It matters WHY you do it. “What’s good, if brief, is twice as good.” – Baltasar Gracian Don't you hate it when you've always wanted to read a book but never able to quite find the time? Or do you just want to extract the key ideas of a book without having to spend weeks and months reading through it all? Fret not! Welcome to Top Line Summaries, brought to you by BrevityBooks Publishing - encapsulating the core concepts, big ideas and best bits from all your favourite business and leadership, personal development and self-help bestselling books. In an age where personal time is more limited than ever, our core belief is that ‘being brief is best.’ Whether in business or at home, Topline Summaries will get you on the express road to success! The latest book to get the infamous 'Topline Summary Treatment' is Simon Sinek's groundbreaking book, Start with Why. “The more organizations and people who learn to start with WHY, the more people there will be who wake up being fulfilled by the work they do.” – Simon Sinek, Start with Why Have you ever wondered why some companies fail, others do average, and some - the rare few – become huge success stories? Why is it that some leaders never achieve greatness and others motivate millions? What sets apart the mundane from the masterful, the indifferent from the inspirational? Simon Sinek encapsulated the answers to all of these questions in his groundbreaking book Start with Why, following on from his hugely popular and now legendary TED talk. We have extracted the best and most pertinent parts of the book and here it now is, available just a short read away!

    Billionaire businessman by day, fighter by night . . .Anna is relieved to leave her small hometown behind and get a fresh start with an internship in Dublin. What she doesn't expect is to bump into a strange man in her new apartment on her first night there. A man who, it turns out, also owns the company she's joined.As Adam and Anna are thrust together more and more, she discovers he's a man with secrets and a dark past - a past that seems to be reaching for her. 
Although Anna can sense how dangerous Adam is, she can't seem to resist him. And while he fights his feelings, longing to keep Anna safe, neither of them can see that their only hope for survival is each other.On the Line:On the day of Adam and Anna's wedding, she won't be there, and he'll lay everything on the line to get her back.With the help of former covert operatives, Adam works to track down Anna's last steps to discover what happened to her, never believing her to be a "runaway bride."But as the truth unravels, and the McGregor family finds themselves under attack--Adam must not only rescue Anna in time but keep his family from danger as well.Find out what happens in the suspenseful follow-up novella to the international bestselling book, On the Edge. On the Line also features scenes from Holly McGregor's perspective.

    Unfortunately for Daria, her allotted place was decided by her father’s reputation. Salvador ran away with the King’s wife. As the daughter of the wife-thief, she’s been made to suffer for her father’s transgressions, pushed to the edges of proper society. When a vampire kidnaps a human child, Daria volunteers to go in search. The promise of learning magic is enough to entice her. It is her one chance to go from being a scullery maid to becoming someone else–maybe even prince’s true love. Along with the drunken elf, a prince and her panther Bruce, Daria sets off on the adventure that could change her life forever.

    Stealing the Network: How to Own a Shadow is the final book in Syngress ground breaking, best-selling, Stealing the Network series. As with previous title, How to Own a Shadow is a fictional story that demonstrates accurate, highly detailed scenarios of computer intrusions and counter-strikes. In How to Own a Thief, Knuth, the master-mind, shadowy figure from previous books, is tracked across the world and the Web by cyber adversaries with skill to match his own. Readers will be amazed at how Knuth, Law Enforcement, and Organized crime twist and torque everything from game stations, printers and fax machines to service provider class switches and routers steal, deceive, and obfuscate. From physical security to open source information gathering, Stealing the Network: How to Own a Shadow will entertain and educate the reader on every page. The book s companion Web site will also provide special, behind-the-scenes details and hacks for the reader to join in the chase for Knuth. . The final book in the Stealing the Network series will be a must read for the 50,000 readers worldwide of the first three titles . The companion Web site to the book will provide challenging scenarios from the book to allow the reader to track down Knuth . Law enforcement and security professionals will gain practical, technical knowledge for apprehending the most supplicated cyber-adversaries

    An attempt to debunk the various misconceptions, half truths and, in some cases, outright lies which permeate the industry of design. Lovingly designed and written both passionately and irreverently, Ward pulls from his ten years of experience to tackle lighter subjects such as design fetishists, Helvetica's neutrality and urgent briefs, alongside discussions on more worthy topics such as the validity of design education, the supposed death of print, client relationships and pitch planning. In addition, the book features contributions and insights from more than a dozen other established practitioners such as Milton Glaser, Stefan Sagmeister, Christoph Niemann and David Carson making it a must for students, recent graduates and seasoned practitioners alike.

    The emergence of business “model” (not plan) courses, tools, and competitions are a step in the right direction. The focus of these new activities is engaging aspiring entrepreneurs in customer discovery and developing and testing a business model canvas.While this is a viable approach and valuable lesson in entrepreneurship education, business models only begin to take shape when a new venture idea is formulated. Customer discovery requires having a product or service concept in the mind of the entrepreneur. Without the idea for the product or service itself, no business model nor customer discovery can begin.It is this first step, the idea generation step, that the Opportunity Analysis Canvas fulfills. The Opportunity Analysis Canvas is an innovative tool for identifying and analyzing entrepreneurial ideas.

    Written in Noble’s absorbing voice, Show Don’t Tell illustrates how to develop a dramatic framework using similes and metaphors, a focused point of view, steady pacing, increasing tension, and an appeal to the senses to create solid dramatic impact. In other words, how to show, not tell!Perfect for novelists, short story writers, and those interested in writing creative nonfiction.

     ­Written by successful product manager Marc Abraham, My Product Management Toolkit is a comprehensive guide to developing a physical or digital product that consumers love. Here’s a sample of what you’ll find within these pages: Strategies for determining what customers want—even when they don’t know themselves Clear suggestions for developing both physical and digital products Effective methods to constantly iterate a product or feature Containing wisdom from Abraham’s popular blog, this book explores product management from every angle, including consumer analysis, personnel management, and product evolution. Whether you’re developing a product for a small start-up or a multinational corporation, this book will prove invaluable.

    She never expected that her depictions of small-town life in the tiny swath of Mississippi where she Ben call home would catch the eye of a television producer and set them off on the journey of a lifetime.Make Something Good Today offers a behind-the-scenes glimpse into the struggles and triumphs of a couple that America has come to know and love for their easy humor, adoring relationship, and ability to utterly transform a place into something beautiful and personal. This is the poignant story of how Erin and Ben took a small, tight-knit town into their own hands (literally) and used ingenuity, community, and authenticity to rebuild a once-thriving American Main Street. And how, by combining Ben’s carpentry skills with Erin’s design eye, Home Town is making it clear to us all that small-town living can feel as big as you make it.Complete with family photographs, Erin’s hand-painted sketches, and never-before-heard personal stories, this inspirational memoir reminds us all not to give up hope that great love stories are possible, big things can bloom in small towns, and there is always magic in the ordinary if you know where to look for it.

    He also describes his enduring friendship with the ‘kid from across Dublin’s Tolka Park’, Eamon Dunphy, and his career on RTÉ2’s football panel, where Giles’ intelligent and insightful analysis have made him an even more well-loved and respected national figure.

    Discovering the rare BRCA1 gene meant Emma had a 50 percent chance of developing ovarian cancer and an 85 percent chance of developing breast cancer. This book tells her story.

    A network of engrossing stories illuminate the process as it applies to industrial design, interior design, fashion design, graphic design and the design of business and social situations. It is the perfect accompaniment to a broad area of foundation courses for designers-in-training. This new edition of the popular classic features updated examples of timeless ideas, illustrated in full colour. A concluding chapter discusses what has, and has not, changed since the first edition, examining design responses to radical technological development and shifting consumer demands. An elegant foreword by Paola Antonelli of the Museum of Modern Arts Department of Architecture and Design reintroduces the book to a fresh generation of readers.

    That's more than die from motor vehicle accidents, breast cancer, or AIDS--three causes that receive far more public attention. Indeed, more people die annually from medication errors than from workplace injuries. Add the financial cost to the human tragedy, and medical error easily rises to the top ranks of urgent, widespread public problems.To Err Is Human breaks the silence that has surrounded medical errors and their consequence--but not by pointing fingers at caring health care professionals who make honest mistakes. After all, to err is human. Instead, this book sets forth a national agenda--with state and local implications--for reducing medical errors and improving patient safety through the design of a safer health system.This volume reveals the often startling statistics of medical error and the disparity between the incidence of error and public perception of it, given many patients' expectations that the medical profession always performs perfectly. A careful examination is made of how the surrounding forces of legislation, regulation, and market activity influence the quality of care provided by health care organizations and then looks at their handling of medical mistakes.Using a detailed case study, the book reviews the current understanding of why these mistakes happen. A key theme is that legitimate liability concerns discourage reporting of errors--which begs the question, "How can we learn from our mistakes?"Balancing regulatory versus market-based initiatives and public versus private efforts, the Institute of Medicine presents wide-ranging recommendations for improving patient safety, in the areas of leadership, improved data collection and analysis, and development of effective systems at the level of direct patient care.To Err Is Human asserts that the problem is not bad people in health care--it is that good people are working in bad systems that need to be made safer. Comprehensive and straightforward, this book offers a clear prescription for raising the level of patient safety in American health care. It also explains how patients themselves can influence the quality of care that they receive once they check into the hospital. This book will be vitally important to federal, state, and local health policy makers and regulators, health professional licensing officials, hospital administrators, medical educators and students, health caregivers, health journalists, patient advocates--as well as patients themselves.First in a series of publications from the Quality of Health Care in America, a project initiated by the Institute of Medicine

    Whether you're a professional artist interested in improving your drawing skills, or an aspiring designer fresh out of high school looking to add to your portfolio, The Silver Way will help you build your confidence and strengthen your work in order to successfully design characters for any project, in any style. Chockfull of helpful--and entertaining!--drawing techniques and easy-to-follow tutorials developed through his decades of experience as an artist on popular animated shows (Kim Possible, Danny Phantom, The Fairly OddParents) and as the owner of Silver Drawing Academy, The Silver Way is the kind of educational art book you'll revisit again and again for guidance, encouragement, and inspiration.