Etsy 101: Sell Your Crafts on Etsy, the DIY Marketplace for Handmade, Vintage and Crafting Supplies


Steve Weber - 2012
    Start your own business selling one-of-a-kind treasures shoppers can't find in regular stores. For crafters, it's a revolution. Never before has it been so easy to start a worldwide crafting business with millions of paying customers -- with no up-front investment --all in an afternoon! If you're a skilled crafter, artist, or antique hunter, you're 90 percent there. Just follow the step-by-step instructions in this book to register at Etsy, photograph and list your items for sale, and rake in the cash. Learn how thousands of Etsy crafters, young and old, have launched their business on a shoestring, usually part-time at home. Customers discover your items because of good old-fashioned word of mouth-with an Internet twist, courtesy of Facebook, Google, and Etsy itself. You'll learn the best tools for making it all work, no computer geekery required. You'll see how to sell more items more quickly, earn more money, and have more fun, spending more of your time doing what you loved in the first place-creating new things, finding new treasures, and meeting lots of new people obsessed with the same stuff as you. Even if you're shy! -- Read easy-to-follow guides for registering on Etsy.com and selling your handcrafted items, vintage finds, or crafting supplies. -- See how crafters like you have built a full-time business from scratch. -- Learn how to price your items to maximize your sales and fatten your profits. -- See how to photograph your items like a pro and avoid the amateur mistakes. -- Learn how to process your Etsy payments and avoid scams. -- Get legitimate tax deductions for your home studio or office, and travel expenses. -- See examples and insider tips from dozens of Etsy's top sellers. -- Learn to use keywords to drive visitors to your Etsy shop. -- Learn techniques for getting word of mouth and "free advertising, and why paid advertising is usually a waste of money. -- Take your business to the next level by attracting wholesalers and retailers. -- License your designs to extend your reach and create more cash. -- Automate your administrative chores with Etsy apps.

A Social Strategy: How We Profit from Social Media


Mikołaj Jan Piskorski - 2014
    Practically overnight, social media seems indispensable to our lives--from friendship and dating to news and business.What makes social media so different from traditional media? Answering that question is the key to making social media work for any business, argues Miko?aj Piskorski, one of the world's leading experts on the business of social media. In A Social Strategy, he provides the most convincing answer yet, one backed by original research, data, and case studies from companies such as Nike and American Express.Drawing on his analysis of proprietary data from social media sites, Piskorski argues that the secret of successful ones is that they allow people to fulfill social needs that either can't be met offline or can be met only at much greater cost. This insight provides the key to how companies can leverage social platforms to create a sustainable competitive advantage. Companies need to help people interact with each other before they will promote products to their friends or help companies in other ways. Done right, a company's social media should benefit customers and the firm. Piskorski calls this a social strategy, and he describes how companies such as Yelp and Zynga have done it.Groundbreaking and important, A Social Strategy provides not only a story- and data-driven explanation for the explosion of social media but also an invaluable, concrete road map for any company that wants to tap the marketing potential of this remarkable phenomenon.

Rethinking the Internet of Things: A Scalable Approach to Connecting Everything


Francis Dacosta - 2013
    Billions of interconnected devices will be monitoring the environment, transportation systems, factories, farms, forests, utilities, soil and weather conditions, oceans and resources Many of these sensors and actuators will be networked into autonomous sets, with much of the information being exchanged machine-to-machine directly and without human involvement. Machine-to-machine communications are typically terse. Most sensors and actuators will report or act upon small pieces of information - chirps. Burdening these devices with current network protocol stacks is inefficient, unnecessary and unduly increases their cost of ownership. This must change. The architecture of the Internet of Things will entail a widely distributed topology incorporating simpler chirp protocols towards at the edges of the network. Rethinking the Internet of Things describes reasons why we must rethink current approaches to the Internet of Things. Appropriate architectures that will coexist with existing networking protocols are described in detail. An architecture comprised of integrator functions, propagator nodes, and end devices, along with their interactions, is explored. What you'll learn Teaches the difference between the "normal" Internet and the Internet of Things, Describes a new architecture and its components in the "chirp" context. Explains the shortcomings of IP for IoT. Describes the anatomy of the IoT. Re-frames key ideas such as reliability. Describes how to build the IoT Who this book is forThought leaders, executives, architectural, standards and development leaders in the evolving IoT industry

A Complete Guide to Special Effects Makeup: Conceptual Creations by Japanese Makeup Artists


Yuko Sasaki - 2006
    Created by some of Japan's most talented and up-and-coming special effects make-up artists, this is the first Japanese language Special Effects Make-Up "how-to" guide! From easy "scar" make-ups to basic techniques to masks and full-scale prosthetics, each process is covered in a fully illustrated, step-by-step process.

The New Braiding Handbook: 60 Modern Twists on the Classic Hairstyle


Abby Smith - 2014
    The New Braiding Handbook offers you an impressive array of easy-to-re-create, beautiful, and versatile looks that are as appropriate for elegant formal events as they are practical for casual, everyday wear. With step-by-step photos and detailed instructions for creating trendy knots, chic twists, and playful plaits, The New Braiding Handbook teaches imaginative and intricate hairstyling like you've never seen before. Fifty looks to choose from guarantee a braid for every occasion (or no occasion at all). Along with amazing styles and easy-to-follow tutorials, there are also tons of tips for eliminating split ends, bulking up limp locks, growing out a short ’do, and getting a full, healthy, shiny head of hair straight from the pages of a magazine.

Fearless Salary Negotiation: A step-by-step guide to getting paid what you're worth


Josh Doody - 2015
    Read Fearless Salary Negotiation, take notes, then follow Josh Doody's step-by-step negotiation process. Your future self will thank you.” - Josh Kaufman, bestselling author of The Personal MBA and The First 20 Hours “Josh has written the definitive playbook for anyone hoping to maximize their pay. Fearless Salary Negotiation is well organized, actionable, and easy for anyone to follow and use.” - Annie Duke, Decision Making Expert “Fearless Salary Negotiation provides a thoughtful salary negotiation and market research framework. I used it to negotiate $10,000 more in base salary at a new firm.” - John Miller, Financial Advisor “I applied Josh's salary negotiation method and got a much better job where I'm paid what I'm worth. In less than a week, I interviewed for and negotiated a new job with a base salary increase of $15,000!” – Shannon Long, Physical Therapist “I would have left a lot of money on the table without this book.” - Dan Brothers, Territory Manager "Thanks to Josh's book, I was able to increase my salary by 10% with a single email. This is the most valuable email I've ever sent, and I wouldn't have sent it if it wasn’t for this book.” - Justin Abrahms, Senior Software Engineer “Josh’s advice helped me land a better job and a bigger salary with more benefits than I even thought possible.” – Eric Macam, Project Scientist “Josh has built a very successful career, first in engineering and now in project management. I’m glad he’s finally writing about it so others can learn from his success!” – Ryan Delk, Entrepreneur What's inside? Fearless Salary Negotiation will help you get paid what you're worth by teaching you how to negotiate your salary, when and how to request promotions and raises, and how to ace every interview. Fearless Salary Negotiation shows you... How companies manage their salary structure—When you know how companies structure their salaries, salary negotiations, promotions, and raises make a lot more sense. How to estimate your market value—Understanding the market value for your skill set and experience is critical to the negotiation process. I'll who you how to estimate it. How to ace your next interview—Salary negotiation begins with the application and interview process. Acing your interview puts you in a position to command a higher salary. How to negotiate your new salary—You should negotiate your salary, not just accept the first offer you get. I'll help you plan and execute your salary negotiation to maximize your pay. How to leave your job on the best possible terms—It's important that you don't burn any bridges when leaving your job. Your future salary negotiations could depend on your reputation.

The Disappearing Spoon: And Other True Tales of Madness, Love, and the History of the World from the Periodic Table of the Elements


Sam Kean - 2010
    The fascinating tales in The Disappearing Spoon follow carbon, neon, silicon, gold and every single element on the table as they play out their parts in human history, finance, mythology, conflict, the arts, medicine and the lives of the (frequently) mad scientists who discovered them.Why did a little lithium (Li, 3) help cure poet Robert Lowell of his madness? And how did gallium (Ga, 31) become the go-to element for laboratory pranksters? The Disappearing Spoon has the answers, fusing science with the classic lore of invention, investigation, discovery and alchemy, from the big bang through to the end of time.

DIY Nail Art: Easy, Step-by-Step Instructions for 75 Creative Nail Art Designs


Catherine Rodgers - 2012
    Summer Citrus. Hot Pink Zebra. Get ready for nails that will get you noticed!Catherine Rodgers, creator of the popular nail art YouTube Channel Totally Cool Nails, shares her secrets in "DIY Nail Art." Packed with easy-to-follow instructions and helpful tips for recreating Catherine's stunning looks, you can create one-of-a-kind nail art designs without ever stepping inside a nail salon.Inside this colorful guide to all things nails, you'll find seventy-five eye-catching designs including never-before-seen styles like Argyle, Light Burst, and Spiderweb Nails.Complete with step-by-step photographs so you can nail your look every time, "DIY Nail Art" will have you saying goodbye to the nail salon--and hello to fashion-forward nails at home!

MySQL Crash Course


Ben Forta - 2005
    And this book will teach you all you need to know to be immediately productive with MySQL. By working through 30 highly focused hands-on lessons, your MySQL Crash Course will be both easier and more effective than you'd have thought possible. Learn how to: Retrieve and sort data Filter data using comparisons, regular expressions, full text search, and much more Join relational data Create and alter tables Insert, update, and delete data Leverage the power of stored procedures and triggers Use views and Cursors Manage transactional processing Create user accounts and manage security via access control Ben Forta is Macromedia's Senior Technical Evangelist, and has almost 20 years of experience in the computer industry in product development, support, training, and product marketing. Ben is the author of the best-selling Sams Teach Yourself SQL in 10 Minutes (now in its third edition, and translated into over a dozen languages), ColdFusion Web Application Construction Kit, and Advanced ColdFusion Development (both published by Que Publishing), Sams Teach Yourself Regular Expressions in 10 Minutes, as well as books on SQL, Flash, JSP, HomeSite, WAP, Windows 2000, and other subjects.

Make It Up: The Essential Guide to DIY Makeup and Skin Care


Marie Rayma - 2016
    This is real makeup and skincare: bright lipsticks, quality mineral powders, long-wearing eyeliners, and masks and cleansers that yield results. Rayma walks you through natural ingredients available online or at health food stores. These awesome oils, butters, clays, and minerals will replace the petroleum products, artificial colors, and lab-created mystery fragrances that have untold effects on our bodies. Products can be tailored for individual needs -- from swapping out ingredients not suitable for sensitive skin to whipping up the perfect colors suited for any complexion.With easy-to-follow instruction, Make It Up provides more than 40 essential cosmetics and skin care projects so you can make just what you want, when you need it.

Periodic Tales: The Curious Lives of the Elements


Hugh Aldersey-Williams - 2011
    Like you, the elements have lives: personalities and attitudes, talents and shortcomings, stories rich with meaning. You may think of them as the inscrutable letters of the periodic table but you know them much better than you realise. Welcome to a dazzling tour through history and literature, science and art. Here you'll meet iron that rains from the heavens and noble gases that light the way to vice. You'll learn how lead can tell your future while zinc may one day line your coffin. You'll discover what connects the bones in your body with the Whitehouse in Washington, the glow of a streetlamp with the salt on your dinner table. From ancient civilisations to contemporary culture, from the oxygen of publicity to the phosphorus in your pee, the elements are near and far and all around us. Unlocking their astonishing secrets and colourful pasts, Periodic Tales will take you on a voyage of wonder and discovery, excitement and novelty, beauty and truth. Along the way, you'll find that their stories are our stories, and their lives are inextricable from our own.

The Elements We Live By: How Iron Helps Us Breathe, Potassium Lets Us See, and Other Surprising Superpowers of the Periodic Table


Anja Røyne - 2018
    But how many of us appreciate the ways our bodies also depend on phosphorous, say, to hold our DNA together, or potassium to power our optic nerves so that we can see? In The Human Elements, physicist and award-winning author Anja Røyne takes us on an astonishing journey through chemistry and physics, introducing the building blocks from which we humans—and the world—are made. Not only does Røyne explain why our bodies need iron, phosphorus, silicon, potassium, and many more elements in just the right amounts in order to function properly; she also takes us on a tour around the world to where these precious elements are found (some of them in ever-shrinking quantities). Røyne makes us understand how precarious the balance that keeps us and our environment alive really is, how there are finite amounts of our life-giving elements available to us, and how, from the smallest to the grandest scale, the world and everything that lives in it are wonderfully interconnected. The Human Elements will make you look at the world and your place in it in an entirely new way.

Joyful Momma's Guide to Shopping & Cooking Frugally


Kimberly Eddy - 2011
    That’s where Joyful Momma’s Guide to Shopping & Cooking Frugally comes in.If you’re like me, you’ve been frustrated by the rising prices of groceries, while the family income either remains the same or goes down. It seems like everyone is looking for ways to cut back on their grocery bill.Let me help you learn how to save big money at the grocery store with some simple and easy-to-implement tips!☑ Do you wonder how some people seem to save big money with coupons while coupons only seem to make you spend more? (See page 26)☑ Do you always seem to go over budget when grocery shopping? (See page 40)☑ Are menu planning and making a shopping list overwhelming you? (See page 18)☑ Does your menu plan go out the window after husband and children snack on vital ingredients? (See page 23)☑ Are you struggling with managing or losing weight while keeping with a super tight budget? (See page 80)☑ Is the challenge of breaking free from using pre-packaged foods overwhelming you? (See page 57)☑ Do you find yourself frustrated with the challenge of making your frugal meals flavorful and healthy? (See page 53)☑ Is the time crunch keeping you from cooking from scratch, couponing, and planning? (See page 66)☑ Do you struggle with feeling overwhelmed and depressed over the challenges the economy is bringing to your family? (See page 5)All of these questions (and more) are answered in Joyful Momma’s Guide to Shopping & Cooking Frugally. I wrote most of this book based on real life questions I’ve gotten on Twitter, Facebook, and email about saving money at the grocery store, so it is geared towards answering real world questions.

Exceptional Ruby: Master the Art of Handling Failure in Ruby


Avdi Grimm - 2011
    Writing code that handles unexpected errors and still works is really hard. Most of us learn by trial and error. This short book removes the uncertainty. With over 100 pages of content and dozens of working examples, you’ll learn everything from the mechanics of how exceptions work to how to design a robust failure management architecture for your app or library. Whether you are a Ruby novice or a seasoned veteran, Exceptional Ruby will help you write cleaner, more resilient Ruby code.

Boltzmanns Atom: The Great Debate That Launched a Revolution in Physics


David Lindley - 2001
    Before this explosive growth into the modern age took place, an all-but-forgotten genius strove for forty years to win acceptance for the atomic theory of matter and an altogether new way of doing physics. Ludwig Boltz-mann battled with philosophers, the scientific establishment, and his own potent demons. His victory led the way to the greatest scientific achievements of the twentieth century. Now acclaimed science writer David Lindley portrays the dramatic story of Boltzmann and his embrace of the atom, while providing a window on the civilized world that gave birth to our scientific era. Boltzmann emerges as an endearingly quixotic character, passionately inspired by Beethoven, who muddled through the practical matters of life in a European gilded age. Boltzmann's story reaches from fin de siecle Vienna, across Germany and Britain, to America. As the Habsburg Empire was crumbling, Germany's intellectual might was growing; Edinburgh in Scotland was one of the most intellectually fertile places on earth; and, in America, brilliant independent minds were beginning to draw on the best ideas of the bureaucratized old world.Boltzmann's nemesis in the field of theoretical physics at home in Austria was Ernst Mach, noted today in the term Mach I, the speed of sound. Mach believed physics should address only that which could be directly observed. How could we know that frisky atoms jiggling about corresponded to heat if we couldn't see them? Why should we bother with theories that only told us what would probably happen, rather than making an absolute prediction? Mach and Boltzmann both believed in the power of science, but their approaches to physics could not have been more opposed. Boltzmann sought to explain the real world, and cast aside any philosophical criteria. Mach, along with many nineteenth-century scientists, wanted to construct an empirical edifice of absolute truths that obeyed strict philosophical rules. Boltzmann did not get on well with authority in any form, and he did his best work at arm's length from it. When at the end of his career he engaged with the philosophical authorities in the Viennese academy, the results were personally disastrous and tragic. Yet Boltzmann's enduring legacy lives on in the new physics and technology of our wired world.Lindley's elegant telling of this tale combines the detailed breadth of the best history, the beauty of theoretical physics, and the psychological insight belonging to the finest of novels.