices for getting people to be civil online. Even when they disagree. Even if they're complaining. You can avoid misunderstandings that lead to flame wars, and promote constructive conversation amongst those with strongly held views. And, finally, you can handle the people that just can't be civilized. Today, these skills are flat-out imperative. Everyone who leads, curates, manages, or participates in online communities needs them. Andrea Weckerle hasn't just compiled them: she's created a 30-Day Action Plan for restoring civility to your corner of the digital world. This plan works--and not one moment too soon.Master the foundational skills you need to resolve and prevent conflict online Understand the dynamics of each online conflict, from procedural disputes to online lynch mobs Stay cool and effectively manage conflict in even the highest-pressure online environments Differentiate between what people say and what they really want Create a positive online footprint--or start cleaning up a negative image Recognize online troublemakers and strategize ways to handle them Manage your own anger--and, when necessary, express it online safely and productively Strategically manage others' online hostility and frustration Limit risks to your organization's online reputation due to actions it can't control Draft and implement corporate social media policies that actually work

LinkedIn Marketing Blueprint: 21 Days to Building an Influential LinkedIn Presence (Social Media Marketing Blueprints)


Edmund S. Lee - 2013
    Create a LinkedIN Profile That Brings You New Business and Grows Your Network for You Social media is all about engagement. Are people talking about you and your products? Are they providing quality referrals by actively sharing your products and services with their friends? Do people really care about your brand and what you're doing?With LinkedIN, you can create a killer profile that will build your personal brand for you while you eat, sleep or enjoy your well-deserved vacations. Whether you're looking for a new job, want to hire employees or are looking to attract new clients and customers, this book will show you how to do it all with LinkedIN.About The AuthorEDMUND S. LEE is an author, entrepreneur, social media strategist, and speaker who has studied with some of the most successful entrepreneurs in the world. An entrepreneur with wisdom and vision, he specializes in working with companies to transform their branding and use social media marketing to create extraordinary companies that generate profits. Edmund is passionate about the reality that in order for a business to truly flourish, it must touch the lives of its four primary influencers (customers, employees, vendors and investors) in a deep and truly meaningful way.

Encyclopedia of Social Media and Politics


Kerric Harvey - 2013
    Its scope encompasses the disruptive technologies and activities that are changing basic patterns in American politics and the amazing transformations that social media use is rendering in other political systems heretofore resistant to democratization and change. In a time when social media are revolutionizing and galvanizing politics in the United States and around the world, this encyclopedia is a must-have reference. It reflects the changing landscape of politics where old modes and methods of political communication from elites to the masses (top down) and from the masses to elites (bottom up) are being displaced rapidly by social media, and where activists are building new movements and protests using social media to alter mainstream political agendas. Key Features This three-volume A-to-Z encyclopedia set includes 600 short essays on high-interest topics that explore social media's impact on politics, such as "Activists and Activism," "Issues and Social Media," "Politics and Social Media," and "Popular Uprisings and Protest."A stellar array of world renowned scholars have written entries in a clear and accessible style that invites readers to explore and reflect on the use of social media by political candidates in this country, as well as the use of social media in protests overseas Unique to this book is a detailed appendix with material unavailable anywhere else tracking and illustrating social media usage by U.S. Senators and Congressmen. This encyclopedia set is a must-have general, non-technical resource for students and researchers who seek to understand how the changes in social networking through social media are affecting politics, both in the United States and in selected countries or regions around the world.

How To Self-Publish and Really Make Money Selling Your Book on Amazon with Kindle eBook Marketing Tactics, Facebook, Twitter, and Blog Marketing Techniques: The Essential Author Success Guide


WorkNine Publications - 2013
    "This guide will provide you with tips on how to successfully publish a book and maximize sales of your book. Best-selling authors on Amazon use the same techniques discussed in this guide. Several of these strategies won’t cost you one red cent to implement. If you use the strategies discussed in “The Essential Author Success Guide”, you’ll be on the path to reach whatever goals you’ve set for your book." Topics Include:*Self-Publishing vs. Traditional Publishing*The Five Steps of Self-Publishing *How to Kickstart Your Book*Kindle Direct Publishing*How to Sell More Books*Social Media Marketing*Boost Your Book Sales with a Virtual Book Tour*Community Marketing*How To Get Book Reviews*Free Marketing Strategies*Total Marketing Plan*And Much More!

Cracking the LinkedIn Sales Code


Jill Konrath - 2013
    In Cracking the LinkedIn Sales Code, you’ll get the inside scoop on: LinkedIn’s capabilities that top sellers use frequently. Their strategies and mindset that leads to more business. Action steps to better leverage LinkedIn for prospecting.

How to Get a Job in Social Media


Marjorie Asturias - 2013
    As the industry has matured, however, companies and organizations of all sizes are recognizing the need to hire experienced professionals with the expertise and skills to effectively use social media. Social media is no longer the half-forgotten silo in the interns' room but a real discipline with best practices, case studies, and plenty of experts with the chops to turn a simple idea into a global campaign on behalf of a brand.So how do you get a job in this exciting, growing field? Now that companies are looking beyond a candidate's Twitter followers and are asking some hard questions about brand management, voice, metrics, and ROI, how do you get your foot in the door and nab that coveted social media job that everyone with a college degree wants? Colleges and even graduate schools are rolling out social media programs degrees, but do you really need a BA in New Media to get a job in social media? Are there any entry-level jobs left for new social media enthusiasts without significant marketing experience but with a keen desire to learn and develop their skill set?Marjorie R. Asturias, founder and president of a fast-growing digital marketing agency, offers would-be social media managers, coordinators, assistants, and, yes, interns, an insider's look at the best way to land a job in one of the hottest fields in marketing and public relations. This book provides concrete tips and advice on:* how to gain valuable experience in social media marketing;* where to start looking for social media jobs, wherever you may live;* which industries are hiring;* how to create a social media job in your current company;* and lots more. If you love social and digital media, are passionate about Facebook, Twitter and Google+ and are wondering how you can turn that passion into a career, you need this book.

Getting Personal


Pete Sprankle - 2013
    Adam, an up-and-coming photographer who has all but given up hope at finding his true love, focuses his time on networking and stumbles upon Chloe, a beautiful, Euro-Asian, soon-to-be pop star who is much more than she seems. After becoming friends with Chloe, Adam debates on whether to keep his relationship with her strictly professional, or take a big leap of faith and let the chips fall where they may. Kelly, Adam’s roommate, is also reluctant to seek romance as she recovers from a bad break-up. Her friends at work, however, suck her into an online community where she meets her fantasy man, Derek, an incredibly gorgeous and wealthy lawyer who leads her to believe that maybe there is a light at the end of the tunnel. As Adam, Kelly, and their collection of misfit friends all embark on a crazy, hilarious, and sometimes rather erotic journey throughout the City of Angels by way of the information super highway, they come to wonder if true happiness in the real world...isn’t just a mouse click away.

How Authors Can Build Their Author Platform with Blogging: Smart Blogging Guide for Authors


Mayowa Ajisafe - 2013
     But blogging isn't an easy thing. Anyone and even authors can start a blog but not every blog succeed and there are thousands of blogs that "die off" almost every day while new ones are been created as well. But how can you grow your author blog to help build and grow your author platform? This book contains smart tips and strategy to help grow your blog and drive lots of traffic to it without wasting your time or doing all that is unnecessary. It deals with 7 lesson you must learn from successful bloggers, how to drive traffic through guest posting and article marketing as well as how to grow your blog to get traffic using email and building relationship with other bloggers and authors.